# ![@thegeorgeclem Avatar](https://lunarcrush.com/gi/w:26/cr:twitter::1552675037240610816.png) @thegeorgeclem George Clements | Agency Ads

George Clements | Agency Ads posts on X about $googl, if you, business, agencies the most. They currently have [------] followers and [---] posts still getting attention that total [---] engagements in the last [--] hours.

### Engagements: [---] [#](/creator/twitter::1552675037240610816/interactions)
![Engagements Line Chart](https://lunarcrush.com/gi/w:600/cr:twitter::1552675037240610816/c:line/m:interactions.svg)

- [--] Week [------] +63%
- [--] Month [------] -40%
- [--] Months [-------] +496%
- [--] Year [-------] -50%

### Mentions: [--] [#](/creator/twitter::1552675037240610816/posts_active)
![Mentions Line Chart](https://lunarcrush.com/gi/w:600/cr:twitter::1552675037240610816/c:line/m:posts_active.svg)


### Followers: [------] [#](/creator/twitter::1552675037240610816/followers)
![Followers Line Chart](https://lunarcrush.com/gi/w:600/cr:twitter::1552675037240610816/c:line/m:followers.svg)

- [--] Week [------] +0.48%
- [--] Month [------] +2.40%
- [--] Months [------] +6.80%
- [--] Year [------] +11%

### CreatorRank: [---------] [#](/creator/twitter::1552675037240610816/influencer_rank)
![CreatorRank Line Chart](https://lunarcrush.com/gi/w:600/cr:twitter::1552675037240610816/c:line/m:influencer_rank.svg)

### Social Influence

**Social category influence**
[technology brands](/list/technology-brands)  32.73% [stocks](/list/stocks)  24.55% [finance](/list/finance)  16.36% [social networks](/list/social-networks)  14.55% [cryptocurrencies](/list/cryptocurrencies)  0.91% [countries](/list/countries)  0.91%

**Social topic influence**
[$googl](/topic/$googl) 24.55%, [if you](/topic/if-you) 10.91%, [business](/topic/business) 8.18%, [agencies](/topic/agencies) #715, [search](/topic/search) 7.27%, [meta](/topic/meta) 6.36%, [in the](/topic/in-the) 6.36%, [ads](/topic/ads) #1425, [paid](/topic/paid) 5.45%, [target](/topic/target) 5.45%

**Top accounts mentioned or mentioned by**
[@georgeclementss](/creator/undefined) [@zzarakkk](/creator/undefined) [@hamsoedits](/creator/undefined) [@owoldestiny](/creator/undefined) [@saveyoursons](/creator/undefined) [@blvckledge](/creator/undefined) [@vincentbeima](/creator/undefined) [@performancemax](/creator/undefined) [@schmelebeckppc](/creator/undefined) [@andreibreha](/creator/undefined) [@spencepawliw](/creator/undefined) [@shauneng](/creator/undefined) [@hm_visualsfx](/creator/undefined) [@parsascope](/creator/undefined) [@simeon_markoski](/creator/undefined) [@dan_nikas](/creator/undefined) [@quraaix](/creator/undefined)

**Top assets mentioned**
[Alphabet Inc Class A (GOOGL)](/topic/$googl) [Caught in 4K (4K)](/topic/$4k)
### Top Social Posts
Top posts by engagements in the last [--] hours

"My first ever meta ads campaign for my agency booked me [---] sales calls and made me a million dollars. Never looked at client acquisition the same way since"  
[X Link](https://x.com/thegeorgeclem/status/2021297631151198593)  2026-02-10T18:58Z 17K followers, [----] engagements


"Starting to crack a new paid ads funnel for my coaching business. There is no nobility in 'taking it slow'. Every day you procrastinate your competitors steal your market share. Every day you cope and grow 'sustainably' someone buys the car and the house you want. You need to grow FAST to win. Money loves speed. And if you JUST master the skill of cold ads. Business becomes a game. [--]. How much will I spend for a client [--]. How much does that make me back Once the equation makes sense you rinse and repeat. You can ignore the cute content strategies. You can ditch the neediness of outreach. You"  
[X Link](https://x.com/thegeorgeclem/status/2021691226865664274)  2026-02-11T21:02Z 17K followers, [---] engagements


"1. Establish your foundation Before even thinking about ads you should know your product and audience inside-out. This allows you to: Identify competitors Writer better ad copy Have a better understanding of what keywords to target"  
[X Link](https://x.com/thegeorgeclem/status/1577350421433270296)  2022-10-04T17:30Z 17K followers, [--] engagements


"7. Gather data fast There are eight types of automated bidding options in Google Ads. We want to set your bid settings to max conversion or tCPA. This bid strategy will maximize whatever budget you have for conversions. And will allow you to test your ads quickly"  
[X Link](https://x.com/thegeorgeclem/status/1577350699238756356)  2022-10-04T17:31Z 17K followers, [--] engagements


