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![BatteryVentures Avatar](https://lunarcrush.com/gi/w:24/cr:twitter::168775611.png) Battery Ventures [@BatteryVentures](/creator/twitter/BatteryVentures) on x 65.1K followers
Created: 2025-06-20 13:53:27 UTC

Ever feel like you’re chasing points instead of performance? 🎯 Joe Chernov (@jchernov) breaks down the trap of attribution models and why they can steer teams away from what really matters.

Hear more from Bill Binch's conversation with Joe on Sound Bites ⬇️ 

YouTube:
Spotify:
Apple:

![](https://pbs.twimg.com/media/Gt5EIsKWEAA7i7F.jpg)

XXX engagements

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[Post Link](https://x.com/BatteryVentures/status/1936059828285186286)