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![Jay_Tust Avatar](https://lunarcrush.com/gi/w:24/cr:twitter::54738654.png) Jay Tust [@Jay_Tust](/creator/twitter/Jay_Tust) on x 24.8K followers
Created: 2025-06-30 19:51:30 UTC

In 2024, Texas State, the newest member of the Pac-12, sold the naming rights to "UFCU Stadium" for $XX million over XX years.

That's almost twice as much as #BoiseState got for "Albertsons Stadium," when they signed a 15-year agreement for $XXXX million in 2014. That agreement is set to expire after the 2028 season.

When you consider The Blue is the most iconic playing surface in college football, sells out routinely, is a tourist attraction, is coveted by the conference's national TV partners, on top of all the upgrades made to Albertsons Stadium since 2014... it seems like a big opportunity looms for the Broncos.

![](https://pbs.twimg.com/media/GutzD3gbEAAxnZC.jpg)

XXXXXX engagements

![Engagements Line Chart](https://lunarcrush.com/gi/w:600/p:tweet::1939773812419305913/c:line.svg)

**Related Topics**
[playing](/topic/playing)
[boise state broncos football](/topic/boise-state-broncos-football)
[boise state broncos basketball](/topic/boise-state-broncos-basketball)

[Post Link](https://x.com/Jay_Tust/status/1939773812419305913)