"I've got [--] more client slots left. If you're looking to scale your online business to 7-8+ figures And increase your monthly revenue within [--] days. DM me and I'll tell you exactly how I'll scale your business with Google Ads. https://x.com/messages/composerecipient_id=1552675037240610816 https://x.com/messages/composerecipient_id=1552675037240610816"  
[X Link](https://x.com/thegeorgeclem/status/1577360484294180864)  2022-10-04T18:10Z 17K followers, [--] engagements


"2. Pay-Per-Click You only have to pay for ads that people click on. No more paying for wasted views. Low conversion rate but a high CTR That's on your end. Improve your landing page improve your offer add more social proof. .It's down to you how far you scale"  
[X Link](https://x.com/thegeorgeclem/status/1580951784184496129)  2022-10-14T16:00Z 17K followers, [--] engagements


"5. Fast Scaling SEO and organic marketing require TIME to do right. Google Ads can land you your first conversions in a matter of hours if your offer's good. Both are essential long-term but if you want more capital fast Pay for ads"  
[X Link](https://x.com/thegeorgeclem/status/1580952054717104135)  2022-10-14T16:01Z 17K followers, [--] engagements


"2. Ahrefs Research your competitors' ads Find out what keywords they are bidding on Access a massive database for keyword research that can tell you how much traffic for a given keyword comes from organic search versus paid search"  
[X Link](https://x.com/thegeorgeclem/status/1591082148236247040)  2022-11-11T14:55Z 17K followers, [--] engagements


"4. SpyFu Get detailed insights into what your competitors Get the most profitable Google Ads keywords for your business Use competitor analysis to find new keywords to target"  
[X Link](https://x.com/thegeorgeclem/status/1591082153496186887)  2022-11-11T14:55Z 17K followers, [--] engagements


"5. WordStreams Free Google Ads Grader Google ads campaigns metrics on steroids you can see: Wasted spend Click-through rate Best practices Long-tail keywords Quality Score Impression share Account activity Mobile Optimization"  
[X Link](https://x.com/thegeorgeclem/status/1591082161695821826)  2022-11-11T14:55Z 17K followers, [--] engagements


"6. StoryLabs free Google Ads Headline Generator Brainstorm headlines with the help of this tool Get help coming up with headlines that are both creative and effective"  
[X Link](https://x.com/thegeorgeclem/status/1591082166103863296)  2022-11-11T14:55Z 17K followers, [--] engagements


"1. Match messaging between the ad and the landing page. If the messaging is different people get confused. Feel like they were click-baited. and bounce off your landing page. Match the: - Images - Headlines - Sentiment of copy - Call-to-action First impressions count"  
[X Link](https://x.com/thegeorgeclem/status/1593618837936787457)  2022-11-18T14:55Z 17K followers, [--] engagements


"That's a wrap If you enjoyed this thread: [--]. Follow me @georgeclementss for more of these [--]. RT the tweet below to share this thread with your audience"  
[X Link](https://x.com/thegeorgeclem/status/1597244297304326149)  2022-11-28T15:01Z 17K followers, [--] engagements


"Agencies are the best vehicle to build wealth with paid ads. You buy a client for $2k. They keep paying you your high ticket retainer for years to come. They key is being good at what you do"  
[X Link](https://x.com/thegeorgeclem/status/2020966947014525257)  2026-02-09T21:04Z 17K followers, [----] engagements


"5. Ad Creation Create ads that are highly relevant to the ad group. This means your ads will be more relevant to the user's search term. Use responsive search ads to leverage google's machine learning. This will mean: Higher traffic quality Increase clicks on your ads"  
[X Link](https://x.com/thegeorgeclem/status/1577350606817304577)  2022-10-04T17:31Z 17K followers, [--] engagements


"I hope you found this helpful Retweet the tweet below and I'll send you a complete Ad optimisation checklist https://x.com/georgeclementss/status/1577350373102206976 https://x.com/georgeclementss/status/1577350373102206976"  
[X Link](https://x.com/thegeorgeclem/status/1577350792729731072)  2022-10-04T17:31Z 17K followers, [--] engagements


"9. Add Ad extensions. Increases space taken up by ads. Gives the customer more reasons to choose you. - Add links to specific pages - Add links to customer reviews Use extensions to make your ads more relevant and improve your clickthrough rate"  
[X Link](https://x.com/thegeorgeclem/status/1588545438810095618)  2022-11-04T14:55Z 17K followers, [--] engagements


"Thanks for clicking on this thread. Genuinely appreciate you guys reading my stuff. I've got a full e-commerce landing page guide for [----] which we use with our clients. Just comment "land" under the first tweet & I'll DM it to you for free. (Must be following) Now Let's Go👇"  
[X Link](https://x.com/thegeorgeclem/status/1593618835462144005)  2022-11-18T14:55Z 17K followers, [--] engagements


"That's a wrap But There's One More Thing. If You Want To Further Your Knowledge Even More I'm Giving Away a Folder With All My Google Ads Content I've Made To Date Just Retweet The Tweet Linked Below And Comment 'Gold' And I'll DM It To You Peace"  
[X Link](https://x.com/thegeorgeclem/status/1598692052115640330)  2022-12-02T14:54Z 17K followers, [--] engagements


