#  @loropianaofficial Loro Piana Loro Piana posts on YouTube about loro piana, collection, in the, for the the most. They currently have [-----] followers and [---] posts still getting attention that total [-----] engagements in the last [--] hours. ### Engagements: [-----] [#](/creator/youtube::UCtMi_Hzwj0eeJu2EhJy4gWQ/interactions)  - [--] Week [------] +93% - [--] Month [------] +262% - [--] Months [-------] -41% - [--] Year [-------] -82% ### Mentions: [--] [#](/creator/youtube::UCtMi_Hzwj0eeJu2EhJy4gWQ/posts_active)  - [--] Month [--] +36% - [--] Months [--] +13% - [--] Year [--] +118% ### Followers: [-----] [#](/creator/youtube::UCtMi_Hzwj0eeJu2EhJy4gWQ/followers)  - [--] Week [-----] +0.63% - [--] Month [-----] +4.60% - [--] Months [-----] +30% - [--] Year [-----] +80% ### CreatorRank: [---------] [#](/creator/youtube::UCtMi_Hzwj0eeJu2EhJy4gWQ/influencer_rank)  ### Social Influence **Social category influence** [luxury brands](/list/luxury-brands) [countries](/list/countries) [travel destinations](/list/travel-destinations) [finance](/list/finance) [fashion brands](/list/fashion-brands) [automotive brands](/list/automotive-brands) [champions league](/list/champions-league) **Social topic influence** [loro piana](/topic/loro-piana) #42, [collection](/topic/collection), [in the](/topic/in-the), [for the](/topic/for-the), [the new](/topic/the-new), [the most](/topic/the-most), [design](/topic/design), [world of](/topic/world-of), [the world](/topic/the-world), [classic](/topic/classic) ### Top Social Posts Top posts by engagements in the last [--] hours "Loro Piana and Dimoremilano for Milan Design Week [----] - La Prima Notte Di Quiete Step into La Prima Notte di Quiete an immersive experience presented by Loro Piana and Dimoremilano. To mark this years Milan Design Week Loro Piana and Dimoremilano debut together to present La Prima Notte di Quiete a captivating experience that unfolds like a film at the Cortile della Seta courtyard in the Maisons Milan headquarters. Once welcomed in a vintage-cinema foyer visitors get to watch a fully furnished Loro Piana house come to life where the boundaries between reality and fiction vanish. The" [YouTube Link](https://youtube.com/watch?v=-OgOR9x8pSQ) 2025-04-08T13:25Z [----] followers, [----] engagements "Loro Piana's Workshop of Wonders at Harrods: Making of Pecora Nera Where precision meets excellence. The Workshop of Wonders at Harrods presents a unique installation offering an experience for all the senses. The workshop is a never-ending story of workmanship told through the lens of the Maisons craftspeople. From the dynamic movements of spinning wheels to hand-painted puppets and considered accents to the silhouette Loro Pianas takeover at Harrods is a showcase of expertise dedication and passion that encapsulates a rich heritage through the smallest finishing touches. Discover an" [YouTube Link](https://youtube.com/watch?v=2HE3uE_iiZg) 2024-11-25T17:23Z [----] followers, [----] engagements "Loro Piana Savoir-Faire: Gift of Kings The Gift of Kings a sumptuous fabric that softly follows every movement of the body. An exceptional strain of merino sheep raised in Australia and New Zealand produces the wool that Loro Piana transforms into this exceptional fabric. #LoroPiana #LoroPianaSavoirFaire" [YouTube Link](https://youtube.com/watch?v=5eXG8YWgGBw) 2023-10-25T14:14Z [----] followers, [----] engagements "Loro Piana Savoir-Faire: The Ghiera Bag Discover the exquisite craftsmanship behind the Ghiera: the new Loro Piana bag. Expert artisans cut and define the crescent shape of the bag combining the beauty of excellent craft with soft leather. Taking inspiration from the quintessential of Loro Piana textile heritage the Ghiera shape is inspired by the rings of the spinning machine essential in the processing of fibres. An infinitely meticulous assembly is needed to achieve its linear and minimalist design. #LoroPiana #LoroPianaGhieraBag #LoroPianaSavoirFaire" [YouTube Link](https://youtube.com/watch?v=8MktPbFc0lg) 2024-01-30T16:15Z [----] followers, [----] engagements "Loro Piana Resort [----] Campaign Introducing the Loro Piana Resort [----] Collection a fusion of lightness and timeless elegance. A wardrobe of sophisticated and effortless silhouettes dedicated to the warmest months. Blending classic and contemporary influences it is inspired by far-flung islands their serenity as well as their vibrancy translated through light gossamer linen and silk animated in joyous prints. Discover the flowing silhouettes and vibrant motifs of the new collection. #LoroPiana #LoroPianaResort2024" [YouTube Link](https://youtube.com/watch?v=MqtjcemkfaQ) 2024-05-07T09:21Z [----] followers, 44.2K engagements "Loro Piana Spring Summer [----] Press Presentation Inspired by Japan flowing harmony and a sense of balance pervade the Spring Summer [----] contemporary silhouettes; made with the finest fabrics as cuts are clean and elongated. Through immersive sensorial rooms the Maison welcomes the Loom bag - a fine grained leather double handle tote recalling the drape of fabric across the bar of a loom - and Silk Denim - the latest innovative fabric made of the perfect combination between the two fabrics. #LoroPiana #LoroPianaSS24" [YouTube Link](https://youtube.com/watch?v=V13Nj2VT4Oc) 2023-10-25T14:14Z [----] followers, [----] engagements "Loro Piana Milan Design Week [----] - "A Tribute To Cini Boeri" The exhibition A Tribute To Cini Boeri follows one of the principles that guided Cini's work as an architect: the idea of a house with separate rooms with independent exits and a common area that inhabitants share by choice not by imposition. The central room of the installation hosts the iconic Strips system while each of the surrounding spaces is dedicated to a product family. The path is interactive and invites guests to experience the pieces to touch and sit on them always following Cini Boeri's teaching that furniture should" [YouTube Link](https://youtube.com/watch?v=ga0MwjynXa8) 2024-04-18T15:49Z [----] followers, [----] engagements "Loro Piana Savoir-Faire: Sunglasses The Maisons new Eyewear Collection a showcase of excellence and Japanese savoir-faire. Loro Pianas new collection of sunglasses combines incredible savoir-faire with high-performing technology and classic style. Designed to mirror individuality as part of a refined silhouette each piece testifies to the Maisons dedication to pushing the boundaries of craft. The eyewear is exclusively created by master artisans in Japan featuring distinct details and anti-reflection mineral lenses complete with innovative hydrophobic and oleophobic treatments for moisture" [YouTube Link](https://youtube.com/watch?v=juvxKcghKKU) 2025-03-18T10:18Z [----] followers, [----] engagements "Loro Piana Savoir-Faire: CashDenim CashDenim is crafted from some of the most precious cashmere on the planet and exceptional denim blending ancestral tradition with cutting-edge technology for the ultimate soft touch and functionality. #LoroPiana #LoroPianaCashDenim" [YouTube Link](https://youtube.com/watch?v=-sP8TQ_g9y8) 2023-10-25T14:14Z [----] followers, [----] engagements "Loro Piana Spring Summer [----] Campaign For the Spring Summer [----] Loro Piana initiates a conversation with Japan to pay tribute and celebrate a common passion for craftsmanship ultimate quality and refined details. A collection with craftsmanship and expertise at its heart. Discover the new Spring Summer [----] collection online and in store. #LoroPiana #LoroPianaSS24" [YouTube Link](https://youtube.com/watch?v=EQzlA01psh4) 2024-01-18T15:16Z [----] followers, 78.3K engagements "Loro Piana's Workshop Of Wonders at Harrods A magical story of craft told through an immersive experience at Harrods. Workshop of Wonders brings the Maisons heritage and artistry to Harrods. Continuing Loro Pianas celebrations of its 100-year anniversary the marvel-filled event recounts the Maisons story of making and savoir-faire. A full installation across the famed Brompton Road faade plus [--] windows two pop-ups a pop-in and numerous animations. Inviting visitors into the Maisons unique world of signature fibres and fabrics vicua baby cashmere The Gift of Kings and Pecora Nera alongside" [YouTube Link](https://youtube.com/watch?v=OM9rKyUykaE) 2024-11-12T10:53Z [----] followers, [----] engagements "Loro Piana Savoir-Faire: Cashmere Delve into Loro Pianas legacy in cashmere a search for ultimate excellence. From the 1960s when Franco Loro Piana began producing cashmere garments to today the Houses cashmere is steeped in heritage an unwavering dedication to quality and close relationships with herders from Inner Mongolia. The precious raw material has come to encapsulate the Houses mastery in fibres testifying to the beauty of the precious animals as well as the efforts and commitment of local herders. Over the years Loro Piana has reaffirmed its quest for excellence through special" [YouTube Link](https://youtube.com/watch?v=WCgE3MfNmQI) 2025-03-27T14:46Z [----] followers, [----] engagements "Loro Piana Chronicles: Chapter II - The Coat of Arms The Loro Piana Coat of Arms a reflection of the past and refined craftsmanship created in [----]. Imbued with symbolism the Loro Piana coat of arms encapsulates the Maisons heritage excellence and unique savoir-faire. It is emblazoned with iconic emblems including a beech tree and two stars. The beech tree is an ancestral emblem of the town of Quarona where Loro Piana was founded. Meanwhile the stars represent the Italian Republic. Loro Pianas coat of arms has changed over time since its inception but the four elements have remained steadfast" [YouTube Link](https://youtube.com/watch?v=XnQJeEHcDeo) 2024-09-13T08:10Z [----] followers, [----] engagements "Loro Piana Savoir-Faire: Bale bag A precise savoir-faire defines the Maison of Loro Piana seen here at work creating the new Bale Bag. Leather is thoughtfully selected details carefully hand stitched to create a timeless essential. The ultimate luxury. #LoroPiana #LoroPianaSavoirFaire" [YouTube Link](https://youtube.com/watch?v=mPYEllg7NZE) 2023-10-25T14:14Z [----] followers, [----] engagements "If You Know You Know. Loro Pianas Quest for Excellence. Discover Loro Pianas first-ever exhibition If You Know You Know. Loro Pianas Quest for Excellence. On the occasion of its 100-year anniversary and as a tribute to its deep long-standing connection to China Loro Piana presents its first-ever exhibition at the Museum of Art Pudong (MAP) in Shanghai which for the first time hosts a luxury House. Curated by Judith Clark the retrospective offers an immersive journey through Loro Pianas heritage chronicled through a captivating tapestry of archival documents artworks garments and more. With a" [YouTube Link](https://youtube.com/watch?v=-DExgg84KU8) 2025-03-27T14:36Z [----] followers, [----] engagements "Loro Piana - Master of Fibres Book Unveiling Master of Fibres a story of inimitable craft and the saga of an incredible family told over six generations. Master of Fibres is a book recounting the making of an iconic Maison how it started as a wool-trading company and evolved into the ultimate destination for sophistication excellence and textile artisanship. Through never-seen-before photographs interviews with the Loro Piana family and archival documents Master of Fibres brings to life [---] years of history. Endlessly refined exquisitely finished Master of Fibres is more than a book. It is a" [YouTube Link](https://youtube.com/watch?v=1Ch1sz-MtPM) 2024-11-21T15:43Z [----] followers, [----] engagements "Loro Piana Holiday [----] Campaign Delve into the Loro Piana Holiday [----] Campaign. The Holiday [----] Campaign blends creativity with breathtaking nature and timeless elegance in the heart of the Swiss Alps backdropped by a captivating snow-covered landscape. A new chapter in Loro Pianas story of artistry it unfolds inside and around the Grand Chalet built in [----] and once the refuge of renowned painter Balthus. Today it is the home and studio of Balthus daughter Harumi Klossowska de Rola and her family carrying a unique legacy. More than just a residence it is where heritage art and" [YouTube Link](https://youtube.com/watch?v=2eR6ZqAnl0k) 2025-10-24T10:00Z [----] followers, [----] engagements "Loro Piana Spring Summer [----] Campaign Loro Piana unveils the new Spring Summer [----] Collection a discovery of Italy through the lens of impeccable savoir faire and ultimate elegance. Videography by: Marie Schuller Art Direction: Riccardo Zanola Styling by: Aleksandra Woroniecka #LoroPiana #LoroPianaSS23" [YouTube Link](https://youtube.com/watch?v=58KJF4hp-Fs) 2023-10-25T14:14Z [----] followers, [----] engagements "Loro Piana Piana Savoir-Faire: Cashmere A quest for ultimate excellence. Cashmere epitomises Loro Pianas unwavering pursuit of quality evoking visions of sumptuous softness and fascinating tales of distant lands. For over [--] years the House has established itself as the historical advocate for cashmere excellence working in close collaboration with herders and local partners. #LoroPiana" [YouTube Link](https://youtube.com/watch?v=5ofujgRweus) 2025-06-27T16:27Z [----] followers, [----] engagements "Loro Piana Piazza di Siena [----] Loro Piana celebrates excellence and tradition in the equestrian world strengthening its position as a purveyor of exquisite craftsmanship and timeless style. At the 91st Concours de Saut International Officiel Piazza di Siena in Rome the Maison introduced new official uniforms for its Show Jumping team combining sophisticated design with ultimate performance. Some of the worlds best athletes participated as part of the Loro Piana team including Australian Edwina Tops-Alexander a four-time Olympian and Italian Lorenzo De Luca embodying a commitment to elegance" [YouTube Link](https://youtube.com/watch?v=6nL05beVC9M) 2024-06-05T14:14Z [----] followers, [---] engagements "Loro Piana Aprs-Ski Campaign This holiday season Loro Piana journeys to higher altitudes Presenting the Aprs-Ski Collection that embodies movement and life en plein air a spirit that is so intrinsic to the Maison. Loro Piana brings its century-spanning heritage and signature sophistication to the alpine lifestyle in an embrace of outdoor enjoyment and movement; freedom and relief. The Maisons cold-weather collection captures the innate marvels of the holiday season and of time spent in togetherness surrounded by powdery snow. From hats elevated in Ombr-hued Cashmere Coarsehair to tonal winter" [YouTube Link](https://youtube.com/watch?v=6wvIHjMhAvk) 2024-11-20T15:25Z [----] followers, [----] engagements "Loro Piana Giraglia [----] The Loro Piana Giraglia [----] one of the most important events in top-level Mediterranean sailing. Being part of the prestigious Loro Piana Giraglia highlights the Maisons deep and longstanding ties with the world of sailing and its many common values: tradition excellence perfection and perseverance. The main event of the sailing week is held on the 12th of June with the legendary 241-nautical mile (446 km) offshore race to Genoa Italy. On route the fleet rounds one of offshore sailings most iconic landmarks the spectacular Giraglia rock located off the northern tip" [YouTube Link](https://youtube.com/watch?v=7nQQMJP-j38) 2024-06-18T12:36Z [----] followers, [----] engagements "Loro Piana Fall/Winter 2025-2026 Press Presentation The Loro Piana Fall/Winter 2025-2026 Collection Offering a glimpse into an era of simpler times the Maisons Fall/Winter 2025-2026 Collection presents a quest to discover The Way We Were reaffirming the intrinsic timelessness of Loro Piana and its connection to nature. With the beauty of vast wild landscapes at their heart each collection is a journey; every country it touches reflects the Loro Piana ethos and history encompassing matter lifestyle and dressing as a way of being. Collectively the clothes bring different landscapes together" [YouTube Link](https://youtube.com/watch?v=8nclw7mrnmw) 2025-03-07T09:22Z [----] followers, [----] engagements "Loro Piana Chronicles: Chapter V - The Two Brothers A look at two of the Maisons defining tastemakers united by a shared vision. In [----] brothers Sergio and Pier Luigi Loro Piana took the reins of their fathers business guiding the Maison into a new era of excellence. Where Sergio Loro Piana emerged as a true visionary of style with a passion for the minutest details of each garment Pier Luigi Loro Piana travelled the globe in search of the most precious raw materials most notably Baby Cashmere and The Gift of Kings wool today synonymous with Loro Piana. Together the two brothers honoured" [YouTube Link](https://youtube.com/watch?v=AoMKbotThwQ) 2025-06-30T10:11Z [----] followers, [---] engagements "Loro Piana Spring/Summer [----] Campaign Captured under the Brazilian sun with natural nonchalance and a subtle touch of irreverence at its heart the Loro Piana Spring/Summer [----] Collection is dedicated to the Maisons signature linen fibre. A vision both timeless and contemporary in which touch and texture are as important as the way clothes dialogue with the body and with life. From the Spagna to the Roadster the Maisons icons are reinterpreted for Spring/Summer [----] in exclusive fabric blends with a touch of heirloom linen. Natural and unforced the sophisticated collection is amplified by" [YouTube Link](https://youtube.com/watch?v=BP3t2TPyk2s) 2025-01-16T09:27Z [----] followers, 29.3K engagements "Loro Piana Savoir-Faire: Denim Silk When denim gets a touch of silk. Introducing Denim Silk: a timeless innovative and unique fabric that offers an unmistakable touch. It is the result of a rare collaboration between two like-minded cultures: the artisanal knowledge of denim found in the Bingo Region of Japan and the innovative spirit of Loro Pianas Piedmont artisans. For the Maison innovating means elevating its savoir-faire in authentic ways but also exploring new frontiers of style without ever forgetting its heritage. This rare joint project stems from a mutual respect for artisanal" [YouTube Link](https://youtube.com/watch?v=EMEG2Sp7sZM) 2024-10-14T19:31Z [----] followers, [----] engagements "Loro Piana Knit Design Award [----] Meet a new generation of designers at the Loro Piana Knit Design Award [----]. Now in its 9th edition the Knit Design Award invites international students to present their creative interpretations of the Houses iconic yarns that epitomise a legacy in textile excellence. Circling around the theme of a Winter Legacy through the lens of the perennial linen fibre the participants play with texture colours and techniques and create their very own take on heirloom knitwear. The winners are honoured with the Knit Design Award [----] prize as well as a scholarship and a" [YouTube Link](https://youtube.com/watch?v=EOKllGBUrZM) 2025-05-19T08:13Z [----] followers, [----] engagements "Loro Piana Piazza di Siena [----] Discover Loro Pianas long-standing relationship with the equestrian world. Underpinned by its commitment to elegance and excellence in sports the House returns to Rome for this years Concours de Saut International Officiel Piazza di Siena one of Europes oldest equestrian competitions. Now in its 92nd edition held in the historical park of Villa Borghese from 22nd to 25th May the