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[@CTtheDisrupter](/creator/twitter/CTtheDisrupter)
"3 Simple facts that eventually everyone will have to accept or make excuses to avoid 1: The volume of ads you launch is directly and inversely related to net LTV of a brand 2: account structure is far more powerful than the best ad 3: more ads equals a dumber machine"  
[X Link](https://x.com/CTtheDisrupter/status/1977417213402554779) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-12T16:52Z 19.8K followers, 35.1K engagements


"It doesn't matter how many points you put on the scoreboar if you lose the game this is a post about the folks who's latest hack-dejour is Creative Testing volume Their Previous Bad Takes since 2021: Delayed Attribution ROAS Interest Groups Retargeting Campaigns ABO"  
[X Link](https://x.com/CTtheDisrupter/status/1978111534787449082) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-14T14:51Z 19.8K followers, 2059 engagements


"@realdoseofdee @JasonKutasi @iamshackelford @jordanhaswings @Jason______A Obie Trice real name no gimmicks"  
[X Link](https://x.com/CTtheDisrupter/status/1978309412751085924) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-15T03:58Z 19.8K followers, XX engagements


"Like I told Mr. Menard the last few times he was willing to do this before he bailed (this was the 3rd attempt) My focus was never to violate NDA's to give out-of-context data around how much credit for the growth of the business the ad account should take. Because the honest truth is that that has little to do with the growth of a business. A business model is more important than the marketer ego and the entire promise of my argument was that here's how I've done the work over and over again"  
[X Link](https://x.com/CTtheDisrupter/status/1979286129494102366) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-17T20:39Z 19.8K followers, 1003 engagements


"Jordan is the one that set these tiers not me The entire premise of the debate was that more ads was required to get from point a to point B He defined the start in the end and the parameters of the entire debate He continued the debate when I told him that I would not be presenting out of contact screenshots which was XX% of his entire argument Im just giving you the context behind where my argument came from"  
[X Link](https://x.com/CTtheDisrupter/status/1979358760461308158) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-18T01:27Z 19.8K followers, XX engagements


"Yeah Thats an example of a brand who could spend 100000 or even X million a day with zero creative diversity and be completely fine Because the entire promise that you need it to afford that level of spend is based on a complete fallacy And my entire argument from the beginning was that the business model is what allows the ad spend Ill quote one of my biggest haters @codyplof The business is what scales the ad account Ironic that he believes that however today champions the man who said that wasnt true"  
[X Link](https://x.com/CTtheDisrupter/status/1979372424182534386) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-18T02:22Z 19.8K followers, XXX engagements


"@lewiswf @abdushodmonov UnderOutfit And yes"  
[X Link](https://x.com/CTtheDisrupter/status/1979399928184213868) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-18T04:11Z 19.8K followers, XXX engagements


"@NickyFiorentino specify a point where I was "obliterated" and I will happily address it"  
[X Link](https://x.com/CTtheDisrupter/status/1979421477423452444) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-18T05:37Z 19.8K followers, XX engagements


"Well I appreciate that and I'm sure we could although his strategy of spamming the platform is anti-thetical to my beliefs that a consistent user profile and net positive relationship with the platform is the key to sustainable growth his whole argument was in support of destabilizing the top of the funnel which makes the rest of the business model far more difficult to measure and improve Penny smart pount foolish"  
[X Link](https://x.com/CTtheDisrupter/status/1979429196310155600) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-18T06:07Z 19.8K followers, XX engagements


"@okay_andy @jordantwestecom @AaronOrendorff nice @jordantwestecom this is a single example that disproves the Resolution which required that Jordan's way was the "ONLY" way to do it that makes X between the X I cited and this and I think we'll have more sooner than later X is enough to disprove an absolute. no"  
[X Link](https://x.com/CTtheDisrupter/status/1979438631283757465) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-18T06:45Z 19.8K followers, XX engagements


"@hangmanecom @joshdgavin @jordanhaswings also those documets were evidence of the validity of the methodology I presented which has yet to be refuted btw which makes my case that his claim to be the only way is invalid"  
[X Link](https://x.com/CTtheDisrupter/status/1979446380281421900) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-18T07:16Z 19.8K followers, XX engagements


"This is how you run a 9figure brand Or at least its a way to do it Jordan is claiming the he founded a business that spends $100k a day It would been amazing for him to show how did it with more ads It would been better to see how that was the only way it works He failed on both"  
[X Link](https://x.com/CTtheDisrupter/status/1979612503052320986) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-18T18:16Z 19.8K followers, XX engagements


"Did it show HOW he got to $100k Or even if running a lot of ads made the account better or worse I dont think the screenshot did that It did little other than say that if you trust him He has access to account that level of spend Access is very different than having influence"  
[X Link](https://x.com/CTtheDisrupter/status/1979614714654249142) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-18T18:25Z 19.8K followers, XXX engagements


"@johnjhcoyle @jordantwestecom The $10m to $100m was the original premise And evolved into this resolution No time constraint"  
[X Link](https://x.com/CTtheDisrupter/status/1979624785186611296) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-18T19:05Z 19.8K followers, XX engagements


"Thats why I actually quantify that number Unlike Jordan I actually put dollars and definitions in process to claims I tied work to results with a direct line and made it measurable and showed I could repeat it He did none of those things What he has done is offered a second conversation where hes redefining the terms of the argument and then saying he will only do it if I present the same type of data that he did And when I said I would because I now have over half a dozen examples of people who said I could use their information And now that hes getting comments and conversation"  
[X Link](https://x.com/CTtheDisrupter/status/1979663885591547919) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-18T21:40Z 19.8K followers, XX engagements