"3 main obstacles I see scaling agencies to $200k/mo: [--]. Cracking marketing (you can buy calls when you want) [--]. Building a sales team (team closes deals for you) [--]. Hiring A* talent (LTV of clients is $30k+) I show you how to solve them 👇 https://t.co/S6JnprC73b https://t.co/S6JnprC73b"  
[X Link](https://x.com/thegeorgeclem/status/2021228851590816138)  2026-02-10T14:24Z 17K followers, [----] engagements


"The bottom line: Your cost of acquiring a customer on paid ads is going to be between $2k-$4k. Meaning - you can't just sling your normal $2k-$3k/m retainer. You'll be in the red after paying team cost sales commission & payment processors. You need to charge more upfront"  
[X Link](https://x.com/thegeorgeclem/status/2022007564020723787)  2026-02-12T17:59Z 17K followers, [---] engagements


"Book a 1-1 call with me to scale your agency with paid ads & funnels: https://calendly.com/d/ctrv-y55-4dk/advertising-co-strategy-call-x https://calendly.com/d/ctrv-y55-4dk/advertising-co-strategy-call-x"  
[X Link](https://x.com/thegeorgeclem/status/2015248560233869533)  2026-01-25T02:21Z 17K followers, [---] engagements


"If I started my $2m/yr agency over from scratch here's what I'd do differently: - Run paid ads at $15k/month not $100k - Price at $5k/m minimum from day one - Hire an operator at $50k/month - Focus on one service line This will save you years worth of mistakes"  
[X Link](https://x.com/thegeorgeclem/status/2019154502860071269)  2026-02-04T21:02Z 16.9K followers, [----] engagements


"The only [--] metrics I look at the most in my $2m/yr agency: [--]. Adspend [--]. CAC [--]. Client LTV In other words: How much attention am I buying How many clients did that get me How much are those clients paying Block out the noise"  
[X Link](https://x.com/thegeorgeclem/status/2019471849214865864)  2026-02-05T18:03Z 17K followers, [----] engagements


"Here are all the ways Meta ads tries to f*ck you: [--]. Forces you to use instant forms (avoid) [--]. Targets any age / gender (be specific) [--]. Spends on 'audience network' (junk traffic) [--]. Auto applies 'ad enhancements' (they suck) Keep an eye out for these"  
[X Link](https://x.com/thegeorgeclem/status/2021342417539256556)  2026-02-10T21:56Z 17K followers, [---] engagements


"After Meta andromeda here's how many creatives you need to launch: For every $1000/day of spend you need [--] new creatives a month. Spending $500/day [--] creatives. Spending $1000/day [--] creatives. Spending $3000/day [--] creatives. Feed the algorithm or it dies"  
[X Link](https://x.com/thegeorgeclem/status/2021947913359044827)  2026-02-12T14:02Z 17K followers, [----] engagements


"Option 1: Setup offers Charge $5k-$15k upfront for a specific deliverable. No long term commitment - just a one time payment. - Build and launch their ad account in [--] days - Complete funnel / landing page buildout - X amount of ad creatives Here's why these sell so well"  
[X Link](https://x.com/thegeorgeclem/status/2022007575869632570)  2026-02-12T17:59Z 17K followers, [---] engagements


"You're positioning yourself AGAINST traditional agencies. You're asking businesses to date you before they marry you. Meaning - it will be a much easier sell. The problem is retention. You need to make sure you're ascending 33% of these setups so your LTV doesn't tank"  
[X Link](https://x.com/thegeorgeclem/status/2022007587655626950)  2026-02-12T17:59Z 17K followers, [---] engagements


"Option 2: High ticket retainers EITHER: Charge a big balls retainer of $5k-$10k/mo and accept your close rate will be lower (which is actually fine.) OR Charge your standard $2k-$3k retainer but make them pay QUARTERLY. This will actually make your unit economics work"  
[X Link](https://x.com/thegeorgeclem/status/2022007599420649479)  2026-02-12T17:59Z 17K followers, [---] engagements


"Low ticket retainers don't work with paid ads. Here's your decision: Charge $5k-$15k for a 30-90 day setup period. Or. Charge high or lock them into quarterly. Both give you enough AOV to run ads profitably. Anything less and you're burning cash"  
[X Link](https://x.com/thegeorgeclem/status/2022007611298918854)  2026-02-12T17:59Z 17K followers, [---] engagements


"Cost per call is a bullsh*t metric. I could launch a funnel in Bangladesh and get $5 cost per calls. Doesn't mean anyone is going to buy. Meanwhile I have a client we're getting $1k cost per calls for. But we're booking $10m/yr+ brands that close at 33%. Makes perfect sense"  
[X Link](https://x.com/thegeorgeclem/status/2022053115646947839)  2026-02-12T21:00Z 17K followers, [----] engagements


"For those of you that are suffering and working to create the future you want. Keep going. You'll thank yourself for putting in the work when you're on top"  
[X Link](https://x.com/thegeorgeclem/status/1563617362418569218)  2022-08-27T20:00Z 17K followers, [--] engagements