event strengthens the values of tradition fair play and a love of nature that Loro Piana shares with the equestrian world. In honour of the Houses sponsorship two courses are named" [YouTube Link](https://youtube.com/watch?v=EtagMXDEPFs) 2025-05-29T10:25Z [----] followers, [---] engagements "Loro Piana at Bergdorf Goodman Immerse yourself in Loro Pianas enchanting installation at Bergdorf Goodman. Loro Pianas captivating installation at Bergdorf Goodman celebrates the Houses links to the iconic luxury destination and its decade-spanning fascination with New York a city that has always held a special place in the Maisons heart. Animated with rotating globes the perennial thistle and wooden characters the window displays narrate Loro Pianas history and its far-roaming voyages from raw fibres to finished product. The installation traces a poetic journey from Mongolia to Quarona" [YouTube Link](https://youtube.com/watch?v=GJwb78aA3fE) 2025-10-20T09:06Z [----] followers, [----] engagements "Loro Piana - Loro Denim Capsule Collection Presenting the Loro Denim Capsule Collection an innovative and sensorial take on denim honouring the Maison's unique savoir-faire. Meticulously tailored garments are updated in an array of exquisite denim elevated with iconic fibres such as cashmere for effortless sensoriality. The pieces feature relaxed volumes and clean contemporary lines crafted from CashDenim a unique blend of Japanese cotton denim and cashmere Denim Chambray Sea Island denim and Denim Flower an organic Californian cotton used to create workwear-inspired garments that are" [YouTube Link](https://youtube.com/watch?v=Gr36ob1fuHQ) 2024-09-05T15:14Z [----] followers, 856.8K engagements "Loro Piana Chronicles: Chapter VII - Pier Luigis Visionary and Adventurous Spirit A look at the next chapter in Loro Pianas chronicles honing the worlds finest fibres. Trace the journeys of Pier Luigi Loro Piana who dedicated his life to sourcing the most precious fibres and transforming them into fabrics of incredible finesse. In Inner Mongolia he discovered the cashmere goats that would yield the yarn for the Maisons cloud-soft Baby Cashmere. His journey continued to Australia and New Zealand where he encountered Merino sheep of all sorts of hues whose coats would turn into the infinitely" [YouTube Link](https://youtube.com/watch?v=HlKA5kiCRmo) 2025-10-30T16:55Z [----] followers, [---] engagements "Loro Piana Spring/Summer [----] Campaign Watch the Loro Piana Spring/Summer [----] Campaign unfold in refined artistry. For the new season the House visits the iconic Colombe dOr and the Fondation Maeght in Saint-Paul-de-Vence nestled in the heart of Provence. Replete with history and stories both are spaces where creatives feel at home inspiration takes root and beauty is shared exuding a certain savoir-vivre that lies at the core of the Maison. Within this living texture of art Loro Pianas creations are captured in their effortless flow and elevated appearance dyed in a curated palette that" [YouTube Link](https://youtube.com/watch?v=I-hWPX2_Qcc) 2026-01-14T15:30Z [----] followers, 88.6K engagements "Loro Piana x New Balance: Savoir-Faire Craftsmanship and sophistication in every detail. Loro Piana collaborates with New Balance for a new elegant and timeless take on the classic [---] design. The limited-edition 990v6 sneakers are lined with the highest quality mesh and the midsole features FuelCell technology found on New Balances best running shoes combined with exceptional leather and the rare and undyed Pecora Nera wool. This is the fruit of an innovative partnership ensuring unparalleled performance and effortless style. Available in very limited quantities in select Loro Piana stores." [YouTube Link](https://youtube.com/watch?v=JAcerBodCZE) 2024-09-14T06:00Z [----] followers, 24.2K engagements "Loro Piana Savoir-Faire: The Loom Bag The new Loom bag a timeless masterpiece The Loom bag is a tribute to Loro Pianas century-old heritage in fabric-making savoir-faire and exclusive fabrics. It is named after the heddle bar of the loom used to turn fibre into cloth and is designed with a metal bar under the flap mirroring the way fabric drapes across the textile device. The Maisons artisans combine precision with artistry to assemble shape and define the clean elegant shape with meticulous craftsmanship evident in every detail. #LoroPiana #LoroPianaLoomBag" [YouTube Link](https://youtube.com/watch?v=MiVUkvnwBO8) 2024-07-10T16:16Z [----] followers, 13K engagements "Loro Piana Evening Collection Unveiling the Loro Piana Evening Collection embodying the joy of festive nights. The art of distinguishing oneself is told through elongated silhouettes detail captures and intimate portraiture. With sophisticated textures that highlight the finest most exclusive materials and the Maisons inimitable savoir-faire this new wardrobe brings a touch of refinement and grace to the seasons parties and special occasions. The collection features perfectly tailored garments some enhanced by distinct exquisite hand-crafted embroidery. From dresses in the finest double silk" [YouTube Link](https://youtube.com/watch?v=Oiug_aQ7IDc) 2024-11-01T11:42Z [----] followers, 14.9K engagements "Loro Piana Savoir-Faire: Vicuna Vicua is one of the rarest and most precious fibres in the world taken from the exceptional breed found in the Andes. The clothing creations in vicua represent the essence of Loro Piana as this most precious of fabrics is cultivated and expertly crafted into exquisite garments. An item in vicua is a lightweight soft and natural garment that conveys the exclusivity of this rare textile fibre. #LoroPiana #LoroPianaSavoirFaire" [YouTube Link](https://youtube.com/watch?v=PVs-8WGCfoA) 2023-10-25T14:14Z [----] followers, 20.7K engagements "Loro Piana Chronicles: Chapter IV - Franco's Pioneering Spirit A new chapter in the making of a Maison defined by a pioneering spirit. A closer look at Franco Loro Piana who revolutionised the Maisons approach to textiles and elevated it into the global spotlight. Taking over the helm in [----] he kindled relationships with prestigious couturiers and started supplying high-quality fabrics and textile innovations to the most renowned houses in France laying the base for Loro Pianas world-renowned reputation. A closer look at Francos passion for sourcing the finest raw materials highlights how he" [YouTube Link](https://youtube.com/watch?v=QYxJivrFldY) 2025-06-25T10:52Z [----] followers, [---] engagements "Loro Piana Fall/Winter [----] Campaign Captured against the backdrop of a sublime Scottish castle the new Loro Piana Fall/Winter 2024-2025 Campaign celebrates the Maisons 100-year legacy and its ties to Scotland a country with a rich textile heritage but also the land of the thistle flower a natural tool historically used to brush and raise precious fabrics. Loro Pianas history comes to life in a collection that exudes a sense of timeless sophistication with classic shapes and exclusive time-honoured fibres. From signature silhouettes and the Scottish Cheviot fabric to the emblematic fiore di" [YouTube Link](https://youtube.com/watch?v=T-snMg6N_Bk) 2024-07-11T08:07Z [----] followers, 922.6K engagements "Loro Piana Ramadan [----] Campaign Discover the elegance of the Loro Piana Ramadan [----] Capsule Collection. The Loro Piana Ramadan [----] Capsule Collection presents a wardrobe of timeless sophistication. Curated with flowing loosely structured shapes and elevated accessories to match it is designed for effortless layering casting a perfect fusion of lightness ease and comfort. At the curations core is the Maisons signature elongated silhouette defined by clean simple lines a sense of impeccable flow and a palette of soft neutrals and desert tones of sage and sand. #LoroPiana" [YouTube Link](https://youtube.com/watch?v=TuD5eqDUabM) 2026-02-04T11:01Z [----] followers, [---] engagements "Loro Piana at the [----] Ryder Cup At the [----] Ryder Cup with Loro Piana. Loro Piana returns to the Ryder Cup one of the most prestigious team golfing contests which sees America against Europe for the [----] edition. This year the competition is taking place at the renowned golfing destination Bethpage Black Course in the US. The House is once again dressing Team Europe in bespoke uniforms that seamlessly blend sophistication and functionality an honour it has had since [----]. As in previous years the competition cements the Maisons long-standing values; its commitment to tradition and perfection" [YouTube Link](https://youtube.com/watch?v=VQhAknjMHk0) 2025-10-08T08:51Z [----] followers, [----] engagements "Loro Piana Savoir-Faire: CashFur Loro Piana presents CashFur a pursuit of excellence in every step. As a first stage of the process raw cashmere passes into a blending machine to let the fibres open to give a more airy consistency and density while retaining its original colour. A pure cloud of cashmere emerges to be taken to the carding process. #LoroPiana #LoroPianaSavoirFaire" [YouTube Link](https://youtube.com/watch?v=Vde115Bgs74) 2023-10-25T14:14Z [----] followers, [----] engagements "Loro Piana x Juventus Loro Piana and Juventus on a quest for excellence and drive for innovation. Both founded in Piedmont Loro Piana and Juventus continue their collaboration exploring heritage a passion for natural fibres and a never-ending pursuit of innovation. Directed by: Bodgan Plakov #LoroPiana" [YouTube Link](https://youtube.com/watch?v=YUzvCPceezY) 2023-10-25T14:14Z [----] followers, [----] engagements "Loro Piana at The I.C.E. St. Moritz Dive into the refined world of classic cars with Loro Piana. Spurred by its indelible links to the world of classic cars the Maison returns to St. Moritz in support of The I.C.E. a highly anticipated winter event taking place on 21st and 22nd February and set on the frozen lake of the mountain town. The House is showcasing two rare heirloom cars the [----] Aston Martin C-Type and the MG PA and has curated an exclusive Capsule Collection featuring a bespoke edition of the Roadster with inspiration taken from the esteemed event as well as a decade-long passion" [YouTube Link](https://youtube.com/watch?v=_tKEZMyXzig) 2025-03-04T17:40Z [----] followers, [----] engagements "Loro Piana Lunar New Year [----] Campaign Dive into the Loro Piana Lunar New Year [----] Capsule Collection. Curated as an homage to the Year of the Horse the Maisons dedicated capsule weaves together a story of togetherness and new beginnings celebrating the energy passion and freedom associated with the horse. It presents a wardrobe rooted in timeless refinement interpreting the horse and its symbolism through iconic designs and elements from new versions of the Horsey jacket through to exclusive prints imbued with poetry and emotion. With a palette of soft browns warm creams and hazy taupes" [YouTube Link](https://youtube.com/watch?v=_x1d5p0g-60) 2026-01-26T15:00Z [----] followers, [---] engagements "Loro Piana Into the Wild - Spring Summer [----] Campaign Reconnecting with nature the Loro Piana Into The Wild Collection fuses ultimate performance with natural fibres offering a functional technical and sophisticated wardrobe for outdoor adventures. The collection blends technical innovation with a sensorial touch using Cashfur and wool fused with innovative fabrics. Ideal for the modern explorer the Into The Wild Collection is designed to accompany those with an active and hectic lifestyle whether navigating through urban landscapes or venturing into the great outdoors. #LoroPiana" [YouTube Link](https://youtube.com/watch?v=i4zvIuNjqPg) 2024-06-06T07:42Z [----] followers, 400.2K engagements "Loro Piana Chronicles: Chapter VI - Sergio Loro Piana's Creative Genius and Eye For Luxury Continuing Loro Pianas chronicles with Sergio Loro Piana who unveiled the Maisons contemporary essence. Marking a new chapter in the Maisons chronicles imbued Loro Piana with a modern identity underpinned by his taste for beauty and sophistication. With his impeccable style hands-on engagement and passion for the arts he designed iconic signatures such as the Voyager and the Spagna. However his real impact went beyond the beautiful creations and was to do with the distinct taste that the Maison came to" [YouTube Link](https://youtube.com/watch?v=jZGLyeHJ6iY) 2025-09-21T13:01Z [----] followers, [---] engagements "Loro Piana MDW23 Loro Piana presents 'Apacheta' three site-specific installations by Argentinian artist and designer Cristian Mohaded created specifically to celebrate #MilanDesignWeek. The installations recreate magnified versions of apachetas small rock piles built over time by travellers in remote regions of the Andes Mountains in Argentina. Equally trail markers and ritualistic offerings the apachetas are an essential part of the landscape and an endless source of inspiration for the artist. Mohaded is known for exploring traditions crafts and local culture blurring the line between" [YouTube Link](https://youtube.com/watch?v=kCsYyZtrGcM) 2023-10-25T14:14Z [----] followers, [---] engagements "Loro Piana Savoir-Faire: Vicuna Per Vicua is one of the most noble fibres in the world a raw material from a small camelid sacred to the Incas that inhabits the highlands of Argentina and Peru. This fine and supremely rare fibre is used in garments with an exceptional fit while helping to protect the animals from the risk of extinction. #LoroPiana #LoroPianaSavoirFaire" [YouTube Link](https://youtube.com/watch?v=kPORoh_oAjE) 2023-10-25T14:14Z [----] followers, [----] engagements "Loro Piana Spring/Summer [----] Press Presentation Watch the Spring/Summer [----] Collection come to life at Palazzo Citterio. Loro Piana presents the Spring/Summer [----] Collection at the 18th-century Palazzo Citterio a space replete with artistic vibrancy and historic character featuring works by Umberto Boccioni Carlo Carr Giorgio Morandi Amedeo Modigliani and Pablo Picasso. The season is defined by a chromatic overture where the Houses expertise in the definition of hues comes to the fore. Flowing through this setting the collection is in dialogue with the interiors with carpeted accents" [YouTube Link](https://youtube.com/watch?v=l0WJLvzjmSM) 2025-09-25T17:04Z [----] followers, 11.3K engagements "Loro Piana Resort [----] Campaign Designed for enjoyment in natures refuge. Tracing the wanderings of a group of curious individuals the Resort [----] Collection explores the new frontiers of tailoring and presents a comfortable and sophisticated wardrobe. Inspiration is drawn from the details and colours of the incredible surroundings a picture of beauty and intricacy timelessness and relevance. #LoroPiana #LoroPianaResort2025" [YouTube Link](https://youtube.com/watch?v=mLFXCel3Jwg) 2025-05-04T08:24Z [----] followers, 60.7K engagements "Loro Piana - Tre Golfi Sailing Week [----] Discover Loro Pianas ties to the world of sailing. Looking back onto a passion for sailing and seaside sophistication the Maison is participating in the eagerly awaited Tre Golfi Sailing Week [----] as sponsor. Held from 17th to 22nd May off the coast of Sorrento Italy the event is one of the most prestigious in the Mediterranean and will comprise a 150-mile long-distance regatta and four days of coastal races. At the end of the event the House will award the Loro Piana Challenge Trophy to the winner of IMA Maxi European Championship who will keep it" [YouTube Link](https://youtube.com/watch?v=q1yyXhwsK18) 2025-05-22T10:00Z [----] followers, [----] engagements "Loro Piana Record Bale Award Honouring an incessant dedication to ultimate excellence in Merino fibres. The Loro Piana Record Bale Award rewards two farms one in Australia and one in New Zealand that successfully produce the finest bale of Merino wool with special credits going to the Australian farm Pyrenees Park which produced a Merino fibre of a mere [----] microns. Taking place at the San Francisco City Hall on 28th May the award ceremony is hosted by Loro Piana CEO Damien Bertrand and Pier Luigi Loro Piana Deputy Chairman of the Maison and a pioneer and supporter of the ongoing quest for" [YouTube Link](https://youtube.com/watch?v=rZurCntpWj4) 2025-06-09T08:17Z [----] followers, [---] engagements "Loro Piana Fall/Winter 2025-2026 Campaign The Fall/Winter 2025-2026 Campaign an emerging picture of artistry and savoir-faire. At the crossroad of art architecture and mastery the Houses Fall/Winter 2025-2026 Collection recounts a story of uniqueness and excellence. Set within the artistic enclave once home to Jean Cocteau the visuals delve into an elevated way of living and unique savoir-vivre dressing exceptional people in exceptional places. The scenes are backdropped by the vibrant free-hand murals linking Loro Pianas craftsmanship with the creative endeavours within the villa. Villa" [YouTube Link](https://youtube.com/watch?v=sObtWG3fOPA) 2025-07-11T14:07Z [----] followers, 13.3K engagements "Loro Piana Spring/Summer [----] Press Presentation Loro Piana presents the Spring/Summer [----] Collection during Milan Fashion Week in an immersive installation at Palazzo Belgioioso. The collection narrates a new chapter in the Maisons celebration of [---] years of history and heritage that revolves around linen the quintessential summer fibre synonymous with ease lightness and effortlessness. It is linen interpreted in the Loro Piana way through a distinctive savoir-faire and a personal sense of elegance: blended with heirloom fibres declined in an effortless silhouette with shapes and details" [YouTube Link](https://youtube.com/watch?v=sl8XDC4-Nh4) 2024-09-26T16:21Z [----] followers, [----] engagements "Loro Piana Giraglia [----] Loro Pianas connection to the sea is deep it is where some of the Maisons most iconic silhouettes were born each a beacon of exquisite craftsmanship and timeless style. Much like an open-air laboratory the world of sailing has inspired the Houses artisans to reinvent signature shapes and materials through a quintessential Loro Piana lens resulting in incredibly refined pieces that are primed for ultimate performance. This year Loro Piana once again returns to the Giraglia Regatta as Title Sponsor. Organised by the Yacht Club Italiano with the support of the Socit" [YouTube Link](https://youtube.com/watch?v=tH_Yf_0piyU) 2025-06-20T07:53Z [----] followers, [----] engagements "Loro Piana Savoir-Faire: The Extra Bag Introducing the new Extra Bag. A versatile bag with clean modern lines the Extra Bag is made from the finest quality of calfskin leather. A rectangular shape that provides space and depth adorned with two new charms three-dimensional polished golden lockets with refined rounded edges engraved with the initials of Loro Piana. Contrasting stitching in ecru evoking traditional leather-working and a two-way shoulder strap grant the bag a distinctive appeal. A perfectly balanced accessory resulting from masterful craftsmanship and meticulous attention to" [YouTube Link](https://youtube.com/watch?v=uU4KLWHj_JI) 2023-11-28T09:11Z [----] followers, [----] engagements "Loro Piana Savoir-Faire: White Sole The classic Loro Piana shoe. Inimitable craftsmanship and impeccable savoir faire for the connoisseurs. The iconic White Sole are created in a multilayered process requiring both precision machinery and final detailing by