#  @ron_ecomm ron ron posts on X about ads, in the, ai, this is the most. They currently have [-----] followers and [---] posts still getting attention that total [------] engagements in the last [--] hours. ### Engagements: [------] [#](/creator/twitter::1393010409284591616/interactions)  - [--] Week [-------] +12% - [--] Month [---------] +5.30% - [--] Months [----------] -98% - [--] Year [-------------] +168,196% ### Mentions: [--] [#](/creator/twitter::1393010409284591616/posts_active)  - [--] Month [--] +5.10% - [--] Months [---] +21% - [--] Year [---] +273% ### Followers: [-----] [#](/creator/twitter::1393010409284591616/followers)  - [--] Week [-----] +1% - [--] Month [-----] +8.40% - [--] Months [-----] +46% - [--] Year [-----] +192% ### CreatorRank: [-------] [#](/creator/twitter::1393010409284591616/influencer_rank)  ### Social Influence **Social category influence** [technology brands](/list/technology-brands) [finance](/list/finance) [stocks](/list/stocks) [countries](/list/countries) [social networks](/list/social-networks) [travel destinations](/list/travel-destinations) [cryptocurrencies](/list/cryptocurrencies) [automotive brands](/list/automotive-brands) [currencies](/list/currencies) [celebrities](/list/celebrities) **Social topic influence** [ads](/topic/ads), [in the](/topic/in-the), [ai](/topic/ai), [this is](/topic/this-is), [money](/topic/money), [i am](/topic/i-am), [if you](/topic/if-you), [meta](/topic/meta), [brand](/topic/brand), [business](/topic/business) **Top accounts mentioned or mentioned by** [@mehtabkarta](/creator/undefined) [@sammendelsohn4](/creator/undefined) [@cshelefontiuk](/creator/undefined) [@taylorholiday](/creator/undefined) [@ronecomm](/creator/undefined) [@daverekuc](/creator/undefined) [@seanecom](/creator/undefined) [@seempaq](/creator/undefined) [@davestickland](/creator/undefined) [@herrmanndigital](/creator/undefined) [@dtcjacob](/creator/undefined) [@andrewjfaris](/creator/undefined) [@jforjacob](/creator/undefined) [@jacobposel](/creator/undefined) [@ctthedisrupter](/creator/undefined) [@mattischroder](/creator/undefined) [@sourfraser](/creator/undefined) [@heyitsalexp](/creator/undefined) [@molsonhart](/creator/undefined) [@obviceo](/creator/undefined) **Top assets mentioned** [Shopify Inc (SHOP)](/topic/$shop) [AppLovin Corporation (APP)](/topic/applovin) [Alphabet Inc Class A (GOOGL)](/topic/$googl) [Bitcoin (BTC)](/topic/bitcoin) [Uber Technologies, Inc. (UBER)](/topic/$uber) [Tesla, Inc. (TSLA)](/topic/tesla) ### Top Social Posts Top posts by engagements in the last [--] hours "@JakeWolki Just curious what's their argument for shipping locally only Seems very arbitrary or are there some cultural reasons" [X Link](https://x.com/ron_ecomm/status/1701106666874573112) 2023-09-11T05:33Z [---] followers, [--] engagements "@Jessie_Webtopia Yes. Way more new videos. Also a lot more porn bait as well. Like WAY more which is annoying. I try to block them to teach algo but doesn't work. That + a lot more TikTok Shops Overall it's a worse experience than last year" [X Link](https://x.com/ron_ecomm/status/1704376243314098451) 2023-09-20T06:05Z [---] followers, [--] engagements "@dave_stickland Amazing Dave. Big inspiration for my eventual Kickstarter launch" [X Link](https://x.com/ron_ecomm/status/1709662791102300383) 2023-10-04T20:12Z [----] followers, [--] engagements "@itskcholiday What was their revenue size and what were the major levers you pulled" [X Link](https://x.com/ron_ecomm/status/1727404594077331595) 2023-11-22T19:12Z [---] followers, [--] engagements "@CTtheDisrupter where did the anti-vax point come from 💀" [X Link](https://x.com/ron_ecomm/status/1735883855184404544) 2023-12-16T04:45Z [---] followers, [---] engagements "@KateBour How do you generate this graph I have Oura as well and just tried to find this in the app and can't find it lol" [X Link](https://x.com/ron_ecomm/status/1738897772324237760) 2023-12-24T12:21Z [---] followers, [--] engagements "@RomanEcom Shit that's ballsy. I'm trying the transition right now and it's honestly been a bit of a fuck around. I want to just yolo" [X Link](https://x.com/anyuser/status/1744188261961183734) 2024-01-08T02:44Z [--] followers, [--] engagements "@drjonathansnow "Go see an orthodontist we are the only one that can fix this also we will charge you for it" says the orthodontist Not saying you are right or wrong on this particular point re mewing but one must point out the obvious conflict of interest" [X Link](https://x.com/ron_ecomm/status/1750608941137187076) 2024-01-25T19:57Z [---] followers, [---] engagements "@BlackLabelAdvsr It's very easy to duplicate Starbucks lol. Bvd is already out selling Tesla. They don't need iPhones Huawei has broken through the chips sanctions. They need other sectors more but not consumer ones" [X Link](https://x.com/ron_ecomm/status/1769360543616544830) 2024-03-17T13:50Z [---] followers, [--] engagements "@SeanEcom Can someone tell me the downside of hosting discord instead of Slack please" [X Link](https://x.com/ron_ecomm/status/1772109995963977966) 2024-03-25T03:55Z [---] followers, [---] engagements "@herrmanndigital The meta will change and I believe the creative ones will find an opening to outplay AI-generated content. Somehow. but I don't know how. I am on team people" [X Link](https://x.com/ron_ecomm/status/1772778367751983253) 2024-03-27T00:11Z [---] followers, [---] engagements "@chrismeadej how do you apply LOL" [X Link](https://x.com/ron_ecomm/status/1772778571423256954) 2024-03-27T00:12Z [---] followers, [---] engagements "@chrismeadej who wants to join my newly created Pilates class i just launched a course today. (will sell you Vuroi 35% off which is better than what chris is offer)" [X Link](https://x.com/ron_ecomm/status/1772779786047541349) 2024-03-27T00:16Z [---] followers, [--] engagements "@SeanEcom What's the difference between a premium Amazon and just a normal d2c" [X Link](https://x.com/ron_ecomm/status/1773907937225998752) 2024-03-30T02:59Z [---] followers, [----] engagements "@seempaq Holy shit this is what I need. So many fucking apps man. Signal WhatsApp WeChat FB IG SMS Slack Telegram. Almost daily for every single one" [X Link](https://x.com/ron_ecomm/status/1775148536742715489) 2024-04-02T13:09Z [---] followers, [--] engagements "@Ben__Kruger @MattiSchroder Right Occam's razor tells me it's the same as it's simpler to build from Meta's POV. Imagine having to optimize [--] different algos product. I haven't seen any direct evidence from Meta. So no one knows really at the end of the day. Occam's razor until proven otherwise" [X Link](https://x.com/ron_ecomm/status/1775618567435890699) 2024-04-03T20:17Z [---] followers, [--] engagements "mfw - china all in on industrial capacity for the past [--] decades - bans free floating rmb to keep currency cheap for competitive export - maintain low interest rate post covid - make app perfect for impulsive buying of cheap goods - infinite money printing via low interests rate for temu to spend ad dollars for people to buy cheap goods - cpm goes up - i get rekt thanks china" [X Link](https://x.com/ron_ecomm/status/1778159899123524056) 2024-04-10T20:35Z [---] followers, [---] engagements "@obviceo what is this green thing" [X Link](https://x.com/ron_ecomm/status/1779586594233872705) 2024-04-14T19:04Z [---] followers, [---] engagements "@SeanEcom @theisaacmed How can we fix this. Demand first or supply first" [X Link](https://x.com/ron_ecomm/status/1781207555903303986) 2024-04-19T06:25Z [---] followers, [---] engagements "@ecom_con Depends on what you lack in the org isn't it Both can go viral organically and thus getting impressions" [X Link](https://x.com/ron_ecomm/status/1781208241030267375) 2024-04-19T06:28Z [---] followers, [---] engagements "@RomanEcom 100% goes up. Zuck always executes when it counts. Reel will get better and already has. It really sucks because TikTok is THE culture generator right now. The bull case for Meta is mental. There's not even a remotely close second to compete" [X Link](https://x.com/ron_ecomm/status/1782684240410493051) 2024-04-23T08:13Z [---] followers, [--] engagements "When will we see US-based agencies for merchants on Alibaba or any other Chinese marketplaces Their listings all look SO BAD and it's hard to trust. Agencies can bridge the gap of trust by providing the full scope of services of funnel building as you would for any D2C/Amazon brands. I bet there are ultra-competitive KWs that will boggle the minds. Imagine the competition for "toilets". There must be a business in here somewhere" [X Link](https://x.com/ron_ecomm/status/1785910121392202038) 2024-05-02T05:52Z [---] followers, [---] engagements "p.s. I was looking for a red light sauna: $600 on Alibaba vs the 1st [--] listing on Amazon are around $2500. Would it cost $600 to fulfill a sauna" [X Link](https://x.com/ron_ecomm/status/1785910978171006978) 2024-05-02T05:55Z [---] followers, [--] engagements "@JamesTyler___ @SamMendelsohn4 We have been discussing this internally. Essentially if the CM rate of return justifies the total cost of carry (LDP COGs capital + storage costs) then you should keep restocking and expand the product range right The limit of product range is merchandising/CRO issue" [X Link](https://x.com/ron_ecomm/status/1786226480562995621) 2024-05-03T02:49Z [---] followers, [--] engagements "@JamesTyler___ Can't we just look at $/session and ignore the rest" [X Link](https://x.com/ron_ecomm/status/1786500168302436687) 2024-05-03T20:56Z [---] followers, [--] engagements "I see a huge e-comm saas opportunity is to come from the inventory POV and go into the finance like we are talking here. A tad into CRO with dynamic pricing + auto-pre orders into PO integration + inventory projection. TW/NB but for inventory/capital efficiency. Way more tangible unlike attribution" [X Link](https://x.com/ron_ecomm/status/1786552498356162863) 2024-05-04T00:24Z [---] followers, [--] engagements "@Jacob96827521 @johnhickey1970 @victortomasecom Micro managing doesn't actually take that much work since you don't need to do a lot on Google like Ben said. Maybe micro-manage is the wrong word. But you definitely need to understand the details. Google is not on your side and is hiding the brand search data" [X Link](https://x.com/ron_ecomm/status/1787202265553699233) 2024-05-05T19:26Z [---] followers, [---] engagements "Reddit shared their stats once a long time ago. Of all users 90% are lurkers. Only 10% registered. Of the 10% only 10% would post (1% of total). No break down between commenters & posters. I'd imagine it's another 10% so probably only 0.1% are posters. We should thank the posters who share their knowledge Why are the same [--] dudes on every DTC podcast Why are the same [--] dudes on every DTC podcast" [X Link](https://x.com/ron_ecomm/status/1789053794334240825) 2024-05-10T22:03Z [---] followers, [---] engagements "@anzedetn Do you have a limit on how many ad sets Or you just keep adding. And do you have a minimum spend target for a single ad set" [X Link](https://x.com/ron_ecomm/status/1789907997491167668) 2024-05-13T06:38Z [---] followers, [--] engagements "@seempaq I like to imagine your kitchen is like the game Overcook when big PO comes in" [X Link](https://x.com/ron_ecomm/status/1790779022923927730) 2024-05-15T16:19Z [---] followers, [---] engagements "Hook rate 99%. The final boss of esoteric health influencers https://t.co/IncAoK2mNX The final boss of esoteric health influencers https://t.co/IncAoK2mNX" [X Link](https://x.com/ron_ecomm/status/1790780399091888183) 2024-05-15T16:24Z [---] followers, [---] engagements "@anatelorenzen Describe the aesthetic difference from your POV please. HV = Chad CC = Measured nerd Is how I see it. p.s. I switched to CC recently" [X Link](https://x.com/ron_ecomm/status/1791482328709242889) 2024-05-17T14:54Z [---] followers, [---] engagements "@dtcforbreakfast @CTtheDisrupter Great example is TikTok videos learn really fast. They know within 20-30k views which is only $3-500 assuming mid 10s CPMs. $3-500 is also the typical range people recommend for minimum spend per ad" [X Link](https://x.com/ron_ecomm/status/1795683802087621005) 2024-05-29T05:09Z [---] followers, [--] engagements "Our Google spending YoY chart. Revenue Zero impact. Contribution Way up. Stopped all PMax campaigns completely now and trying Shopping" [X Link](https://x.com/ron_ecomm/status/1797323270183862301) 2024-06-02T17:43Z [---] followers, [---] engagements "@Ben__Kruger I'd love to know how to do it right. How do you set up your PMax Why does Google make it so difficult to "do it right" when you follow all their recommendations" [X Link](https://x.com/ron_ecomm/status/1797324555389956342) 2024-06-02T17:49Z [---] followers, [--] engagements "It will stop getting harder when e-comm penetration rate flatlines. And it's not flatlining and no signs of it stopping. IMO when the 35-40 year olds (first generation to be mostly comfortable with the internet) become [--] then it will flatline. So we got another [--] years of secular trend to go" [X Link](https://x.com/ron_ecomm/status/1798073696646799369) 2024-06-04T19:25Z [---] followers, [---] engagements "@MehtabKarta @tomsagi96 46% on pre-order 😍" [X Link](https://x.com/ron_ecomm/status/1798107390765834246) 2024-06-04T21:39Z [---] followers, [--] engagements "@kinngh @seempaq The blood mines point is a total NPC talking point. Cobalt is being phased out and you surely don't care about it assuming you are using a smartphone or a laptop that both has it" [X Link](https://x.com/ron_ecomm/status/1802759902416478423) 2024-06-17T17:47Z [---] followers, [--] engagements "@SamMendelsohn4 They think it goes in a circular path above the flat earth and the cone-shaped sun beam shines down at Earth" [X Link](https://x.com/ron_ecomm/status/1805164318209495102) 2024-06-24T09:01Z [---] followers, [--] engagements "@dave_stickland Social media speed vs IRL speed is so different sometimes lol" [X Link](https://x.com/ron_ecomm/status/1805541510307627171) 2024-06-25T10:00Z [---] followers, [--] engagements "i'm grateful that I can sell 127k units of stuff sitting on my ass at home can you imagine the amount of small talk you have to endure if you have to ring all these people out IRL" [X Link](https://x.com/ron_ecomm/status/1818425287669154223) 2024-07-30T23:15Z [---] followers, [---] engagements "@C_Shelefontiuk" [X Link](https://x.com/ron_ecomm/status/1818426858029170979) 2024-07-30T23:22Z [---] followers, [--] engagements "@C_Shelefontiuk i cant wait for wipeyourassgpt to launch" [X Link](https://x.com/ron_ecomm/status/1818427320589598850) 2024-07-30T23:23Z [---] followers, [--] engagements "@MehtabKarta Ah yes the Roller Coaster Tycoon - Various MMORPGs - Warcraft [--] Winter's Throne (the original Dota) - League Of Legends - e-comm pipeline" [X Link](https://x.com/ron_ecomm/status/1819394561980223939) 2024-08-02T15:27Z [---] followers, [---] engagements "when i gleefully mark manipulative cold emails as spam i like to first reply with a "marked spam thanks" before i do it they have to know their domain reputation just got a little bit worse we have to do our part to increase selective pressure for good marketing emails🫡" [X Link](https://x.com/ron_ecomm/status/1820869449043603680) 2024-08-06T17:08Z [----] followers, [---] engagements "@DylanAnder Did you cut these data by the funnel types I feel like people generally send to HP for BOF traffic sales or retargeting. That traffic is going to get a higher $/session" [X Link](https://x.com/ron_ecomm/status/1820912085028749449) 2024-08-06T19:57Z [---] followers, [---] engagements "@seempaq @levelsio obesity impacts fertility by probably multiple orders of mag more" [X Link](https://x.com/ron_ecomm/status/1821614173434085688) 2024-08-08T18:27Z [----] followers, [--] engagements "I used to work as a veterinarian and have thought a lot about the act of killing (euthanizing) animals. I thought about it a lot because I love animals and I have euthanized a lot of animals it's part of the job. I even worked briefly as a mobile veterinarian and a large part of that job is home euthanasia but that's a story for another time. I don't claim to have an answer to the debate but I just want to add a few constructive hot takes that both camps are missing. Let's argue better. CONTEXT: - I am a meat eater and I love meat. I grew up in a culture that has THE highest meat consumption" [X Link](https://x.com/ron_ecomm/status/1822325404130296279) 2024-08-10T17:33Z [----] followers, [----] engagements "Which culture is actively *pushing* veganism globally Indians aren't. Also only 1/3 of Indians are vegetarians it's a super-minority. Studies show being vegetarian is better than eating a conventional diet comprised primarily of hyper-processed food. Vegetarians are obviously going to be more health conscious than an average American diet eater. There is very little study looking at vegetarian vs meat-eating whole-food diets or carnivores. It will take another few decades to prove this out because it's only getting more popular now. If you care about climate then you should advocate for" [X Link](https://x.com/ron_ecomm/status/1822390269880545729) 2024-08-10T21:51Z [----] followers, [--] engagements "@danavirsarria @tekwpacino Zimbabwe is almost 50% poorer than India. They are also in the chart have a look. Seems like you have already decided on your prior. I replied to the Western point in another comment" [X Link](https://x.com/ron_ecomm/status/1822396486719823946) 2024-08-10T22:15Z [----] followers, [--] engagements "@johnhickey1970 you: "brand's unique positioning is made in america" photographer: "ok great no problem." you: "lets use the american flag" photographer: 🤬" [X Link](https://x.com/ron_ecomm/status/1826316279114072439) 2024-08-21T17:51Z [----] followers, [--] engagements "In the West Chinese culture is around where Japanese culture was in the late 70s. - Dragon Ball Z first became popular in the 80s - Pokemon + Nintendo took it next level in the 90s + 00s. - Sushi around 90s/00s Black Myth: Wukong is the first major Chinese cultural moment (AFAIK) on the global stage that's not distracted by politics and free of the "cheap Chinese goods" stereotypical image (Alibaba/Shein/Temu). It's pure wholesome authentic soft power projection like Disney's classic animation or Marvel. Previously in the 70s/80s there was Kung Fu/Bruce Lee but they were technically British" [X Link](https://x.com/ron_ecomm/status/1826662173437030490) 2024-08-22T16:46Z [----] followers, [---] engagements "Given your LA-based location being so proximal to the industry I reckon there are many more you haven't noticed. It might be worth setting up a bot to scan for names and matching it to the IMDB databases. There are a lot more influential people on the production side. I have no idea what you can do with this information but I am sure your creative team can come up with ideas. It will make approaches for collaboration much easier at minimum" [X Link](https://x.com/ron_ecomm/status/1827378816161133046) 2024-08-24T16:13Z [----] followers, [--] engagements "IMO a lot of people aren't optimizing their X username enough. This is precious real estate and can improve CTR/follower count a lot. It's like YT thumbnails. It should attract the tribe you are looking to build" [X Link](https://x.com/ron_ecomm/status/1827379399756542211) 2024-08-24T16:16Z [----] followers, [---] engagements "A friend asked for my 'revenue per session' over time after I told him about my internal CRO program that only costs me $2000/month + [--] minutes a week where we run 8-10 tests a month. I don't follow "best practice" advice from CRO agencies. I don't care about stat sigs & I commonly test more than [--] thing at once. We started this where the red dot is. Looking at the costs involved this generated a "theoretical ROAS" of 20x (although don't believe misleading math like this from CRO agencies. This is purely theoretical and useless in practice). AMA" [X Link](https://x.com/ron_ecomm/status/1827479744453190120) 2024-08-24T22:54Z [----] followers, [----] engagements "@interwebsmatt losing it in the facebook ads casino of course you can use it for something else no one told me" [X Link](https://x.com/ron_ecomm/status/1827486530048553137) 2024-08-24T23:21Z [----] followers, [---] engagements "I use @getshoplift. And now we are trying to learn how to use @DylanAnder Just started to learn last month. Honestly both together are pretty cheap. I am so thankful we are behind the days of Google Optimize. It's the worst piece of shit software ever. But I suppose it was free lol. http://Heatmap.com http://Heatmap.com http://Heatmap.com http://Heatmap.com" [X Link](https://x.com/ron_ecomm/status/1827738103123251667) 2024-08-25T16:01Z [----] followers, [--] engagements "There are [--] types of outcomes depending on the role: Outcome Type I - Full Replacement In my opinion roles like customer support will be fully removed at the earliest. When I say fully I mean FULLY. I mean entire buildings in the Philippines will need to be repurposed" [X Link](https://x.com/ron_ecomm/status/1827822987955093810) 2024-08-25T21:38Z [----] followers, [---] engagements "For a while after the initial phase it will only take the founder or Head Of Ops 5-10% of their total time to manage the CX software to replace a department that previously had dozens+ people. And the quality of replies & time to ticket resolution will be 10x better. This is a brand new set of responsibilities that requires a different mindset to tackle the problem" [X Link](https://x.com/ron_ecomm/status/1827822990475895254) 2024-08-25T21:38Z [----] followers, [---] engagements "Some other roles that will go down this path: - Copywriting - Email Designers - Many roles in operations - Many roles in finance/accounting - SEO - CRO - Media Buying" [X Link](https://x.com/ron_ecomm/status/1827823009773809948) 2024-08-25T21:38Z [----] followers, [---] engagements "With media buying it's already happening (PMax + ASC). Not surprising that the best AI companies in the world (social media companies) are the first to apply it for their primary revenue-generating product. The golden age of digital nomads might be no more. Only the survivors can do that and there won't be so many of them" [X Link](https://x.com/ron_ecomm/status/1827823012282052993) 2024-08-25T21:39Z [----] followers, [---] engagements "These are the only jobs that tech-optimists like @friedberg focus on but the dynamics in Type I and II are undeniable to me. People WILL lose jobs. Some will be able to transition but many won't be able to. The speed of change will be incomparable to anything in history. Software travels at the speed of light. Machines don't. Collectively it's probably net good. Individually there will be a lot of turmoil. The question really becomes can all the Type I and Type II jobs transition into future new Type III jobs that we can't even imagine right now" [X Link](https://x.com/ron_ecomm/status/1827823024185417785) 2024-08-25T21:39Z [----] followers, [--] engagements "Some other roles that will go down this path: - Social media managers (but the job will be way harder) - Creative strategists - Anything in branding - Anything in content creation - Possibly product development - Business consultant/strategist (AI is the basic prerequisite in any strategy)" [X Link](https://x.com/ron_ecomm/status/1827823027175965144) 2024-08-25T21:39Z [----] followers, [---] engagements "ChatGPT: - Mobile app voice input is the most common one I use. I just speak to it in natural language. Took some time to get used to this because Google search requires thinking in KW. Now I just say anything like it's a person with a ton of um/ahs and it's great. Claude: - Any writing tasks. Ad copywriting or creative writing. - I heard Claude is better for coding as well. Perplexity: - Still trying it. I usually use it if GPT can't give me the answer quickly" [X Link](https://x.com/ron_ecomm/status/1827826690107846667) 2024-08-25T21:53Z [----] followers, [---] engagements "@interwebsmatt put it on the business card lol. hard to see a $20/month bill on your pnl so effectively it's free" [X Link](https://x.com/ron_ecomm/status/1827843258887925961) 2024-08-25T22:59Z [----] followers, [--] engagements "Answered here re-use cases. Definitely hard to see how it will play out. But I think at a minimum we can see the human labour component will shift quickly and much more quickly than people expect. Faster than the job displacement that came as a result of the internet. https://x.com/ron_ecomm/status/1827826690107846667 https://x.com/ron_ecomm/status/1827826690107846667 @interwebsmatt ChatGPT: - Mobile app voice input is the most common one I use. I just speak to it in natural language. Took some time to get used to this because Google search requires thinking in KW. Now I just say anything" [X Link](https://x.com/ron_ecomm/status/1827927317794140507) 2024-08-26T04:33Z [----] followers, [--] engagements "40% of the population is obese. Obesity is a leading cause for cancer. They didn't get there because of genetics microplastics or chemical exposures. They ate shitty food. It's really this simple. The other factors are involved but if you rank them on order of magnitude it's not even close" [X Link](https://x.com/ron_ecomm/status/1827977513139868033) 2024-08-26T07:52Z [----] followers, [---] engagements "1) i can tell my wife i told you so. 2) zuck is purely self-interested. he senses the wind is flowing differently and wants to de-risk the the blow back that comes from a trump admin that's anti-establishment with deep distrust of big tech (tulsi RFK). Section 230/anti-trust etc. can you imagine the amount of sentiment data he has purview to it'd be insane" [X Link](https://x.com/ron_ecomm/status/1828612885242880200) 2024-08-28T01:57Z [----] followers, [---] engagements "@C_Shelefontiuk What was the [--] thing Your current CRO agency" [X Link](https://x.com/ron_ecomm/status/1831922285953061078) 2024-09-06T05:08Z [----] followers, [--] engagements "@MehtabKarta @9operators Inventory forecasting + planning + merchandising and how that all ties into finance and media buying budget" [X Link](https://x.com/ron_ecomm/status/1832145965438136569) 2024-09-06T19:56Z [----] followers, [---] engagements "@flairAI_ @mickeyxfriedman also for shits and giggles i had to do this one" [X Link](https://x.com/ron_ecomm/status/1832188901735469106) 2024-09-06T22:47Z [----] followers, [---] engagements "@sourfraser @TaylorHoliday That's how human work too tbh. Not all but most. Good artist copy great artist steal. Most artists aren't great" [X Link](https://x.com/ron_ecomm/status/1832876469170893197) 2024-09-08T20:19Z [----] followers, [---] engagements "Are there any growth agencies that tie the performance incentives to CM instead of rev or ad spend If not why not" [X Link](https://x.com/ron_ecomm/status/1834476454031282431) 2024-09-13T06:17Z [----] followers, [----] engagements "Acting decisively with 60% accuracy is better than acting slowly with 95% accuracy. Having an imperfect frame of reference is better than having no frame of reference at all" [X Link](https://x.com/ron_ecomm/status/1834666605349159114) 2024-09-13T18:52Z [----] followers, [---] engagements "@kevinwlordbarry Are there any cons to this incentive" [X Link](https://x.com/ron_ecomm/status/1834691557754388885) 2024-09-13T20:32Z [----] followers, [--] engagements "@dtcjacob Stable coin is working as intended for many use cases such as international remittances. Bitcoin is for inflation hedge. Just like most of golds value doesn't come from industrial uses. Hedge is a purpose" [X Link](https://x.com/ron_ecomm/status/1835434115598004720) 2024-09-15T21:42Z [----] followers, [--] engagements "@dtcjacob Yeah definitely tons of speculation beyond current value just like Nvidia" [X Link](https://x.com/ron_ecomm/status/1835450149356912874) 2024-09-15T22:46Z [----] followers, [--] engagements "@dtcjacob But crypto's tech is already proven haha" [X Link](https://x.com/ron_ecomm/status/1835474494506606822) 2024-09-16T00:23Z [----] followers, [--] engagements "@GleesonThomas @heyitsalexP Genuinely asking if your goal is first order profitable then does LTV matter at all from an acquisition POV" [X Link](https://x.com/ron_ecomm/status/1838899163699839250) 2024-09-25T11:11Z [----] followers, [---] engagements "LTV should not be ignored for future planning for sure. But I am still not sure if it's at all relevant for acquisition after your answer. Especially LTV is so ingrained in the product DNA. For most brands they probably shouldn't be going into negative CAC but it's okay to break even with extreme caution and long historical LTV momentum" [X Link](https://x.com/ron_ecomm/status/1838959976544366745) 2024-09-25T15:13Z [----] followers, [--] engagements "@TaylorHoliday @teabeeshell @DaveRekuc What's the source of truth for this rev" [X Link](https://x.com/ron_ecomm/status/1841438183512277427) 2024-10-02T11:20Z [----] followers, [---] engagements "@calebulf It's the only outcome. Manufacturers will own more and more of the leverage" [X Link](https://x.com/ron_ecomm/status/1842235805542314008) 2024-10-04T16:10Z [----] followers, [---] engagements "@mikeryanretail It's still the biggest problem IMO. Not until rate comes down way more" [X Link](https://x.com/ron_ecomm/status/1842631199275020558) 2024-10-05T18:21Z [----] followers, [--] engagements "@RobertFreundLaw How do you select the sample of "people" What if the ad is targeting Indians and most Indians don't know his voice" [X Link](https://x.com/ron_ecomm/status/1845880476894179502) 2024-10-14T17:32Z [----] followers, [--] engagements "2024: realized new product launches is the reason we are growing 100% YoY not because of better FB ads. 2025: hold my beer" [X Link](https://x.com/ron_ecomm/status/1847391246593257816) 2024-10-18T21:36Z [----] followers, [---] engagements "@drewfallon12 a thousand yes to this idea" [X Link](https://x.com/ron_ecomm/status/1847392232615415897) 2024-10-18T21:40Z [----] followers, [--] engagements "@andrewjfaris @alexmcea How do you structure the ad account for this Every ad set focused on a different avatar If so ABO + CC" [X Link](https://x.com/ron_ecomm/status/1847392774544371728) 2024-10-18T21:42Z [----] followers, [---] engagements "@johnhickey1970 what's your routine other than an animal-based diet are you full carnivore" [X Link](https://x.com/ron_ecomm/status/1847654813812588933) 2024-10-19T15:03Z [----] followers, [---] engagements "@karri_tweets new product for US which is where this screen cap is for. the product has