"3. Keyword Research Go to Spyfu plug in your competitors and find out which terms theyre targeting. Ahrefs is also a great choice for keyword research. Knowing the right keywords to target is essential. Otherwise you'll be going in blind"  
[X Link](https://x.com/thegeorgeclem/status/1577350513481465870)  2022-10-04T17:30Z 17K followers, [--] engagements


"@zzarakkk shes literally just told the internet that she gets passed around"  
[X Link](https://x.com/thegeorgeclem/status/1578107285947097094)  2022-10-06T19:37Z 17K followers, [--] engagements


"Before we start like and retweet the tweet below and I'll DM you my personal Google ad optimisation checklist Let's go. https://x.com/georgeclementss/status/1580951648477876224 https://x.com/georgeclementss/status/1580951648477876224"  
[X Link](https://x.com/thegeorgeclem/status/1580951693944127488)  2022-10-14T16:00Z 17K followers, [--] engagements


"5. Irrelevant Landing Pages. People search for solutions to their problems So A mismatch between what your ad says and what your landing page says will feel like clickbait. It will create confusion and people will bounce off your page"  
[X Link](https://x.com/thegeorgeclem/status/1582039189637369857)  2022-10-17T16:01Z 17K followers, [--] engagements


"Thanks for stopping by. I owe you. I've created a guide that goes 10x more in-depth than this thread does about how to create a $$ printing landing page. Retweet the first tweet of this thread and comment 'land' and I'll DM it to you. (Must be following) Let's get into it👇"  
[X Link](https://x.com/thegeorgeclem/status/1585993654698754053)  2022-10-28T13:55Z 17K followers, [--] engagements


"1. SimilarWeb Identify top-performing traffic channels from competitors Assess the cost and ROI of each channel Adjust ad spending based on findings"  
[X Link](https://x.com/thegeorgeclem/status/1591082139264614401)  2022-11-11T14:55Z 17K followers, [--] engagements


"There are only [--] offer structures that work for agencies on paid ads: [--]. Setup offers [--]. High ticket retainers Most agencies try to sell $2k/month packages to strangers and wonder why they're broke. Here's what actually works: 🧵"  
[X Link](https://x.com/thegeorgeclem/status/2022007551966302656)  2026-02-12T17:59Z 17K followers, [----] engagements


"Run paid ads like this to sign $10K+/mo agency clients:"  
[X Link](https://x.com/thegeorgeclem/status/2022328535801856184)  2026-02-13T15:14Z 17K followers, [----] engagements


"Want a FREE checklist walking you through how to build Google Ads campaigns effectively Saving you a TON of optimisation work in the long run Retweet & Comment "Sauce" on the first tweet of this thread and I'll DM it to you FAST. LET'S GO👇"  
[X Link](https://x.com/thegeorgeclem/status/1603765445932290050)  2022-12-16T14:54Z 17K followers, [----] engagements


"Ecommerce business owner doing $20k+ p/m. .Click the link in my bio to find out EXACTLY how we can scale your monthly revenue rapidly in under [--] days"  
[X Link](https://x.com/thegeorgeclem/status/1610671349491539968)  2023-01-04T16:15Z 17K followers, 12K engagements


"@SaveYourSons low bodycount"  
[X Link](https://x.com/thegeorgeclem/status/1619784228706852864)  2023-01-29T19:47Z 17K followers, [----] engagements


"Im not a productivity guy. My agency does multi [--] figures and my clients do a combined 9+ figures a year. Yet I roll into work around 10am. No miracle routine. No cold plunges. My only 'hack' is that I dont take calls use my phone or open Slack in the morning. If you ACTUALLY do this it works really well. Most tell themselves they do this but they've checked team channels 5x times before 9am. The second you do that you break your focus for hours. Trust me"  
[X Link](https://x.com/thegeorgeclem/status/1982100343849877741)  2025-10-25T15:02Z 17K followers, [----] engagements


"A raw talk on agency / eCom business and life:"  
[X Link](https://x.com/thegeorgeclem/status/1986871903588688064)  2025-11-07T19:02Z 17K followers, [----] engagements


"Ad platform tier list for agencies: S tier: Meta (best for B2B ads easily) A tier: YouTube (works great at high spend) B tier: Google Search (doesn't scale far) C tier: LinkedIn (too expensive) D tier: TikTok (poor traffic quality) F tier: X ads (small TAM) Meta is best"  
[X Link](https://x.com/thegeorgeclem/status/2006787264815444234)  2026-01-01T17:59Z 17K followers, [----] engagements


"Just dropping my new VSL here (shameless plug.)"  
[X Link](https://x.com/thegeorgeclem/status/2015791166847909968)  2026-01-26T14:17Z 16.8K followers, [----] engagements


"Most agencies plateau at $30k-$50k/m for the same reason: They're trying to scale on 2-3 sales calls a week. The math doesn't work. You need [--] qualified calls p/w minimum to break through $100k/m. Organic can't get you there. Referrals can't get you there. Paid ads can"  
[X Link](https://x.com/thegeorgeclem/status/2015818025715519571)  2026-01-26T16:04Z 16.9K followers, [----] engagements