hand for a flawless finish. A brand icon since [----]. #LoroPiana #LoroPianaSavoirFaire" [YouTube Link](https://youtube.com/watch?v=w51KTmyua8k) 2023-10-25T14:14Z [----] followers, 38.8K engagements "Loro Piana Savoir-Faire: Punti a Maglia Delve into the artistry behind the Punti a Maglia collection. The Punti a Maglia collection epitomises the art of the table steeped in Loro Pianas distinctive savoir-vivre. Crafted in France from Limoges porcelain with a slightly translucent sheen it comprises an elevated ensemble of perfectly complementing plates servingware and accompanying accents. Each is adorned with a rhythmic arrangement of patterns that echo the Houses knitting motif and heritage in fibres. Hand-drawn and then digitised the motifs are decorated with several layers of pigments to" [YouTube Link](https://youtube.com/watch?v=w_E65qVLJx0) 2025-10-05T12:00Z [----] followers, [---] engagements "Loro Piana Spring Summer [----] Campaign Seaside allure and beach destinations are explored in the new Loro Piana Spring Summer [----] Collection. Sophisticated knitwear in warm colours and lively nuances unravel the essential for the season. Director: Mario Sorrenti Styling by: Aleksandra Woroniecka #LoroPiana #LoroPianaSS22" [YouTube Link](https://youtube.com/watch?v=xQacyJQQmxA) 2023-10-25T14:14Z [----] followers, [----] engagements "Loro Piana Savoir-Faire: Pecora Nera Loro Pianas Pecora Nera wool the revival of the dark Merino. Pecora Nera is a story of embracing the beauty in the margins finding luxury in the different and ultimately touching the exceptional in life. Once upon a time sheep existed in a variety of natural colours from the cream colour we know so well through various shades of beige brown and black. Yet with time mankind wilfully bred the darker-hued sheep out leaving them to become a sight both rare and unpopular an anti-hero of sorts. Where most farmers looked away one fell madly in love. Her name is" [YouTube Link](https://youtube.com/watch?v=xn44vcU4iT4) 2025-01-20T11:08Z [----] followers, 32.4K engagements "Loro Piana Chronicles: Chapter III - The Origin of a Legacy The making of an iconic Maison told through a generational lens starting with wool entrepreneur Giacomo Loro Piana. Loro Pianas journey began in [----] when Giacomo Loro Piana started trading precious wool in Northern Italy passing on his passion for fine fabrics that would seep from one generation to the next. From one unifying vision to a six-generation legacy. A chapter tracing the Maisons roots from a wool-trading business to the ultimate destination for luxury. #LoroPiana" [YouTube Link](https://youtube.com/watch?v=ySJpDP5r9y0) 2024-11-20T15:22Z [----] followers, [----] engagements "Loro Piana at the International Concours of Elegance St.Moritz [----] Watch Loro Piana deepen its heritage in classic cars at The International Concours of Elegance St. Moritz. From 30th to 31st January the Maison returns to The International Concours of Elegance St. Moritz a legendary contest taking place on the frozen lake of St. Moritz. Marking the Houses third year at the iconic competition its presence reinforces its long-standing fascination and ties with the world of classic cars in a fusion of elegant design mechanical excellence and savoir-vivre. The event transforms the traditional" [YouTube Link](https://youtube.com/watch?v=yxpWIL0GLMM) 2026-02-03T13:26Z [----] followers, [----] engagements "Loro Piana Ramadan [----] Campaign Discover the elegance of the Loro Piana Ramadan [----] Capsule Collection. The Loro Piana Ramadan [----] Capsule Collection presents a wardrobe of timeless sophistication. Curated with flowing loosely structured shapes and elevated accessories to match it is designed for effortless layering casting a perfect fusion of lightness ease and comfort. At the curations core is the Maisons signature elongated silhouette defined by clean simple lines a sense of impeccable flow and a palette of soft neutrals and desert tones of sage and sand. #LoroPiana" [YouTube Link](https://youtube.com/watch?v=TuD5eqDUabM) 2026-02-04T11:01Z [----] followers, [---] engagements "Loro Piana at the International Concours of Elegance St.Moritz [----] Watch Loro Piana deepen its heritage in classic cars at The International Concours of Elegance St. Moritz. From 30th to 31st January the Maison returns to The International Concours of Elegance St. Moritz a legendary contest taking place on the frozen lake of St. Moritz. Marking the Houses third year at the iconic competition its presence reinforces its long-standing fascination and ties with the world of classic cars in a fusion of elegant design mechanical excellence and savoir-vivre. The event transforms the traditional" [YouTube Link](https://youtube.com/watch?v=yxpWIL0GLMM) 2026-02-03T13:26Z [----] followers, [----] engagements "Loro Piana Lunar New Year [----] Campaign Dive into the Loro Piana Lunar New Year [----] Capsule Collection. Curated as an homage to the Year of the Horse the Maisons dedicated capsule weaves together a story of togetherness and new beginnings celebrating the energy passion and freedom associated with the horse. It presents a wardrobe rooted in timeless refinement interpreting the horse and its symbolism through iconic designs and elements from new versions of the Horsey jacket through to exclusive prints imbued with poetry and emotion. With a palette of soft browns warm creams and hazy taupes" [YouTube Link](https://youtube.com/watch?v=_x1d5p0g-60) 2026-01-26T15:00Z [----] followers, [---] engagements "Loro Piana Spring/Summer [----] Campaign Watch the Loro Piana Spring/Summer [----] Campaign unfold in refined artistry. For the new season the House visits the iconic Colombe dOr and the Fondation Maeght in Saint-Paul-de-Vence nestled in the heart of Provence. Replete with history and stories both are spaces where creatives feel at home inspiration takes root and beauty is shared exuding a certain savoir-vivre that lies at the core of the Maison. Within this living texture of art Loro Pianas creations are captured in their effortless flow and elevated appearance dyed in a curated palette that" [YouTube Link](https://youtube.com/watch?v=I-hWPX2_Qcc) 2026-01-14T15:30Z [----] followers, 88.6K engagements "Loro Piana Chronicles: Chapter VII - Pier Luigis Visionary and Adventurous Spirit A look at the next chapter in Loro Pianas chronicles honing the worlds finest fibres. Trace the journeys of Pier Luigi Loro Piana who dedicated his life to sourcing the most precious fibres and transforming them into fabrics of incredible finesse. In Inner Mongolia he discovered the cashmere goats that would yield the yarn for the Maisons cloud-soft Baby Cashmere. His journey continued to Australia and New Zealand where he encountered Merino sheep of all sorts of hues whose coats would turn into the infinitely" [YouTube Link](https://youtube.com/watch?v=HlKA5kiCRmo) 2025-10-30T16:55Z [----] followers, [---] engagements "Loro Piana Holiday [----] Campaign Delve into the Loro Piana Holiday [----] Campaign. The Holiday [----] Campaign blends creativity with breathtaking nature and timeless elegance in the heart of the Swiss Alps backdropped by a captivating snow-covered landscape. A new chapter in Loro Pianas story of artistry it unfolds inside and around the Grand Chalet built in [----] and once the refuge of renowned painter Balthus. Today it is the home and studio of Balthus daughter Harumi Klossowska de Rola and her family carrying a unique legacy. More than just a residence it is where heritage art and" [YouTube Link](https://youtube.com/watch?v=2eR6ZqAnl0k) 2025-10-24T10:00Z [----] followers, [----] engagements "Loro Piana at Bergdorf Goodman Immerse yourself in Loro Pianas enchanting installation at Bergdorf Goodman. Loro Pianas captivating installation at Bergdorf Goodman celebrates the Houses links to the iconic luxury destination and its decade-spanning fascination with New York a city that has always held a special place in the Maisons heart. Animated with rotating globes the perennial thistle and wooden characters the window displays narrate Loro Pianas history and its far-roaming voyages from raw fibres to finished product. The installation traces a poetic journey from Mongolia to Quarona" [YouTube Link](https://youtube.com/watch?v=GJwb78aA3fE) 2025-10-20T09:06Z [----] followers, [----] engagements "Loro Piana at the [----] Ryder Cup At the [----] Ryder Cup with Loro Piana. Loro Piana returns to the Ryder Cup one of the most prestigious team golfing contests which sees America against Europe for the [----] edition. This year the competition is taking place at the renowned golfing destination Bethpage Black Course in the US. The House is once again dressing Team Europe in bespoke uniforms that seamlessly blend sophistication and functionality an honour it has had since [----]. As in previous years the competition cements the Maisons long-standing values; its commitment to tradition and perfection" [YouTube Link](https://youtube.com/watch?v=VQhAknjMHk0) 2025-10-08T08:51Z [----] followers, [----] engagements "Loro Piana Savoir-Faire: Punti a Maglia Delve into the artistry behind the Punti a Maglia collection. The Punti a Maglia collection epitomises the art of the table steeped in Loro Pianas distinctive savoir-vivre. Crafted in France from Limoges porcelain with a slightly translucent sheen it comprises an elevated ensemble of perfectly complementing plates servingware and accompanying accents. Each is adorned with a rhythmic arrangement of patterns that echo the Houses knitting motif and heritage in fibres. Hand-drawn and then digitised the motifs are decorated with several layers of pigments to" [YouTube Link](https://youtube.com/watch?v=w_E65qVLJx0) 2025-10-05T12:00Z [----] followers, [---] engagements "Loro Piana Spring/Summer [----] Press Presentation Watch the Spring/Summer [----] Collection come to life at Palazzo Citterio. Loro Piana presents the Spring/Summer [----] Collection at the 18th-century Palazzo Citterio a space replete with artistic vibrancy and historic character featuring works by Umberto Boccioni Carlo Carr Giorgio Morandi Amedeo Modigliani and Pablo Picasso. The season is defined by a chromatic overture where the Houses expertise in the definition of hues comes to the fore. Flowing through this setting the collection is in dialogue with the interiors with carpeted accents" [YouTube Link](https://youtube.com/watch?v=l0WJLvzjmSM) 2025-09-25T17:04Z [----] followers, 11.3K engagements "Loro Piana Chronicles: Chapter VI - Sergio Loro Piana's Creative Genius and Eye For Luxury Continuing Loro Pianas chronicles with Sergio Loro Piana who unveiled the Maisons contemporary essence. Marking a new chapter in the Maisons chronicles imbued Loro Piana with a modern identity underpinned by his taste for beauty and sophistication. With his impeccable style hands-on engagement and passion for the arts he designed iconic signatures such as the Voyager and the Spagna. However his real impact went beyond the beautiful creations and was to do with the distinct taste that the Maison came to" [YouTube Link](https://youtube.com/watch?v=jZGLyeHJ6iY) 2025-09-21T13:01Z [----] followers, [---] engagements "Loro Piana Fall/Winter 2025-2026 Campaign The Fall/Winter 2025-2026 Campaign an emerging picture of artistry and savoir-faire. At the crossroad of art architecture and mastery the Houses Fall/Winter 2025-2026 Collection recounts a story of uniqueness and excellence. Set within the artistic enclave once home to Jean Cocteau the visuals delve into an elevated way of living and unique savoir-vivre dressing exceptional people in exceptional places. The scenes are backdropped by the vibrant free-hand murals linking Loro Pianas craftsmanship with the creative endeavours within the villa. Villa" [YouTube Link](https://youtube.com/watch?v=sObtWG3fOPA) 2025-07-11T14:07Z [----] followers, 13.3K engagements "Loro Piana Chronicles: Chapter V - The Two Brothers A look at two of the Maisons defining tastemakers united by a shared vision. In [----] brothers Sergio and Pier Luigi Loro Piana took the reins of their fathers business guiding the Maison into a new era of excellence. Where Sergio Loro Piana emerged as a true visionary of style with a passion for the minutest details of each garment Pier Luigi Loro Piana travelled the globe in search of the most precious raw materials most notably Baby Cashmere and The Gift of Kings wool today synonymous with Loro Piana. Together the two brothers honoured" [YouTube Link](https://youtube.com/watch?v=AoMKbotThwQ) 2025-06-30T10:11Z [----] followers, [---] engagements "Loro Piana Piana Savoir-Faire: Cashmere A quest for ultimate excellence. Cashmere epitomises Loro Pianas unwavering pursuit of quality evoking visions of sumptuous softness and fascinating tales of distant lands. For over [--] years the House has established itself as the historical advocate for cashmere excellence working in close collaboration with herders and local partners. #LoroPiana" [YouTube Link](https://youtube.com/watch?v=5ofujgRweus) 2025-06-27T16:27Z [----] followers, [----] engagements "Loro Piana Chronicles: Chapter IV - Franco's Pioneering Spirit A new chapter in the making of a Maison defined by a pioneering spirit. A closer look at Franco Loro Piana who revolutionised the Maisons approach to textiles and elevated it into the global spotlight. Taking over the helm in [----] he kindled relationships with prestigious couturiers and started supplying high-quality fabrics and textile innovations to the most renowned houses in France laying the base for Loro Pianas world-renowned reputation. A closer look at Francos passion for sourcing the finest raw materials highlights how he" [YouTube Link](https://youtube.com/watch?v=QYxJivrFldY) 2025-06-25T10:52Z [----] followers, [---] engagements "Loro Piana Giraglia [----] Loro Pianas connection to the sea is deep it is where some of the Maisons most iconic silhouettes were born each a beacon of exquisite craftsmanship and timeless style. Much like an open-air laboratory the world of sailing has inspired the Houses artisans to reinvent signature shapes and materials through a quintessential Loro Piana lens resulting in incredibly refined pieces that are primed for ultimate performance. This year Loro Piana once again returns to the Giraglia Regatta as Title Sponsor. Organised by the Yacht Club Italiano with the support of the Socit" [YouTube Link](https://youtube.com/watch?v=tH_Yf_0piyU) 2025-06-20T07:53Z [----] followers, [----] engagements "Loro Piana Record Bale Award Honouring an incessant dedication to ultimate excellence in Merino fibres. The Loro Piana Record Bale Award rewards two farms one in Australia and one in New Zealand that successfully produce the finest bale of Merino wool with special credits going to the Australian farm Pyrenees Park which produced a Merino fibre of a mere [----] microns. Taking place at the San Francisco City Hall on 28th May the award ceremony is hosted by Loro Piana CEO Damien Bertrand and Pier Luigi Loro Piana Deputy Chairman of the Maison and a pioneer and supporter of the ongoing quest for" [YouTube Link](https://youtube.com/watch?v=rZurCntpWj4) 2025-06-09T08:17Z [----] followers, [---] engagements "Loro Piana Piazza di Siena [----] Discover Loro Pianas long-standing relationship with the equestrian world. Underpinned by its commitment to elegance and excellence in sports the House returns to Rome for this years Concours de Saut International Officiel Piazza di Siena one of Europes oldest equestrian competitions. Now in its 92nd edition held in the historical park of Villa Borghese from 22nd to 25th May the event strengthens the values of tradition fair play and a love of nature that Loro Piana shares with the equestrian world. In honour of the Houses sponsorship two courses are named" [YouTube Link](https://youtube.com/watch?v=EtagMXDEPFs) 2025-05-29T10:25Z [----] followers, [---] engagements "Loro Piana - Tre Golfi Sailing Week [----] Discover Loro Pianas ties to the world of sailing. Looking back onto a passion for sailing and seaside sophistication the Maison is participating in the eagerly awaited Tre Golfi Sailing Week [----] as sponsor. Held from 17th to 22nd May off the coast of Sorrento Italy the event is one of the most prestigious in the Mediterranean and will comprise a 150-mile long-distance regatta and four days of coastal races. At the end of the event the House will award the Loro Piana Challenge Trophy to the winner of IMA Maxi European Championship who will keep it" [YouTube Link](https://youtube.com/watch?v=q1yyXhwsK18) 2025-05-22T10:00Z [----] followers, [----] engagements "Loro Piana Knit Design Award [----] Meet a new generation of designers at the Loro Piana Knit Design Award [----]. Now in its 9th edition the Knit Design Award invites international students to present their creative interpretations of the Houses iconic yarns that epitomise a legacy in textile excellence. Circling around the theme of a Winter Legacy through the lens of the perennial linen fibre the participants play with texture colours and techniques and create their very own take on heirloom knitwear. The winners are honoured with the Knit Design Award [----] prize as well as a scholarship and a" [YouTube Link](https://youtube.com/watch?v=EOKllGBUrZM) 2025-05-19T08:13Z [----] followers, [----] engagements "Loro Piana Resort [----] Campaign Designed for enjoyment in natures refuge. Tracing the wanderings of a group of curious individuals the Resort [----] Collection explores the new frontiers of tailoring and presents a comfortable and sophisticated wardrobe. Inspiration is drawn from the details and colours of the incredible surroundings a picture of beauty and intricacy timelessness and relevance. #LoroPiana #LoroPianaResort2025" [YouTube Link](https://youtube.com/watch?v=mLFXCel3Jwg) 2025-05-04T08:24Z [----] followers, 60.7K engagements "Loro Piana and Dimoremilano for Milan Design Week [----] - La Prima Notte Di Quiete Step into La Prima Notte di Quiete an immersive experience presented by Loro Piana and Dimoremilano. To mark this years Milan Design Week Loro Piana and Dimoremilano debut together to present La Prima Notte di Quiete a captivating experience that unfolds like a film at the Cortile della Seta courtyard in the Maisons Milan headquarters. Once welcomed in a vintage-cinema foyer visitors get to watch a fully furnished Loro Piana house come to life where the boundaries between reality and fiction vanish. The" [YouTube Link](https://youtube.com/watch?v=-OgOR9x8pSQ) 2025-04-08T13:25Z [----] followers, [----] engagements "Loro Piana Savoir-Faire: Cashmere Delve into Loro Pianas legacy in cashmere a search for ultimate excellence. From the 1960s when Franco Loro Piana began producing cashmere garments to today the Houses cashmere is steeped in heritage an unwavering dedication to quality and close relationships with herders from Inner Mongolia. The precious raw material has come to encapsulate the Houses mastery in fibres testifying to the beauty of the precious animals as well as the efforts and commitment of local herders. Over the years Loro Piana has reaffirmed its quest for excellence through special" [YouTube Link](https://youtube.com/watch?v=WCgE3MfNmQI) 2025-03-27T14:46Z [----] followers, [----] engagements "If You Know You Know. Loro Pianas Quest for Excellence. Discover Loro Pianas first-ever exhibition If You Know You Know. Loro Pianas Quest for Excellence. On the occasion of its 100-year anniversary and as a tribute to its deep long-standing connection to China Loro Piana presents its first-ever exhibition at the Museum of Art Pudong (MAP) in Shanghai which for the first time hosts a luxury House. Curated by Judith Clark the retrospective offers an immersive journey through Loro Pianas heritage chronicled through a captivating tapestry of archival documents artworks garments and more. With a" [YouTube Link](https://youtube.com/watch?v=-DExgg84KU8) 2025-03-27T14:36Z [----] followers, [----] engagements "Loro Piana Savoir-Faire: Sunglasses The Maisons new Eyewear Collection a showcase of excellence and Japanese savoir-faire. Loro Pianas new collection of sunglasses combines incredible savoir-faire with high-performing technology and classic style. Designed to mirror individuality as part of a refined silhouette each piece testifies to the Maisons dedication to pushing the boundaries of craft. The eyewear is exclusively created by master artisans in Japan featuring distinct details and anti-reflection mineral lenses complete with innovative hydrophobic and oleophobic treatments for moisture" [YouTube Link](https://youtube.com/watch?v=juvxKcghKKU) 2025-03-18T10:18Z [----] followers, [----] engagements "Loro Piana Fall/Winter 2025-2026 Press Presentation The Loro Piana Fall/Winter 2025-2026 Collection Offering a glimpse into an era of simpler times the Maisons Fall/Winter 2025-2026 Collection presents a quest to discover The Way We Were reaffirming the intrinsic timelessness of Loro Piana and its connection to nature. With the beauty of vast wild landscapes at their heart each collection is a journey; every country it touches reflects the Loro Piana ethos and history encompassing matter lifestyle and dressing as a way of being. Collectively the clothes bring different landscapes together" [YouTube Link](https://youtube.com/watch?v=8nclw7mrnmw) 2025-03-07T09:22Z [----] followers, [----] engagements "Loro Piana at The I.C.E. St. Moritz Dive into the refined world of classic cars with Loro Piana. Spurred by its indelible links to the world of classic cars the Maison returns to St. Moritz in support of The I.C.E. a highly anticipated winter event taking place on 21st and 22nd February and set on the frozen lake of the mountain town. The House is showcasing two rare heirloom cars the [----] Aston Martin C-Type and the MG PA and has curated an exclusive Capsule Collection featuring a bespoke edition of the Roadster with inspiration taken from the esteemed event as well as a decade-long passion" [YouTube Link](https://youtube.com/watch?v=_tKEZMyXzig) 2025-03-04T17:40Z [----] followers, [----] engagements "Loro Piana Savoir-Faire: Pecora Nera Loro Pianas Pecora Nera wool the revival of the dark Merino. Pecora Nera is a story of embracing the beauty in the margins finding luxury in the different and ultimately touching the exceptional in life. Once upon a time sheep existed in a variety of natural colours from the cream colour we know so well through various shades of beige brown and black. Yet with time mankind wilfully bred the darker-hued sheep out leaving them to become a sight both rare and unpopular an anti-hero of sorts. Where most farmers looked away one fell madly in love. Her name is" [YouTube Link](https://youtube.com/watch?v=xn44vcU4iT4) 2025-01-20T11:08Z [----] followers, 32.4K engagements "Loro Piana Spring/Summer [----] Campaign Captured under the Brazilian sun with natural nonchalance and a subtle touch of irreverence at its heart the Loro Piana Spring/Summer [----] Collection is dedicated to the Maisons signature linen fibre. A vision both timeless and contemporary in which touch and texture are as important as the way clothes dialogue with the body and with life. From the Spagna to the Roadster the Maisons icons are reinterpreted for Spring/Summer [----] in exclusive fabric blends with a touch of heirloom linen. Natural and unforced the sophisticated collection is amplified by" [YouTube Link](https://youtube.com/watch?v=BP3t2TPyk2s) 2025-01-16T09:27Z [----] followers, 29.3K engagements "Loro Piana's Workshop of Wonders at Harrods: Making of Pecora Nera Where precision meets excellence. The Workshop of Wonders at Harrods presents a unique installation offering an experience for all the senses. The workshop is a never-ending story of workmanship told through the lens of the Maisons craftspeople. From the dynamic movements of spinning wheels to hand-painted puppets and considered accents to the silhouette Loro Pianas takeover at Harrods is a showcase of expertise dedication and passion that encapsulates a rich heritage through the smallest finishing touches. Discover an" [YouTube Link](https://youtube.com/watch?v=2HE3uE_iiZg) 2024-11-25T17:23Z [----] followers, [----] engagements "Loro Piana - Master of Fibres Book Unveiling Master of Fibres a story of inimitable craft and the saga of an incredible family told over six generations. Master of Fibres is a book recounting the making of an iconic Maison how it started as a wool-trading company and evolved into the ultimate destination for sophistication excellence and textile artisanship. Through never-seen-before photographs interviews with the Loro Piana family and archival documents Master of Fibres brings to life [---] years of history. Endlessly refined exquisitely finished Master of Fibres is more than a book. It is a" [YouTube Link](https://youtube.com/watch?v=1Ch1sz-MtPM) 2024-11-21T15:43Z [----] followers, [----] engagements "Loro Piana Aprs-Ski Campaign This holiday season Loro Piana journeys to higher altitudes Presenting the Aprs-Ski Collection that embodies movement and life en plein air a spirit that is so intrinsic to the Maison. Loro Piana brings its century-spanning heritage and signature sophistication to the alpine lifestyle in an embrace of outdoor enjoyment and movement; freedom and relief. The Maisons cold-weather collection captures the innate marvels of the holiday season and of time spent in togetherness surrounded by powdery snow. From hats elevated in Ombr-hued Cashmere Coarsehair to tonal winter" [YouTube Link](https://youtube.com/watch?v=6wvIHjMhAvk) 2024-11-20T15:25Z [----] followers, [----] engagements "Loro Piana Chronicles: Chapter III - The Origin of a Legacy The making of an iconic Maison told through a generational lens starting with wool entrepreneur Giacomo Loro Piana. Loro Pianas journey began in [----] when Giacomo Loro Piana started trading precious wool in Northern Italy passing on his passion for fine fabrics that would seep from one generation to the next. From one unifying vision to a six-generation legacy. A chapter tracing the Maisons roots from a wool-trading business to the ultimate destination for luxury. #LoroPiana" [YouTube Link](https://youtube.com/watch?v=ySJpDP5r9y0) 2024-11-20T15:22Z [----] followers, [----] engagements "Loro Piana's Workshop Of Wonders at Harrods A magical story of craft told through an immersive experience at Harrods. Workshop of Wonders brings the Maisons heritage and artistry to Harrods. Continuing Loro Pianas celebrations of its 100-year anniversary the marvel-filled event recounts the Maisons story of making and savoir-faire. A full installation across the famed Brompton Road faade plus [--] windows two pop-ups a pop-in and numerous animations. Inviting visitors into the Maisons unique world of signature fibres and fabrics vicua baby cashmere The Gift of Kings and Pecora Nera alongside" [YouTube Link](https://youtube.com/watch?v=OM9rKyUykaE) 2024-11-12T10:53Z [----] followers, [----] engagements "Loro Piana Evening Collection Unveiling the Loro Piana Evening Collection embodying the joy of festive nights. The art of distinguishing oneself is told through elongated silhouettes detail captures and intimate portraiture. With sophisticated textures that highlight the finest most exclusive materials and the Maisons inimitable savoir-faire this new wardrobe brings a touch of refinement and grace to the seasons parties and special occasions. The collection features perfectly tailored garments some enhanced by distinct exquisite hand-crafted embroidery. From dresses in the finest double silk" [YouTube Link](https://youtube.com/watch?v=Oiug_aQ7IDc) 2024-11-01T11:42Z [----] followers, 14.9K engagements "Loro Piana Savoir-Faire: Denim Silk When denim gets a touch of silk. Introducing Denim Silk: a timeless innovative and unique fabric that offers an unmistakable touch. It is the result of a rare collaboration between two like-minded cultures: the artisanal knowledge of denim found in the Bingo Region of Japan and the innovative spirit of Loro Pianas Piedmont artisans. For the Maison innovating means elevating its savoir-faire in authentic ways but also exploring new frontiers of style without ever forgetting its heritage. This rare joint project stems from a mutual respect for artisanal" [YouTube Link](https://youtube.com/watch?v=EMEG2Sp7sZM) 2024-10-14T19:31Z [----] followers, [----] engagements "Loro Piana Spring/Summer [----] Press Presentation Loro Piana presents the Spring/Summer [----] Collection during Milan Fashion Week in an immersive installation at Palazzo Belgioioso. The collection narrates a new chapter in the Maisons celebration of [---] years of history and heritage that revolves around linen the quintessential summer fibre synonymous with ease lightness and effortlessness. It is linen interpreted in the Loro Piana way through a distinctive savoir-faire and a personal sense of elegance: blended with heirloom fibres declined in an effortless silhouette with shapes and details" [YouTube Link](https://youtube.com/watch?v=sl8XDC4-Nh4) 2024-09-26T16:21Z [----] followers, [----] engagements "Loro Piana x New Balance: Savoir-Faire Craftsmanship and sophistication in every detail. Loro Piana collaborates with New Balance for a new elegant and timeless take on the classic [---] design. The limited-edition 990v6 sneakers are lined with the highest quality mesh and the midsole features FuelCell technology found on New Balances best running shoes combined with exceptional leather and the rare and undyed Pecora Nera wool. This is the fruit of an innovative partnership ensuring unparalleled performance and effortless style. Available in very limited quantities in select Loro Piana stores." [YouTube Link](https://youtube.com/watch?v=JAcerBodCZE) 2024-09-14T06:00Z [----] followers, 24.2K engagements "Loro Piana Chronicles: Chapter II - The Coat of Arms The Loro Piana Coat of Arms a reflection of the past and refined craftsmanship created in [----]. Imbued with symbolism the Loro Piana coat of arms encapsulates the Maisons heritage excellence and unique savoir-faire. It is emblazoned with iconic emblems including a beech tree and two stars. The beech tree is an ancestral emblem of the town of Quarona where Loro Piana was founded. Meanwhile the stars represent the Italian Republic. Loro Pianas coat of arms has changed over time since its inception but the four elements have remained steadfast" [YouTube Link](https://youtube.com/watch?v=XnQJeEHcDeo) 2024-09-13T08:10Z [----] followers, [----] engagements "Loro Piana - Loro Denim Capsule Collection Presenting the Loro Denim Capsule Collection an innovative and sensorial take on denim honouring the Maison's unique savoir-faire. Meticulously tailored garments are updated in an array of exquisite denim elevated with iconic fibres such as cashmere for effortless sensoriality. The pieces feature relaxed volumes and clean contemporary lines crafted from CashDenim a unique blend of Japanese cotton denim and cashmere Denim Chambray Sea Island denim and Denim Flower an organic Californian cotton used to create workwear-inspired garments that are" [YouTube Link](https://youtube.com/watch?v=Gr36ob1fuHQ) 2024-09-05T15:14Z [----] followers, 856.8K engagements "Loro Piana Fall/Winter [----] Campaign Captured against the backdrop of a sublime Scottish castle the new Loro Piana Fall/Winter 2024-2025 Campaign celebrates the Maisons 100-year legacy and its ties to Scotland a country with a rich textile heritage but also the land of the thistle flower a natural tool historically used to brush and raise precious fabrics. Loro Pianas history comes to life in a collection that exudes a sense of timeless sophistication with classic shapes and exclusive time-honoured fibres. From signature silhouettes and the Scottish Cheviot fabric to the emblematic fiore di" [YouTube Link](https://youtube.com/watch?v=T-snMg6N_Bk) 2024-07-11T08:07Z [----] followers, 922.6K engagements "Loro Piana Savoir-Faire: The Loom Bag The new Loom bag a timeless masterpiece The Loom bag is a tribute to Loro Pianas century-old heritage in fabric-making savoir-faire and exclusive fabrics. It is named after the heddle bar of the loom used to turn fibre into cloth and is designed with a metal bar under the flap mirroring the way fabric drapes across the textile device. The Maisons artisans combine precision with artistry to assemble shape and define the clean elegant shape with meticulous craftsmanship evident in every detail. #LoroPiana #LoroPianaLoomBag" [YouTube Link](https://youtube.com/watch?v=MiVUkvnwBO8) 2024-07-10T16:16Z [----] followers, 13K engagements "Loro Piana Chronicles: Chapter I - I Fiori Di Cardo The thistle flower a symbol of the Maisons savoir-faire and textile legacy. Emblematic of the link between nature and craftsmanship the thistle flower fiori di cardo in Italian was historically used as a tool to raise and brush the surface of precious fabrics in the Loro Piana Quarona factory in Piedmont. Thanks to its curved tips it would lend materials a sublime finish soft lustrous and delicate all at once and has been part of the Houses historical coat of arms since [----]. Celebrated in the Fall/Winter 2024-2025 Collection the signature" [YouTube Link](https://youtube.com/watch?v=k8cBhJGf_Lw) 2024-07-05T17:38Z [----] followers, [----] engagements "Loro Piana Giraglia [----] The Loro Piana Giraglia [----] one of the most important events in top-level Mediterranean sailing. Being part of the prestigious Loro Piana Giraglia highlights the Maisons deep and longstanding ties with the world of sailing and its many common values: tradition excellence perfection and perseverance. The main event of the sailing week is held on the 12th of June with the legendary 241-nautical mile (446 km) offshore race to Genoa Italy. On route the fleet rounds one of offshore sailings most iconic landmarks the spectacular Giraglia rock located off the northern tip" [YouTube Link](https://youtube.com/watch?v=7nQQMJP-j38) 2024-06-18T12:36Z [----] followers, [----] engagements "Loro Piana Into the Wild - Spring Summer [----] Campaign Reconnecting with nature the Loro Piana Into The Wild Collection fuses ultimate performance with natural fibres offering a functional technical and sophisticated wardrobe for outdoor adventures. The collection blends technical innovation with a sensorial touch using Cashfur and wool fused with innovative fabrics. Ideal for the modern explorer the Into The Wild Collection is designed to accompany those with an active and hectic lifestyle whether navigating through urban landscapes or venturing into the great outdoors. #LoroPiana" [YouTube Link](https://youtube.com/watch?v=i4zvIuNjqPg) 2024-06-06T07:42Z [----] followers, 400.2K engagements "Loro Piana Piazza di Siena [----] Loro Piana celebrates excellence and tradition in the equestrian world strengthening its position as a purveyor of exquisite craftsmanship and timeless style. At the 91st Concours de Saut International Officiel Piazza di Siena in Rome the Maison introduced new official uniforms for its Show Jumping team combining sophisticated design with ultimate performance. Some of the worlds best athletes participated as part of the Loro Piana team including Australian Edwina Tops-Alexander a four-time Olympian and Italian Lorenzo De Luca embodying a commitment to elegance" [YouTube Link](https://youtube.com/watch?v=6nL05beVC9M) 2024-06-05T14:14Z [----] followers, [---] engagements "Loro Piana - Tre Golfi Sailing Week [----] A sailing adventure in Sorrento Italy. Loro Piana supports the Tre Golfi Sailing Week [----] one of the most prestigious sailing events in the Mediterranean. There has always been a strong connection between Loro Piana and the world of sailing sharing values like tradition excellence and joyful moments with friends. Sailing is an open-air laboratory for Loro Piana to experiment with innovative fabric solutions. Icons like the Bomber in Windmate and the White Sole shoes share a nautical heritage. #LoroPiana" [YouTube Link](https://youtube.com/watch?v=z7T57L2mPdc) 2024-06-03T14:46Z [----] followers, [---] engagements "Loro Piana Knit Design Award [----] Loro Piana presents the Knit Design Award [----] constantly bringing innovation and creativity to the knitwear mtier which is at the core of the Maisons DNA. An initiative dedicated to promoting young designers and the transmission of artisans expertise and savoir-faire. [----] is the Maisons centennial year reflected in the theme Fast Forward Heritage a conversation between the past present and future. The competition invites international students to offer their own creative interpretations of some of the most iconic yarns that epitomise the excellence of the" [YouTube Link](https://youtube.com/watch?v=AeS_MPoiPCQ) 2024-05-15T10:42Z [----] followers, [----] engagements "Loro Piana Resort [----] Campaign Introducing the Loro Piana Resort [----] Collection a fusion of lightness and timeless elegance. A wardrobe of sophisticated and effortless silhouettes dedicated to the warmest months. Blending classic and contemporary influences it is inspired by far-flung islands their serenity as well as their vibrancy translated through light gossamer linen and silk animated in joyous prints. Discover the flowing silhouettes and vibrant motifs of the new collection. #LoroPiana #LoroPianaResort2024" [YouTube Link](https://youtube.com/watch?v=MqtjcemkfaQ) 2024-05-07T09:21Z [----] followers, 44.2K engagements "Loro Piana Milan Design Week [----] - "A Tribute To Cini Boeri" The exhibition A Tribute To Cini Boeri follows one of the principles that guided Cini's work as an architect: the idea of a house with separate rooms with independent exits and a common area that inhabitants share by choice not by imposition. The central room of the installation hosts the iconic Strips system while each of the surrounding spaces is dedicated to a product family. The path is interactive and invites guests to experience the pieces to touch and sit on them always following Cini Boeri's teaching that furniture should" [YouTube Link](https://youtube.com/watch?v=ga0MwjynXa8) 2024-04-18T15:49Z [----] followers, [----] engagements Limited data mode. Full metrics available with subscription: lunarcrush.com/pricing
@loropianaofficial Loro Piana
Loro Piana posts on YouTube about loro piana, collection, in the, for the the most. They currently have [-----] followers and [---] posts still getting attention that total [-----] engagements in the last [--] hours.
