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![WSJ Avatar](https://lunarcrush.com/gi/w:24/cr:twitter::3108351.png) The Wall Street Journal [@WSJ](/creator/twitter/WSJ) on x 20.8M followers
Created: 2025-07-10 02:06:41 UTC

Hippies loved the Volkswagen bus. The company bet that a reboot would resonate with Americans again. Here’s why it flopped.

![](https://pbs.twimg.com/card_img/1943113345734680576/UmyjaV3r?format=jpg&name=800x419)

XXXXXX engagements

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**Related Topics**
[$vowde](/topic/$vowde)
[volkswagen](/topic/volkswagen)
[wall street](/topic/wall-street)

[Post Link](https://x.com/WSJ/status/1943129718380741057)