"Heres my read - for Facebook Ads @SarahLevinger : Consumer Pysch @DenneyDara : Creative Strategy @nicktheriot_ : Copy and Angles @CTtheDisrupter : Data/Algorithm Programming and Business Model HUUUUUUGE GAP Most other folks I know in the teaching others space"  
[X Link](https://x.com/CTtheDisrupter/status/1970587194609078545) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-09-23T20:32Z 19.8K followers, 2096 engagements


"@johnjhcoyle @bullproofscale @jordanhaswings @iamshackelford @triplewhale $XX Profit on XX Sales or $X Profit on 1000 which is better and if the $X profit is far more stable plus less work and can scale and stabilize in quality you can begin to charge more and scale the business"  
[X Link](https://x.com/CTtheDisrupter/status/1978708924833333399) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-16T06:25Z 19.8K followers, XXX engagements


"I explained two ways to do it without more volume And why that worked Citing multiple empirical data sources He didnt prove more volume is why the business got there And showed X example of observational data without tying it to the argument Open and Shut case"  
[X Link](https://x.com/CTtheDisrupter/status/1979310583116894451) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-17T22:16Z 19.8K followers, 2507 engagements


"@joshdgavin @jordanhaswings Did he make this point The only way to scale to six figures per day in ad spend on Meta profitably is with high volume of diverse creative Because I missed that But I did make the counter argument More than once With a step by step guide"  
[X Link](https://x.com/CTtheDisrupter/status/1979335279145291951) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-17T23:54Z 19.8K followers, XXX engagements


"@AnthonyEclipse @joshdgavin @jordanhaswings Jordan shared zero proof A screenshot of an ad spend number has nothing to with how to get from $10M to $100M It didnt even speak to the number of ads Just how many had ever been run Id argue its a complete fail"  
[X Link](https://x.com/CTtheDisrupter/status/1979339416876589191) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-18T00:11Z 19.8K followers, XX engagements


"@hangmanecom @joshdgavin @jordanhaswings Absolutely I began the argument by stating the premise and then providing evidence of how to accomplish it in the first five minutes I presented a case that Jordan me didnt do over the entire debate"  
[X Link](https://x.com/CTtheDisrupter/status/1979340021942620504) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-18T00:13Z 19.8K followers, XX engagements


"I did named Drop you David as someone to respect And I agree that you didnt miss a lot I presented my case in the first five minutes with multiple examples and over an hour Jordan never got that far However he did come after me personally multiple times and interrupted me more than once"  
[X Link](https://x.com/CTtheDisrupter/status/1979340424021217649) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-18T00:15Z 19.8K followers, XXX engagements


"Yes But me sharing the same zero integrity data Of an out of context screenshot Doesnt further make the point that I already made twice It has the same issue of failing to meet the burden of proof that Jordan already faced The question was simply how to get from one place to the next I showed how to do that twice He showed how to do it zero times Its not even a whos right or wrong He didnt even play the game"  
[X Link](https://x.com/CTtheDisrupter/status/1979342618548146670) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-18T00:23Z 19.8K followers, XXX engagements


"I really appreciate this feedback and while I dont think I can share your sentiment in the belief that he wants it to be true He also never did was showed that it was necessary Because what he never did was show that was the path he took to do it Ironically enough he had to prove that it was the only way to do something But he never proved that it was possible to do it in the way he presented I think the issue for me is that a screenshot of an account isnt proof of the resolution You would need screenshots over every stage of the business and to show multiple examples of not doing so"  
[X Link](https://x.com/CTtheDisrupter/status/1979353557506887808) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-18T01:07Z 19.8K followers, XX engagements


"@realmattschmitt @jordantwestecom @iamshackelford @jordanhaswings Where in the book does it say that thats the only way to do it"  
[X Link](https://x.com/CTtheDisrupter/status/1979354541054419016) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-18T01:11Z 19.8K followers, XX engagements


"These tiers were the premise of this debate exclusively They have no real bearing on the real world They were just subjectively chosen And not by me So I gave two examples of how to do that job and stated that situation in my opening statement To make my point further If Tesla decided to drop 100000 a day right now with one ad They could run that for the next five years They could spend X million a day If we both agree that thats completely possible Then the entire premise of the resolution being positive is absolutely negated"  
[X Link](https://x.com/CTtheDisrupter/status/1979357636563997181) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-18T01:23Z 19.8K followers, XX engagements


"I dont know how else I can say this Jordan defined the rules of the game He set those level levels He created the entire construct of the conversation All I did was win an argument within the rules he said And all Im doing here is letting you know what those rules were I know that these are just subjective landmarks and have no real bearing on day-to-day operations for anyone"  
[X Link](https://x.com/CTtheDisrupter/status/1979359257469554966) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-18T01:29Z 19.8K followers, XX engagements


"@realmattschmitt @jordantwestecom @iamshackelford @jordanhaswings Sorry Im missing something here. I dont exactly understand the question but lets back way up and just start with one point at a time because you deserve a irrational and well-thought-out response"  
[X Link](https://x.com/CTtheDisrupter/status/1979361088253890972) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-18T01:37Z 19.8K followers, XX engagements


"@joshdgavin @jordanhaswings Let me ask you What would that evidence look like"  
[X Link](https://x.com/CTtheDisrupter/status/1979362545912942876) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-18T01:43Z 19.8K followers, XX engagements


