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![taobanker Avatar](https://lunarcrush.com/gi/w:24/cr:twitter::1326694710933676033.png) taobanker [@taobanker](/creator/twitter/taobanker) on x 7089 followers
Created: 2025-07-16 00:43:10 UTC

There are broad price hikes being implemented across Japan.

Suntory $2587.T is implementing massive price hikes domestically beginning in October. The street appears to be giving them the absolute bare minimum credit. Note gross margins don't even move. 

Same story at Asahi, which has similarly depressed gross margins. 

Asahi trades at 12.7x 2026 earnings estimates
Suntory trades at 13.3x, with no debt

![](https://pbs.twimg.com/media/Gv8HdmbW8AADr_b.jpg)

XXX engagements

![Engagements Line Chart](https://lunarcrush.com/gi/w:600/p:tweet::1945283031184326921/c:line.svg)

**Related Topics**
[$2502t](/topic/$2502t)
[$7747t](/topic/$7747t)
[$2587t](/topic/$2587t)
[japan](/topic/japan)

[Post Link](https://x.com/taobanker/status/1945283031184326921)