"Agency owners stop burning your own cash to scale. Charge $8k for [--] months instead of $2k/month First client payment = $8k Cost to acquire = $2k Profit after ads = $6k That $6k buys [--] more clients. This is called client financed acquisition. Use your client's money to grow"  
[X Link](https://x.com/thegeorgeclem/status/2015862062103368144)  2026-01-26T18:59Z 16.9K followers, [----] engagements


"The whole notion of starting a business with "zero dollars" is dumb. Go work a job in the industry you want to get into learn a skill and get some initial capital. You will lap all the other beginners"  
[X Link](https://x.com/thegeorgeclem/status/2017266093367197901)  2026-01-30T15:58Z 16.9K followers, [----] engagements


"You know what blows my mind Agencies will be doing $100k-$500k/mo. Yet spend $2k/mo on marketing. This is an error. You should spend 10%-20% of your revenue on marketing. IF you want maximum growth. - Run paid ads - Invest into content - Hire marketing staff Execute"  
[X Link](https://x.com/thegeorgeclem/status/2018324031628611600)  2026-02-02T14:02Z 16.9K followers, [----] engagements


"My recommendation: charge $10k/mo"  
[X Link](https://x.com/thegeorgeclem/status/2019058005942149223)  2026-02-04T14:38Z 16.9K followers, [----] engagements


"Me lifting the time burden of running an effective marketing campaign off my clients shoulders:"  
[X Link](https://x.com/thegeorgeclem/status/1561002625302151174)  2022-08-20T14:50Z 17K followers, [--] engagements


"2. Research your competition You can learn from their mistakes and use their ads as inspiration for your own. Find the top companies' ads for products in the same space. Their copy has probably been tested with a budget. This will give you a huge head start"  
[X Link](https://x.com/thegeorgeclem/status/1577350466480095253)  2022-10-04T17:30Z 17K followers, [--] engagements


"4. Create thematic ad groups. Separate your keywords into ad groups based on their theme. Selling a pizza oven Ad group #1: Outdoor pizza oven Ad group #2: Compact pizza oven etc. I recommend between 5-10 ad groups"  
[X Link](https://x.com/thegeorgeclem/status/1577350560470253570)  2022-10-04T17:30Z 17K followers, [--] engagements


"6. Eliminate negative keywords You don't want to be wasting money on ads that no one is clicking on. Negative keywords prevent your ad from showing to people who search for those words. Remove broader searches that would not be a good fit for your service or product"  
[X Link](https://x.com/thegeorgeclem/status/1577350654267359232)  2022-10-04T17:31Z 17K followers, [--] engagements


"Follow me here @georgeclementss where I post content like this weekly"  
[X Link](https://x.com/thegeorgeclem/status/1577350840716873729)  2022-10-04T17:32Z 17K followers, [--] engagements


"Target CPA bidding: Automatically sets bids to help get as many conversions as possible at the target cost-per-acquisition (CPA) you set"  
[X Link](https://x.com/thegeorgeclem/status/1580951918863699970)  2022-10-14T16:01Z 17K followers, [--] engagements


"Enhanced CPC: Raises your bids for clicks that seem more likely to lead to a conversion and lower your bids for clicks that seem less likely to lead to a conversion"  
[X Link](https://x.com/thegeorgeclem/status/1580951964439003137)  2022-10-14T16:01Z 17K followers, [--] engagements


"6. Poor load speed Poor page performance = customers leaving before the page even loads. Here are some tips to improve your page speed: - Compress images - Reduce plugins - Optimise your code (ask a dev) - Use a content delivery network"  
[X Link](https://x.com/thegeorgeclem/status/1582039279886536704)  2022-10-17T16:02Z 17K followers, [--] engagements


"2. The headline Your headline must be able to GRAB attention. Without this the rest of the ads won't be read"  
[X Link](https://x.com/thegeorgeclem/status/1584575642028322816)  2022-10-24T16:00Z 17K followers, [--] engagements


"Your offer You must make your offer irresistible to maintain their attention Use bonuses that will support your angle"  
[X Link](https://x.com/thegeorgeclem/status/1584575866675335169)  2022-10-24T16:01Z 17K followers, [--] engagements


"1. Launch landing pages for different audiences. Different audiences will have different needs. And will be at different stages of the buyer journey. Funnelling the right traffic to the wrong landing page will result in low conversions"  
[X Link](https://x.com/thegeorgeclem/status/1585993656699322369)  2022-10-28T13:55Z 17K followers, [--] engagements


"3. Single CTA. Make sure your landing pages have a single offer and a single CTA. Too many choices can overwhelm and confuse visitors. "Buy now sign up learn more" = ❌ Make it easy for visitors to know what to do next or they will leave"  
[X Link](https://x.com/thegeorgeclem/status/1585993662571466752)  2022-10-28T13:55Z 17K followers, [--] engagements