been doing really well in AU (our primary market) since launching in Feb. hopefully to replicate the success in the US and more because the TAM is much larger here" [X Link](https://x.com/ron_ecomm/status/1848412050441310652) 2024-10-21T17:12Z [----] followers, [--] engagements "Apparently there are [--] million full-time influencers in the US and [--] million paid content creators. How's this possible Insane stat from the Wall Street Journal that there are like [--] million full-time influencers in the US right now. Thats 7% of the American workforce No way a bubble like that is at all sustainable https://t.co/zIZ0QpWtJd Insane stat from the Wall Street Journal that there are like [--] million full-time influencers in the US right now. Thats 7% of the American workforce No way a bubble like that is at all sustainable https://t.co/zIZ0QpWtJd" [X Link](https://x.com/ron_ecomm/status/1849318561753281005) 2024-10-24T05:14Z [----] followers, [----] engagements "at game [--] woop woop 56k tickets sold out in [--] minutes. say average ticket price 1k 56M in [--] minutes. not bad 🤣" [X Link](https://x.com/ron_ecomm/status/1849970447665844559) 2024-10-26T00:25Z [----] followers, [---] engagements "Shopify's new analytics dashboard is actually quite powerful. The ability to add multiple dimensions will help us visualize and make merchandising decisions a ton. Highly recommend playing around with it properly. I so wish it has velocity + days left in stock calculated and nicely laid out somewhere tho. Absolutely criminal that it doesn't have these data" [X Link](https://x.com/ron_ecomm/status/1850652478972334230) 2024-10-27T21:35Z [----] followers, [----] engagements "@NickPresta nice will you please add a PnL style KPI sheet that goes all the way down to contribution margin you just need to let us add a variable for order costs and you are already plugged into Meta/Google for ad spend honestly it's so close" [X Link](https://x.com/ron_ecomm/status/1850708756859961815) 2024-10-28T01:18Z [----] followers, [--] engagements "@AriSavitsky that's a great analogy with "your make your money going in". definitely stealing that mental model" [X Link](https://x.com/ron_ecomm/status/1850942475491492297) 2024-10-28T16:47Z [----] followers, [--] engagements "@MehtabKarta @shanerostad can you explain the "more than a dollar" please tariffs where is the extra coming from" [X Link](https://x.com/ron_ecomm/status/1850945193979048211) 2024-10-28T16:58Z [----] followers, [---] engagements "@jpecom_ maybe you can spend even more if you invest a tiny bit more on ads we need counter factual" [X Link](https://x.com/ron_ecomm/status/1851855199201017991) 2024-10-31T05:14Z [----] followers, [---] engagements "update on the new product category launched earlier this year. unfortunately the 'up only' run from july has finally ended from insufficient inventory. we did hit the magical $83.33k/month mark so officially hit that $1M/yr mark on a monthly basis. pretty neat. it's the fastest-ever $1M/yr run rate for us. it happened in [--] months. in hindsight we could have realistically got there in [--] months if we knew what we were doing. at least now we know. PO 5x larger than the last is being placed to cover both CNY and growth. managing inventory is truly a difficult problem tested expanding sizing range" [X Link](https://x.com/ron_ecomm/status/1853240759777911198) 2024-11-04T01:00Z [----] followers, [---] engagements "For me spiraling often goes together with other lifestyle habits. Specifically diet and exercise. Around [--] years into grinding the business and realizing I can't go on like this. I had to learn to re-prioritize diet health and exercise as my #1 objective above the business. It has not been easy for me but I have made massive progress. When I have the health foundation solid I find I don't spiral nearly as much. Specifically for cognitive work like e-comm probably only 1% of people can go non-stop forever" [X Link](https://x.com/ron_ecomm/status/1855072517162999829) 2024-11-09T02:18Z [----] followers, [--] engagements "@jameshyujinlee cool looks like you will have an explosive one in a few months. hope you got your inventory sorted haha i'd guess low end 200k month" [X Link](https://x.com/ron_ecomm/status/1857967859302813792) 2024-11-17T02:03Z [----] followers, [---] engagements "that's completely wrong. we sell up to 6XL and the final cost of goods is 30-40% more. labor cost is pretty much the same. if you look at fabric yardage consumption between a XXS vs a 6XL it's like 2.5-3x more. go find a XXS + 6XL garment remove all stitches and lay it completely flat and you will see how much more fabric it consumes we probably lose money on the 6XL because we do sell it at the same price as XXS. I have never seen any retailers selling 6XL at a higher cost. I wouldn't feel comfortable doing it" [X Link](https://x.com/ron_ecomm/status/1857975128568860674) 2024-11-17T02:32Z [----] followers, [----] engagements "essentially the summary of all supplements in pets is that: - based on almost non-existent research. if you actually read the papers it's commonly for less than [--] patients. the research is comically thin because it's really expensive to do research. - the magnitude of impact is often way exaggerated. when you combine the highly emotional situation there's a lot of 'astrology-esque' and confirmation bias dynamics going on. as a veterinarian i strongly dislike the dramatisation of the effects in terms of both the magnitude of impact and the likelihood of effacacy. no vets will promise the" [X Link](https://x.com/ron_ecomm/status/1859009380806438975) 2024-11-19T23:02Z [----] followers, [---] engagements "@iamshackelford Yes You get YouTube music as well and can save on Spotify. It's honestly a no brainer. YouTube is doing a terrible job marketing it" [X Link](https://x.com/ron_ecomm/status/1859071784479584733) 2024-11-20T03:10Z [----] followers, [---] engagements "Not sure if that's true. There's always going to be that x% of people in your industry who will be willing to help the VC to take your jobs. Once the product is developed then they will use that tool to massively increase output and those not using the AI will be uncompetitive and priced out of the market. Game theory means that there's no way around it and it will happen" [X Link](https://x.com/ron_ecomm/status/1859688109572825088) 2024-11-21T19:59Z [----] followers, [--] engagements "im thankful for all the people working at fulfillment centres this black friday" [X Link](https://x.com/ron_ecomm/status/1863064300593479866) 2024-12-01T03:35Z [----] followers, [---] engagements "Screenshots = Monthly from Jan [--] to now. Please note these are in AUD so everything divide by [---] in USD terms. Yearly summary - [----] at $103.54. - [----] at $149.59 - CPM during this time is almost unchanged on platform - Cost Per Reach has indeed gone up around 50% YoY - Didn't seem to happen in Sept [--] but overall trend remains true to what you said Q: - So they are effectively just retargeting you more to keep CPM the same - What are the implications of this Why is this the single biggest issue" [X Link](https://x.com/ron_ecomm/status/1863283408434057552) 2024-12-01T18:05Z [----] followers, [--] engagements "So far so good but not at scale yet so I don't fucking know LOL. But you can start avatar segmentation at the level of creatives where the creative is clearly speaking to a different avatar but all going to the same LP. The goal is to find new pockets of audiences so IMO the level of avatar is a bigger swing than hooks/concepts/angles. Maybe consider grouping by product category. That's already a different avatar. I see you group by tops/bottoms/dresses under your best seller so that's [--] different types of audiences. They can land on different collection page filters. Knowing my wife's" [X Link](https://x.com/ron_ecomm/status/1863306652704776234) 2024-12-01T19:38Z [----] followers, [--] engagements "for some reason people don't think about the 2nd order effect of ai agents. the arbitrage window will open for at most [--] months and there will be millions of bots accounts with bots content. internet content will go into hyperinflation with value trending towards zero rapidly all the AI use the same few algo I'm not sure where the content differention comes from the next wave of startups won't launch with marketing teams they'll launch with AI agents running everything 24/7 - from content to acquisition to analytics. this isn't future talk. quietly there are founders who are printing with" [X Link](https://x.com/ron_ecomm/status/1864033301578834224) 2024-12-03T19:45Z [----] followers, [---] engagements "@drewfallon12 Where do we subscribe" [X Link](https://x.com/ron_ecomm/status/1864341520071233890) 2024-12-04T16:10Z [----] followers, [---] engagements "i love running into next level google sheet/excel users. they always blow my mind. it's like a data bender" [X Link](https://x.com/ron_ecomm/status/1864600006453322041) 2024-12-05T09:17Z [----] followers, [---] engagements "But yes to be able to plot custom metric would be incredible. Shopify analytics is so close to be able to give user the view of "Gross Margin" (Net Rev - COGS - transaction fees - fulfillment). You just need a place for merchants to input what is the average cost per order or some other formula for the fulfillment piece. Shopify already is the source of truth for the entire formula. Being able to go down one further down in the PnL to contribution margin would be even better. Think Shopify Flow but for analytics" [X Link](https://x.com/ron_ecomm/status/1864924229059101163) 2024-12-06T06:45Z [----] followers, [--] engagements "me preparing for the looming alien invasion" [X Link](https://x.com/ron_ecomm/status/1868439345860084111) 2024-12-15T23:33Z [----] followers, [---] engagements "@MehtabKarta Would you be able to show an example of how you do the IRR calculation please I get the idea but would be great to see an actual example" [X Link](https://x.com/ron_ecomm/status/1869845019882074569) 2024-12-19T20:39Z [----] followers, [---] engagements "there are so many functions in e-comm that will be replaced. not just ads. o1 was just released a few months ago and now o3 is [--] higher IQ points. automating other aspects of the business is much more interesting to talk about because often they are far more boring and soul sucking than ads creation. Ads are actually fun to make Booking POs and organizing freighting for example is a net negative of humanity's time. There's no scenario where this is not a chore. A few more soul sucking parts of the business: tech integration customer support (the repetitive parts which is 95%) inventory" [X Link](https://x.com/ron_ecomm/status/1871246233668395248) 2024-12-23T17:27Z [----] followers, [---] engagements "@Molson_Hart @balajis @cremieuxrecueil She's actually a woman" [X Link](https://x.com/ron_ecomm/status/1874340401622265858) 2025-01-01T06:22Z [----] followers, [---] engagements "@NabilHunt @Molson_Hart @balajis @cremieuxrecueil There was a post about this recently" [X Link](https://x.com/ron_ecomm/status/1874490007333085630) 2025-01-01T16:16Z [----] followers, [--] engagements "It's 100% a national security issue. The lack of reciprocity from China re social media is a foolish set up with an adversarial nation. There's no irony in a free market suppressing competition. The free market was initially done with the assumption of eventual reciprocity and that China will liberalize and open up their market as it becomes more capitalistic. The US leadership in the 90s were wrong. China instead managed to become more capitalist while not liberalizing. Finally American leadership has realized this incorrect assumption and a recalibration is now taking place. This common gen" [X Link](https://x.com/ron_ecomm/status/1878639006550044741) 2025-01-13T03:03Z [----] followers, [---] engagements "@drewfallon12 being fully transparent drew hiring Sri Lanka is not very effective. Rather disappointing happy to go into more details if you like. There are much better countries such as central African republic" [X Link](https://x.com/ron_ecomm/status/1880122862725685535) 2025-01-17T05:19Z [----] followers, [---] engagements "Went home to Hong Kong and visited some factories in China the last few days Every time when I tell people I'm living in LA without fail they say something along the lines of "wow your mayor is useless is she mute" and "why is there no water" This happened at least half a dozen times no joke. Karen Bass is an international embarrassment smh" [X Link](https://x.com/ron_ecomm/status/1880238639155990831) 2025-01-17T12:59Z [----] followers, [----] engagements "@DaveRekuc We are moving our product development workflow page from Airtable to Slack. Airtable is getting too expensive lol" [X Link](https://x.com/ron_ecomm/status/1880276212196733209) 2025-01-17T15:29Z [----] followers, [---] engagements "turns out it costs only a few RMB ($0.5 USD) to send a book-sized parcel domestically in China. it costs at least $4-5 in the US. even when you account for purchasing power they are far more efficient. will this ever happen in the US" [X Link](https://x.com/ron_ecomm/status/1880451931187081326) 2025-01-18T03:07Z [----] followers, [---] engagements "Hong Kong was already on its way down before the protest. Singapore was eating HK's lunch for at least a decade before COVID killed HK especially with the already aging population. The protest certainly didn't help but a lot of the decline came from non-political factors I'd say 50% " [X Link](https://x.com/ron_ecomm/status/1881121092678619473) 2025-01-19T23:26Z [----] followers, [---] engagements "@theisaacmed Reddit is becoming like 4chan but for the left. Comments are so tribal now. I have used it since [----] and was a power user for many years. I stopped using it around 3-4 years ago" [X Link](https://x.com/ron_ecomm/status/1882284348248068566) 2025-01-23T04:28Z [----] followers, [---] engagements "@Molson_Hart what about brunei i bet you are not smart enough to give me a guess" [X Link](https://x.com/ron_ecomm/status/1884866824254165130) 2025-01-30T07:30Z [----] followers, [---] engagements "Wishful thinking that AI won't reduce the barrier of entry and hyper-deflate software costs Open AI's internal AI programmer reached top [--] world in competitive programming recently. Claude is about to release Claude [--] that is rumoured to be better than o3. And millions of well educated and hungry Indians and Chinese are joining the workforce every day looking for their next big problem to solve with a rapidly disappearing language barrier SAAS can still charge a lot but they need to massively expand vertically with capabilities" [X Link](https://x.com/ron_ecomm/status/1889029538098938340) 2025-02-10T19:11Z [----] followers, [--] engagements "currently using replo for building and shoplift for testing if this works im sorry shoplift its ggwp i have said before that single feature apps are over you have to climb the "value chain" of operations and eat more and more adjacent features one app to rule them all is the only end state with AI We built an insanely fast and easy way to run A/B Tests on Shopify. Introducing our new and improved A/B Testing Feature: Build your pages and test them on the same page