[GUEST ACCESS MODE: Data is scrambled or limited to provide examples. Make requests using your API key to unlock full data. Check https://lunarcrush.ai/auth for authentication information.]

![ayyyeandy Avatar](https://lunarcrush.com/gi/w:24/cr:twitter::1046811588752285699.png) Andy [@ayyyeandy](/creator/twitter/ayyyeandy) on x 67.3K followers
Created: 2025-07-06 00:17:20 UTC

You can differentiate yourself in crypto by:

- making your early community rich

- focusing on a specific niche market segment for user base & crafting messaging which speaks directly to them

- thinking 5+ years out 

- having very strong founder-led marketing 

- not selling out

- creating new distribution on TikTok, IG, LinkedIn

- winning institutional relationships 

- prioritizing your token performance & not pretending like it doesn’t matter 

- crafting a unique emotional side of the brand

- throwing the best parties

There are many ways to build a solid brand, it just takes effort and thinking longer term. Do it.


XXXXXX engagements

![Engagements Line Chart](https://lunarcrush.com/gi/w:600/p:tweet::1941652648115007787/c:line.svg)

**Related Topics**
[linkedin](/topic/linkedin)
[tiktok](/topic/tiktok)

[Post Link](https://x.com/ayyyeandy/status/1941652648115007787)