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Social Influence
Social category influence luxury brands countries travel destinations finance fashion brands automotive brands champions league
Social topic influence loro piana #42, collection, in the, for the, the new, the most, design, world of, the world, classic
Top Social Posts
Top posts by engagements in the last [--] hours
"Loro Piana and Dimoremilano for Milan Design Week [----] - La Prima Notte Di Quiete Step into La Prima Notte di Quiete an immersive experience presented by Loro Piana and Dimoremilano. To mark this years Milan Design Week Loro Piana and Dimoremilano debut together to present La Prima Notte di Quiete a captivating experience that unfolds like a film at the Cortile della Seta courtyard in the Maisons Milan headquarters. Once welcomed in a vintage-cinema foyer visitors get to watch a fully furnished Loro Piana house come to life where the boundaries between reality and fiction vanish. The"
YouTube Link 2025-04-08T13:25Z [----] followers, [----] engagements
"Loro Piana's Workshop of Wonders at Harrods: Making of Pecora Nera Where precision meets excellence. The Workshop of Wonders at Harrods presents a unique installation offering an experience for all the senses. The workshop is a never-ending story of workmanship told through the lens of the Maisons craftspeople. From the dynamic movements of spinning wheels to hand-painted puppets and considered accents to the silhouette Loro Pianas takeover at Harrods is a showcase of expertise dedication and passion that encapsulates a rich heritage through the smallest finishing touches. Discover an"
YouTube Link 2024-11-25T17:23Z [----] followers, [----] engagements
"Loro Piana Savoir-Faire: Gift of Kings The Gift of Kings a sumptuous fabric that softly follows every movement of the body. An exceptional strain of merino sheep raised in Australia and New Zealand produces the wool that Loro Piana transforms into this exceptional fabric. #LoroPiana #LoroPianaSavoirFaire"
YouTube Link 2023-10-25T14:14Z [----] followers, [----] engagements
"Loro Piana Savoir-Faire: The Ghiera Bag Discover the exquisite craftsmanship behind the Ghiera: the new Loro Piana bag. Expert artisans cut and define the crescent shape of the bag combining the beauty of excellent craft with soft leather. Taking inspiration from the quintessential of Loro Piana textile heritage the Ghiera shape is inspired by the rings of the spinning machine essential in the processing of fibres. An infinitely meticulous assembly is needed to achieve its linear and minimalist design. #LoroPiana #LoroPianaGhieraBag #LoroPianaSavoirFaire"
YouTube Link 2024-01-30T16:15Z [----] followers, [----] engagements
"Loro Piana Resort [----] Campaign Introducing the Loro Piana Resort [----] Collection a fusion of lightness and timeless elegance. A wardrobe of sophisticated and effortless silhouettes dedicated to the warmest months. Blending classic and contemporary influences it is inspired by far-flung islands their serenity as well as their vibrancy translated through light gossamer linen and silk animated in joyous prints. Discover the flowing silhouettes and vibrant motifs of the new collection. #LoroPiana #LoroPianaResort2024"
YouTube Link 2024-05-07T09:21Z [----] followers, 44.2K engagements
"Loro Piana Spring Summer [----] Press Presentation Inspired by Japan flowing harmony and a sense of balance pervade the Spring Summer [----] contemporary silhouettes; made with the finest fabrics as cuts are clean and elongated. Through immersive sensorial rooms the Maison welcomes the Loom bag - a fine grained leather double handle tote recalling the drape of fabric across the bar of a loom - and Silk Denim - the latest innovative fabric made of the perfect combination between the two fabrics. #LoroPiana #LoroPianaSS24"
YouTube Link 2023-10-25T14:14Z [----] followers, [----] engagements
"Loro Piana Milan Design Week [----] - "A Tribute To Cini Boeri" The exhibition A Tribute To Cini Boeri follows one of the principles that guided Cini's work as an architect: the idea of a house with separate rooms with independent exits and a common area that inhabitants share by choice not by imposition. The central room of the installation hosts the iconic Strips system while each of the surrounding spaces is dedicated to a product family. The path is interactive and invites guests to experience the pieces to touch and sit on them always following Cini Boeri's teaching that furniture should"
YouTube Link 2024-04-18T15:49Z [----] followers, [----] engagements
"Loro Piana Savoir-Faire: Sunglasses The Maisons new Eyewear Collection a showcase of excellence and Japanese savoir-faire. Loro Pianas new collection of sunglasses combines incredible savoir-faire with high-performing technology and classic style. Designed to mirror individuality as part of a refined silhouette each piece testifies to the Maisons dedication to pushing the boundaries of craft. The eyewear is exclusively created by master artisans in Japan featuring distinct details and anti-reflection mineral lenses complete with innovative hydrophobic and oleophobic treatments for moisture"
YouTube Link 2025-03-18T10:18Z [----] followers, [----] engagements
"Loro Piana Savoir-Faire: CashDenim CashDenim is crafted from some of the most precious cashmere on the planet and exceptional denim blending ancestral tradition with cutting-edge technology for the ultimate soft touch and functionality. #LoroPiana #LoroPianaCashDenim"
YouTube Link 2023-10-25T14:14Z [----] followers, [----] engagements
"Loro Piana Spring Summer [----] Campaign For the Spring Summer [----] Loro Piana initiates a conversation with Japan to pay tribute and celebrate a common passion for craftsmanship ultimate quality and refined details. A collection with craftsmanship and expertise at its heart. Discover the new Spring Summer [----] collection online and in store. #LoroPiana #LoroPianaSS24"
YouTube Link 2024-01-18T15:16Z [----] followers, 78.3K engagements
"Loro Piana's Workshop Of Wonders at Harrods A magical story of craft told through an immersive experience at Harrods. Workshop of Wonders brings the Maisons heritage and artistry to Harrods. Continuing Loro Pianas celebrations of its 100-year anniversary the marvel-filled event recounts the Maisons story of making and savoir-faire. A full installation across the famed Brompton Road faade plus [--] windows two pop-ups a pop-in and numerous animations. Inviting visitors into the Maisons unique world of signature fibres and fabrics vicua baby cashmere The Gift of Kings and Pecora Nera alongside"
YouTube Link 2024-11-12T10:53Z [----] followers, [----] engagements
"Loro Piana Savoir-Faire: Cashmere Delve into Loro Pianas legacy in cashmere a search for ultimate excellence. From the 1960s when Franco Loro Piana began producing cashmere garments to today the Houses cashmere is steeped in heritage an unwavering dedication to quality and close relationships with herders from Inner Mongolia. The precious raw material has come to encapsulate the Houses mastery in fibres testifying to the beauty of the precious animals as well as the efforts and commitment of local herders. Over the years Loro Piana has reaffirmed its quest for excellence through special"
YouTube Link 2025-03-27T14:46Z [----] followers, [----] engagements
"Loro Piana Chronicles: Chapter II - The Coat of Arms The Loro Piana Coat of Arms a reflection of the past and refined craftsmanship created in [----]. Imbued with symbolism the Loro Piana coat of arms encapsulates the Maisons heritage excellence and unique savoir-faire. It is emblazoned with iconic emblems including a beech tree and two stars. The beech tree is an ancestral emblem of the town of Quarona where Loro Piana was founded. Meanwhile the stars represent the Italian Republic. Loro Pianas coat of arms has changed over time since its inception but the four elements have remained steadfast"
YouTube Link 2024-09-13T08:10Z [----] followers, [----] engagements
"Loro Piana Savoir-Faire: Bale bag A precise savoir-faire defines the Maison of Loro Piana seen here at work creating the new Bale Bag. Leather is thoughtfully selected details carefully hand stitched to create a timeless essential. The ultimate luxury. #LoroPiana #LoroPianaSavoirFaire"
YouTube Link 2023-10-25T14:14Z [----] followers, [----] engagements
"If You Know You Know. Loro Pianas Quest for Excellence. Discover Loro Pianas first-ever exhibition If You Know You Know. Loro Pianas Quest for Excellence. On the occasion of its 100-year anniversary and as a tribute to its deep long-standing connection to China Loro Piana presents its first-ever exhibition at the Museum of Art Pudong (MAP) in Shanghai which for the first time hosts a luxury House. Curated by Judith Clark the retrospective offers an immersive journey through Loro Pianas heritage chronicled through a captivating tapestry of archival documents artworks garments and more. With a"
YouTube Link 2025-03-27T14:36Z [----] followers, [----] engagements
"Loro Piana - Master of Fibres Book Unveiling Master of Fibres a story of inimitable craft and the saga of an incredible family told over six generations. Master of Fibres is a book recounting the making of an iconic Maison how it started as a wool-trading company and evolved into the ultimate destination for sophistication excellence and textile artisanship. Through never-seen-before photographs interviews with the Loro Piana family and archival documents Master of Fibres brings to life [---] years of history. Endlessly refined exquisitely finished Master of Fibres is more than a book. It is a"
YouTube Link 2024-11-21T15:43Z [----] followers, [----] engagements
"Loro Piana Holiday [----] Campaign Delve into the Loro Piana Holiday [----] Campaign. The Holiday [----] Campaign blends creativity with breathtaking nature and timeless elegance in the heart of the Swiss Alps backdropped by a captivating snow-covered landscape. A new chapter in Loro Pianas story of artistry it unfolds inside and around the Grand Chalet built in [----] and once the refuge of renowned painter Balthus. Today it is the home and studio of Balthus daughter Harumi Klossowska de Rola and her family carrying a unique legacy. More than just a residence it is where heritage art and"
YouTube Link 2025-10-24T10:00Z [----] followers, [----] engagements
"Loro Piana Spring Summer [----] Campaign Loro Piana unveils the new Spring Summer [----] Collection a discovery of Italy through the lens of impeccable savoir faire and ultimate elegance. Videography by: Marie Schuller Art Direction: Riccardo Zanola Styling by: Aleksandra Woroniecka #LoroPiana #LoroPianaSS23"
YouTube Link 2023-10-25T14:14Z [----] followers, [----] engagements
"Loro Piana Piana Savoir-Faire: Cashmere A quest for ultimate excellence. Cashmere epitomises Loro Pianas unwavering pursuit of quality evoking visions of sumptuous softness and fascinating tales of distant lands. For over [--] years the House has established itself as the historical advocate for cashmere excellence working in close collaboration with herders and local partners. #LoroPiana"
YouTube Link 2025-06-27T16:27Z [----] followers, [----] engagements
"Loro Piana Piazza di Siena [----] Loro Piana celebrates excellence and tradition in the equestrian world strengthening its position as a purveyor of exquisite craftsmanship and timeless style. At the 91st Concours de Saut International Officiel Piazza di Siena in Rome the Maison introduced new official uniforms for its Show Jumping team combining sophisticated design with ultimate performance. Some of the worlds best athletes participated as part of the Loro Piana team including Australian Edwina Tops-Alexander a four-time Olympian and Italian Lorenzo De Luca embodying a commitment to elegance"
YouTube Link 2024-06-05T14:14Z [----] followers, [---] engagements
"Loro Piana Aprs-Ski Campaign This holiday season Loro Piana journeys to higher altitudes Presenting the Aprs-Ski Collection that embodies movement and life en plein air a spirit that is so intrinsic to the Maison. Loro Piana brings its century-spanning heritage and signature sophistication to the alpine lifestyle in an embrace of outdoor enjoyment and movement; freedom and relief. The Maisons cold-weather collection captures the innate marvels of the holiday season and of time spent in togetherness surrounded by powdery snow. From hats elevated in Ombr-hued Cashmere Coarsehair to tonal winter"
YouTube Link 2024-11-20T15:25Z [----] followers, [----] engagements
"Loro Piana Giraglia [----] The Loro Piana Giraglia [----] one of the most important events in top-level Mediterranean sailing. Being part of the prestigious Loro Piana Giraglia highlights the Maisons deep and longstanding ties with the world of sailing and its many common values: tradition excellence perfection and perseverance. The main event of the sailing week is held on the 12th of June with the legendary 241-nautical mile (446 km) offshore race to Genoa Italy. On route the fleet rounds one of offshore sailings most iconic landmarks the spectacular Giraglia rock located off the northern tip"
YouTube Link 2024-06-18T12:36Z [----] followers, [----] engagements
"Loro Piana Fall/Winter 2025-2026 Press Presentation The Loro Piana Fall/Winter 2025-2026 Collection Offering a glimpse into an era of simpler times the Maisons Fall/Winter 2025-2026 Collection presents a quest to discover The Way We Were reaffirming the intrinsic timelessness of Loro Piana and its connection to nature. With the beauty of vast wild landscapes at their heart each collection is a journey; every country it touches reflects the Loro Piana ethos and history encompassing matter lifestyle and dressing as a way of being. Collectively the clothes bring different landscapes together"
YouTube Link 2025-03-07T09:22Z [----] followers, [----] engagements
"Loro Piana Chronicles: Chapter V - The Two Brothers A look at two of the Maisons defining tastemakers united by a shared vision. In [----] brothers Sergio and Pier Luigi Loro Piana took the reins of their fathers business guiding the Maison into a new era of excellence. Where Sergio Loro Piana emerged as a true visionary of style with a passion for the minutest details of each garment Pier Luigi Loro Piana travelled the globe in search of the most precious raw materials most notably Baby Cashmere and The Gift of Kings wool today synonymous with Loro Piana. Together the two brothers honoured"
YouTube Link 2025-06-30T10:11Z [----] followers, [---] engagements
"Loro Piana Spring/Summer [----] Campaign Captured under the Brazilian sun with natural nonchalance and a subtle touch of irreverence at its heart the Loro Piana Spring/Summer [----] Collection is dedicated to the Maisons signature linen fibre. A vision both timeless and contemporary in which touch and texture are as important as the way clothes dialogue with the body and with life. From the Spagna to the Roadster the Maisons icons are reinterpreted for Spring/Summer [----] in exclusive fabric blends with a touch of heirloom linen. Natural and unforced the sophisticated collection is amplified by"
YouTube Link 2025-01-16T09:27Z [----] followers, 29.3K engagements
"Loro Piana Savoir-Faire: Denim Silk When denim gets a touch of silk. Introducing Denim Silk: a timeless innovative and unique fabric that offers an unmistakable touch. It is the result of a rare collaboration between two like-minded cultures: the artisanal knowledge of denim found in the Bingo Region of Japan and the innovative spirit of Loro Pianas Piedmont artisans. For the Maison innovating means elevating its savoir-faire in authentic ways but also exploring new frontiers of style without ever forgetting its heritage. This rare joint project stems from a mutual respect for artisanal"
YouTube Link 2024-10-14T19:31Z [----] followers, [----] engagements
"Loro Piana Knit Design Award [----] Meet a new generation of designers at the Loro Piana Knit Design Award [----]. Now in its 9th edition the Knit Design Award invites international students to present their creative interpretations of the Houses iconic yarns that epitomise a legacy in textile excellence. Circling around the theme of a Winter Legacy through the lens of the perennial linen fibre the participants play with texture colours and techniques and create their very own take on heirloom knitwear. The winners are honoured with the Knit Design Award [----] prize as well as a scholarship and a"
YouTube Link 2025-05-19T08:13Z [----] followers, [----] engagements
"Loro Piana Piazza di Siena [----] Discover Loro Pianas long-standing relationship with the equestrian world. Underpinned by its commitment to elegance and excellence in sports the House returns to Rome for this years Concours de Saut International Officiel Piazza di Siena one of Europes oldest equestrian competitions. Now in its 92nd edition held in the historical park of Villa Borghese from 22nd to 25th May the event strengthens the values of tradition fair play and a love of nature that Loro Piana shares with the equestrian world. In honour of the Houses sponsorship two courses are named"
YouTube Link 2025-05-29T10:25Z [----] followers, [---] engagements
"Loro Piana at Bergdorf Goodman Immerse yourself in Loro Pianas enchanting installation at Bergdorf Goodman. Loro Pianas captivating installation at Bergdorf Goodman celebrates the Houses links to the iconic luxury destination and its decade-spanning fascination with New York a city that has always held a special place in the Maisons heart. Animated with rotating globes the perennial thistle and wooden characters the window displays narrate Loro Pianas history and its far-roaming voyages from raw fibres to finished product. The installation traces a poetic journey from Mongolia to Quarona"