One subscription - no need to pay for another Shopify app to test Loads instantly with no page https://t.co/tzpKYfHnRb We built an" [X Link](https://x.com/ron_ecomm/status/1894490962455662711) 2025-02-25T20:53Z [----] followers, [----] engagements "what's the biggest bull case for hims&hers how big do people think they can get" [X Link](https://x.com/ron_ecomm/status/1894984922097459642) 2025-02-27T05:36Z [----] followers, [---] engagements "i hate this a lot Introducing Socialite: the worlds first AI employee that works 24/7 to grow your business on socials Socialite researches trends creates videos and learns from the content that's working You review posts & work w/ her like a real team member in Slack See her at work https://t.co/A2fJ7F9D2B Introducing Socialite: the worlds first AI employee that works 24/7 to grow your business on socials Socialite researches trends creates videos and learns from the content that's working You review posts & work w/ her like a real team member in Slack See her at work https://t.co/A2fJ7F9D2B" [X Link](https://x.com/ron_ecomm/status/1895246481977942278) 2025-02-27T22:55Z [----] followers, [----] engagements "there's no easy money in the world the aspirational lifestyle that's commonly associated with e-comm/internet money is actually SO MUCH money you are in the 0.1% IMO the two best paths are short term dropshipping/aff style but only if you are autistic and maniacal about it like day traders for stocks (99% of us aren't it) OR you aim for the $20M+/year rev size brand with a 5-10 years time horizon and optimize the brand for longevity (not revenue) where you can hold for the rest of your life if you wanted. building for exit is mostly for people who don't actually know what they want in life" [X Link](https://x.com/ron_ecomm/status/1897027619503358337) 2025-03-04T20:53Z [----] followers, [----] engagements "A few points here: For resources - not sure what you are building that allows you to exit but doesn't require resources To learn - not sure what you are learning that can't be learned in "the thing" Some people like to operate purely for the art of it - yes but why not both operate and do it on "the thing" at the same time Also if you have never founded anything before how do you know you like to operate for the art of it" [X Link](https://x.com/ron_ecomm/status/1897167143369933297) 2025-03-05T06:07Z [----] followers, [--] engagements "our in house seeding program is working so incredibly well its shocking (graph shows around 18th is when content began coming through) reach of our account is at an all-time high at 3x vs 90D ago while revenue is only 50-60%+ vs 90D ago. interestingly of some of the biggest creators that posted: - 1.3M followers on TT - 80k on IG - 45k on TT - 13k on TT the 13k on TT creator actually went viral and got 130k views and the video about our product became their most viewed video of all time on their page. meanwhile all the other creators with far more followers got 10k views max with most only 5k" [X Link](https://x.com/ron_ecomm/status/1897310127151092068) 2025-03-05T15:35Z [----] followers, [----] engagements "i dislike using elon as an example because we are not elons. he's too far out of standard deviation for normal people to take lessons from. but i see no evidence that he started zip2 with the goal of accumuatling resources to "start the real thing" on the "learning" point. you are never going to stop making mistakes. this perfectionist idea is shortsighted. just make the mistakes with the "real thing" now. you are correct building to exit is not inherently bad from a purely monetary POV. however it's very bad from the POV of your soul. feel free to sell your soul im not your dad" [X Link](https://x.com/ron_ecomm/status/1897358162279457215) 2025-03-05T18:46Z [----] followers, [--] engagements "i want to license the IP of winnie the pooh who do i speak to please help🙏" [X Link](https://x.com/ron_ecomm/status/1897511816776876394) 2025-03-06T04:57Z [----] followers, [---] engagements "when your to-do list finally got down to single digits yesterday and it's back up to [--] in [--] hours" [X Link](https://x.com/ron_ecomm/status/1897883694586622366) 2025-03-07T05:35Z [----] followers, [---] engagements "how we test launching new products as efficiently as possible as a smaller apparel brand: 1) order MOQ or the amount at a confident sell-through threshold (i.e. you KNOW you will sell through 90% in 90D) only. conservatively deploying your capital is important because this allows you to take more bets. smaller bets = more bets. (side note: it is in my opinion that the general internet trend will be smaller and smaller but tighter and tighter communities) your brand might be positioned to take many bets or you might be better suited to take a few huge bets depending on your specific situation" [X Link](https://x.com/ron_ecomm/status/1898596741735174472) 2025-03-09T04:48Z [----] followers, [----] engagements "@DanPMelnick hope it's helpful" [X Link](https://x.com/ron_ecomm/status/1898655738093817859) 2025-03-09T08:42Z [----] followers, [--] engagements "**sorry it should be 3-4 weeks before it arrives at your warehouse" [X Link](https://x.com/ron_ecomm/status/1898670051848229099) 2025-03-09T09:39Z [----] followers, [---] engagements "@frankkgabriel @ceo_mohamedz I want more investing and ads managers analogy. What's penny stock" [X Link](https://x.com/ron_ecomm/status/1899688665955385745) 2025-03-12T05:07Z [----] followers, [----] engagements "@growwitharjun @rishabhmjain @_shreyask @fermatcommerce don't do wrist straps only only use it for low reps set. you have to train your forearm. straps a bandaid that doesn't improve functional strength" [X Link](https://x.com/ron_ecomm/status/1899697215188181233) 2025-03-12T05:41Z [----] followers, [--] engagements "@heyitsalexP this is very true. some designs always win with ads. what is also really interesting is that sometimes there are designs that win as ads but aren't the best sellers. i have no idea what's going on there" [X Link](https://x.com/ron_ecomm/status/1899840974555070817) 2025-03-12T15:12Z [----] followers, [---] engagements "@heyitsalexP I think people are clicking product A but ends up buying product B in the SAME collection" [X Link](https://x.com/ron_ecomm/status/1899875382599573897) 2025-03-12T17:29Z [----] followers, [---] engagements "$500k/year should be sufficient for all households with kids living on the coast assuming no crazy lifestyle inflation. Comfortable-ness should be benchmarked against post tax savings rate because rate is independent of nominal income. Post tax savings rate is the number used to project out financial independence (investment income greater than expense WHILE keeping up with inflation indefinitely) which should be an objective definition of comfort (inverse of uncertainty of the future)" [X Link](https://x.com/ron_ecomm/status/1899876490327785496) 2025-03-12T17:33Z [----] followers, [----] engagements "@KodyNordquist @LiveRecover @Marpipe_HQ Marpipe is pretty expensive though" [X Link](https://x.com/ron_ecomm/status/1899878744971763728) 2025-03-12T17:42Z [----] followers, [---] engagements "@KodyNordquist @LiveRecover @Marpipe_HQ Looking into RetainIQ which seems to have all the same features but cheaper. Happy to hear from Marpipe why retainIQ is not as good though" [X Link](https://x.com/ron_ecomm/status/1899890269761552853) 2025-03-12T18:28Z [----] followers, [---] engagements "there was a bug on shopify analytics dashboard for the last [--] months where the "compare to" feature didn't work. it just bugs out when you hover. i never gave up on it even though it failed me every day. until today. it's finally fixed. nature is healing" [X Link](https://x.com/ron_ecomm/status/1900241733453312179) 2025-03-13T17:45Z [----] followers, [---] engagements "back at hitting new ATH again after a month of flat-lining with this new product the one magical fix you ask WE FUCKING BROKE OUR LP ACCIDENTALLY RE-DIRECTED IT TO A SHITTIER ONE AND WE DIDN'T REALIZE we fixed it and just doubled the budget then bam new NC rev ATH. still first order profitable. and of course during this time our new media buyer of [--] months quit. the fire never ends. spent hours and hours training the dude. have to re-org our team again but this time i think it's going to be better. Side note: I believe in e-comm there should be a department/pod called "Head of Funnels". This" [X Link](https://x.com/ron_ecomm/status/1900245603285950543) 2025-03-13T18:00Z [----] followers, [----] engagements "@C_Shelefontiuk glad you made it through" [X Link](https://x.com/ron_ecomm/status/1900344404176756953) 2025-03-14T00:33Z [----] followers, [--] engagements "@AbyssusErigo that's actually not a bad idea. an agent to go through the entire website 3-4 times a day to look for bugs" [X Link](https://x.com/ron_ecomm/status/1900344678333243685) 2025-03-14T00:34Z [----] followers, [--] engagements "@seempaq i need to get me some cookies one of these days" [X Link](https://x.com/ron_ecomm/status/1900368462427676830) 2025-03-14T02:08Z [----] followers, [--] engagements "this is so ridiculous impressive and scary at the same time An AI just wired $100K to a startupno meetings no back-and-forth just a three-minute call. No Cap isnt just another investor. She (yes she) signs SAFEs makes intros and even helps with hiring all without actually existing. https://t.co/4mZrN1KVmt An AI just wired $100K to a startupno meetings no back-and-forth just a three-minute call. No Cap isnt just another investor. She (yes she) signs SAFEs makes intros and even helps with hiring all without actually existing. https://t.co/4mZrN1KVmt" [X Link](https://x.com/ron_ecomm/status/1900369547036942604) 2025-03-14T02:13Z [----] followers, [---] engagements "@dtcjacob pls sir" [X Link](https://x.com/ron_ecomm/status/1900376822631764025) 2025-03-14T02:41Z [----] followers, [---] engagements "@dtcjacob fuck you got me" [X Link](https://x.com/ron_ecomm/status/1900379597537239309) 2025-03-14T02:52Z [----] followers, [---] engagements "@matuniox @dtcjacob yes i did share for matt too i pressed extra hard when i clicked the mouse" [X Link](https://x.com/ron_ecomm/status/1900396608501813746) 2025-03-14T04:00Z [----] followers, [--] engagements "imagine competing in the Japanese stationary industry as a brand. it would be so incredibly tough. i got a pair of nail clippers from japan by a brand called green bell. the quality is so insanely high i look forward to cutting my nail every time. incredibly sharp and precise. you have no idea how far nail clipping can go until you try these clippers. the Japanese seriously respect their "simple" products. you can go way deeper in your product that you think. the uni kuru toga metal won the [----] japanese stationary award - just look at this absolute beauty https://t.co/L11uEbgZrr the uni kuru" [X Link](https://x.com/ron_ecomm/status/1900446207283257820) 2025-03-14T07:17Z [----] followers, [----] engagements "another criminally under-followed CMO of a 9-figs brand. is this my job now or something to find these people go follow her Our womens boots have consistent short lived color ups. This pink Annie was meant to last [--] months. We sold out in a weekend. It got its first and only replen yesterday and were 50% sold thru again. I consider this a massive win. https://t.co/A49wGGZJ7K https://t.co/cTuMt7PPkL Our womens boots have consistent short lived color ups. This pink Annie was meant to last [--] months. We sold out in a weekend. It got its first and only replen yesterday and were 50% sold thru" [X Link](https://x.com/ron_ecomm/status/1900624133303791699) 2025-03-14T19:04Z [----] followers, [----] engagements "@jforjacob Damn that's huge if true. Are they teaming up" [X Link](https://x.com/ron_ecomm/status/1900635682747674745) 2025-03-14T19:50Z [----] followers, [---] engagements "@anatelorenzen Hahahaha mehtab is just straight evil" [X Link](https://x.com/ron_ecomm/status/1900688234621124766) 2025-03-14T23:19Z [----] followers, [--] engagements "@NoBSMattress @PhilKiel Pretty sure that's not true. Insulin response from the sugar increases the absorption of creatine" [X Link](https://x.com/ron_ecomm/status/1900698696180002889) 2025-03-15T00:00Z [----] followers, [--] engagements "@DaveRekuc [--]. Any common examples that people miss but it's impacting their company [--]. With surveys are you constantly running them how often you change the surveys" [X Link](https://x.com/ron_ecomm/status/1900714321967280398) 2025-03-15T01:03Z [----] followers, [---] engagements "@DaveRekuc I definitely can not. I was actually planning to take your course haha" [X Link](https://x.com/ron_ecomm/status/1900717413899059251) 2025-03-15T01:15Z [----] followers, [---] engagements "@DaveRekuc 👀did we just accidentally complete a customer survey and discover your next product" [X Link](https://x.com/ron_ecomm/status/1900718652384793068) 2025-03-15T01:20Z [----] followers, [--] engagements "@PaulNiklas8 @Wise don't leave money on @Wise" [X Link](https://x.com/ron_ecomm/status/1900719755499368488) 2025-03-15T01:24Z [----] followers, [----] engagements "@KevinEspiritu Fire math is not 4% withdrawal any more. It should be 3%. 