"Interesting and I like this and appreciate that youve also been there in a way that proves this to be invalid And if the argument is now as of a few months ago it is no longer valid than the argument is not probable because nobody has scaled from XX to XXX in that time so I still win because he wasnt able to say that it was necessary As far as the presenting of evidence I think you would need to show that the business was at a certain level and then prove the financial reliance on that volume of ads to get it from point a to point b The problem is that dependency is not only not provable but"  
[X Link](https://x.com/CTtheDisrupter/status/1979363412808470628) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-18T01:46Z 19.8K followers, XX engagements


"Can anyone timestamp the point at which Jordan actually says you need more ads to get to $100000 a day and then back set up by showing that thats what he did Bringing a deck about what brands should do that in no way quantifies ad spent level And sharing a screenshot of an amount spent without any other context Is not that In any way"  
[X Link](https://x.com/CTtheDisrupter/status/1979369388383047955) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-18T02:10Z 19.8K followers, XXX engagements


"@nicktheriot_ @jordanhaswings I feel like where I stated specifically how I test new ads and how I add ads in the account to scale has been missed entirely I also missed where Jordan made the point that adding ads is how he scaled a brand to $100k a day While I do remember giving X examples of how I did it"  
[X Link](https://x.com/CTtheDisrupter/status/1979376105808368122) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-18T02:36Z 19.8K followers, XXX engagements


"@abdushodmonov I gave X examples of how I have helped brands do just that Jordan gave zero Maybe the burden of proof is on the guy who has to make his case"  
[X Link](https://x.com/CTtheDisrupter/status/1979376906962374749) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-18T02:40Z 19.8K followers, XXX engagements


"To be fair on man actually said those three letters LTV more times than I did What I said was that having a higher volume of cash flow cycles and improving the amount of revenue you make from buyers allow you to have a higher acquisition and more money to invest in your ads and thats a way you can increase your budget to the moon And Jordan discredited Dan Kennedy without prejudice"  
[X Link](https://x.com/CTtheDisrupter/status/1979379152173305947) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-18T02:48Z 19.8K followers, XX engagements


"Galileo proved Copernicus right Today was like me being Galileo pointing a telescope at the sky and saying The Earth revolves around the sun. And the Pope (Menard) replying Well everybody knows thats not true. And for saying that Galileo was literally put under house arrest for heresy. Which honestly isnt that far off from how people on Twitter react when I share simple data-based evidence about digital marketing. You show proof real numbers scientific method clear causality and somehow youre the heretic for challenging the mythology that everyones built their ego around. Menard presented"  
[X Link](https://x.com/CTtheDisrupter/status/1979380047464271999) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-18T02:52Z 19.8K followers, XX engagements


"@jordantwestecom If you watched this And are willing to send me ad account screenshots to counter Jordans claims You know my email"  
[X Link](https://x.com/CTtheDisrupter/status/1979385066133557308) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-18T03:12Z 19.8K followers, XXX engagements


"@lorenzo_pravata @abdushodmonov yep"  
[X Link](https://x.com/CTtheDisrupter/status/1979421295520682305) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-18T05:36Z 19.8K followers, XXX engagements


"@giftedio I appreciate this I would say that my videos rarely contradict Ive been presenting the same strategies for years now The no universal truth is a win for the negative here Jordan need it to be universal measurable and proven He failed at that"  
[X Link](https://x.com/CTtheDisrupter/status/1979462678042284109) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-18T08:20Z 19.8K followers, XXX engagements


"@codyplof I believe it was YOU who said a good business model scales and ad account I showed that works Jordan took sides against you And I proved him wrong And he didnt even prove himself right"  
[X Link](https://x.com/CTtheDisrupter/status/1979591035228652027) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-18T16:50Z 19.8K followers, XXX engagements


"Thanx man I tried my best here to show that content character we discussed in San Jose When Jordan went negative I stayed on topic And I wish that Jordan had been to prove causation or correlation or even present proof that his methodology worked But most of all I wish he had been able to be professional He suggest a round X But I suspect hell find a reason to bail"  
[X Link](https://x.com/CTtheDisrupter/status/1979607303008800884) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-18T17:55Z 19.8K followers, XXX engagements


"Hormozi spoke about the business model Which is the citation I used His ad strategy was irrelevant to the cash flow cycle conversation And I never said dont run more ads I even laid out how I do it Jordan showed a deck that didnt address the issue at all It doesnt say anywhere that this is HOW to scale to $100k days Or that its the only way And he didnt tie that back to what hes doing Or that its what he did to get there"  
[X Link](https://x.com/CTtheDisrupter/status/1979615308609638488) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-18T18:27Z 19.8K followers, XX engagements


"Is this not accurate Help me understand the disconnect between a a massive YouTube star with an acquisition holding company business I genuinely would like to know where we are missing each other Good faith entirely YouTube and Organic fill his funnel ACQ fills his cash flow His ads are a part but not the source of The majority of his attention or money"  
[X Link](https://x.com/CTtheDisrupter/status/1979624475856699564) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-18T19:03Z 19.8K followers, XX engagements


"I. Saying hes so good at totter things his ads strategy doesnt have to be the best I also have some inside knowledge about his media buyers And pointed to evidence of acquisition data Which is most often based on business relationships rather than just ads And he has never dropped an ads book But he was dropped: Offers Leads And Models Maybe ads is next But no one is the best everything Why is it so wrong to say that"  
[X Link](https://x.com/CTtheDisrupter/status/1979629476662374883) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-18T19:23Z 19.8K followers, XX engagements


"I specifically cited for mosey in reference to a business turning CAC into cash flow and how the operation of a business is what allows a higher spend volume When you cite an expert you dont need to agree with every single thing that person said And Her Mosess superpower is in earning attention organically and operating business models I have some insight into his media buying which Ill keep private but he doesnt run his own ads and it is not what he is the best at and his skill sets If that isnt clear enough let me know what doesnt make sense"  
[X Link](https://x.com/CTtheDisrupter/status/1979677002660794789) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-18T22:32Z 19.8K followers, XX engagements


