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![drewfallon12 Avatar](https://lunarcrush.com/gi/w:24/cr:twitter::768593971.png) Drew Fallon [@drewfallon12](/creator/twitter/drewfallon12) on x 14.2K followers
Created: 2025-07-21 17:16:26 UTC

Some interesting happenings over at Black Rifle Coffee 

BRC ($360m mkt cap) announced that it raised $35m of equity in a follow on public offering at $1.25/share 

That price that represents -XX% from all time highs. 

Engaged Capital, an activist insider, put money in at preferred terms and is significantly increasing its ownership when it is already the second biggest shareholder behind the founder/CEO.

D.A. Davidson was the underwriter, and the offering costs $XXX million in fees.

This is silly. Perfect example of a company that should be taken private and save all sorts of money on needless expenses associated with being public.

BRC lost $8m in 1Q25 and had $3m on the books at the time of the earnings - they desperately needed this capital.

Will be keeping an eye on the earnings


XXXXX engagements

![Engagements Line Chart](https://lunarcrush.com/gi/w:600/p:tweet::1947344931284259045/c:line.svg)

**Related Topics**
[money](/topic/money)
[$125share](/topic/$125share)
[primary market](/topic/primary-market)
[$35m](/topic/$35m)
[$360m](/topic/$360m)

[Post Link](https://x.com/drewfallon12/status/1947344931284259045)