3% is really safe" [X Link](https://x.com/ron_ecomm/status/1901352932014186884) 2025-03-16T19:20Z [----] followers, [---] engagements "@nicgrasset 👀 will do" [X Link](https://x.com/ron_ecomm/status/1901478916428349861) 2025-03-17T03:41Z [----] followers, [--] engagements "There's a study done called the Trinity study that's at the core founding principle of the FIRE movement. The study showed that if you only withdrawal 4%/year of the starting portfolio amount + adjust for inflation each year you will be able withstand any market volatility + inflation to allow you to maintain the same purchasing power for 30+ years with minimal risks. This is what people want in retirement confidence in maintaining purchasing power My personal opinion below - this 4% rule might not hold anymore because: 1) We are now living longer and longer. My grandma is like [--]. My mom is" [X Link](https://x.com/ron_ecomm/status/1901703303706431988) 2025-03-17T18:32Z [----] followers, [----] engagements "I don't see a lot of people in e-comm talk about safe withdrawal rate. You should because it's upstream of everything we do even free cash flow of your biz. Your personal life is not the business's life. You should optimize your business for your personal life. The ultimate financial benchmark for your personal finance is the safe withdrawal rate + nominal amount. Don't forget your business is subservient to your life and by extension your family's life. @kanika_misra @KevinEspiritu There's a study done called the Trinity study that's at the core founding principle of the FIRE movement." [X Link](https://x.com/ron_ecomm/status/1901704320179196193) 2025-03-17T18:36Z [----] followers, [----] engagements "if you want to look for inefficiencies in your company look for handovers. every single handover = massive friction. if the task can be done by [--] single person from start to finish it's going to be much more efficient. consider using AI in the current workflow to remove handovers" [X Link](https://x.com/ron_ecomm/status/1901785840910795129) 2025-03-18T00:00Z [----] followers, [----] engagements "The conclusion of my fight with my 3PL I won. Key lessons in the end. They were measuring the unit level dimensions of our garments as an individual piece for the CBM calculation to charge for storage. They were putting [--] unit on the table and measuring the tallest point as the height. I said this was unrealistic because they stack on top of each other in storage they should measure a stack of [--] instead and divide by [--] to get the unit level height. Other than measuring it myself to present my case I used freighting companies CBM charges to estimate our garment thickness. Freighting" [X Link](https://x.com/ron_ecomm/status/1902051869217939825) 2025-03-18T17:37Z [----] followers, [----] engagements "babe a new cold outreach angle just dropped no nik sharma did not mention us LOL. we are nobody @mrsharma they are stealing your street cred😆" [X Link](https://x.com/ron_ecomm/status/1902055233439854940) 2025-03-18T17:51Z [----] followers, [----] engagements "@Landofashh @mrsharma Sorry Ashland I have no idea. I left a strongly worded reply and marked as spam so you should let them know" [X Link](https://x.com/ron_ecomm/status/1902093508766544207) 2025-03-18T20:23Z [----] followers, [--] engagements "w6 is a great group to join highly recommend. pure business and e-comm advice. Our DTC brand founder/operator slack group is up to 900+ members doing a collective $13b+ annually. Does anyone else want to join https://t.co/6qazhX1Zym Our DTC brand founder/operator slack group is up to 900+ members doing a collective $13b+ annually. Does anyone else want to join https://t.co/6qazhX1Zym" [X Link](https://x.com/ron_ecomm/status/1902118652100669698) 2025-03-18T22:03Z [----] followers, [---] engagements "the OG spirit of the internet is anon to pseudo-anon usernames + mostly text + open source. anonymity removes the reputational or social influence which facilities more truthful discussions. reputations and social concerns will *only* reduce truth seeking behaviour (but improves "niceness"). don't underestimate this spirit. it's what gave birth to everything we see now online. Building in public is out. Scheming in silence is in. Building in public is out. Scheming in silence is in" [X Link](https://x.com/ron_ecomm/status/1902415523599851801) 2025-03-19T17:43Z [----] followers, [---] engagements "@thedanielokon Content and ads are blending. This is good content as ads. Great story telling make both good ads and good content" [X Link](https://x.com/ron_ecomm/status/1902606696452956425) 2025-03-20T06:22Z [----] followers, [---] engagements "@thechrismeade incredible ad" [X Link](https://x.com/ron_ecomm/status/1902914154358603953) 2025-03-21T02:44Z [----] followers, [---] engagements "@willnitze lol you made the boom" [X Link](https://x.com/ron_ecomm/status/1903351459720335713) 2025-03-22T07:42Z [----] followers, [--] engagements "you can now own an actual R2D2 if you are rich enough Nvidia showcases Blue a cute little robot powered by the Newton physics engine. This was the wow-moment for me. Robots are coming. This time for real. And I am all in for it https://t.co/rjlmX275Ad Nvidia showcases Blue a cute little robot powered by the Newton physics engine. This was the wow-moment for me. Robots are coming. This time for real. And I am all in for it https://t.co/rjlmX275Ad" [X Link](https://x.com/ron_ecomm/status/1903353399875076363) 2025-03-22T07:49Z [----] followers, [---] engagements "@JasonJh1319 When is it coming Is there that much additional inventory for the US folks who target users that don't use WhatsApp much I really don't know" [X Link](https://x.com/ron_ecomm/status/1903677414305374528) 2025-03-23T05:17Z [----] followers, [---] engagements "23andMe should have pivoted hard to the Hims & Hers model but add the "personalized medicine" angle with the DNA test being mandatory for entry. Biggest fumble ever. We believe in the strength of what weve built and believe today's announcement will enable 23andMe to emerge a more financially stable organization.We remain open for business and there are no changes to the way we store manage or protect customer data. For more details We believe in the strength of what weve built and believe today's announcement will enable 23andMe to emerge a more financially stable organization.We remain open" [X Link](https://x.com/ron_ecomm/status/1904253453989490961) 2025-03-24T19:26Z [----] followers, [---] engagements "@dave_stickland damn i thought that was ketchup powder or something. nashville hot chicken is way better. honestly very hard to tell pretzel and a caramel chocolate thing guessing some sort of chocolate bars Kitkat" [X Link](https://x.com/ron_ecomm/status/1905493670511739048) 2025-03-28T05:34Z [----] followers, [--] engagements "1. Spend More [--]. But profitably [--]. While ensuring no cash flow constraint [--]. With more ads [--]. More diversity [--]. Better quality [--]. Launch more products [--]. New variants of the winning product [--]. New variants within the winning category [--]. Expansion into new adjacent category [--]. Sell to more people [--]. With new avatars [--]. With deeper emotional connection [--]. With more specificity [--]. In new channels but not too many. Repeat. Easy right" [X Link](https://x.com/ron_ecomm/status/1907203127390216502) 2025-04-01T22:47Z [----] followers, [---] engagements "@andreilunev @andreilunev So how do you categorize the ad sets Should you do all ads in [--] ad set then CC @andrewjfaris how many ads per ad set do you do these days I have been doing 3-5 ads per ad set right now" [X Link](https://x.com/ron_ecomm/status/1908239685727740169) 2025-04-04T19:26Z [----] followers, [----] engagements "@MehtabKarta gold plated shopify plaques" [X Link](https://x.com/ron_ecomm/status/1908395177200304289) 2025-04-05T05:44Z [----] followers, [---] engagements "now that it's obvious to everyone that taste is the most important thing in the age of ai image gen i highly recommend you to keep pinterest as your default open tab and just browse it more often less time on X. more time on pinterest 🤣" [X Link](https://x.com/ron_ecomm/status/1908705474939412668) 2025-04-06T02:17Z [----] followers, [---] engagements "@SamMendelsohn4 It will impact sales from a nationalistic POV though. China will continue to promote domestic consumption" [X Link](https://x.com/ron_ecomm/status/1915171027380035625) 2025-04-23T22:28Z [----] followers, [--] engagements "my best estimate we have only implemented AI in 5% of our overall business operations of selling e-comm physical goods. i am trying really hard to look for ways to implement but everything is always not quite there. i am looking into Make and Lindy for AI agents/automations now and they feel very promising. both apps have developed substantially over the last [--] months. what about you" [X Link](https://x.com/ron_ecomm/status/1915888683515056140) 2025-04-25T22:00Z [----] followers, [----] engagements "normally i am a vanilla index fund guy but have been itching to vibe allocate a small % of the port with the monthly DCA been accumulating TSLA around $245 the last [--] months. after missing the [----] META boat i said never again for products that im personally using. gotta use the free alpha" [X Link](https://x.com/ron_ecomm/status/1916038855188513119) 2025-04-26T07:57Z [----] followers, [---] engagements "The health and biohacker space is often [--] years ahead of the commercial space. This happened with carnivore keto fasting cold plunge anti-plastic/non-stick sauna chlorine & flouride veganism protein-maxing and on and on. The next one I'm confident is grandpa natural weed. Weed that's 1/10th or less the strength of the current stuff. Weed that you find in the Nepalese Himalayan wild. Cannabis smoking is linked with epigenome-wide disruptions which persist despite quitting. 🧵1/8 https://t.co/4k8GjMeDbr Cannabis smoking is linked with epigenome-wide disruptions which persist despite quitting." [X Link](https://x.com/ron_ecomm/status/1921709861894803722) 2025-05-11T23:31Z [----] followers, [----] engagements "In my humble opinion image ads build the foundation of ad and copywriting far better than video ads. And the compounding gain from that skill far outweighs any format based edge for 90% of people. Make ads that look like ads until you don't need to. "Ads that don't look like ads" is [----] trend I've collected the best organic ads so you can take inspiration and replicate them Like + Comment ADS and I'll send it Must follow so I can DM https://t.co/Qs8i8l1H7Q "Ads that don't look like ads" is [----] trend I've collected the best organic ads so you can take inspiration and replicate them Like +" [X Link](https://x.com/ron_ecomm/status/1922010625531621608) 2025-05-12T19:26Z [----] followers, [----] engagements "I'm just about to post a giant thing on this. It's what makes a company anti fragile but only if the secret is genuinely applied across all aspects of the org where relevant. I call it the institutional knowledge feedback loop. I believe there's a ton of micro golden nuggets you discover all the time and given how many team members there are in an org it's easy to not fully apply this" [X Link](https://x.com/ron_ecomm/status/1922687680506397059) 2025-05-14T16:17Z [----] followers, [---] engagements "Sometimes you can't help but laugh at what new quick money grifts are out there. It's like Rick and Morty's intergalactic TV channel. So absurd sometimes. Paying my tuition with AI babies Generated in minutes and going viral Look at these shorts how many views they are pulling If u want to start making easy money Comment "BABY" retweet and like (must be following) and you will receive my guide https://t.co/2SVDmqK5GJ Paying my tuition with AI babies Generated in minutes and going viral Look at these shorts how many views they are pulling If u want to start making easy money Comment "BABY"" [X Link](https://x.com/ron_ecomm/status/1922925428366258625) 2025-05-15T08:02Z [----] followers, [---] engagements "Happy Sunday - If you invested $10000 in Peloton in [----] today it would be worth $500" [X Link](https://x.com/ron_ecomm/status/1924174207900156329) 2025-05-18T18:44Z [----] followers, [---] engagements "This sounds super cliche but your time is *far* more important than the money you earn. This is why you should stay vigilant and avoid low leverage activities and focus on the high leverage ones" [X Link](https://x.com/ron_ecomm/status/1924866875198242958) 2025-05-20T16:36Z [----] followers, [---] engagements "The lean functions like ops CS logistics finance is yummier for AI right now. Its governed by rules SOPs known inputs and outputs. AI will first impact where there are SOPs not where were most inventive. You can't SOP a good ad campaign or a product lol. Creativity will become more valuable not less. Ops will become more invisible not more bloated. Not to be repetitive - those who remain will provide value through creativity. Their taste and judgement are amplified by having the highest possible quality of digested and actionable information through AI" [X Link](https://x.com/ron_ecomm/status/1925951443300663737) 2025-05-23T16:26Z [----] followers, [---] engagements "6. Every company will have a context layer. Free game for you cause I ain't starting a SAAS. There will be a central context OS a business intelligence layer that digests everything happening across the org: - Customer conversations - Ads performance - Inventory levels - Creative testing - Team sentiment - Market trends" [X Link](https://x.com/ron_ecomm/status/1925951534589771924) 2025-05-23T16:26Z [----] followers, [---] engagements "EVERYTHING. If there's a text or number to read it's ingested and contextualized. The entire Wikipedia is only 1TB. Your entire company doesn't actually have that much data. The context layer will route relevant insights to each department automatically. Not dashboards. Not static reports. Actual context-aware urgeny-considered nudges and recommendations" [X Link](https://x.com/ron_ecomm/status/1925951599609823349) 2025-05-23T16:26Z [----] followers, [---] engagements "Its like the company develops a nervous system and endocrine system: Fast neurotransmitter signals (alerts decisions fires) Slow hormonal signals (trends strategy morale shifts) This context layer is what makes the human body metaphor real. KPI is a strategically decided homeostatic state. Its not just about AI doing tasks its about AI coordinating everything at scale with awareness. The future org wont be defined by departments. Itll be defined by how well it gathers digests and routes context. The highest signal context will be routed to the humans in the loop to amplify their judgment and" [X Link](https://x.com/ron_ecomm/status/1925951691687350709) 2025-05-23T16:27Z [----] followers, [---] engagements "There's an inherent bias in e-comm that's not being talked about enough. Data centrism. We don't need to go into the obvious advantages of big data. It's precisely this advantage that allows this channel to succeed. However as with all things there are trade offs. Almost everything in e-comm is presented to us by default with a numerical view. When you combine the nature of capitalism: "make numbers go up" I believe this has led to an epidemic of disconnection with feelings your gut and intuition when it comes to operating. Operators default to "We think but we don't feel." This bias I" [X Link](https://x.com/ron_ecomm/status/1926350987150737747) 2025-05-24T18:53Z [----] followers, [----] engagements "One of our ad got absolutely trashed by users because Meta auto-generated absolute trash AI slop with the A+ Creative image generation feature. We totally missed it and didn't know this was a thing. Be careful. It was INSANELY trashed. $100 spent only but like easily [---] engagements across all the comments saying we are a bad company. People hate AI right now" [X Link](https://x.com/ron_ecomm/status/1927843773175976047) 2025-05-28T21:45Z [----] followers, [----] engagements "Americans are quite weird when it comes to credit cards lol. Sometimes I just pull out my wallet and appreciate the scene https://t.co/RkRdMm23sd Sometimes I just pull out my wallet and appreciate the scene https://t.co/RkRdMm23sd" [X Link](https://x.com/ron_ecomm/status/1928900911734153701) 2025-05-31T19:46Z [----] followers, [---] engagements "Your data set is great too but insufficient on its own. You should join forces with @AY_Orbach and share data. Imagine this scenario as soon as someone joins both your ecosystem the AI sees the COGS listed for the merino white tee the new merchant who just joined is listed as $8 COGS in Shopify. The AI immediately identifies [--] other suppliers with merino white tees in the data base with better COGS and recommends the suppliers to the merchant. That single connection to the merchant can potentially enable huge savings. You can further dynamically adjust the reputation of each supplier based on" [X Link](https://x.com/ron_ecomm/status/1929010043451748694) 2025-06-01T03:00Z [----] followers, [---] engagements Limited data mode. Full metrics available with subscription: lunarcrush.com/pricing
@ron_ecomm ronron posts on X about ads, in the, ai, this is the most. They currently have [-----] followers and [---] posts still getting attention that total [------] engagements in the last [--] hours.
