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![BoF Avatar](https://lunarcrush.com/gi/w:24/cr:twitter::18392906.png) The Business of Fashion [@BoF](/creator/twitter/BoF) on x 1.8M followers
Created: 2025-07-10 09:39:46 UTC

Alison Bringé, chief marketing officer at @Launchmetrics , Nicole Baum, global head of marketing at Moschino, and Carlota Rodben, founder of Beyond Luxury Group and co-founder of Memora, share their insights on building culturally fluent partnerships — leveraging micro-creators and combining qualitative signals with performance data to drive brand impact. #Ad


XXXXX engagements

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**Related Topics**
[signals](/topic/signals)
[luxury](/topic/luxury)

[Post Link](https://x.com/BoF/status/1943243743198380287)