"@TheSzef Apparently you need 10k ads lol Btw Baby X coming What you do is incredible Ive voted your work now in X courses on YouTube Too fucking notch my dude"  
[X Link](https://x.com/CTtheDisrupter/status/1979679517544493434) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-18T22:42Z 19.8K followers, 1280 engagements


"@realmattschmitt @Toddmstone @jordanhaswings Not his spend And not how that brand grew Fail Fail"  
[X Link](https://x.com/CTtheDisrupter/status/1979695353403519164) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-18T23:45Z 19.8K followers, XX engagements


"What if we just made it a regular show Charley vs. the Bros And its just me debating a new alphabro every week Jordan crashed and burned on all counts Happy to take on all challengers Ill keep it actionable and informative and helpful And Ill be respectful regardless of them"  
[X Link](https://x.com/CTtheDisrupter/status/1979727373458382882) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-19T01:52Z 19.8K followers, 5954 engagements


"Grok says Jordan lost maybe we should feed the transcription into all LLMs and see if anyone gives him a W"  
[X Link](https://x.com/CTtheDisrupter/status/1979765091219411124) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-19T04:22Z 19.8K followers, 2535 engagements


"@Toddmstone This is a group effort and the intent from the beginning and Jordan Menard approved And Shack and Jordan West liked the edit"  
[X Link](https://x.com/CTtheDisrupter/status/1979800409196855732) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-19T06:42Z 19.8K followers, XXX engagements


"Since the debate Multiple brand who I work work have given me permission to share redacted versions of their accounts to prove exactly what you asked for And if he wants to show up for the 2nd debate that he proposed Ill show them But it will require a man who lost once To walk into getting beaten again"  
[X Link](https://x.com/CTtheDisrupter/status/1979958052121133542) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-19T17:09Z 19.8K followers, XX engagements


"Ironically I think this is the most important point being made Nobody cares Well at least the folks who voted for Jourdan It wasnt a pout the validity of the argument It wasnt about him being unable to meet a single part of the resolution other than a total spent somebody elses account It was about one person representing men who opened with insults and then said what people wanted to hear without making a valid argument"  
[X Link](https://x.com/CTtheDisrupter/status/1979987459380490538) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-19T19:06Z 19.8K followers, XX engagements


"@realmattschmitt @hangmanecom @Toddmstone @jordanhaswings Thats not a yes or a no Did he prove that he scaled the brand with the tactics mentioned And now that youre making g about it amid fb updates Did he prove he did that AFTER the update Yes or No You can avoid the question Or you can prove he won Simple choice"  
[X Link](https://x.com/CTtheDisrupter/status/1980026160722715100) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-19T21:39Z 19.8K followers, XX engagements


"I didnt set the parameters of the debate I merely agreed to what Jordan set So again a simple yes or no question Did Jourdan show that more ads is how the business got to the place where it can afford $100000 a day ad budget Its a pretty straightforward question your answer should be an enthusiastic yes We both agree he lost"  
[X Link](https://x.com/CTtheDisrupter/status/1980029831648788554) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-19T21:54Z 19.8K followers, XX engagements


"@DoulgeridisK @jordantwestecom That wasnt an answer to my question Ill say it again more directly so that we can stay on topic Did he prove that he was able by running more ads to get the business to be able to afford that much where previously it had not Yes or no"  
[X Link](https://x.com/CTtheDisrupter/status/1980030328325677398) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-19T21:56Z 19.8K followers, XX engagements


"Who said anything about sales In fact Im the person of represented the position of business results and economic principles Jordan actually never even began to speak about sales or revenue or profit Youre making an argument that he failed not that he actually succeeded in this debate So I challenge you to quit avoiding the simple question Did he prove that running more ads is how that brand was able to scale to 100000 a day Yes or no"  
[X Link](https://x.com/CTtheDisrupter/status/1980034710983360771) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-19T22:13Z 19.8K followers, X engagements


"My man You said he didnt prove more ads is why they scaled If he didnt prove that He surely didnt prove it was the only way Thats a fat L You said it your self I can show you the tweet And yes I have spent $1M+ a day for a single account And Im not even close to being the only one Theres a very big world outside of DTC Twitter Fun Fact: MOST of the money spent on ads isnt for eCom Here a video on that that I shared years ago about that very thing"  
[X Link](https://x.com/CTtheDisrupter/status/1980040966565499210) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-19T22:38Z 19.8K followers, XX engagements


"to be fair you just again made the argument that he lost the debate he had to prove his way was the only way as for the X campaign strategy in my businesses my clients and students and many others around the world it's been the core of how they do things for years and you can XXX% have a different experience I'm BY NO MEANS right about everything and I LOVE to know how I can do better"  
[X Link](https://x.com/CTtheDisrupter/status/1980046808941559811) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-19T23:02Z 19.8K followers, XX engagements


"@johnjhcoyle @jordantwestecom but I did state the spend and i did talk about how I test and i did talk about how a business can get to point where it can afford $100k a day media budget he HAD to prove it was the ONLY way he didn't even prove his way worked"  
[X Link](https://x.com/CTtheDisrupter/status/1980051616326979618) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-19T23:21Z 19.8K followers, XX engagements