Social category influence technology brands finance stocks countries social networks travel destinations cryptocurrencies automotive brands currencies celebrities
Social topic influence ads, in the, ai, this is, money, i am, if you, meta, brand, business
Top accounts mentioned or mentioned by @mehtabkarta @sammendelsohn4 @cshelefontiuk @taylorholiday @ronecomm @daverekuc @seanecom @seempaq @davestickland @herrmanndigital @dtcjacob @andrewjfaris @jforjacob @jacobposel @ctthedisrupter @mattischroder @sourfraser @heyitsalexp @molsonhart @obviceo
Top assets mentioned Shopify Inc (SHOP) AppLovin Corporation (APP) Alphabet Inc Class A (GOOGL) Bitcoin (BTC) Uber Technologies, Inc. (UBER) Tesla, Inc. (TSLA)
Top posts by engagements in the last [--] hours
"@JakeWolki Just curious what's their argument for shipping locally only Seems very arbitrary or are there some cultural reasons"
X Link 2023-09-11T05:33Z [---] followers, [--] engagements
"@Jessie_Webtopia Yes. Way more new videos. Also a lot more porn bait as well. Like WAY more which is annoying. I try to block them to teach algo but doesn't work. That + a lot more TikTok Shops Overall it's a worse experience than last year"
X Link 2023-09-20T06:05Z [---] followers, [--] engagements
"@dave_stickland Amazing Dave. Big inspiration for my eventual Kickstarter launch"
X Link 2023-10-04T20:12Z [----] followers, [--] engagements
"@itskcholiday What was their revenue size and what were the major levers you pulled"
X Link 2023-11-22T19:12Z [---] followers, [--] engagements
"@CTtheDisrupter where did the anti-vax point come from 💀"
X Link 2023-12-16T04:45Z [---] followers, [---] engagements
"@KateBour How do you generate this graph I have Oura as well and just tried to find this in the app and can't find it lol"
X Link 2023-12-24T12:21Z [---] followers, [--] engagements
"@RomanEcom Shit that's ballsy. I'm trying the transition right now and it's honestly been a bit of a fuck around. I want to just yolo"
X Link 2024-01-08T02:44Z [--] followers, [--] engagements
"@drjonathansnow "Go see an orthodontist we are the only one that can fix this also we will charge you for it" says the orthodontist Not saying you are right or wrong on this particular point re mewing but one must point out the obvious conflict of interest"
X Link 2024-01-25T19:57Z [---] followers, [---] engagements
"@BlackLabelAdvsr It's very easy to duplicate Starbucks lol. Bvd is already out selling Tesla. They don't need iPhones Huawei has broken through the chips sanctions. They need other sectors more but not consumer ones"
X Link 2024-03-17T13:50Z [---] followers, [--] engagements
"@SeanEcom Can someone tell me the downside of hosting discord instead of Slack please"
X Link 2024-03-25T03:55Z [---] followers, [---] engagements
"@herrmanndigital The meta will change and I believe the creative ones will find an opening to outplay AI-generated content. Somehow. but I don't know how. I am on team people"
X Link 2024-03-27T00:11Z [---] followers, [---] engagements
"@chrismeadej how do you apply LOL"
X Link 2024-03-27T00:12Z [---] followers, [---] engagements
"@chrismeadej who wants to join my newly created Pilates class i just launched a course today. (will sell you Vuroi 35% off which is better than what chris is offer)"
X Link 2024-03-27T00:16Z [---] followers, [--] engagements
"@SeanEcom What's the difference between a premium Amazon and just a normal d2c"
X Link 2024-03-30T02:59Z [---] followers, [----] engagements
"@seempaq Holy shit this is what I need. So many fucking apps man. Signal WhatsApp WeChat FB IG SMS Slack Telegram. Almost daily for every single one"
X Link 2024-04-02T13:09Z [---] followers, [--] engagements
"@Ben__Kruger @MattiSchroder Right Occam's razor tells me it's the same as it's simpler to build from Meta's POV. Imagine having to optimize [--] different algos product. I haven't seen any direct evidence from Meta. So no one knows really at the end of the day. Occam's razor until proven otherwise"
X Link 2024-04-03T20:17Z [---] followers, [--] engagements
"mfw - china all in on industrial capacity for the past [--] decades - bans free floating rmb to keep currency cheap for competitive export - maintain low interest rate post covid - make app perfect for impulsive buying of cheap goods - infinite money printing via low interests rate for temu to spend ad dollars for people to buy cheap goods - cpm goes up - i get rekt thanks china"
X Link 2024-04-10T20:35Z [---] followers, [---] engagements
"@obviceo what is this green thing"
X Link 2024-04-14T19:04Z [---] followers, [---] engagements
"@SeanEcom @theisaacmed How can we fix this. Demand first or supply first"
X Link 2024-04-19T06:25Z [---] followers, [---] engagements
"@ecom_con Depends on what you lack in the org isn't it Both can go viral organically and thus getting impressions"
X Link 2024-04-19T06:28Z [---] followers, [---] engagements
"@RomanEcom 100% goes up. Zuck always executes when it counts. Reel will get better and already has. It really sucks because TikTok is THE culture generator right now. The bull case for Meta is mental. There's not even a remotely close second to compete"
X Link 2024-04-23T08:13Z [---] followers, [--] engagements
"When will we see US-based agencies for merchants on Alibaba or any other Chinese marketplaces Their listings all look SO BAD and it's hard to trust. Agencies can bridge the gap of trust by providing the full scope of services of funnel building as you would for any D2C/Amazon brands. I bet there are ultra-competitive KWs that will boggle the minds. Imagine the competition for "toilets". There must be a business in here somewhere"
X Link 2024-05-02T05:52Z [---] followers, [---] engagements
"p.s. I was looking for a red light sauna: $600 on Alibaba vs the 1st [--] listing on Amazon are around $2500. Would it cost $600 to fulfill a sauna"
X Link 2024-05-02T05:55Z [---] followers, [--] engagements
"@JamesTyler___ @SamMendelsohn4 We have been discussing this internally. Essentially if the CM rate of return justifies the total cost of carry (LDP COGs capital + storage costs) then you should keep restocking and expand the product range right The limit of product range is merchandising/CRO issue"
X Link 2024-05-03T02:49Z [---] followers, [--] engagements
"@JamesTyler___ Can't we just look at $/session and ignore the rest"
X Link 2024-05-03T20:56Z [---] followers, [--] engagements
"I see a huge e-comm saas opportunity is to come from the inventory POV and go into the finance like we are talking here. A tad into CRO with dynamic pricing + auto-pre orders into PO integration + inventory projection. TW/NB but for inventory/capital efficiency. Way more tangible unlike attribution"
X Link 2024-05-04T00:24Z [---] followers, [--] engagements
"@Jacob96827521 @johnhickey1970 @victortomasecom Micro managing doesn't actually take that much work since you don't need to do a lot on Google like Ben said. Maybe micro-manage is the wrong word. But you definitely need to understand the details. Google is not on your side and is hiding the brand search data"
X Link 2024-05-05T19:26Z [---] followers, [---] engagements
"Reddit shared their stats once a long time ago. Of all users 90% are lurkers. Only 10% registered. Of the 10% only 10% would post (1% of total). No break down between commenters & posters. I'd imagine it's another 10% so probably only 0.1% are posters. We should thank the posters who share their knowledge Why are the same [--] dudes on every DTC podcast Why are the same [--] dudes on every DTC podcast"
X Link 2024-05-10T22:03Z [---] followers, [---] engagements
"@anzedetn Do you have a limit on how many ad sets Or you just keep adding. And do you have a minimum spend target for a single ad set"
X Link 2024-05-13T06:38Z [---] followers, [--] engagements
"@seempaq I like to imagine your kitchen is like the game Overcook when big PO comes in"
X Link 2024-05-15T16:19Z [---] followers, [---] engagements
"Hook rate 99%. The final boss of esoteric health influencers https://t.co/IncAoK2mNX The final boss of esoteric health influencers https://t.co/IncAoK2mNX"
X Link 2024-05-15T16:24Z [---] followers, [---] engagements
"@anatelorenzen Describe the aesthetic difference from your POV please. HV = Chad CC = Measured nerd Is how I see it. p.s. I switched to CC recently"
X Link 2024-05-17T14:54Z [---] followers, [---] engagements
"@dtcforbreakfast @CTtheDisrupter Great example is TikTok videos learn really fast. They know within 20-30k views which is only $3-500 assuming mid 10s CPMs. $3-500 is also the typical range people recommend for minimum spend per ad"
X Link 2024-05-29T05:09Z [---] followers, [--] engagements
"Our Google spending YoY chart. Revenue Zero impact. Contribution Way up. Stopped all PMax campaigns completely now and trying Shopping"
X Link 2024-06-02T17:43Z [---] followers, [---] engagements
"@Ben__Kruger I'd love to know how to do it right. How do you set up your PMax Why does Google make it so difficult to "do it right" when you follow all their recommendations"
X Link 2024-06-02T17:49Z [---] followers, [--] engagements
"It will stop getting harder when e-comm penetration rate flatlines. And it's not flatlining and no signs of it stopping. IMO when the 35-40 year olds (first generation to be mostly comfortable with the internet) become [--] then it will flatline. So we got another [--] years of secular trend to go"
X Link 2024-06-04T19:25Z [---] followers, [---] engagements
"@MehtabKarta @tomsagi96 46% on pre-order 😍"
X Link 2024-06-04T21:39Z [---] followers, [--] engagements
"@kinngh @seempaq The blood mines point is a total NPC talking point. Cobalt is being phased out and you surely don't care about it assuming you are using a smartphone or a laptop that both has it"
X Link 2024-06-17T17:47Z [---] followers, [--] engagements
"@SamMendelsohn4 They think it goes in a circular path above the flat earth and the cone-shaped sun beam shines down at Earth"
X Link 2024-06-24T09:01Z [---] followers, [--] engagements
"@dave_stickland Social media speed vs IRL speed is so different sometimes lol"
X Link 2024-06-25T10:00Z [---] followers, [--] engagements
"i'm grateful that I can sell 127k units of stuff sitting on my ass at home can you imagine the amount of small talk you have to endure if you have to ring all these people out IRL"
X Link 2024-07-30T23:15Z [---] followers, [---] engagements
"@C_Shelefontiuk"
X Link 2024-07-30T23:22Z [---] followers, [--] engagements
"@C_Shelefontiuk i cant wait for wipeyourassgpt to launch"
X Link 2024-07-30T23:23Z [---] followers, [--] engagements
"@MehtabKarta Ah yes the Roller Coaster Tycoon - Various MMORPGs - Warcraft [--] Winter's Throne (the original Dota) - League Of Legends - e-comm pipeline"
X Link 2024-08-02T15:27Z [---] followers, [---] engagements
"when i gleefully mark manipulative cold emails as spam i like to first reply with a "marked spam thanks" before i do it they have to know their domain reputation just got a little bit worse we have to do our part to increase selective pressure for good marketing emails🫡"
X Link 2024-08-06T17:08Z [----] followers, [---] engagements
"@DylanAnder Did you cut these data by the funnel types I feel like people generally send to HP for BOF traffic sales or retargeting. That traffic is going to get a higher $/session"
X Link 2024-08-06T19:57Z [---] followers, [---] engagements
"@seempaq @levelsio obesity impacts fertility by probably multiple orders of mag more"
X Link 2024-08-08T18:27Z [----] followers, [--] engagements
"I used to work as a veterinarian and have thought a lot about the act of killing (euthanizing) animals. I thought about it a lot because I love animals and I have euthanized a lot of animals it's part of the job. I even worked briefly as a mobile veterinarian and a large part of that job is home euthanasia but that's a story for another time. I don't claim to have an answer to the debate but I just want to add a few constructive hot takes that both camps are missing. Let's argue better. CONTEXT: - I am a meat eater and I love meat. I grew up in a culture that has THE highest meat consumption"
X Link 2024-08-10T17:33Z [----] followers, [----] engagements
"Which culture is actively pushing veganism globally Indians aren't. Also only 1/3 of Indians are vegetarians it's a super-minority. Studies show being vegetarian is better than eating a conventional diet comprised primarily of hyper-processed food. Vegetarians are obviously going to be more health conscious than an average American diet eater. There is very little study looking at vegetarian vs meat-eating whole-food diets or carnivores. It will take another few decades to prove this out because it's only getting more popular now. If you care about climate then you should advocate for"
X Link 2024-08-10T21:51Z [----] followers, [--] engagements
"@danavirsarria @tekwpacino Zimbabwe is almost 50% poorer than India. They are also in the chart have a look. Seems like you have already decided on your prior. I replied to the Western point in another comment"
X Link 2024-08-10T22:15Z [----] followers, [--] engagements
"@johnhickey1970 you: "brand's unique positioning is made in america" photographer: "ok great no problem." you: "lets use the american flag" photographer: 🤬"
X Link 2024-08-21T17:51Z [----] followers, [--] engagements
"In the West Chinese culture is around where Japanese culture was in the late 70s. - Dragon Ball Z first became popular in the 80s - Pokemon + Nintendo took it next level in the 90s + 00s. - Sushi around 90s/00s Black Myth: Wukong is the first major Chinese cultural moment (AFAIK) on the global stage that's not distracted by politics and free of the "cheap Chinese goods" stereotypical image (Alibaba/Shein/Temu). It's pure wholesome authentic soft power projection like Disney's classic animation or Marvel. Previously in the 70s/80s there was Kung Fu/Bruce Lee but they were technically British"
X Link 2024-08-22T16:46Z [----] followers, [---] engagements
"Given your LA-based location being so proximal to the industry I reckon there are many more you haven't noticed. It might be worth setting up a bot to scan for names and matching it to the IMDB databases. There are a lot more influential people on the production side. I have no idea what you can do with this information but I am sure your creative team can come up with ideas. It will make approaches for collaboration much easier at minimum"
X Link 2024-08-24T16:13Z [----] followers, [--] engagements
"IMO a lot of people aren't optimizing their X username enough. This is precious real estate and can improve CTR/follower count a lot. It's like YT thumbnails. It should attract the tribe you are looking to build"
X Link 2024-08-24T16:16Z [----] followers, [---] engagements
"A friend asked for my 'revenue per session' over time after I told him about my internal CRO program that only costs me $2000/month + [--] minutes a week where we run 8-10 tests a month. I don't follow "best practice" advice from CRO agencies. I don't care about stat sigs & I commonly test more than [--] thing at once. We started this where the red dot is. Looking at the costs involved this generated a "theoretical ROAS" of 20x (although don't believe misleading math like this from CRO agencies. This is purely theoretical and useless in practice). AMA"
X Link 2024-08-24T22:54Z [----] followers, [----] engagements
"@interwebsmatt losing it in the facebook ads casino of course you can use it for something else no one told me"
X Link 2024-08-24T23:21Z [----] followers, [---] engagements
"I use @getshoplift. And now we are trying to learn how to use @DylanAnder Just started to learn last month. Honestly both together are pretty cheap. I am so thankful we are behind the days of Google Optimize. It's the worst piece of shit software ever. But I suppose it was free lol. http://Heatmap.com http://Heatmap.com http://Heatmap.com http://Heatmap.com"
X Link 2024-08-25T16:01Z [----] followers, [--] engagements
"There are [--] types of outcomes depending on the role: Outcome Type I - Full Replacement In my opinion roles like customer support will be fully removed at the earliest. When I say fully I mean FULLY. I mean entire buildings in the Philippines will need to be repurposed"
X Link 2024-08-25T21:38Z [----] followers, [---] engagements
"For a while after the initial phase it will only take the founder or Head Of Ops 5-10% of their total time to manage the CX software to replace a department that previously had dozens+ people. And the quality of replies & time to ticket resolution will be 10x better. This is a brand new set of responsibilities that requires a different mindset to tackle the problem"