"Here is a checklist for enticing headlines: Keep it short and sweet - [--] words or less Focus on the benefit not the feature Use numbers and statistics Use keyword-rich language Use strong action verbs Appeal to emotion"  
[X Link](https://x.com/thegeorgeclem/status/1585993668632231939)  2022-10-28T13:55Z 17K followers, [--] engagements


"8. Strong clear CTAs The CTA forms a big part of the conversion it needs to be clear and match the user's intent . Use action language like Get Reserve and Buy "  
[X Link](https://x.com/thegeorgeclem/status/1585993674869149696)  2022-10-28T13:55Z 17K followers, [--] engagements


"That's a wrap But we're not done yet. If you want to get more in-depth CRO tips with examples. Retweet the tweet below and comment 'land.' (Must be following so I can send.)"  
[X Link](https://x.com/thegeorgeclem/status/1585993682678910976)  2022-10-28T13:55Z 17K followers, [--] engagements


"1. Establish your PPC campaign goals Define your campaign goals before you research a single keyword"  
[X Link](https://x.com/thegeorgeclem/status/1587096364730785792)  2022-10-31T14:57Z 17K followers, [--] engagements


"Be as specific as possible. - What is your budget - What are your goals - What are your objectives - What is your target audience - What is your competition doing This will give you a few starting ideas to investigate using the [--] methods below"  
[X Link](https://x.com/thegeorgeclem/status/1587096368136568834)  2022-10-31T14:57Z 17K followers, [--] engagements


"2. Leverage the competition. Most of your competition has spent time and money testing what ads work for them. Skip a big chunk of finding what works by looking into their strategy. Here is how"  
[X Link](https://x.com/thegeorgeclem/status/1587096370179149825)  2022-10-31T14:57Z 17K followers, [--] engagements


"1. Use headlines that show offers that benefit the customer Customers are interested in what benefits them not in what you're selling. In your headlines create angles that show an explicit benefit such as: x-amount-off sales the big promise or benefit of your product"  
[X Link](https://x.com/thegeorgeclem/status/1588545402999021568)  2022-11-04T14:55Z 17K followers, [--] engagements


"2. Align intent between all marketing materials. Make sure your ads keywords and landing pages are all aligned with the same message and intent. People see your ad and click but if the message on the landing page doesn't match what they clicked on they'll leave immediately"  
[X Link](https://x.com/thegeorgeclem/status/1588545405695950848)  2022-11-04T14:55Z 17K followers, [--] engagements


"3. Optimize the landing page. Most PPC agencies test ads but they never improve the landing page. This is a lost opportunity. A bad landing page will decrease your ROAS every time. Test everything on the lander from copy to design to offer"  
[X Link](https://x.com/thegeorgeclem/status/1588545415388987396)  2022-11-04T14:55Z 17K followers, [--] engagements


"4. Set up tracking. You cant increase the performance of your ads if you dont know whats losing or winning. Follow Googles recommendations for conversion tracking. Its simple and will give you a better overview of how your ads and product pages are converting"  
[X Link](https://x.com/thegeorgeclem/status/1588545417754574848)  2022-11-04T14:55Z 17K followers, [--] engagements


"5. Watch the winners. After setting up the campaign watch their performance closely. Use bidding strategies like MaxC/MaxCV to generate data fast. Cut the consistently losing once quickly. Test until you find winners. Switch to tROAS once conversion volume starts coming in"  
[X Link](https://x.com/thegeorgeclem/status/1588545420556484609)  2022-11-04T14:55Z 17K followers, [--] engagements


"Focus your eCommerce Google Ads campaigns on the search network. Higher intent - better conversions"  
[X Link](https://x.com/thegeorgeclem/status/1588545432648548352)  2022-11-04T14:55Z 17K followers, [--] engagements


"Want to increase your current monthly revenue If you're an e-commerce business owner doing over $30k p/m book a free strategy call with me to see how we can help you scale with Google Ads"  
[X Link](https://x.com/thegeorgeclem/status/1590362444257435653)  2022-11-09T15:15Z 17K followers, [--] engagements


"Thanks for stopping by I owe you one. I've created an entire checklist for how to build high-converting Google ads campaigns. Comment "Check" under the above tweet. . And I'll auto-DM It To You for free. Now let's get into the thread👇"  
[X Link](https://x.com/thegeorgeclem/status/1591082136555003905)  2022-11-11T14:55Z 17K followers, [--] engagements


"3. Google Trends Find search volume for a given keyword varies over time. Identify demand for a particular product or service at different times of the year and then optimise your Google Ads accordingly"  
[X Link](https://x.com/thegeorgeclem/status/1591082150551441408)  2022-11-11T14:55Z 17K followers, [--] engagements


"7. Keyword Match Type Tool Find different combinations of individual words to make a long list of keywords .In all the different match types at once. Crazy"  
[X Link](https://x.com/thegeorgeclem/status/1591082168276504576)  2022-11-11T14:55Z 17K followers, [--] engagements


"8. SEMRush It helps you track your competitors ads It provides insights into your competitors strategies"  
[X Link](https://x.com/thegeorgeclem/status/1591082175470120960)  2022-11-11T14:55Z 17K followers, [--] engagements