"to be fair i didn't even finish my points and Jordan clearly hadn't yet made his 1st point of proving he could even scale to $100k he failed on every facet of the debate other than a single screenshot of an ad spend number profitable who knows. he didn't prove it is that how they got there who knows. he didn't prove it is that the only way who knows. he didn't prove it Well on that last one i did show the far more popular and common way of affording that budget and gave a step by step guide to achieve it but hey. i agree debates rarely change minds look at other folks who insult their"  
[X Link](https://x.com/CTtheDisrupter/status/1980052973578535025) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-19T23:26Z 19.8K followers, XX engagements


"@realmattschmitt @walt_twitwalker @IMJustinBrooke @jordanhaswings"  
[X Link](https://x.com/CTtheDisrupter/status/1980054512045056349) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-19T23:32Z 19.8K followers, XX engagements


"Interesting because thats not actually my position And I totally agree that non-dominant Creatives have value And in the debate I actually talked about how to identify the nondominant that need to be replaced and how I do it Also heres a fun one campaign screenshot for you"  
[X Link](https://x.com/CTtheDisrupter/status/1980072716750536974) [@CTtheDisrupter](/creator/x/CTtheDisrupter) 2025-10-20T00:44Z 19.8K followers, XX engagements

[GUEST ACCESS MODE: Data is scrambled or limited to provide examples. Make requests using your API key to unlock full data. Check https://lunarcrush.ai/auth for authentication information.]

@CTtheDisrupter "3 Simple facts that eventually everyone will have to accept or make excuses to avoid 1: The volume of ads you launch is directly and inversely related to net LTV of a brand 2: account structure is far more powerful than the best ad 3: more ads equals a dumber machine"
X Link @CTtheDisrupter 2025-10-12T16:52Z 19.8K followers, 35.1K engagements

"It doesn't matter how many points you put on the scoreboar if you lose the game this is a post about the folks who's latest hack-dejour is Creative Testing volume Their Previous Bad Takes since 2021: Delayed Attribution ROAS Interest Groups Retargeting Campaigns ABO"
X Link @CTtheDisrupter 2025-10-14T14:51Z 19.8K followers, 2059 engagements

"@realdoseofdee @JasonKutasi @iamshackelford @jordanhaswings @Jason______A Obie Trice real name no gimmicks"
X Link @CTtheDisrupter 2025-10-15T03:58Z 19.8K followers, XX engagements

"Like I told Mr. Menard the last few times he was willing to do this before he bailed (this was the 3rd attempt) My focus was never to violate NDA's to give out-of-context data around how much credit for the growth of the business the ad account should take. Because the honest truth is that that has little to do with the growth of a business. A business model is more important than the marketer ego and the entire promise of my argument was that here's how I've done the work over and over again"
X Link @CTtheDisrupter 2025-10-17T20:39Z 19.8K followers, 1003 engagements

"Jordan is the one that set these tiers not me The entire premise of the debate was that more ads was required to get from point a to point B He defined the start in the end and the parameters of the entire debate He continued the debate when I told him that I would not be presenting out of contact screenshots which was XX% of his entire argument Im just giving you the context behind where my argument came from"
X Link @CTtheDisrupter 2025-10-18T01:27Z 19.8K followers, XX engagements

"Yeah Thats an example of a brand who could spend 100000 or even X million a day with zero creative diversity and be completely fine Because the entire promise that you need it to afford that level of spend is based on a complete fallacy And my entire argument from the beginning was that the business model is what allows the ad spend Ill quote one of my biggest haters @codyplof The business is what scales the ad account Ironic that he believes that however today champions the man who said that wasnt true"
X Link @CTtheDisrupter 2025-10-18T02:22Z 19.8K followers, XXX engagements

"@lewiswf @abdushodmonov UnderOutfit And yes"
X Link @CTtheDisrupter 2025-10-18T04:11Z 19.8K followers, XXX engagements

"@NickyFiorentino specify a point where I was "obliterated" and I will happily address it"
X Link @CTtheDisrupter 2025-10-18T05:37Z 19.8K followers, XX engagements

"Well I appreciate that and I'm sure we could although his strategy of spamming the platform is anti-thetical to my beliefs that a consistent user profile and net positive relationship with the platform is the key to sustainable growth his whole argument was in support of destabilizing the top of the funnel which makes the rest of the business model far more difficult to measure and improve Penny smart pount foolish"
X Link @CTtheDisrupter 2025-10-18T06:07Z 19.8K followers, XX engagements

"@okay_andy @jordantwestecom @AaronOrendorff nice @jordantwestecom this is a single example that disproves the Resolution which required that Jordan's way was the "ONLY" way to do it that makes X between the X I cited and this and I think we'll have more sooner than later X is enough to disprove an absolute. no"
X Link @CTtheDisrupter 2025-10-18T06:45Z 19.8K followers, XX engagements

"@hangmanecom @joshdgavin @jordanhaswings also those documets were evidence of the validity of the methodology I presented which has yet to be refuted btw which makes my case that his claim to be the only way is invalid"
X Link @CTtheDisrupter 2025-10-18T07:16Z 19.8K followers, XX engagements

"This is how you run a 9figure brand Or at least its a way to do it Jordan is claiming the he founded a business that spends $100k a day It would been amazing for him to show how did it with more ads It would been better to see how that was the only way it works He failed on both"
X Link @CTtheDisrupter 2025-10-18T18:16Z 19.8K followers, XX engagements

"Did it show HOW he got to $100k Or even if running a lot of ads made the account better or worse I dont think the screenshot did that It did little other than say that if you trust him He has access to account that level of spend Access is very different than having influence"
X Link @CTtheDisrupter 2025-10-18T18:25Z 19.8K followers, XXX engagements