YouTube Link 2025-10-20T09:06Z [----] followers, [----] engagements
"Loro Piana - Loro Denim Capsule Collection Presenting the Loro Denim Capsule Collection an innovative and sensorial take on denim honouring the Maison's unique savoir-faire. Meticulously tailored garments are updated in an array of exquisite denim elevated with iconic fibres such as cashmere for effortless sensoriality. The pieces feature relaxed volumes and clean contemporary lines crafted from CashDenim a unique blend of Japanese cotton denim and cashmere Denim Chambray Sea Island denim and Denim Flower an organic Californian cotton used to create workwear-inspired garments that are"
YouTube Link 2024-09-05T15:14Z [----] followers, 856.8K engagements
"Loro Piana Chronicles: Chapter VII - Pier Luigis Visionary and Adventurous Spirit A look at the next chapter in Loro Pianas chronicles honing the worlds finest fibres. Trace the journeys of Pier Luigi Loro Piana who dedicated his life to sourcing the most precious fibres and transforming them into fabrics of incredible finesse. In Inner Mongolia he discovered the cashmere goats that would yield the yarn for the Maisons cloud-soft Baby Cashmere. His journey continued to Australia and New Zealand where he encountered Merino sheep of all sorts of hues whose coats would turn into the infinitely"
YouTube Link 2025-10-30T16:55Z [----] followers, [---] engagements
"Loro Piana Spring/Summer [----] Campaign Watch the Loro Piana Spring/Summer [----] Campaign unfold in refined artistry. For the new season the House visits the iconic Colombe dOr and the Fondation Maeght in Saint-Paul-de-Vence nestled in the heart of Provence. Replete with history and stories both are spaces where creatives feel at home inspiration takes root and beauty is shared exuding a certain savoir-vivre that lies at the core of the Maison. Within this living texture of art Loro Pianas creations are captured in their effortless flow and elevated appearance dyed in a curated palette that"
YouTube Link 2026-01-14T15:30Z [----] followers, 88.6K engagements
"Loro Piana x New Balance: Savoir-Faire Craftsmanship and sophistication in every detail. Loro Piana collaborates with New Balance for a new elegant and timeless take on the classic [---] design. The limited-edition 990v6 sneakers are lined with the highest quality mesh and the midsole features FuelCell technology found on New Balances best running shoes combined with exceptional leather and the rare and undyed Pecora Nera wool. This is the fruit of an innovative partnership ensuring unparalleled performance and effortless style. Available in very limited quantities in select Loro Piana stores."
YouTube Link 2024-09-14T06:00Z [----] followers, 24.2K engagements
"Loro Piana Savoir-Faire: The Loom Bag The new Loom bag a timeless masterpiece The Loom bag is a tribute to Loro Pianas century-old heritage in fabric-making savoir-faire and exclusive fabrics. It is named after the heddle bar of the loom used to turn fibre into cloth and is designed with a metal bar under the flap mirroring the way fabric drapes across the textile device. The Maisons artisans combine precision with artistry to assemble shape and define the clean elegant shape with meticulous craftsmanship evident in every detail. #LoroPiana #LoroPianaLoomBag"
YouTube Link 2024-07-10T16:16Z [----] followers, 13K engagements
"Loro Piana Evening Collection Unveiling the Loro Piana Evening Collection embodying the joy of festive nights. The art of distinguishing oneself is told through elongated silhouettes detail captures and intimate portraiture. With sophisticated textures that highlight the finest most exclusive materials and the Maisons inimitable savoir-faire this new wardrobe brings a touch of refinement and grace to the seasons parties and special occasions. The collection features perfectly tailored garments some enhanced by distinct exquisite hand-crafted embroidery. From dresses in the finest double silk"
YouTube Link 2024-11-01T11:42Z [----] followers, 14.9K engagements
"Loro Piana Savoir-Faire: Vicuna Vicua is one of the rarest and most precious fibres in the world taken from the exceptional breed found in the Andes. The clothing creations in vicua represent the essence of Loro Piana as this most precious of fabrics is cultivated and expertly crafted into exquisite garments. An item in vicua is a lightweight soft and natural garment that conveys the exclusivity of this rare textile fibre. #LoroPiana #LoroPianaSavoirFaire"
YouTube Link 2023-10-25T14:14Z [----] followers, 20.7K engagements
"Loro Piana Chronicles: Chapter IV - Franco's Pioneering Spirit A new chapter in the making of a Maison defined by a pioneering spirit. A closer look at Franco Loro Piana who revolutionised the Maisons approach to textiles and elevated it into the global spotlight. Taking over the helm in [----] he kindled relationships with prestigious couturiers and started supplying high-quality fabrics and textile innovations to the most renowned houses in France laying the base for Loro Pianas world-renowned reputation. A closer look at Francos passion for sourcing the finest raw materials highlights how he"
YouTube Link 2025-06-25T10:52Z [----] followers, [---] engagements
"Loro Piana Fall/Winter [----] Campaign Captured against the backdrop of a sublime Scottish castle the new Loro Piana Fall/Winter 2024-2025 Campaign celebrates the Maisons 100-year legacy and its ties to Scotland a country with a rich textile heritage but also the land of the thistle flower a natural tool historically used to brush and raise precious fabrics. Loro Pianas history comes to life in a collection that exudes a sense of timeless sophistication with classic shapes and exclusive time-honoured fibres. From signature silhouettes and the Scottish Cheviot fabric to the emblematic fiore di"
YouTube Link 2024-07-11T08:07Z [----] followers, 922.6K engagements
"Loro Piana Ramadan [----] Campaign Discover the elegance of the Loro Piana Ramadan [----] Capsule Collection. The Loro Piana Ramadan [----] Capsule Collection presents a wardrobe of timeless sophistication. Curated with flowing loosely structured shapes and elevated accessories to match it is designed for effortless layering casting a perfect fusion of lightness ease and comfort. At the curations core is the Maisons signature elongated silhouette defined by clean simple lines a sense of impeccable flow and a palette of soft neutrals and desert tones of sage and sand. #LoroPiana"
YouTube Link 2026-02-04T11:01Z [----] followers, [---] engagements
"Loro Piana at the [----] Ryder Cup At the [----] Ryder Cup with Loro Piana. Loro Piana returns to the Ryder Cup one of the most prestigious team golfing contests which sees America against Europe for the [----] edition. This year the competition is taking place at the renowned golfing destination Bethpage Black Course in the US. The House is once again dressing Team Europe in bespoke uniforms that seamlessly blend sophistication and functionality an honour it has had since [----]. As in previous years the competition cements the Maisons long-standing values; its commitment to tradition and perfection"
YouTube Link 2025-10-08T08:51Z [----] followers, [----] engagements
"Loro Piana Savoir-Faire: CashFur Loro Piana presents CashFur a pursuit of excellence in every step. As a first stage of the process raw cashmere passes into a blending machine to let the fibres open to give a more airy consistency and density while retaining its original colour. A pure cloud of cashmere emerges to be taken to the carding process. #LoroPiana #LoroPianaSavoirFaire"
YouTube Link 2023-10-25T14:14Z [----] followers, [----] engagements
"Loro Piana x Juventus Loro Piana and Juventus on a quest for excellence and drive for innovation. Both founded in Piedmont Loro Piana and Juventus continue their collaboration exploring heritage a passion for natural fibres and a never-ending pursuit of innovation. Directed by: Bodgan Plakov #LoroPiana"
YouTube Link 2023-10-25T14:14Z [----] followers, [----] engagements
"Loro Piana at The I.C.E. St. Moritz Dive into the refined world of classic cars with Loro Piana. Spurred by its indelible links to the world of classic cars the Maison returns to St. Moritz in support of The I.C.E. a highly anticipated winter event taking place on 21st and 22nd February and set on the frozen lake of the mountain town. The House is showcasing two rare heirloom cars the [----] Aston Martin C-Type and the MG PA and has curated an exclusive Capsule Collection featuring a bespoke edition of the Roadster with inspiration taken from the esteemed event as well as a decade-long passion"
YouTube Link 2025-03-04T17:40Z [----] followers, [----] engagements
"Loro Piana Lunar New Year [----] Campaign Dive into the Loro Piana Lunar New Year [----] Capsule Collection. Curated as an homage to the Year of the Horse the Maisons dedicated capsule weaves together a story of togetherness and new beginnings celebrating the energy passion and freedom associated with the horse. It presents a wardrobe rooted in timeless refinement interpreting the horse and its symbolism through iconic designs and elements from new versions of the Horsey jacket through to exclusive prints imbued with poetry and emotion. With a palette of soft browns warm creams and hazy taupes"
YouTube Link 2026-01-26T15:00Z [----] followers, [---] engagements
"Loro Piana Into the Wild - Spring Summer [----] Campaign Reconnecting with nature the Loro Piana Into The Wild Collection fuses ultimate performance with natural fibres offering a functional technical and sophisticated wardrobe for outdoor adventures. The collection blends technical innovation with a sensorial touch using Cashfur and wool fused with innovative fabrics. Ideal for the modern explorer the Into The Wild Collection is designed to accompany those with an active and hectic lifestyle whether navigating through urban landscapes or venturing into the great outdoors. #LoroPiana"
YouTube Link 2024-06-06T07:42Z [----] followers, 400.2K engagements
"Loro Piana Chronicles: Chapter VI - Sergio Loro Piana's Creative Genius and Eye For Luxury Continuing Loro Pianas chronicles with Sergio Loro Piana who unveiled the Maisons contemporary essence. Marking a new chapter in the Maisons chronicles imbued Loro Piana with a modern identity underpinned by his taste for beauty and sophistication. With his impeccable style hands-on engagement and passion for the arts he designed iconic signatures such as the Voyager and the Spagna. However his real impact went beyond the beautiful creations and was to do with the distinct taste that the Maison came to"
YouTube Link 2025-09-21T13:01Z [----] followers, [---] engagements
"Loro Piana MDW23 Loro Piana presents 'Apacheta' three site-specific installations by Argentinian artist and designer Cristian Mohaded created specifically to celebrate #MilanDesignWeek. The installations recreate magnified versions of apachetas small rock piles built over time by travellers in remote regions of the Andes Mountains in Argentina. Equally trail markers and ritualistic offerings the apachetas are an essential part of the landscape and an endless source of inspiration for the artist. Mohaded is known for exploring traditions crafts and local culture blurring the line between"
YouTube Link 2023-10-25T14:14Z [----] followers, [---] engagements
"Loro Piana Savoir-Faire: Vicuna Per Vicua is one of the most noble fibres in the world a raw material from a small camelid sacred to the Incas that inhabits the highlands of Argentina and Peru. This fine and supremely rare fibre is used in garments with an exceptional fit while helping to protect the animals from the risk of extinction. #LoroPiana #LoroPianaSavoirFaire"
YouTube Link 2023-10-25T14:14Z [----] followers, [----] engagements
"Loro Piana Spring/Summer [----] Press Presentation Watch the Spring/Summer [----] Collection come to life at Palazzo Citterio. Loro Piana presents the Spring/Summer [----] Collection at the 18th-century Palazzo Citterio a space replete with artistic vibrancy and historic character featuring works by Umberto Boccioni Carlo Carr Giorgio Morandi Amedeo Modigliani and Pablo Picasso. The season is defined by a chromatic overture where the Houses expertise in the definition of hues comes to the fore. Flowing through this setting the collection is in dialogue with the interiors with carpeted accents"
YouTube Link 2025-09-25T17:04Z [----] followers, 11.3K engagements
"Loro Piana Resort [----] Campaign Designed for enjoyment in natures refuge. Tracing the wanderings of a group of curious individuals the Resort [----] Collection explores the new frontiers of tailoring and presents a comfortable and sophisticated wardrobe. Inspiration is drawn from the details and colours of the incredible surroundings a picture of beauty and intricacy timelessness and relevance. #LoroPiana #LoroPianaResort2025"
YouTube Link 2025-05-04T08:24Z [----] followers, 60.7K engagements
"Loro Piana - Tre Golfi Sailing Week [----] Discover Loro Pianas ties to the world of sailing. Looking back onto a passion for sailing and seaside sophistication the Maison is participating in the eagerly awaited Tre Golfi Sailing Week [----] as sponsor. Held from 17th to 22nd May off the coast of Sorrento Italy the event is one of the most prestigious in the Mediterranean and will comprise a 150-mile long-distance regatta and four days of coastal races. At the end of the event the House will award the Loro Piana Challenge Trophy to the winner of IMA Maxi European Championship who will keep it"
YouTube Link 2025-05-22T10:00Z [----] followers, [----] engagements
"Loro Piana Record Bale Award Honouring an incessant dedication to ultimate excellence in Merino fibres. The Loro Piana Record Bale Award rewards two farms one in Australia and one in New Zealand that successfully produce the finest bale of Merino wool with special credits going to the Australian farm Pyrenees Park which produced a Merino fibre of a mere [----] microns. Taking place at the San Francisco City Hall on 28th May the award ceremony is hosted by Loro Piana CEO Damien Bertrand and Pier Luigi Loro Piana Deputy Chairman of the Maison and a pioneer and supporter of the ongoing quest for"
YouTube Link 2025-06-09T08:17Z [----] followers, [---] engagements
"Loro Piana Fall/Winter 2025-2026 Campaign The Fall/Winter 2025-2026 Campaign an emerging picture of artistry and savoir-faire. At the crossroad of art architecture and mastery the Houses Fall/Winter 2025-2026 Collection recounts a story of uniqueness and excellence. Set within the artistic enclave once home to Jean Cocteau the visuals delve into an elevated way of living and unique savoir-vivre dressing exceptional people in exceptional places. The scenes are backdropped by the vibrant free-hand murals linking Loro Pianas craftsmanship with the creative endeavours within the villa. Villa"
YouTube Link 2025-07-11T14:07Z [----] followers, 13.3K engagements
"Loro Piana Spring/Summer [----] Press Presentation Loro Piana presents the Spring/Summer [----] Collection during Milan Fashion Week in an immersive installation at Palazzo Belgioioso. The collection narrates a new chapter in the Maisons celebration of [---] years of history and heritage that revolves around linen the quintessential summer fibre synonymous with ease lightness and effortlessness. It is linen interpreted in the Loro Piana way through a distinctive savoir-faire and a personal sense of elegance: blended with heirloom fibres declined in an effortless silhouette with shapes and details"
YouTube Link 2024-09-26T16:21Z [----] followers, [----] engagements
"Loro Piana Giraglia [----] Loro Pianas connection to the sea is deep it is where some of the Maisons most iconic silhouettes were born each a beacon of exquisite craftsmanship and timeless style. Much like an open-air laboratory the world of sailing has inspired the Houses artisans to reinvent signature shapes and materials through a quintessential Loro Piana lens resulting in incredibly refined pieces that are primed for ultimate performance. This year Loro Piana once again returns to the Giraglia Regatta as Title Sponsor. Organised by the Yacht Club Italiano with the support of the Socit"
YouTube Link 2025-06-20T07:53Z [----] followers, [----] engagements
"Loro Piana Savoir-Faire: The Extra Bag Introducing the new Extra Bag. A versatile bag with clean modern lines the Extra Bag is made from the finest quality of calfskin leather. A rectangular shape that provides space and depth adorned with two new charms three-dimensional polished golden lockets with refined rounded edges engraved with the initials of Loro Piana. Contrasting stitching in ecru evoking traditional leather-working and a two-way shoulder strap grant the bag a distinctive appeal. A perfectly balanced accessory resulting from masterful craftsmanship and meticulous attention to"
YouTube Link 2023-11-28T09:11Z [----] followers, [----] engagements
"Loro Piana Savoir-Faire: White Sole The classic Loro Piana shoe. Inimitable craftsmanship and impeccable savoir faire for the connoisseurs. The iconic White Sole are created in a multilayered process requiring both precision machinery and final detailing by hand for a flawless finish. A brand icon since [----]. #LoroPiana #LoroPianaSavoirFaire"
YouTube Link 2023-10-25T14:14Z [----] followers, 38.8K engagements
"Loro Piana Savoir-Faire: Punti a Maglia Delve into the artistry behind the Punti a Maglia collection. The Punti a Maglia collection epitomises the art of the table steeped in Loro Pianas distinctive savoir-vivre. Crafted in France from Limoges porcelain with a slightly translucent sheen it comprises an elevated ensemble of perfectly complementing plates servingware and accompanying accents. Each is adorned with a rhythmic arrangement of patterns that echo the Houses knitting motif and heritage in fibres. Hand-drawn and then digitised the motifs are decorated with several layers of pigments to"
