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[@dtcpages](/creator/twitter/dtcpages)
"Hollow Socks has nailed their PDP offer. X pair: $XXXXX X pairs: $XXXXXX X pairs: $XXXXXX (Buy X get X free) The 3-pack isn't there to sell. It's decoy pricing. Makes the 6-pack the obvious choice. Result Everyone picks the $XXXXXX checkout. AOV psychology at work"  
[X Link](https://x.com/dtcpages/status/1980212698529796381) [@dtcpages](/creator/x/dtcpages) 2025-10-20T10:01Z 10.9K followers, 5923 engagements


"These XX BFCM tactics lifted conversions 4-33% and added $5M+ to DTC brands. Most stores just discount. Winners layer psychological triggers. Want the breakdown with real examples Comment "BFCM" and I will DM you the guide"  
[X Link](https://x.com/dtcpages/status/1978084524861878323) [@dtcpages](/creator/x/dtcpages) 2025-10-14T13:04Z 10.9K followers, 2176 engagements


"Listicle landing pages work well for Meta traffic because: - Easy to scan - Numbered format - Clear value propositions - Low cognitive load "5 reasons why your product works" beats walls of text every time"  
[X Link](https://x.com/dtcpages/status/1978386193269096585) [@dtcpages](/creator/x/dtcpages) 2025-10-15T09:03Z 10.9K followers, 1263 engagements


"Moved trust signals above the fold on mobile checkout. +$13718 MRR. +3.21% conversion rate. Same test on desktop -XXXX% drop. Mobile buyers need upfront reassurance. Desktop users get distracted. Your 90-day guarantee doesn't belong in the footer"  
[X Link](https://x.com/dtcpages/status/1978808766607806757) [@dtcpages](/creator/x/dtcpages) 2025-10-16T13:02Z 10.9K followers, 2664 engagements


"Can an ads person explain (like I'm 5) why an ad like this can exist in my ASC Scaling campaign but get less spend over X days than X other ads that have roas 1-1.5"  
[X Link](https://x.com/dtcpages/status/1978845181974614170) [@dtcpages](/creator/x/dtcpages) 2025-10-16T15:27Z 10.9K followers, 4793 engagements


"Most DTC brands get subscription optimization backwards. They focus on discounts and pricing tricks. We focus on psychology and friction. For a 9-figure supplement brand we"  
[X Link](https://x.com/dtcpages/status/1979141678523899984) [@dtcpages](/creator/x/dtcpages) 2025-10-17T11:05Z 10.9K followers, 2163 engagements


"Moving buttons because they look cleaner. Changing offers because competitors seem to be doing it. Every unvalidated change could be tanking your conversion rate. Here's what we told them: Your traffic is expensive. Your conversion rate is free money"  
[X Link](https://x.com/dtcpages/status/1980983853201125604) [@dtcpages](/creator/x/dtcpages) 2025-10-22T13:05Z 10.9K followers, XXX engagements


"Before you spend another dollar on ads prove what actually moves the needle on your current visitors. That's the difference between scaling smart and scaling broke"  
[X Link](https://x.com/dtcpages/status/1980983856011317721) [@dtcpages](/creator/x/dtcpages) 2025-10-22T13:05Z 10.9K followers, XXX engagements


"Most "failed" tests aren't actually failures - you just tested the wrong variable: Client fought me on adding delivery dates to PDP. "We tested that it doesn't work." They tested "Ships by Thursday" We tested "Arrives by Thursday" **10% conversion lift.**"  
[X Link](https://x.com/dtcpages/status/1981284067875111231) [@dtcpages](/creator/x/dtcpages) 2025-10-23T08:58Z 10.9K followers, 2698 engagements