"9. Google Ads Auction Insights Auction insights allow you to see how your ad is performing in the auction relative to competitors. Use auction insights to improve your ad quality score and bid strategy"  
[X Link](https://x.com/thegeorgeclem/status/1591082177605013504)  2022-11-11T14:55Z 17K followers, [--] engagements


"That's a wrap But we're not done yet. If you want my complete google ads campaign checklist. .Comment "Check" under the tweet below:"  
[X Link](https://x.com/thegeorgeclem/status/1591082179802660866)  2022-11-11T14:55Z 17K followers, [--] engagements


"1. Craft messaging that focuses on the user's benefits not features. Users respond to ads that speak to their needs"  
[X Link](https://x.com/thegeorgeclem/status/1597244258011996161)  2022-11-28T15:01Z 17K followers, [--] engagements


"6. Use broad matches for long-tail queries. Use exact match for your highest value keywords. This maximises coverage on searches relevant to your business"  
[X Link](https://x.com/thegeorgeclem/status/1597244268124557322)  2022-11-28T15:01Z 17K followers, [--] engagements


"Thanks for stopping by. I owe you one. If you're looking to learn Google ads I have a folder with ALL my content i've made to date. The Google Goldmine. Retweet the first tweet of this thread and comment "Gold" and I'll DM It To You For FREE. Now On With The Thread👇"  
[X Link](https://x.com/thegeorgeclem/status/1598692014022860802)  2022-12-02T14:54Z 17K followers, [--] engagements


"Twitter Accounts that will teach you Google Ads (FREE): @blvckledge @vincentbeima @PerformanceMax @SchmelebeckPPC and @georgeclementss"  
[X Link](https://x.com/thegeorgeclem/status/1598692042116300801)  2022-12-02T14:54Z 17K followers, [--] engagements


"@zzarakkk These women have [--] centralised purpose in their life"  
[X Link](https://x.com/thegeorgeclem/status/1599141187717242881)  2022-12-03T20:39Z 17K followers, [--] engagements


"ROAS Isnt Everything. This is what most Google ads marketers get wrong. Don't focus on ROAS & conversion value only. - Sacrificing Clicks & Impressions won't lead to growth. - Higher profit margin & less brand awareness won't lead to growth either. Focus on the long-term"  
[X Link](https://x.com/thegeorgeclem/status/1608838623754846209)  2022-12-30T14:53Z 17K followers, [---] engagements


"Key Metrics we should be watching. - Cost/Conv & Conversion - Conversion Value - Impression Share - Impressions - Clicks - CTR"  
[X Link](https://x.com/thegeorgeclem/status/1608838625826840576)  2022-12-30T14:53Z 17K followers, [---] engagements


"To successfully scale our ad spend we want to increase the budget conversion value lower CPA & increase clicks/impressions. Here is how I would scale ad spend budget:"  
[X Link](https://x.com/thegeorgeclem/status/1608838627626188804)  2022-12-30T14:53Z 17K followers, [---] engagements


"1. Consider Lost Impression Share Identify high-performing ads that could be limited by budget. We want to increase the daily budget for these"  
[X Link](https://x.com/thegeorgeclem/status/1608838629639573505)  2022-12-30T14:53Z 17K followers, [---] engagements


"2. Scaling The Budget For "Always On Campaigns" Increase budgets by 10-20% every 5-7 days once KPI's are on track. For daily budgets under $50 increase up to 50% ONLY if we're under impression shares of 20%"  
[X Link](https://x.com/thegeorgeclem/status/1608838637554130950)  2022-12-30T14:53Z 17K followers, [---] engagements


"Start [--] week cycles of regular budget scaling. Separate 'always on' & 'promotional' campaigns to rapidly scale budgets without ruining long term performance"  
[X Link](https://x.com/thegeorgeclem/status/1608838639747833858)  2022-12-30T14:53Z 17K followers, [---] engagements


"3. Always be Optimising We want to increase our CTR by testing our ads and finding winners: A 2% CTR increase without a notable CPC rate rise is a good baseline. We want to increase conversions: Work on your landing pages to enhance your conversion rates"  
[X Link](https://x.com/thegeorgeclem/status/1608838641828126728)  2022-12-30T14:53Z 17K followers, [---] engagements


"We continue with our routine optimisations even as we scale. Thats how we build a long-term scaling strategy"  
[X Link](https://x.com/thegeorgeclem/status/1608838644042719232)  2022-12-30T14:53Z 17K followers, [---] engagements


"That's a wrap If you want to get a FULL guide on how to build brand search campaigns as WELL as other campaigns: - Retweet the tweet linked below - Comment 'sauce' I'll DM it to you straight away. (Must be following to receive)"  
[X Link](https://x.com/thegeorgeclem/status/1608838646093815808)  2022-12-30T14:53Z 17K followers, [---] engagements


"Thanks for clicking in. I've got something for you. If you retweet and comment "sauce" on the tweet above. .I'll send you my complete Google ads optimisation checklist. For free. Appreciate you. Now let's go👇"  
[X Link](https://x.com/thegeorgeclem/status/1613174965737512964)  2023-01-11T14:04Z 17K followers, [----] engagements


