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![tipsheetai Avatar](https://lunarcrush.com/gi/w:24/cr:twitter::1916176298801827845.png) tipsheet.ai [@tipsheetai](/creator/twitter/tipsheetai) on x XX followers
Created: 2025-07-21 11:29:25 UTC

Today's tips for July 21:

* OpenAI plans to ingest transaction data.
* Snowflake exec on LLM access to first-party data.
* Read the AWS pitch for Amazon Nova Pro.
* The 4Ps of modern digital marketing.
* Recommendations for what “AI-led commerce” marketers need to do now.
* Microsoft AI is hiring for ads.
* A startup is creating a platform for AI-enabled audio ads.
* Criteo and Mirakl partnership attracts long-tail budget.
* AppsFlyer and Model Context Protocol (MCP).
* Rocksalt CEO discussed reaching the “anon” with AI.
* What are X roles that don't exist in advertising today and will in 2030?
* Google Ads moving brand controls under AI Max; Accenture Song/WPP merger rumors; Advertising ethics and AI; Google on more AI for Search.

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[Post Link](https://x.com/tipsheetai/status/1947257601667834144)