"@johnjhcoyle @jordantwestecom The $10m to $100m was the original premise And evolved into this resolution No time constraint"
X Link @CTtheDisrupter 2025-10-18T19:05Z 19.8K followers, XX engagements

"Thats why I actually quantify that number Unlike Jordan I actually put dollars and definitions in process to claims I tied work to results with a direct line and made it measurable and showed I could repeat it He did none of those things What he has done is offered a second conversation where hes redefining the terms of the argument and then saying he will only do it if I present the same type of data that he did And when I said I would because I now have over half a dozen examples of people who said I could use their information And now that hes getting comments and conversation"
X Link @CTtheDisrupter 2025-10-18T21:40Z 19.8K followers, XX engagements

"Heres my read - for Facebook Ads @SarahLevinger : Consumer Pysch @DenneyDara : Creative Strategy @nicktheriot_ : Copy and Angles @CTtheDisrupter : Data/Algorithm Programming and Business Model HUUUUUUGE GAP Most other folks I know in the teaching others space"
X Link @CTtheDisrupter 2025-09-23T20:32Z 19.8K followers, 2096 engagements

"@johnjhcoyle @bullproofscale @jordanhaswings @iamshackelford @triplewhale $XX Profit on XX Sales or $X Profit on 1000 which is better and if the $X profit is far more stable plus less work and can scale and stabilize in quality you can begin to charge more and scale the business"
X Link @CTtheDisrupter 2025-10-16T06:25Z 19.8K followers, XXX engagements

"I explained two ways to do it without more volume And why that worked Citing multiple empirical data sources He didnt prove more volume is why the business got there And showed X example of observational data without tying it to the argument Open and Shut case"
X Link @CTtheDisrupter 2025-10-17T22:16Z 19.8K followers, 2507 engagements

"@joshdgavin @jordanhaswings Did he make this point The only way to scale to six figures per day in ad spend on Meta profitably is with high volume of diverse creative Because I missed that But I did make the counter argument More than once With a step by step guide"
X Link @CTtheDisrupter 2025-10-17T23:54Z 19.8K followers, XXX engagements

"@AnthonyEclipse @joshdgavin @jordanhaswings Jordan shared zero proof A screenshot of an ad spend number has nothing to with how to get from $10M to $100M It didnt even speak to the number of ads Just how many had ever been run Id argue its a complete fail"
X Link @CTtheDisrupter 2025-10-18T00:11Z 19.8K followers, XX engagements

"@hangmanecom @joshdgavin @jordanhaswings Absolutely I began the argument by stating the premise and then providing evidence of how to accomplish it in the first five minutes I presented a case that Jordan me didnt do over the entire debate"
X Link @CTtheDisrupter 2025-10-18T00:13Z 19.8K followers, XX engagements

"I did named Drop you David as someone to respect And I agree that you didnt miss a lot I presented my case in the first five minutes with multiple examples and over an hour Jordan never got that far However he did come after me personally multiple times and interrupted me more than once"
X Link @CTtheDisrupter 2025-10-18T00:15Z 19.8K followers, XXX engagements

"Yes But me sharing the same zero integrity data Of an out of context screenshot Doesnt further make the point that I already made twice It has the same issue of failing to meet the burden of proof that Jordan already faced The question was simply how to get from one place to the next I showed how to do that twice He showed how to do it zero times Its not even a whos right or wrong He didnt even play the game"
X Link @CTtheDisrupter 2025-10-18T00:23Z 19.8K followers, XXX engagements

"I really appreciate this feedback and while I dont think I can share your sentiment in the belief that he wants it to be true He also never did was showed that it was necessary Because what he never did was show that was the path he took to do it Ironically enough he had to prove that it was the only way to do something But he never proved that it was possible to do it in the way he presented I think the issue for me is that a screenshot of an account isnt proof of the resolution You would need screenshots over every stage of the business and to show multiple examples of not doing so"
X Link @CTtheDisrupter 2025-10-18T01:07Z 19.8K followers, XX engagements

"@realmattschmitt @jordantwestecom @iamshackelford @jordanhaswings Where in the book does it say that thats the only way to do it"
X Link @CTtheDisrupter 2025-10-18T01:11Z 19.8K followers, XX engagements

"These tiers were the premise of this debate exclusively They have no real bearing on the real world They were just subjectively chosen And not by me So I gave two examples of how to do that job and stated that situation in my opening statement To make my point further If Tesla decided to drop 100000 a day right now with one ad They could run that for the next five years They could spend X million a day If we both agree that thats completely possible Then the entire premise of the resolution being positive is absolutely negated"
X Link @CTtheDisrupter 2025-10-18T01:23Z 19.8K followers, XX engagements

"I dont know how else I can say this Jordan defined the rules of the game He set those level levels He created the entire construct of the conversation All I did was win an argument within the rules he said And all Im doing here is letting you know what those rules were I know that these are just subjective landmarks and have no real bearing on day-to-day operations for anyone"
X Link @CTtheDisrupter 2025-10-18T01:29Z 19.8K followers, XX engagements

"@realmattschmitt @jordantwestecom @iamshackelford @jordanhaswings Sorry Im missing something here. I dont exactly understand the question but lets back way up and just start with one point at a time because you deserve a irrational and well-thought-out response"
X Link @CTtheDisrupter 2025-10-18T01:37Z 19.8K followers, XX engagements

"@joshdgavin @jordanhaswings Let me ask you What would that evidence look like"
X Link @CTtheDisrupter 2025-10-18T01:43Z 19.8K followers, XX engagements