X Link 2024-08-25T21:38Z [----] followers, [---] engagements
"Some other roles that will go down this path: - Copywriting - Email Designers - Many roles in operations - Many roles in finance/accounting - SEO - CRO - Media Buying"
X Link 2024-08-25T21:38Z [----] followers, [---] engagements
"With media buying it's already happening (PMax + ASC). Not surprising that the best AI companies in the world (social media companies) are the first to apply it for their primary revenue-generating product. The golden age of digital nomads might be no more. Only the survivors can do that and there won't be so many of them"
X Link 2024-08-25T21:39Z [----] followers, [---] engagements
"These are the only jobs that tech-optimists like @friedberg focus on but the dynamics in Type I and II are undeniable to me. People WILL lose jobs. Some will be able to transition but many won't be able to. The speed of change will be incomparable to anything in history. Software travels at the speed of light. Machines don't. Collectively it's probably net good. Individually there will be a lot of turmoil. The question really becomes can all the Type I and Type II jobs transition into future new Type III jobs that we can't even imagine right now"
X Link 2024-08-25T21:39Z [----] followers, [--] engagements
"Some other roles that will go down this path: - Social media managers (but the job will be way harder) - Creative strategists - Anything in branding - Anything in content creation - Possibly product development - Business consultant/strategist (AI is the basic prerequisite in any strategy)"
X Link 2024-08-25T21:39Z [----] followers, [---] engagements
"ChatGPT: - Mobile app voice input is the most common one I use. I just speak to it in natural language. Took some time to get used to this because Google search requires thinking in KW. Now I just say anything like it's a person with a ton of um/ahs and it's great. Claude: - Any writing tasks. Ad copywriting or creative writing. - I heard Claude is better for coding as well. Perplexity: - Still trying it. I usually use it if GPT can't give me the answer quickly"
X Link 2024-08-25T21:53Z [----] followers, [---] engagements
"@interwebsmatt put it on the business card lol. hard to see a $20/month bill on your pnl so effectively it's free"
X Link 2024-08-25T22:59Z [----] followers, [--] engagements
"Answered here re-use cases. Definitely hard to see how it will play out. But I think at a minimum we can see the human labour component will shift quickly and much more quickly than people expect. Faster than the job displacement that came as a result of the internet. https://x.com/ron_ecomm/status/1827826690107846667 https://x.com/ron_ecomm/status/1827826690107846667 @interwebsmatt ChatGPT: - Mobile app voice input is the most common one I use. I just speak to it in natural language. Took some time to get used to this because Google search requires thinking in KW. Now I just say anything"
X Link 2024-08-26T04:33Z [----] followers, [--] engagements
"40% of the population is obese. Obesity is a leading cause for cancer. They didn't get there because of genetics microplastics or chemical exposures. They ate shitty food. It's really this simple. The other factors are involved but if you rank them on order of magnitude it's not even close"
X Link 2024-08-26T07:52Z [----] followers, [---] engagements
"1) i can tell my wife i told you so. 2) zuck is purely self-interested. he senses the wind is flowing differently and wants to de-risk the the blow back that comes from a trump admin that's anti-establishment with deep distrust of big tech (tulsi RFK). Section 230/anti-trust etc. can you imagine the amount of sentiment data he has purview to it'd be insane"
X Link 2024-08-28T01:57Z [----] followers, [---] engagements
"@C_Shelefontiuk What was the [--] thing Your current CRO agency"
X Link 2024-09-06T05:08Z [----] followers, [--] engagements
"@MehtabKarta @9operators Inventory forecasting + planning + merchandising and how that all ties into finance and media buying budget"
X Link 2024-09-06T19:56Z [----] followers, [---] engagements
"@flairAI_ @mickeyxfriedman also for shits and giggles i had to do this one"
X Link 2024-09-06T22:47Z [----] followers, [---] engagements
"@sourfraser @TaylorHoliday That's how human work too tbh. Not all but most. Good artist copy great artist steal. Most artists aren't great"
X Link 2024-09-08T20:19Z [----] followers, [---] engagements
"Are there any growth agencies that tie the performance incentives to CM instead of rev or ad spend If not why not"
X Link 2024-09-13T06:17Z [----] followers, [----] engagements
"Acting decisively with 60% accuracy is better than acting slowly with 95% accuracy. Having an imperfect frame of reference is better than having no frame of reference at all"
X Link 2024-09-13T18:52Z [----] followers, [---] engagements
"@kevinwlordbarry Are there any cons to this incentive"
X Link 2024-09-13T20:32Z [----] followers, [--] engagements
"@dtcjacob Stable coin is working as intended for many use cases such as international remittances. Bitcoin is for inflation hedge. Just like most of golds value doesn't come from industrial uses. Hedge is a purpose"
X Link 2024-09-15T21:42Z [----] followers, [--] engagements
"@dtcjacob Yeah definitely tons of speculation beyond current value just like Nvidia"
X Link 2024-09-15T22:46Z [----] followers, [--] engagements
"@dtcjacob But crypto's tech is already proven haha"
X Link 2024-09-16T00:23Z [----] followers, [--] engagements
"@GleesonThomas @heyitsalexP Genuinely asking if your goal is first order profitable then does LTV matter at all from an acquisition POV"
X Link 2024-09-25T11:11Z [----] followers, [---] engagements
"LTV should not be ignored for future planning for sure. But I am still not sure if it's at all relevant for acquisition after your answer. Especially LTV is so ingrained in the product DNA. For most brands they probably shouldn't be going into negative CAC but it's okay to break even with extreme caution and long historical LTV momentum"
X Link 2024-09-25T15:13Z [----] followers, [--] engagements
"@TaylorHoliday @teabeeshell @DaveRekuc What's the source of truth for this rev"
X Link 2024-10-02T11:20Z [----] followers, [---] engagements
"@calebulf It's the only outcome. Manufacturers will own more and more of the leverage"
X Link 2024-10-04T16:10Z [----] followers, [---] engagements
"@mikeryanretail It's still the biggest problem IMO. Not until rate comes down way more"
X Link 2024-10-05T18:21Z [----] followers, [--] engagements
"@RobertFreundLaw How do you select the sample of "people" What if the ad is targeting Indians and most Indians don't know his voice"
X Link 2024-10-14T17:32Z [----] followers, [--] engagements
"2024: realized new product launches is the reason we are growing 100% YoY not because of better FB ads. 2025: hold my beer"
X Link 2024-10-18T21:36Z [----] followers, [---] engagements
"@drewfallon12 a thousand yes to this idea"
X Link 2024-10-18T21:40Z [----] followers, [--] engagements
"@andrewjfaris @alexmcea How do you structure the ad account for this Every ad set focused on a different avatar If so ABO + CC"
X Link 2024-10-18T21:42Z [----] followers, [---] engagements
"@johnhickey1970 what's your routine other than an animal-based diet are you full carnivore"
X Link 2024-10-19T15:03Z [----] followers, [---] engagements
"@karri_tweets new product for US which is where this screen cap is for. the product has been doing really well in AU (our primary market) since launching in Feb. hopefully to replicate the success in the US and more because the TAM is much larger here"
X Link 2024-10-21T17:12Z [----] followers, [--] engagements
"Apparently there are [--] million full-time influencers in the US and [--] million paid content creators. How's this possible Insane stat from the Wall Street Journal that there are like [--] million full-time influencers in the US right now. Thats 7% of the American workforce No way a bubble like that is at all sustainable https://t.co/zIZ0QpWtJd Insane stat from the Wall Street Journal that there are like [--] million full-time influencers in the US right now. Thats 7% of the American workforce No way a bubble like that is at all sustainable https://t.co/zIZ0QpWtJd"
X Link 2024-10-24T05:14Z [----] followers, [----] engagements
"at game [--] woop woop 56k tickets sold out in [--] minutes. say average ticket price 1k 56M in [--] minutes. not bad 🤣"
X Link 2024-10-26T00:25Z [----] followers, [---] engagements
"Shopify's new analytics dashboard is actually quite powerful. The ability to add multiple dimensions will help us visualize and make merchandising decisions a ton. Highly recommend playing around with it properly. I so wish it has velocity + days left in stock calculated and nicely laid out somewhere tho. Absolutely criminal that it doesn't have these data"
X Link 2024-10-27T21:35Z [----] followers, [----] engagements
"@NickPresta nice will you please add a PnL style KPI sheet that goes all the way down to contribution margin you just need to let us add a variable for order costs and you are already plugged into Meta/Google for ad spend honestly it's so close"
X Link 2024-10-28T01:18Z [----] followers, [--] engagements
"@AriSavitsky that's a great analogy with "your make your money going in". definitely stealing that mental model"
X Link 2024-10-28T16:47Z [----] followers, [--] engagements
"@MehtabKarta @shanerostad can you explain the "more than a dollar" please tariffs where is the extra coming from"
X Link 2024-10-28T16:58Z [----] followers, [---] engagements
"@jpecom_ maybe you can spend even more if you invest a tiny bit more on ads we need counter factual"
X Link 2024-10-31T05:14Z [----] followers, [---] engagements
"update on the new product category launched earlier this year. unfortunately the 'up only' run from july has finally ended from insufficient inventory. we did hit the magical $83.33k/month mark so officially hit that $1M/yr mark on a monthly basis. pretty neat. it's the fastest-ever $1M/yr run rate for us. it happened in [--] months. in hindsight we could have realistically got there in [--] months if we knew what we were doing. at least now we know. PO 5x larger than the last is being placed to cover both CNY and growth. managing inventory is truly a difficult problem tested expanding sizing range"
X Link 2024-11-04T01:00Z [----] followers, [---] engagements
"For me spiraling often goes together with other lifestyle habits. Specifically diet and exercise. Around [--] years into grinding the business and realizing I can't go on like this. I had to learn to re-prioritize diet health and exercise as my #1 objective above the business. It has not been easy for me but I have made massive progress. When I have the health foundation solid I find I don't spiral nearly as much. Specifically for cognitive work like e-comm probably only 1% of people can go non-stop forever"
X Link 2024-11-09T02:18Z [----] followers, [--] engagements
"@jameshyujinlee cool looks like you will have an explosive one in a few months. hope you got your inventory sorted haha i'd guess low end 200k month"
X Link 2024-11-17T02:03Z [----] followers, [---] engagements
"that's completely wrong. we sell up to 6XL and the final cost of goods is 30-40% more. labor cost is pretty much the same. if you look at fabric yardage consumption between a XXS vs a 6XL it's like 2.5-3x more. go find a XXS + 6XL garment remove all stitches and lay it completely flat and you will see how much more fabric it consumes we probably lose money on the 6XL because we do sell it at the same price as XXS. I have never seen any retailers selling 6XL at a higher cost. I wouldn't feel comfortable doing it"
X Link 2024-11-17T02:32Z [----] followers, [----] engagements
"essentially the summary of all supplements in pets is that: - based on almost non-existent research. if you actually read the papers it's commonly for less than [--] patients. the research is comically thin because it's really expensive to do research. - the magnitude of impact is often way exaggerated. when you combine the highly emotional situation there's a lot of 'astrology-esque' and confirmation bias dynamics going on. as a veterinarian i strongly dislike the dramatisation of the effects in terms of both the magnitude of impact and the likelihood of effacacy. no vets will promise the"
X Link 2024-11-19T23:02Z [----] followers, [---] engagements
"@iamshackelford Yes You get YouTube music as well and can save on Spotify. It's honestly a no brainer. YouTube is doing a terrible job marketing it"
X Link 2024-11-20T03:10Z [----] followers, [---] engagements
"Not sure if that's true. There's always going to be that x% of people in your industry who will be willing to help the VC to take your jobs. Once the product is developed then they will use that tool to massively increase output and those not using the AI will be uncompetitive and priced out of the market. Game theory means that there's no way around it and it will happen"
X Link 2024-11-21T19:59Z [----] followers, [--] engagements
"im thankful for all the people working at fulfillment centres this black friday"
X Link 2024-12-01T03:35Z [----] followers, [---] engagements
"Screenshots = Monthly from Jan [--] to now. Please note these are in AUD so everything divide by [---] in USD terms. Yearly summary - [----] at $103.54. - [----] at $149.59 - CPM during this time is almost unchanged on platform - Cost Per Reach has indeed gone up around 50% YoY - Didn't seem to happen in Sept [--] but overall trend remains true to what you said Q: - So they are effectively just retargeting you more to keep CPM the same - What are the implications of this Why is this the single biggest issue"
X Link 2024-12-01T18:05Z [----] followers, [--] engagements
"So far so good but not at scale yet so I don't fucking know LOL. But you can start avatar segmentation at the level of creatives where the creative is clearly speaking to a different avatar but all going to the same LP. The goal is to find new pockets of audiences so IMO the level of avatar is a bigger swing than hooks/concepts/angles. Maybe consider grouping by product category. That's already a different avatar. I see you group by tops/bottoms/dresses under your best seller so that's [--] different types of audiences. They can land on different collection page filters. Knowing my wife's"
X Link 2024-12-01T19:38Z [----] followers, [--] engagements
"for some reason people don't think about the 2nd order effect of ai agents. the arbitrage window will open for at most [--] months and there will be millions of bots accounts with bots content. internet content will go into hyperinflation with value trending towards zero rapidly all the AI use the same few algo I'm not sure where the content differention comes from the next wave of startups won't launch with marketing teams they'll launch with AI agents running everything 24/7 - from content to acquisition to analytics. this isn't future talk. quietly there are founders who are printing with"
X Link 2024-12-03T19:45Z [----] followers, [---] engagements
"@drewfallon12 Where do we subscribe"
X Link 2024-12-04T16:10Z [----] followers, [---] engagements
"i love running into next level google sheet/excel users. they always blow my mind. it's like a data bender"
X Link 2024-12-05T09:17Z [----] followers, [---] engagements
"But yes to be able to plot custom metric would be incredible. Shopify analytics is so close to be able to give user the view of "Gross Margin" (Net Rev - COGS - transaction fees - fulfillment). You just need a place for merchants to input what is the average cost per order or some other formula for the fulfillment piece. Shopify already is the source of truth for the entire formula. Being able to go down one further down in the PnL to contribution margin would be even better. Think Shopify Flow but for analytics"
X Link 2024-12-06T06:45Z [----] followers, [--] engagements
"me preparing for the looming alien invasion"
X Link 2024-12-15T23:33Z [----] followers, [---] engagements
"@MehtabKarta Would you be able to show an example of how you do the IRR calculation please I get the idea but would be great to see an actual example"
X Link 2024-12-19T20:39Z [----] followers, [---] engagements