YouTube Link 2025-10-05T12:00Z [----] followers, [---] engagements
"Loro Piana Spring Summer [----] Campaign Seaside allure and beach destinations are explored in the new Loro Piana Spring Summer [----] Collection. Sophisticated knitwear in warm colours and lively nuances unravel the essential for the season. Director: Mario Sorrenti Styling by: Aleksandra Woroniecka #LoroPiana #LoroPianaSS22"
YouTube Link 2023-10-25T14:14Z [----] followers, [----] engagements
"Loro Piana Savoir-Faire: Pecora Nera Loro Pianas Pecora Nera wool the revival of the dark Merino. Pecora Nera is a story of embracing the beauty in the margins finding luxury in the different and ultimately touching the exceptional in life. Once upon a time sheep existed in a variety of natural colours from the cream colour we know so well through various shades of beige brown and black. Yet with time mankind wilfully bred the darker-hued sheep out leaving them to become a sight both rare and unpopular an anti-hero of sorts. Where most farmers looked away one fell madly in love. Her name is"
YouTube Link 2025-01-20T11:08Z [----] followers, 32.4K engagements
"Loro Piana Chronicles: Chapter III - The Origin of a Legacy The making of an iconic Maison told through a generational lens starting with wool entrepreneur Giacomo Loro Piana. Loro Pianas journey began in [----] when Giacomo Loro Piana started trading precious wool in Northern Italy passing on his passion for fine fabrics that would seep from one generation to the next. From one unifying vision to a six-generation legacy. A chapter tracing the Maisons roots from a wool-trading business to the ultimate destination for luxury. #LoroPiana"
YouTube Link 2024-11-20T15:22Z [----] followers, [----] engagements
"Loro Piana at the International Concours of Elegance St.Moritz [----] Watch Loro Piana deepen its heritage in classic cars at The International Concours of Elegance St. Moritz. From 30th to 31st January the Maison returns to The International Concours of Elegance St. Moritz a legendary contest taking place on the frozen lake of St. Moritz. Marking the Houses third year at the iconic competition its presence reinforces its long-standing fascination and ties with the world of classic cars in a fusion of elegant design mechanical excellence and savoir-vivre. The event transforms the traditional"
YouTube Link 2026-02-03T13:26Z [----] followers, [----] engagements
"Loro Piana Ramadan [----] Campaign Discover the elegance of the Loro Piana Ramadan [----] Capsule Collection. The Loro Piana Ramadan [----] Capsule Collection presents a wardrobe of timeless sophistication. Curated with flowing loosely structured shapes and elevated accessories to match it is designed for effortless layering casting a perfect fusion of lightness ease and comfort. At the curations core is the Maisons signature elongated silhouette defined by clean simple lines a sense of impeccable flow and a palette of soft neutrals and desert tones of sage and sand. #LoroPiana"
YouTube Link 2026-02-04T11:01Z [----] followers, [---] engagements
"Loro Piana at the International Concours of Elegance St.Moritz [----] Watch Loro Piana deepen its heritage in classic cars at The International Concours of Elegance St. Moritz. From 30th to 31st January the Maison returns to The International Concours of Elegance St. Moritz a legendary contest taking place on the frozen lake of St. Moritz. Marking the Houses third year at the iconic competition its presence reinforces its long-standing fascination and ties with the world of classic cars in a fusion of elegant design mechanical excellence and savoir-vivre. The event transforms the traditional"
YouTube Link 2026-02-03T13:26Z [----] followers, [----] engagements
"Loro Piana Lunar New Year [----] Campaign Dive into the Loro Piana Lunar New Year [----] Capsule Collection. Curated as an homage to the Year of the Horse the Maisons dedicated capsule weaves together a story of togetherness and new beginnings celebrating the energy passion and freedom associated with the horse. It presents a wardrobe rooted in timeless refinement interpreting the horse and its symbolism through iconic designs and elements from new versions of the Horsey jacket through to exclusive prints imbued with poetry and emotion. With a palette of soft browns warm creams and hazy taupes"
YouTube Link 2026-01-26T15:00Z [----] followers, [---] engagements
"Loro Piana Spring/Summer [----] Campaign Watch the Loro Piana Spring/Summer [----] Campaign unfold in refined artistry. For the new season the House visits the iconic Colombe dOr and the Fondation Maeght in Saint-Paul-de-Vence nestled in the heart of Provence. Replete with history and stories both are spaces where creatives feel at home inspiration takes root and beauty is shared exuding a certain savoir-vivre that lies at the core of the Maison. Within this living texture of art Loro Pianas creations are captured in their effortless flow and elevated appearance dyed in a curated palette that"
YouTube Link 2026-01-14T15:30Z [----] followers, 88.6K engagements
"Loro Piana Chronicles: Chapter VII - Pier Luigis Visionary and Adventurous Spirit A look at the next chapter in Loro Pianas chronicles honing the worlds finest fibres. Trace the journeys of Pier Luigi Loro Piana who dedicated his life to sourcing the most precious fibres and transforming them into fabrics of incredible finesse. In Inner Mongolia he discovered the cashmere goats that would yield the yarn for the Maisons cloud-soft Baby Cashmere. His journey continued to Australia and New Zealand where he encountered Merino sheep of all sorts of hues whose coats would turn into the infinitely"
YouTube Link 2025-10-30T16:55Z [----] followers, [---] engagements
"Loro Piana Holiday [----] Campaign Delve into the Loro Piana Holiday [----] Campaign. The Holiday [----] Campaign blends creativity with breathtaking nature and timeless elegance in the heart of the Swiss Alps backdropped by a captivating snow-covered landscape. A new chapter in Loro Pianas story of artistry it unfolds inside and around the Grand Chalet built in [----] and once the refuge of renowned painter Balthus. Today it is the home and studio of Balthus daughter Harumi Klossowska de Rola and her family carrying a unique legacy. More than just a residence it is where heritage art and"
YouTube Link 2025-10-24T10:00Z [----] followers, [----] engagements
"Loro Piana at Bergdorf Goodman Immerse yourself in Loro Pianas enchanting installation at Bergdorf Goodman. Loro Pianas captivating installation at Bergdorf Goodman celebrates the Houses links to the iconic luxury destination and its decade-spanning fascination with New York a city that has always held a special place in the Maisons heart. Animated with rotating globes the perennial thistle and wooden characters the window displays narrate Loro Pianas history and its far-roaming voyages from raw fibres to finished product. The installation traces a poetic journey from Mongolia to Quarona"
YouTube Link 2025-10-20T09:06Z [----] followers, [----] engagements
"Loro Piana at the [----] Ryder Cup At the [----] Ryder Cup with Loro Piana. Loro Piana returns to the Ryder Cup one of the most prestigious team golfing contests which sees America against Europe for the [----] edition. This year the competition is taking place at the renowned golfing destination Bethpage Black Course in the US. The House is once again dressing Team Europe in bespoke uniforms that seamlessly blend sophistication and functionality an honour it has had since [----]. As in previous years the competition cements the Maisons long-standing values; its commitment to tradition and perfection"
YouTube Link 2025-10-08T08:51Z [----] followers, [----] engagements
"Loro Piana Savoir-Faire: Punti a Maglia Delve into the artistry behind the Punti a Maglia collection. The Punti a Maglia collection epitomises the art of the table steeped in Loro Pianas distinctive savoir-vivre. Crafted in France from Limoges porcelain with a slightly translucent sheen it comprises an elevated ensemble of perfectly complementing plates servingware and accompanying accents. Each is adorned with a rhythmic arrangement of patterns that echo the Houses knitting motif and heritage in fibres. Hand-drawn and then digitised the motifs are decorated with several layers of pigments to"
YouTube Link 2025-10-05T12:00Z [----] followers, [---] engagements
"Loro Piana Spring/Summer [----] Press Presentation Watch the Spring/Summer [----] Collection come to life at Palazzo Citterio. Loro Piana presents the Spring/Summer [----] Collection at the 18th-century Palazzo Citterio a space replete with artistic vibrancy and historic character featuring works by Umberto Boccioni Carlo Carr Giorgio Morandi Amedeo Modigliani and Pablo Picasso. The season is defined by a chromatic overture where the Houses expertise in the definition of hues comes to the fore. Flowing through this setting the collection is in dialogue with the interiors with carpeted accents"
YouTube Link 2025-09-25T17:04Z [----] followers, 11.3K engagements
"Loro Piana Chronicles: Chapter VI - Sergio Loro Piana's Creative Genius and Eye For Luxury Continuing Loro Pianas chronicles with Sergio Loro Piana who unveiled the Maisons contemporary essence. Marking a new chapter in the Maisons chronicles imbued Loro Piana with a modern identity underpinned by his taste for beauty and sophistication. With his impeccable style hands-on engagement and passion for the arts he designed iconic signatures such as the Voyager and the Spagna. However his real impact went beyond the beautiful creations and was to do with the distinct taste that the Maison came to"
YouTube Link 2025-09-21T13:01Z [----] followers, [---] engagements
"Loro Piana Fall/Winter 2025-2026 Campaign The Fall/Winter 2025-2026 Campaign an emerging picture of artistry and savoir-faire. At the crossroad of art architecture and mastery the Houses Fall/Winter 2025-2026 Collection recounts a story of uniqueness and excellence. Set within the artistic enclave once home to Jean Cocteau the visuals delve into an elevated way of living and unique savoir-vivre dressing exceptional people in exceptional places. The scenes are backdropped by the vibrant free-hand murals linking Loro Pianas craftsmanship with the creative endeavours within the villa. Villa"
YouTube Link 2025-07-11T14:07Z [----] followers, 13.3K engagements
"Loro Piana Chronicles: Chapter V - The Two Brothers A look at two of the Maisons defining tastemakers united by a shared vision. In [----] brothers Sergio and Pier Luigi Loro Piana took the reins of their fathers business guiding the Maison into a new era of excellence. Where Sergio Loro Piana emerged as a true visionary of style with a passion for the minutest details of each garment Pier Luigi Loro Piana travelled the globe in search of the most precious raw materials most notably Baby Cashmere and The Gift of Kings wool today synonymous with Loro Piana. Together the two brothers honoured"
YouTube Link 2025-06-30T10:11Z [----] followers, [---] engagements
"Loro Piana Piana Savoir-Faire: Cashmere A quest for ultimate excellence. Cashmere epitomises Loro Pianas unwavering pursuit of quality evoking visions of sumptuous softness and fascinating tales of distant lands. For over [--] years the House has established itself as the historical advocate for cashmere excellence working in close collaboration with herders and local partners. #LoroPiana"
YouTube Link 2025-06-27T16:27Z [----] followers, [----] engagements
"Loro Piana Chronicles: Chapter IV - Franco's Pioneering Spirit A new chapter in the making of a Maison defined by a pioneering spirit. A closer look at Franco Loro Piana who revolutionised the Maisons approach to textiles and elevated it into the global spotlight. Taking over the helm in [----] he kindled relationships with prestigious couturiers and started supplying high-quality fabrics and textile innovations to the most renowned houses in France laying the base for Loro Pianas world-renowned reputation. A closer look at Francos passion for sourcing the finest raw materials highlights how he"
YouTube Link 2025-06-25T10:52Z [----] followers, [---] engagements
"Loro Piana Giraglia [----] Loro Pianas connection to the sea is deep it is where some of the Maisons most iconic silhouettes were born each a beacon of exquisite craftsmanship and timeless style. Much like an open-air laboratory the world of sailing has inspired the Houses artisans to reinvent signature shapes and materials through a quintessential Loro Piana lens resulting in incredibly refined pieces that are primed for ultimate performance. This year Loro Piana once again returns to the Giraglia Regatta as Title Sponsor. Organised by the Yacht Club Italiano with the support of the Socit"
YouTube Link 2025-06-20T07:53Z [----] followers, [----] engagements
"Loro Piana Record Bale Award Honouring an incessant dedication to ultimate excellence in Merino fibres. The Loro Piana Record Bale Award rewards two farms one in Australia and one in New Zealand that successfully produce the finest bale of Merino wool with special credits going to the Australian farm Pyrenees Park which produced a Merino fibre of a mere [----] microns. Taking place at the San Francisco City Hall on 28th May the award ceremony is hosted by Loro Piana CEO Damien Bertrand and Pier Luigi Loro Piana Deputy Chairman of the Maison and a pioneer and supporter of the ongoing quest for"
YouTube Link 2025-06-09T08:17Z [----] followers, [---] engagements
"Loro Piana Piazza di Siena [----] Discover Loro Pianas long-standing relationship with the equestrian world. Underpinned by its commitment to elegance and excellence in sports the House returns to Rome for this years Concours de Saut International Officiel Piazza di Siena one of Europes oldest equestrian competitions. Now in its 92nd edition held in the historical park of Villa Borghese from 22nd to 25th May the event strengthens the values of tradition fair play and a love of nature that Loro Piana shares with the equestrian world. In honour of the Houses sponsorship two courses are named"
YouTube Link 2025-05-29T10:25Z [----] followers, [---] engagements
"Loro Piana - Tre Golfi Sailing Week [----] Discover Loro Pianas ties to the world of sailing. Looking back onto a passion for sailing and seaside sophistication the Maison is participating in the eagerly awaited Tre Golfi Sailing Week [----] as sponsor. Held from 17th to 22nd May off the coast of Sorrento Italy the event is one of the most prestigious in the Mediterranean and will comprise a 150-mile long-distance regatta and four days of coastal races. At the end of the event the House will award the Loro Piana Challenge Trophy to the winner of IMA Maxi European Championship who will keep it"
YouTube Link 2025-05-22T10:00Z [----] followers, [----] engagements
"Loro Piana Knit Design Award [----] Meet a new generation of designers at the Loro Piana Knit Design Award [----]. Now in its 9th edition the Knit Design Award invites international students to present their creative interpretations of the Houses iconic yarns that epitomise a legacy in textile excellence. Circling around the theme of a Winter Legacy through the lens of the perennial linen fibre the participants play with texture colours and techniques and create their very own take on heirloom knitwear. The winners are honoured with the Knit Design Award [----] prize as well as a scholarship and a"
YouTube Link 2025-05-19T08:13Z [----] followers, [----] engagements
"Loro Piana Resort [----] Campaign Designed for enjoyment in natures refuge. Tracing the wanderings of a group of curious individuals the Resort [----] Collection explores the new frontiers of tailoring and presents a comfortable and sophisticated wardrobe. Inspiration is drawn from the details and colours of the incredible surroundings a picture of beauty and intricacy timelessness and relevance. #LoroPiana #LoroPianaResort2025"
YouTube Link 2025-05-04T08:24Z [----] followers, 60.7K engagements
"Loro Piana and Dimoremilano for Milan Design Week [----] - La Prima Notte Di Quiete Step into La Prima Notte di Quiete an immersive experience presented by Loro Piana and Dimoremilano. To mark this years Milan Design Week Loro Piana and Dimoremilano debut together to present La Prima Notte di Quiete a captivating experience that unfolds like a film at the Cortile della Seta courtyard in the Maisons Milan headquarters. Once welcomed in a vintage-cinema foyer visitors get to watch a fully furnished Loro Piana house come to life where the boundaries between reality and fiction vanish. The"
YouTube Link 2025-04-08T13:25Z [----] followers, [----] engagements
"Loro Piana Savoir-Faire: Cashmere Delve into Loro Pianas legacy in cashmere a search for ultimate excellence. From the 1960s when Franco Loro Piana began producing cashmere garments to today the Houses cashmere is steeped in heritage an unwavering dedication to quality and close relationships with herders from Inner Mongolia. The precious raw material has come to encapsulate the Houses mastery in fibres testifying to the beauty of the precious animals as well as the efforts and commitment of local herders. Over the years Loro Piana has reaffirmed its quest for excellence through special"
YouTube Link 2025-03-27T14:46Z [----] followers, [----] engagements