"Interesting and I like this and appreciate that youve also been there in a way that proves this to be invalid And if the argument is now as of a few months ago it is no longer valid than the argument is not probable because nobody has scaled from XX to XXX in that time so I still win because he wasnt able to say that it was necessary As far as the presenting of evidence I think you would need to show that the business was at a certain level and then prove the financial reliance on that volume of ads to get it from point a to point b The problem is that dependency is not only not provable but"
X Link @CTtheDisrupter 2025-10-18T01:46Z 19.8K followers, XX engagements

"Can anyone timestamp the point at which Jordan actually says you need more ads to get to $100000 a day and then back set up by showing that thats what he did Bringing a deck about what brands should do that in no way quantifies ad spent level And sharing a screenshot of an amount spent without any other context Is not that In any way"
X Link @CTtheDisrupter 2025-10-18T02:10Z 19.8K followers, XXX engagements

"@nicktheriot_ @jordanhaswings I feel like where I stated specifically how I test new ads and how I add ads in the account to scale has been missed entirely I also missed where Jordan made the point that adding ads is how he scaled a brand to $100k a day While I do remember giving X examples of how I did it"
X Link @CTtheDisrupter 2025-10-18T02:36Z 19.8K followers, XXX engagements

"@abdushodmonov I gave X examples of how I have helped brands do just that Jordan gave zero Maybe the burden of proof is on the guy who has to make his case"
X Link @CTtheDisrupter 2025-10-18T02:40Z 19.8K followers, XXX engagements

"To be fair on man actually said those three letters LTV more times than I did What I said was that having a higher volume of cash flow cycles and improving the amount of revenue you make from buyers allow you to have a higher acquisition and more money to invest in your ads and thats a way you can increase your budget to the moon And Jordan discredited Dan Kennedy without prejudice"
X Link @CTtheDisrupter 2025-10-18T02:48Z 19.8K followers, XX engagements

"Galileo proved Copernicus right Today was like me being Galileo pointing a telescope at the sky and saying The Earth revolves around the sun. And the Pope (Menard) replying Well everybody knows thats not true. And for saying that Galileo was literally put under house arrest for heresy. Which honestly isnt that far off from how people on Twitter react when I share simple data-based evidence about digital marketing. You show proof real numbers scientific method clear causality and somehow youre the heretic for challenging the mythology that everyones built their ego around. Menard presented"
X Link @CTtheDisrupter 2025-10-18T02:52Z 19.8K followers, XX engagements

"@jordantwestecom If you watched this And are willing to send me ad account screenshots to counter Jordans claims You know my email"
X Link @CTtheDisrupter 2025-10-18T03:12Z 19.8K followers, XXX engagements

"@lorenzo_pravata @abdushodmonov yep"
X Link @CTtheDisrupter 2025-10-18T05:36Z 19.8K followers, XXX engagements

"@giftedio I appreciate this I would say that my videos rarely contradict Ive been presenting the same strategies for years now The no universal truth is a win for the negative here Jordan need it to be universal measurable and proven He failed at that"
X Link @CTtheDisrupter 2025-10-18T08:20Z 19.8K followers, XXX engagements

"@codyplof I believe it was YOU who said a good business model scales and ad account I showed that works Jordan took sides against you And I proved him wrong And he didnt even prove himself right"
X Link @CTtheDisrupter 2025-10-18T16:50Z 19.8K followers, XXX engagements

"Thanx man I tried my best here to show that content character we discussed in San Jose When Jordan went negative I stayed on topic And I wish that Jordan had been to prove causation or correlation or even present proof that his methodology worked But most of all I wish he had been able to be professional He suggest a round X But I suspect hell find a reason to bail"
X Link @CTtheDisrupter 2025-10-18T17:55Z 19.8K followers, XXX engagements

"Hormozi spoke about the business model Which is the citation I used His ad strategy was irrelevant to the cash flow cycle conversation And I never said dont run more ads I even laid out how I do it Jordan showed a deck that didnt address the issue at all It doesnt say anywhere that this is HOW to scale to $100k days Or that its the only way And he didnt tie that back to what hes doing Or that its what he did to get there"
X Link @CTtheDisrupter 2025-10-18T18:27Z 19.8K followers, XX engagements

"Is this not accurate Help me understand the disconnect between a a massive YouTube star with an acquisition holding company business I genuinely would like to know where we are missing each other Good faith entirely YouTube and Organic fill his funnel ACQ fills his cash flow His ads are a part but not the source of The majority of his attention or money"
X Link @CTtheDisrupter 2025-10-18T19:03Z 19.8K followers, XX engagements

"I. Saying hes so good at totter things his ads strategy doesnt have to be the best I also have some inside knowledge about his media buyers And pointed to evidence of acquisition data Which is most often based on business relationships rather than just ads And he has never dropped an ads book But he was dropped: Offers Leads And Models Maybe ads is next But no one is the best everything Why is it so wrong to say that"
X Link @CTtheDisrupter 2025-10-18T19:23Z 19.8K followers, XX engagements

"I specifically cited for mosey in reference to a business turning CAC into cash flow and how the operation of a business is what allows a higher spend volume When you cite an expert you dont need to agree with every single thing that person said And Her Mosess superpower is in earning attention organically and operating business models I have some insight into his media buying which Ill keep private but he doesnt run his own ads and it is not what he is the best at and his skill sets If that isnt clear enough let me know what doesnt make sense"
X Link @CTtheDisrupter 2025-10-18T22:32Z 19.8K followers, XX engagements

"@TheSzef Apparently you need 10k ads lol Btw Baby X coming What you do is incredible Ive voted your work now in X courses on YouTube Too fucking notch my dude"
X Link @CTtheDisrupter 2025-10-18T22:42Z 19.8K followers, 1280 engagements

