[GUEST ACCESS MODE: Data is scrambled or limited to provide examples. Make requests using your API key to unlock full data. Check https://lunarcrush.ai/auth for authentication information.]  Joey Akan [@JoeyAkan](/creator/twitter/JoeyAkan) on x 121.3K followers Created: 2025-07-17 10:22:15 UTC For nearly X decades of blood and sweat, Afrobeats fought for its own shine. And when it finally came, instead of all the other genres in the market to learn, and fight for their own spot in the sun, they chose to demarket the genre, under the guise of "diversity." It became "Afrobeats Vs Good Music," implying that to make Nigerian pop music and connect at scale, is to be inferior. A lack of cultural commitment to ourselves. Nobody stopped you from hyping your alternative act or that dope movement that hasn't taken off. No one blocked your marketing, or asked the audience not to pay attention to you. Ethical bad belle. You were just bitter that it wasn't happening in your corner, and began to poison another movement's water so you could redirect the flow of the river. Envy, sold as a clamour for diversity. Sadly, our stars dragged that strain, cannibalising their genre by either distancing themselves from it, watering its meaning with a carousel of 'Afro' subgenres and caricatures, or distorting its narrative for personal profit. Nobody wanted to be an Afrobeats artist. It became uncool to embrace your culture, at it's highest moment of success. And what has happened since we lost the narrative consistency and pride? Rotimi said he was vital. Akon claimed to be an originator. All the award ceremonies gave trophies to foreigners who did not make Afrobeats. Sexy Redd is making a mimicry of 'Afeobeats.' Further obfuscating the movement and diluting it. And now, in the middle of our cultural valley, we're finally realising what we lost sight of. That Afrobeats isn't just a movement. It is our identity. Our marker on the global stage. It is us. I hope we're not past the point of no return. XXXXXX engagements  **Related Topics** [coins music](/topic/coins-music) [sweat](/topic/sweat) [akan](/topic/akan) [Post Link](https://x.com/JoeyAkan/status/1945791149861446007)
[GUEST ACCESS MODE: Data is scrambled or limited to provide examples. Make requests using your API key to unlock full data. Check https://lunarcrush.ai/auth for authentication information.]
Joey Akan @JoeyAkan on x 121.3K followers
Created: 2025-07-17 10:22:15 UTC
For nearly X decades of blood and sweat, Afrobeats fought for its own shine. And when it finally came, instead of all the other genres in the market to learn, and fight for their own spot in the sun, they chose to demarket the genre, under the guise of "diversity."
It became "Afrobeats Vs Good Music," implying that to make Nigerian pop music and connect at scale, is to be inferior.
A lack of cultural commitment to ourselves. Nobody stopped you from hyping your alternative act or that dope movement that hasn't taken off. No one blocked your marketing, or asked the audience not to pay attention to you.
Ethical bad belle. You were just bitter that it wasn't happening in your corner, and began to poison another movement's water so you could redirect the flow of the river. Envy, sold as a clamour for diversity.
Sadly, our stars dragged that strain, cannibalising their genre by either distancing themselves from it, watering its meaning with a carousel of 'Afro' subgenres and caricatures, or distorting its narrative for personal profit. Nobody wanted to be an Afrobeats artist. It became uncool to embrace your culture, at it's highest moment of success.
And what has happened since we lost the narrative consistency and pride? Rotimi said he was vital. Akon claimed to be an originator. All the award ceremonies gave trophies to foreigners who did not make Afrobeats. Sexy Redd is making a mimicry of 'Afeobeats.' Further obfuscating the movement and diluting it.
And now, in the middle of our cultural valley, we're finally realising what we lost sight of. That Afrobeats isn't just a movement. It is our identity. Our marker on the global stage. It is us.
I hope we're not past the point of no return.
XXXXXX engagements
Related Topics coins music sweat akan