"If You Know You Know. Loro Pianas Quest for Excellence. Discover Loro Pianas first-ever exhibition If You Know You Know. Loro Pianas Quest for Excellence. On the occasion of its 100-year anniversary and as a tribute to its deep long-standing connection to China Loro Piana presents its first-ever exhibition at the Museum of Art Pudong (MAP) in Shanghai which for the first time hosts a luxury House. Curated by Judith Clark the retrospective offers an immersive journey through Loro Pianas heritage chronicled through a captivating tapestry of archival documents artworks garments and more. With a"
YouTube Link 2025-03-27T14:36Z [----] followers, [----] engagements
"Loro Piana Savoir-Faire: Sunglasses The Maisons new Eyewear Collection a showcase of excellence and Japanese savoir-faire. Loro Pianas new collection of sunglasses combines incredible savoir-faire with high-performing technology and classic style. Designed to mirror individuality as part of a refined silhouette each piece testifies to the Maisons dedication to pushing the boundaries of craft. The eyewear is exclusively created by master artisans in Japan featuring distinct details and anti-reflection mineral lenses complete with innovative hydrophobic and oleophobic treatments for moisture"
YouTube Link 2025-03-18T10:18Z [----] followers, [----] engagements
"Loro Piana Fall/Winter 2025-2026 Press Presentation The Loro Piana Fall/Winter 2025-2026 Collection Offering a glimpse into an era of simpler times the Maisons Fall/Winter 2025-2026 Collection presents a quest to discover The Way We Were reaffirming the intrinsic timelessness of Loro Piana and its connection to nature. With the beauty of vast wild landscapes at their heart each collection is a journey; every country it touches reflects the Loro Piana ethos and history encompassing matter lifestyle and dressing as a way of being. Collectively the clothes bring different landscapes together"
YouTube Link 2025-03-07T09:22Z [----] followers, [----] engagements
"Loro Piana at The I.C.E. St. Moritz Dive into the refined world of classic cars with Loro Piana. Spurred by its indelible links to the world of classic cars the Maison returns to St. Moritz in support of The I.C.E. a highly anticipated winter event taking place on 21st and 22nd February and set on the frozen lake of the mountain town. The House is showcasing two rare heirloom cars the [----] Aston Martin C-Type and the MG PA and has curated an exclusive Capsule Collection featuring a bespoke edition of the Roadster with inspiration taken from the esteemed event as well as a decade-long passion"
YouTube Link 2025-03-04T17:40Z [----] followers, [----] engagements
"Loro Piana Savoir-Faire: Pecora Nera Loro Pianas Pecora Nera wool the revival of the dark Merino. Pecora Nera is a story of embracing the beauty in the margins finding luxury in the different and ultimately touching the exceptional in life. Once upon a time sheep existed in a variety of natural colours from the cream colour we know so well through various shades of beige brown and black. Yet with time mankind wilfully bred the darker-hued sheep out leaving them to become a sight both rare and unpopular an anti-hero of sorts. Where most farmers looked away one fell madly in love. Her name is"
YouTube Link 2025-01-20T11:08Z [----] followers, 32.4K engagements
"Loro Piana Spring/Summer [----] Campaign Captured under the Brazilian sun with natural nonchalance and a subtle touch of irreverence at its heart the Loro Piana Spring/Summer [----] Collection is dedicated to the Maisons signature linen fibre. A vision both timeless and contemporary in which touch and texture are as important as the way clothes dialogue with the body and with life. From the Spagna to the Roadster the Maisons icons are reinterpreted for Spring/Summer [----] in exclusive fabric blends with a touch of heirloom linen. Natural and unforced the sophisticated collection is amplified by"
YouTube Link 2025-01-16T09:27Z [----] followers, 29.3K engagements
"Loro Piana's Workshop of Wonders at Harrods: Making of Pecora Nera Where precision meets excellence. The Workshop of Wonders at Harrods presents a unique installation offering an experience for all the senses. The workshop is a never-ending story of workmanship told through the lens of the Maisons craftspeople. From the dynamic movements of spinning wheels to hand-painted puppets and considered accents to the silhouette Loro Pianas takeover at Harrods is a showcase of expertise dedication and passion that encapsulates a rich heritage through the smallest finishing touches. Discover an"
YouTube Link 2024-11-25T17:23Z [----] followers, [----] engagements
"Loro Piana - Master of Fibres Book Unveiling Master of Fibres a story of inimitable craft and the saga of an incredible family told over six generations. Master of Fibres is a book recounting the making of an iconic Maison how it started as a wool-trading company and evolved into the ultimate destination for sophistication excellence and textile artisanship. Through never-seen-before photographs interviews with the Loro Piana family and archival documents Master of Fibres brings to life [---] years of history. Endlessly refined exquisitely finished Master of Fibres is more than a book. It is a"
YouTube Link 2024-11-21T15:43Z [----] followers, [----] engagements
"Loro Piana Aprs-Ski Campaign This holiday season Loro Piana journeys to higher altitudes Presenting the Aprs-Ski Collection that embodies movement and life en plein air a spirit that is so intrinsic to the Maison. Loro Piana brings its century-spanning heritage and signature sophistication to the alpine lifestyle in an embrace of outdoor enjoyment and movement; freedom and relief. The Maisons cold-weather collection captures the innate marvels of the holiday season and of time spent in togetherness surrounded by powdery snow. From hats elevated in Ombr-hued Cashmere Coarsehair to tonal winter"
YouTube Link 2024-11-20T15:25Z [----] followers, [----] engagements
"Loro Piana Chronicles: Chapter III - The Origin of a Legacy The making of an iconic Maison told through a generational lens starting with wool entrepreneur Giacomo Loro Piana. Loro Pianas journey began in [----] when Giacomo Loro Piana started trading precious wool in Northern Italy passing on his passion for fine fabrics that would seep from one generation to the next. From one unifying vision to a six-generation legacy. A chapter tracing the Maisons roots from a wool-trading business to the ultimate destination for luxury. #LoroPiana"
YouTube Link 2024-11-20T15:22Z [----] followers, [----] engagements
"Loro Piana's Workshop Of Wonders at Harrods A magical story of craft told through an immersive experience at Harrods. Workshop of Wonders brings the Maisons heritage and artistry to Harrods. Continuing Loro Pianas celebrations of its 100-year anniversary the marvel-filled event recounts the Maisons story of making and savoir-faire. A full installation across the famed Brompton Road faade plus [--] windows two pop-ups a pop-in and numerous animations. Inviting visitors into the Maisons unique world of signature fibres and fabrics vicua baby cashmere The Gift of Kings and Pecora Nera alongside"
YouTube Link 2024-11-12T10:53Z [----] followers, [----] engagements
"Loro Piana Evening Collection Unveiling the Loro Piana Evening Collection embodying the joy of festive nights. The art of distinguishing oneself is told through elongated silhouettes detail captures and intimate portraiture. With sophisticated textures that highlight the finest most exclusive materials and the Maisons inimitable savoir-faire this new wardrobe brings a touch of refinement and grace to the seasons parties and special occasions. The collection features perfectly tailored garments some enhanced by distinct exquisite hand-crafted embroidery. From dresses in the finest double silk"
YouTube Link 2024-11-01T11:42Z [----] followers, 14.9K engagements
"Loro Piana Savoir-Faire: Denim Silk When denim gets a touch of silk. Introducing Denim Silk: a timeless innovative and unique fabric that offers an unmistakable touch. It is the result of a rare collaboration between two like-minded cultures: the artisanal knowledge of denim found in the Bingo Region of Japan and the innovative spirit of Loro Pianas Piedmont artisans. For the Maison innovating means elevating its savoir-faire in authentic ways but also exploring new frontiers of style without ever forgetting its heritage. This rare joint project stems from a mutual respect for artisanal"
YouTube Link 2024-10-14T19:31Z [----] followers, [----] engagements
"Loro Piana Spring/Summer [----] Press Presentation Loro Piana presents the Spring/Summer [----] Collection during Milan Fashion Week in an immersive installation at Palazzo Belgioioso. The collection narrates a new chapter in the Maisons celebration of [---] years of history and heritage that revolves around linen the quintessential summer fibre synonymous with ease lightness and effortlessness. It is linen interpreted in the Loro Piana way through a distinctive savoir-faire and a personal sense of elegance: blended with heirloom fibres declined in an effortless silhouette with shapes and details"
YouTube Link 2024-09-26T16:21Z [----] followers, [----] engagements
"Loro Piana x New Balance: Savoir-Faire Craftsmanship and sophistication in every detail. Loro Piana collaborates with New Balance for a new elegant and timeless take on the classic [---] design. The limited-edition 990v6 sneakers are lined with the highest quality mesh and the midsole features FuelCell technology found on New Balances best running shoes combined with exceptional leather and the rare and undyed Pecora Nera wool. This is the fruit of an innovative partnership ensuring unparalleled performance and effortless style. Available in very limited quantities in select Loro Piana stores."
YouTube Link 2024-09-14T06:00Z [----] followers, 24.2K engagements
"Loro Piana Chronicles: Chapter II - The Coat of Arms The Loro Piana Coat of Arms a reflection of the past and refined craftsmanship created in [----]. Imbued with symbolism the Loro Piana coat of arms encapsulates the Maisons heritage excellence and unique savoir-faire. It is emblazoned with iconic emblems including a beech tree and two stars. The beech tree is an ancestral emblem of the town of Quarona where Loro Piana was founded. Meanwhile the stars represent the Italian Republic. Loro Pianas coat of arms has changed over time since its inception but the four elements have remained steadfast"
YouTube Link 2024-09-13T08:10Z [----] followers, [----] engagements
"Loro Piana - Loro Denim Capsule Collection Presenting the Loro Denim Capsule Collection an innovative and sensorial take on denim honouring the Maison's unique savoir-faire. Meticulously tailored garments are updated in an array of exquisite denim elevated with iconic fibres such as cashmere for effortless sensoriality. The pieces feature relaxed volumes and clean contemporary lines crafted from CashDenim a unique blend of Japanese cotton denim and cashmere Denim Chambray Sea Island denim and Denim Flower an organic Californian cotton used to create workwear-inspired garments that are"
YouTube Link 2024-09-05T15:14Z [----] followers, 856.8K engagements
"Loro Piana Fall/Winter [----] Campaign Captured against the backdrop of a sublime Scottish castle the new Loro Piana Fall/Winter 2024-2025 Campaign celebrates the Maisons 100-year legacy and its ties to Scotland a country with a rich textile heritage but also the land of the thistle flower a natural tool historically used to brush and raise precious fabrics. Loro Pianas history comes to life in a collection that exudes a sense of timeless sophistication with classic shapes and exclusive time-honoured fibres. From signature silhouettes and the Scottish Cheviot fabric to the emblematic fiore di"
YouTube Link 2024-07-11T08:07Z [----] followers, 922.6K engagements
"Loro Piana Savoir-Faire: The Loom Bag The new Loom bag a timeless masterpiece The Loom bag is a tribute to Loro Pianas century-old heritage in fabric-making savoir-faire and exclusive fabrics. It is named after the heddle bar of the loom used to turn fibre into cloth and is designed with a metal bar under the flap mirroring the way fabric drapes across the textile device. The Maisons artisans combine precision with artistry to assemble shape and define the clean elegant shape with meticulous craftsmanship evident in every detail. #LoroPiana #LoroPianaLoomBag"
YouTube Link 2024-07-10T16:16Z [----] followers, 13K engagements
"Loro Piana Chronicles: Chapter I - I Fiori Di Cardo The thistle flower a symbol of the Maisons savoir-faire and textile legacy. Emblematic of the link between nature and craftsmanship the thistle flower fiori di cardo in Italian was historically used as a tool to raise and brush the surface of precious fabrics in the Loro Piana Quarona factory in Piedmont. Thanks to its curved tips it would lend materials a sublime finish soft lustrous and delicate all at once and has been part of the Houses historical coat of arms since [----]. Celebrated in the Fall/Winter 2024-2025 Collection the signature"
YouTube Link 2024-07-05T17:38Z [----] followers, [----] engagements
"Loro Piana Giraglia [----] The Loro Piana Giraglia [----] one of the most important events in top-level Mediterranean sailing. Being part of the prestigious Loro Piana Giraglia highlights the Maisons deep and longstanding ties with the world of sailing and its many common values: tradition excellence perfection and perseverance. The main event of the sailing week is held on the 12th of June with the legendary 241-nautical mile (446 km) offshore race to Genoa Italy. On route the fleet rounds one of offshore sailings most iconic landmarks the spectacular Giraglia rock located off the northern tip"
YouTube Link 2024-06-18T12:36Z [----] followers, [----] engagements
"Loro Piana Into the Wild - Spring Summer [----] Campaign Reconnecting with nature the Loro Piana Into The Wild Collection fuses ultimate performance with natural fibres offering a functional technical and sophisticated wardrobe for outdoor adventures. The collection blends technical innovation with a sensorial touch using Cashfur and wool fused with innovative fabrics. Ideal for the modern explorer the Into The Wild Collection is designed to accompany those with an active and hectic lifestyle whether navigating through urban landscapes or venturing into the great outdoors. #LoroPiana"
YouTube Link 2024-06-06T07:42Z [----] followers, 400.2K engagements
"Loro Piana Piazza di Siena [----] Loro Piana celebrates excellence and tradition in the equestrian world strengthening its position as a purveyor of exquisite craftsmanship and timeless style. At the 91st Concours de Saut International Officiel Piazza di Siena in Rome the Maison introduced new official uniforms for its Show Jumping team combining sophisticated design with ultimate performance. Some of the worlds best athletes participated as part of the Loro Piana team including Australian Edwina Tops-Alexander a four-time Olympian and Italian Lorenzo De Luca embodying a commitment to elegance"
YouTube Link 2024-06-05T14:14Z [----] followers, [---] engagements
"Loro Piana - Tre Golfi Sailing Week [----] A sailing adventure in Sorrento Italy. Loro Piana supports the Tre Golfi Sailing Week [----] one of the most prestigious sailing events in the Mediterranean. There has always been a strong connection between Loro Piana and the world of sailing sharing values like tradition excellence and joyful moments with friends. Sailing is an open-air laboratory for Loro Piana to experiment with innovative fabric solutions. Icons like the Bomber in Windmate and the White Sole shoes share a nautical heritage. #LoroPiana"
YouTube Link 2024-06-03T14:46Z [----] followers, [---] engagements
"Loro Piana Knit Design Award [----] Loro Piana presents the Knit Design Award [----] constantly bringing innovation and creativity to the knitwear mtier which is at the core of the Maisons DNA. An initiative dedicated to promoting young designers and the transmission of artisans expertise and savoir-faire. [----] is the Maisons centennial year reflected in the theme Fast Forward Heritage a conversation between the past present and future. The competition invites international students to offer their own creative interpretations of some of the most iconic yarns that epitomise the excellence of the"
YouTube Link 2024-05-15T10:42Z [----] followers, [----] engagements
"Loro Piana Resort [----] Campaign Introducing the Loro Piana Resort [----] Collection a fusion of lightness and timeless elegance. A wardrobe of sophisticated and effortless silhouettes dedicated to the warmest months. Blending classic and contemporary influences it is inspired by far-flung islands their serenity as well as their vibrancy translated through light gossamer linen and silk animated in joyous prints. Discover the flowing silhouettes and vibrant motifs of the new collection. #LoroPiana #LoroPianaResort2024"
YouTube Link 2024-05-07T09:21Z [----] followers, 44.2K engagements
"Loro Piana Milan Design Week [----] - "A Tribute To Cini Boeri" The exhibition A Tribute To Cini Boeri follows one of the principles that guided Cini's work as an architect: the idea of a house with separate rooms with independent exits and a common area that inhabitants share by choice not by imposition. The central room of the installation hosts the iconic Strips system while each of the surrounding spaces is dedicated to a product family. The path is interactive and invites guests to experience the pieces to touch and sit on them always following Cini Boeri's teaching that furniture should"
YouTube Link 2024-04-18T15:49Z [----] followers, [----] engagements
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