"@realmattschmitt @Toddmstone @jordanhaswings Not his spend And not how that brand grew Fail Fail"
X Link @CTtheDisrupter 2025-10-18T23:45Z 19.8K followers, XX engagements

"What if we just made it a regular show Charley vs. the Bros And its just me debating a new alphabro every week Jordan crashed and burned on all counts Happy to take on all challengers Ill keep it actionable and informative and helpful And Ill be respectful regardless of them"
X Link @CTtheDisrupter 2025-10-19T01:52Z 19.8K followers, 5954 engagements

"Grok says Jordan lost maybe we should feed the transcription into all LLMs and see if anyone gives him a W"
X Link @CTtheDisrupter 2025-10-19T04:22Z 19.8K followers, 2535 engagements

"@Toddmstone This is a group effort and the intent from the beginning and Jordan Menard approved And Shack and Jordan West liked the edit"
X Link @CTtheDisrupter 2025-10-19T06:42Z 19.8K followers, XXX engagements

"Since the debate Multiple brand who I work work have given me permission to share redacted versions of their accounts to prove exactly what you asked for And if he wants to show up for the 2nd debate that he proposed Ill show them But it will require a man who lost once To walk into getting beaten again"
X Link @CTtheDisrupter 2025-10-19T17:09Z 19.8K followers, XX engagements

"Ironically I think this is the most important point being made Nobody cares Well at least the folks who voted for Jourdan It wasnt a pout the validity of the argument It wasnt about him being unable to meet a single part of the resolution other than a total spent somebody elses account It was about one person representing men who opened with insults and then said what people wanted to hear without making a valid argument"
X Link @CTtheDisrupter 2025-10-19T19:06Z 19.8K followers, XX engagements

"@realmattschmitt @hangmanecom @Toddmstone @jordanhaswings Thats not a yes or a no Did he prove that he scaled the brand with the tactics mentioned And now that youre making g about it amid fb updates Did he prove he did that AFTER the update Yes or No You can avoid the question Or you can prove he won Simple choice"
X Link @CTtheDisrupter 2025-10-19T21:39Z 19.8K followers, XX engagements

"I didnt set the parameters of the debate I merely agreed to what Jordan set So again a simple yes or no question Did Jourdan show that more ads is how the business got to the place where it can afford $100000 a day ad budget Its a pretty straightforward question your answer should be an enthusiastic yes We both agree he lost"
X Link @CTtheDisrupter 2025-10-19T21:54Z 19.8K followers, XX engagements

"@DoulgeridisK @jordantwestecom That wasnt an answer to my question Ill say it again more directly so that we can stay on topic Did he prove that he was able by running more ads to get the business to be able to afford that much where previously it had not Yes or no"
X Link @CTtheDisrupter 2025-10-19T21:56Z 19.8K followers, XX engagements

"Who said anything about sales In fact Im the person of represented the position of business results and economic principles Jordan actually never even began to speak about sales or revenue or profit Youre making an argument that he failed not that he actually succeeded in this debate So I challenge you to quit avoiding the simple question Did he prove that running more ads is how that brand was able to scale to 100000 a day Yes or no"
X Link @CTtheDisrupter 2025-10-19T22:13Z 19.8K followers, X engagements

"My man You said he didnt prove more ads is why they scaled If he didnt prove that He surely didnt prove it was the only way Thats a fat L You said it your self I can show you the tweet And yes I have spent $1M+ a day for a single account And Im not even close to being the only one Theres a very big world outside of DTC Twitter Fun Fact: MOST of the money spent on ads isnt for eCom Here a video on that that I shared years ago about that very thing"
X Link @CTtheDisrupter 2025-10-19T22:38Z 19.8K followers, XX engagements

"to be fair you just again made the argument that he lost the debate he had to prove his way was the only way as for the X campaign strategy in my businesses my clients and students and many others around the world it's been the core of how they do things for years and you can XXX% have a different experience I'm BY NO MEANS right about everything and I LOVE to know how I can do better"
X Link @CTtheDisrupter 2025-10-19T23:02Z 19.8K followers, XX engagements

"@johnjhcoyle @jordantwestecom but I did state the spend and i did talk about how I test and i did talk about how a business can get to point where it can afford $100k a day media budget he HAD to prove it was the ONLY way he didn't even prove his way worked"
X Link @CTtheDisrupter 2025-10-19T23:21Z 19.8K followers, XX engagements

"to be fair i didn't even finish my points and Jordan clearly hadn't yet made his 1st point of proving he could even scale to $100k he failed on every facet of the debate other than a single screenshot of an ad spend number profitable who knows. he didn't prove it is that how they got there who knows. he didn't prove it is that the only way who knows. he didn't prove it Well on that last one i did show the far more popular and common way of affording that budget and gave a step by step guide to achieve it but hey. i agree debates rarely change minds look at other folks who insult their"
X Link @CTtheDisrupter 2025-10-19T23:26Z 19.8K followers, XX engagements

"@realmattschmitt @walt_twitwalker @IMJustinBrooke @jordanhaswings"
X Link @CTtheDisrupter 2025-10-19T23:32Z 19.8K followers, XX engagements

"Interesting because thats not actually my position And I totally agree that non-dominant Creatives have value And in the debate I actually talked about how to identify the nondominant that need to be replaced and how I do it Also heres a fun one campaign screenshot for you"
X Link @CTtheDisrupter 2025-10-20T00:44Z 19.8K followers, XX engagements

creator/twitter::1283106286066741248/posts
/creator/twitter::1283106286066741248/posts