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![dividendology Avatar](https://lunarcrush.com/gi/w:24/cr:twitter::1509705643418128399.png) Dividendology [@dividendology](/creator/twitter/dividendology) on x 80.7K followers
Created: 2025-07-04 15:39:54 UTC

In February of 2024, I released an article (and video) on how $MMM was likely to cut their dividend payment very soon.

I got a lot of push back on this article, considering $MMM was a Dividend King with 50+ consecutive years of dividend increases.

XXX months later, $MMM cut their dividend.

This past week, I released another article on Seeking Alpha on how the beginning warnings signs are now flashing for $PEP.

Again, this article got a lot of pushback.

But the main argument that I saw was the fact that $PEP  was a dividend king that has rewarded shareholders with a growing dividend for decades.

When we associate a brand or a company with long-term success and consistency, we tend to project those exact same qualities onto its stock without assessing what the underlying fundamentals currently look like. 

We anchor our expectations to the past, assuming that what was true will always be true. 

That kind of thinking can cause both beginner and experienced investors to overlook red flags.

And right now, $PEP is in the beginning stages of showing signs of a potential dividend cut in the next X years.

It sounds crazy to say due to its historical strength and dividend growth, but the warning signs are there.

You can read about it here:

![](https://pbs.twimg.com/media/GvBfoPmW4AAXB9x.jpg)

XXXXXX engagements

![Engagements Line Chart](https://lunarcrush.com/gi/w:600/p:tweet::1941160045699334621/c:line.svg)

**Related Topics**
[$mmm](/topic/$mmm)
[3m co](/topic/3m-co)
[stocks industrials](/topic/stocks-industrials)

[Post Link](https://x.com/dividendology/status/1941160045699334621)

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dividendology Avatar Dividendology @dividendology on x 80.7K followers Created: 2025-07-04 15:39:54 UTC

In February of 2024, I released an article (and video) on how $MMM was likely to cut their dividend payment very soon.

I got a lot of push back on this article, considering $MMM was a Dividend King with 50+ consecutive years of dividend increases.

XXX months later, $MMM cut their dividend.

This past week, I released another article on Seeking Alpha on how the beginning warnings signs are now flashing for $PEP.

Again, this article got a lot of pushback.

But the main argument that I saw was the fact that $PEP was a dividend king that has rewarded shareholders with a growing dividend for decades.

When we associate a brand or a company with long-term success and consistency, we tend to project those exact same qualities onto its stock without assessing what the underlying fundamentals currently look like.

We anchor our expectations to the past, assuming that what was true will always be true.

That kind of thinking can cause both beginner and experienced investors to overlook red flags.

And right now, $PEP is in the beginning stages of showing signs of a potential dividend cut in the next X years.

It sounds crazy to say due to its historical strength and dividend growth, but the warning signs are there.

You can read about it here:

XXXXXX engagements

Engagements Line Chart

Related Topics $mmm 3m co stocks industrials

Post Link

post/tweet::1941160045699334621
/post/tweet::1941160045699334621