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![EricCLFung Avatar](https://lunarcrush.com/gi/w:24/cr:twitter::37945701.png) EricF [@EricCLFung](/creator/twitter/EricCLFung) on x 16.1K followers
Created: 2025-07-18 09:32:52 UTC

We’ve all seen it before: someone posts early about a project, invests in the round quietly, and then suddenly becomes its loudest supporter.

But here’s the thing:
That’s not shady.
That’s psychology

Because when people put money into something, they start caring more.

When they talk about it publicly, they reinforce belief.
And when their bags are on the line, they start marketing for free.

This is the power of conviction + exposure, where attention follows capital, and capital follows attention. (3/6)

![](https://pbs.twimg.com/media/GwIUSfJWcAALiBM.jpg)

XXX engagements

![Engagements Line Chart](https://lunarcrush.com/gi/w:600/p:tweet::1946141108645552394/c:line.svg)

**Related Topics**
[money](/topic/money)

[Post Link](https://x.com/EricCLFung/status/1946141108645552394)

[GUEST ACCESS MODE: Data is scrambled or limited to provide examples. Make requests using your API key to unlock full data. Check https://lunarcrush.ai/auth for authentication information.]

EricCLFung Avatar EricF @EricCLFung on x 16.1K followers Created: 2025-07-18 09:32:52 UTC

We’ve all seen it before: someone posts early about a project, invests in the round quietly, and then suddenly becomes its loudest supporter.

But here’s the thing: That’s not shady. That’s psychology

Because when people put money into something, they start caring more.

When they talk about it publicly, they reinforce belief. And when their bags are on the line, they start marketing for free.

This is the power of conviction + exposure, where attention follows capital, and capital follows attention. (3/6)

XXX engagements

Engagements Line Chart

Related Topics money

Post Link

post/tweet::1946141108645552394
/post/tweet::1946141108645552394