"@andreibreha we do"  
[X Link](https://x.com/thegeorgeclem/status/1842105048886608209)  2024-10-04T07:30Z 17K followers, [--] engagements


"All tweets deleted. Starting fresh. Generated $100M+ in every imaginable niche in eCom. 90% w/ Google ads rest from Meta & email. Not a flex - I have mates doing this yearly with a single brand. Just sharing what I see working in eCom right now (100x active clients.) Daily posts OTW 🫡"  
[X Link](https://x.com/thegeorgeclem/status/1980643464804229137)  2025-10-21T14:32Z 17K followers, [----] engagements


"Most eCom brands dont have a traffic problem. They have an offer problem. If your CAC is too high its rarely the media buyers fault. Its the math. Heres what actually drives profitable scale: 1.Product margin aim for 70%+. Low margins make ads impossible. 2.AOV push it past $100 with bundles upsells subscriptions. 3.LTV hit a 3:1 LTV:CAC ratio. Email + retention systems do this. 4.Offer the hook the guarantee the price anchoring. Good ads amplify good offers. They dont save broken ones"  
[X Link](https://x.com/thegeorgeclem/status/1981466667780825275)  2025-10-23T21:04Z 17K followers, [----] engagements


"NO ONE can show Google ads results quite like us. From $32k in lifetime spend and broken conversion tracking. To $2.4M spend and $4.5M revenue in under [--] MONTHS. Over 2x front end ROAS. Insanely profitable on the backend. We actually scale accounts"  
[X Link](https://x.com/thegeorgeclem/status/1981680469415784465)  2025-10-24T11:13Z 17K followers, [----] engagements


"Now is a good time to diversify away from Meta. The Andromeda update is brutal. Brands need to 10x their creative output. If they can't keep up their CPM's get crushed. Highly recommend putting more spend into Google / native. Consistent revenue w/o the creative treadmill"  
[X Link](https://x.com/thegeorgeclem/status/1982462051676196917)  2025-10-26T14:59Z 17K followers, [----] engagements


""Whoever can spend the most money to acquire a customer wins." - Dan Kennedy"  
[X Link](https://x.com/thegeorgeclem/status/1982809895541133460)  2025-10-27T14:01Z 17K followers, [----] engagements


"When were scaling accounts like this ($5.2M in [--] months) we dont care about ROAS. We care about live new customer CPA. ROAS is cooked at this spend level because of: Attribution lag Missed conversions Optimising for LTV We live in a spreadsheet not Google Ads Manager. You should too. - Use a data tool like syncwith - Pull new customer # in from shopify - Pull adspend $ in from ad platforms - Calculate adspend / new customers Set a nCPA target track this daily and scale accordingly. Keep Google scaling while holding Meta email and everything else flat to get a clean read on performance"  
[X Link](https://x.com/thegeorgeclem/status/1983202398844924244)  2025-10-28T16:01Z 17K followers, [----] engagements


"Props to @spencepawliw & @shauneng on their recent $160k day case study. We helped one of our brands do something similar. They were doing steady $1k$3k days on Meta in a high-demand niche but couldnt stand out. We switched on Google ads & scaled to $150k days in [--] months"  
[X Link](https://x.com/thegeorgeclem/status/1983594442184663065)  2025-10-29T17:59Z 17K followers, [----] engagements


"Brand came to us end of [----] having just started Google. Now it does an extra $1m/yr for them. Stop sleeping on search"  
[X Link](https://x.com/thegeorgeclem/status/1986146259422617669)  2025-11-05T18:59Z 17K followers, [---] engagements


"Want to spend $6000 a day whilst STEALING your competitor's customers - Open Google trends - Find competitors with the highest search volume - Launch a search campaign - Target variations of their name with exact match keywords - Write ads with reasons why you're better Done"  
[X Link](https://x.com/thegeorgeclem/status/1987943481160200240)  2025-11-10T18:00Z 17K followers, [----] engagements


"This is how i see customer acquisition. At the same level of spend you can either: [--]. Decrease cost per visit. [--]. Increase conversion rate. Everything you do should be in line with achieving on of those outcomes. Personally I think increasing CVR% is easiest lever to pull"  
[X Link](https://x.com/thegeorgeclem/status/1981752306904526912)  2025-10-24T15:59Z 17K followers, [----] engagements


"Too many eCom brands & agencies are filled with busywork positions that destroy profit margins and are completely redundant. People cope that they are 'delegating' or 'removing themselves' from the business. Then they go an start other ventures and end up with a bunch of mediocre entities. In reality if you are under $250k/mo you actually should be doing most of the high level stuff yourself still. Because you can't afford anyone truly great who can do it better than you. Most agencies / brands at this level have an exceptional founder but everyone else in the company is significantly worse"  
[X Link](https://x.com/thegeorgeclem/status/1983608781373386875)  2025-10-29T18:56Z 17K followers, [----] engagements

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