"there are so many functions in e-comm that will be replaced. not just ads. o1 was just released a few months ago and now o3 is [--] higher IQ points. automating other aspects of the business is much more interesting to talk about because often they are far more boring and soul sucking than ads creation. Ads are actually fun to make Booking POs and organizing freighting for example is a net negative of humanity's time. There's no scenario where this is not a chore. A few more soul sucking parts of the business: tech integration customer support (the repetitive parts which is 95%) inventory"
X Link 2024-12-23T17:27Z [----] followers, [---] engagements
"@Molson_Hart @balajis @cremieuxrecueil She's actually a woman"
X Link 2025-01-01T06:22Z [----] followers, [---] engagements
"@NabilHunt @Molson_Hart @balajis @cremieuxrecueil There was a post about this recently"
X Link 2025-01-01T16:16Z [----] followers, [--] engagements
"It's 100% a national security issue. The lack of reciprocity from China re social media is a foolish set up with an adversarial nation. There's no irony in a free market suppressing competition. The free market was initially done with the assumption of eventual reciprocity and that China will liberalize and open up their market as it becomes more capitalistic. The US leadership in the 90s were wrong. China instead managed to become more capitalist while not liberalizing. Finally American leadership has realized this incorrect assumption and a recalibration is now taking place. This common gen"
X Link 2025-01-13T03:03Z [----] followers, [---] engagements
"@drewfallon12 being fully transparent drew hiring Sri Lanka is not very effective. Rather disappointing happy to go into more details if you like. There are much better countries such as central African republic"
X Link 2025-01-17T05:19Z [----] followers, [---] engagements
"Went home to Hong Kong and visited some factories in China the last few days Every time when I tell people I'm living in LA without fail they say something along the lines of "wow your mayor is useless is she mute" and "why is there no water" This happened at least half a dozen times no joke. Karen Bass is an international embarrassment smh"
X Link 2025-01-17T12:59Z [----] followers, [----] engagements
"@DaveRekuc We are moving our product development workflow page from Airtable to Slack. Airtable is getting too expensive lol"
X Link 2025-01-17T15:29Z [----] followers, [---] engagements
"turns out it costs only a few RMB ($0.5 USD) to send a book-sized parcel domestically in China. it costs at least $4-5 in the US. even when you account for purchasing power they are far more efficient. will this ever happen in the US"
X Link 2025-01-18T03:07Z [----] followers, [---] engagements
"Hong Kong was already on its way down before the protest. Singapore was eating HK's lunch for at least a decade before COVID killed HK especially with the already aging population. The protest certainly didn't help but a lot of the decline came from non-political factors I'd say 50% "
X Link 2025-01-19T23:26Z [----] followers, [---] engagements
"@theisaacmed Reddit is becoming like 4chan but for the left. Comments are so tribal now. I have used it since [----] and was a power user for many years. I stopped using it around 3-4 years ago"
X Link 2025-01-23T04:28Z [----] followers, [---] engagements
"@Molson_Hart what about brunei i bet you are not smart enough to give me a guess"
X Link 2025-01-30T07:30Z [----] followers, [---] engagements
"Wishful thinking that AI won't reduce the barrier of entry and hyper-deflate software costs Open AI's internal AI programmer reached top [--] world in competitive programming recently. Claude is about to release Claude [--] that is rumoured to be better than o3. And millions of well educated and hungry Indians and Chinese are joining the workforce every day looking for their next big problem to solve with a rapidly disappearing language barrier SAAS can still charge a lot but they need to massively expand vertically with capabilities"
X Link 2025-02-10T19:11Z [----] followers, [--] engagements
"currently using replo for building and shoplift for testing if this works im sorry shoplift its ggwp i have said before that single feature apps are over you have to climb the "value chain" of operations and eat more and more adjacent features one app to rule them all is the only end state with AI We built an insanely fast and easy way to run A/B Tests on Shopify. Introducing our new and improved A/B Testing Feature: Build your pages and test them on the same page One subscription - no need to pay for another Shopify app to test Loads instantly with no page https://t.co/tzpKYfHnRb We built an"
X Link 2025-02-25T20:53Z [----] followers, [----] engagements
"what's the biggest bull case for hims&hers how big do people think they can get"
X Link 2025-02-27T05:36Z [----] followers, [---] engagements
"i hate this a lot Introducing Socialite: the worlds first AI employee that works 24/7 to grow your business on socials Socialite researches trends creates videos and learns from the content that's working You review posts & work w/ her like a real team member in Slack See her at work https://t.co/A2fJ7F9D2B Introducing Socialite: the worlds first AI employee that works 24/7 to grow your business on socials Socialite researches trends creates videos and learns from the content that's working You review posts & work w/ her like a real team member in Slack See her at work https://t.co/A2fJ7F9D2B"
X Link 2025-02-27T22:55Z [----] followers, [----] engagements
"there's no easy money in the world the aspirational lifestyle that's commonly associated with e-comm/internet money is actually SO MUCH money you are in the 0.1% IMO the two best paths are short term dropshipping/aff style but only if you are autistic and maniacal about it like day traders for stocks (99% of us aren't it) OR you aim for the $20M+/year rev size brand with a 5-10 years time horizon and optimize the brand for longevity (not revenue) where you can hold for the rest of your life if you wanted. building for exit is mostly for people who don't actually know what they want in life"
X Link 2025-03-04T20:53Z [----] followers, [----] engagements
"A few points here: For resources - not sure what you are building that allows you to exit but doesn't require resources To learn - not sure what you are learning that can't be learned in "the thing" Some people like to operate purely for the art of it - yes but why not both operate and do it on "the thing" at the same time Also if you have never founded anything before how do you know you like to operate for the art of it"
X Link 2025-03-05T06:07Z [----] followers, [--] engagements
"our in house seeding program is working so incredibly well its shocking (graph shows around 18th is when content began coming through) reach of our account is at an all-time high at 3x vs 90D ago while revenue is only 50-60%+ vs 90D ago. interestingly of some of the biggest creators that posted: - 1.3M followers on TT - 80k on IG - 45k on TT - 13k on TT the 13k on TT creator actually went viral and got 130k views and the video about our product became their most viewed video of all time on their page. meanwhile all the other creators with far more followers got 10k views max with most only 5k"
X Link 2025-03-05T15:35Z [----] followers, [----] engagements
"i dislike using elon as an example because we are not elons. he's too far out of standard deviation for normal people to take lessons from. but i see no evidence that he started zip2 with the goal of accumuatling resources to "start the real thing" on the "learning" point. you are never going to stop making mistakes. this perfectionist idea is shortsighted. just make the mistakes with the "real thing" now. you are correct building to exit is not inherently bad from a purely monetary POV. however it's very bad from the POV of your soul. feel free to sell your soul im not your dad"
X Link 2025-03-05T18:46Z [----] followers, [--] engagements
"i want to license the IP of winnie the pooh who do i speak to please help🙏"
X Link 2025-03-06T04:57Z [----] followers, [---] engagements
"when your to-do list finally got down to single digits yesterday and it's back up to [--] in [--] hours"
X Link 2025-03-07T05:35Z [----] followers, [---] engagements
"how we test launching new products as efficiently as possible as a smaller apparel brand: 1) order MOQ or the amount at a confident sell-through threshold (i.e. you KNOW you will sell through 90% in 90D) only. conservatively deploying your capital is important because this allows you to take more bets. smaller bets = more bets. (side note: it is in my opinion that the general internet trend will be smaller and smaller but tighter and tighter communities) your brand might be positioned to take many bets or you might be better suited to take a few huge bets depending on your specific situation"
X Link 2025-03-09T04:48Z [----] followers, [----] engagements
"@DanPMelnick hope it's helpful"
X Link 2025-03-09T08:42Z [----] followers, [--] engagements
"**sorry it should be 3-4 weeks before it arrives at your warehouse"
X Link 2025-03-09T09:39Z [----] followers, [---] engagements
"@frankkgabriel @ceo_mohamedz I want more investing and ads managers analogy. What's penny stock"
X Link 2025-03-12T05:07Z [----] followers, [----] engagements
"@growwitharjun @rishabhmjain @_shreyask @fermatcommerce don't do wrist straps only only use it for low reps set. you have to train your forearm. straps a bandaid that doesn't improve functional strength"
X Link 2025-03-12T05:41Z [----] followers, [--] engagements
"@heyitsalexP this is very true. some designs always win with ads. what is also really interesting is that sometimes there are designs that win as ads but aren't the best sellers. i have no idea what's going on there"
X Link 2025-03-12T15:12Z [----] followers, [---] engagements
"@heyitsalexP I think people are clicking product A but ends up buying product B in the SAME collection"
X Link 2025-03-12T17:29Z [----] followers, [---] engagements
"$500k/year should be sufficient for all households with kids living on the coast assuming no crazy lifestyle inflation. Comfortable-ness should be benchmarked against post tax savings rate because rate is independent of nominal income. Post tax savings rate is the number used to project out financial independence (investment income greater than expense WHILE keeping up with inflation indefinitely) which should be an objective definition of comfort (inverse of uncertainty of the future)"
X Link 2025-03-12T17:33Z [----] followers, [----] engagements
"@KodyNordquist @LiveRecover @Marpipe_HQ Marpipe is pretty expensive though"
X Link 2025-03-12T17:42Z [----] followers, [---] engagements
"@KodyNordquist @LiveRecover @Marpipe_HQ Looking into RetainIQ which seems to have all the same features but cheaper. Happy to hear from Marpipe why retainIQ is not as good though"
X Link 2025-03-12T18:28Z [----] followers, [---] engagements
"there was a bug on shopify analytics dashboard for the last [--] months where the "compare to" feature didn't work. it just bugs out when you hover. i never gave up on it even though it failed me every day. until today. it's finally fixed. nature is healing"
X Link 2025-03-13T17:45Z [----] followers, [---] engagements
"back at hitting new ATH again after a month of flat-lining with this new product the one magical fix you ask WE FUCKING BROKE OUR LP ACCIDENTALLY RE-DIRECTED IT TO A SHITTIER ONE AND WE DIDN'T REALIZE we fixed it and just doubled the budget then bam new NC rev ATH. still first order profitable. and of course during this time our new media buyer of [--] months quit. the fire never ends. spent hours and hours training the dude. have to re-org our team again but this time i think it's going to be better. Side note: I believe in e-comm there should be a department/pod called "Head of Funnels". This"
X Link 2025-03-13T18:00Z [----] followers, [----] engagements
"@C_Shelefontiuk glad you made it through"
X Link 2025-03-14T00:33Z [----] followers, [--] engagements
"@AbyssusErigo that's actually not a bad idea. an agent to go through the entire website 3-4 times a day to look for bugs"
X Link 2025-03-14T00:34Z [----] followers, [--] engagements
"@seempaq i need to get me some cookies one of these days"
X Link 2025-03-14T02:08Z [----] followers, [--] engagements
"this is so ridiculous impressive and scary at the same time An AI just wired $100K to a startupno meetings no back-and-forth just a three-minute call. No Cap isnt just another investor. She (yes she) signs SAFEs makes intros and even helps with hiring all without actually existing. https://t.co/4mZrN1KVmt An AI just wired $100K to a startupno meetings no back-and-forth just a three-minute call. No Cap isnt just another investor. She (yes she) signs SAFEs makes intros and even helps with hiring all without actually existing. https://t.co/4mZrN1KVmt"
X Link 2025-03-14T02:13Z [----] followers, [---] engagements
"@dtcjacob pls sir"
X Link 2025-03-14T02:41Z [----] followers, [---] engagements
"@dtcjacob fuck you got me"
X Link 2025-03-14T02:52Z [----] followers, [---] engagements
"@matuniox @dtcjacob yes i did share for matt too i pressed extra hard when i clicked the mouse"
X Link 2025-03-14T04:00Z [----] followers, [--] engagements
"imagine competing in the Japanese stationary industry as a brand. it would be so incredibly tough. i got a pair of nail clippers from japan by a brand called green bell. the quality is so insanely high i look forward to cutting my nail every time. incredibly sharp and precise. you have no idea how far nail clipping can go until you try these clippers. the Japanese seriously respect their "simple" products. you can go way deeper in your product that you think. the uni kuru toga metal won the [----] japanese stationary award - just look at this absolute beauty https://t.co/L11uEbgZrr the uni kuru"
X Link 2025-03-14T07:17Z [----] followers, [----] engagements
"another criminally under-followed CMO of a 9-figs brand. is this my job now or something to find these people go follow her Our womens boots have consistent short lived color ups. This pink Annie was meant to last [--] months. We sold out in a weekend. It got its first and only replen yesterday and were 50% sold thru again. I consider this a massive win. https://t.co/A49wGGZJ7K https://t.co/cTuMt7PPkL Our womens boots have consistent short lived color ups. This pink Annie was meant to last [--] months. We sold out in a weekend. It got its first and only replen yesterday and were 50% sold thru"
X Link 2025-03-14T19:04Z [----] followers, [----] engagements
"@jforjacob Damn that's huge if true. Are they teaming up"
X Link 2025-03-14T19:50Z [----] followers, [---] engagements
"@anatelorenzen Hahahaha mehtab is just straight evil"
X Link 2025-03-14T23:19Z [----] followers, [--] engagements
"@NoBSMattress @PhilKiel Pretty sure that's not true. Insulin response from the sugar increases the absorption of creatine"
X Link 2025-03-15T00:00Z [----] followers, [--] engagements
"@DaveRekuc [--]. Any common examples that people miss but it's impacting their company [--]. With surveys are you constantly running them how often you change the surveys"
X Link 2025-03-15T01:03Z [----] followers, [---] engagements
"@DaveRekuc I definitely can not. I was actually planning to take your course haha"
X Link 2025-03-15T01:15Z [----] followers, [---] engagements
"@DaveRekuc 👀did we just accidentally complete a customer survey and discover your next product"
X Link 2025-03-15T01:20Z [----] followers, [--] engagements
"@PaulNiklas8 @Wise don't leave money on @Wise"
X Link 2025-03-15T01:24Z [----] followers, [----] engagements
"@KevinEspiritu Fire math is not 4% withdrawal any more. It should be 3%. 3% is really safe"
X Link 2025-03-16T19:20Z [----] followers, [---] engagements
"@nicgrasset 👀 will do"
X Link 2025-03-17T03:41Z [----] followers, [--] engagements
"There's a study done called the Trinity study that's at the core founding principle of the FIRE movement. The study showed that if you only withdrawal 4%/year of the starting portfolio amount + adjust for inflation each year you will be able withstand any market volatility + inflation to allow you to maintain the same purchasing power for 30+ years with minimal risks. This is what people want in retirement confidence in maintaining purchasing power My personal opinion below - this 4% rule might not hold anymore because: 1) We are now living longer and longer. My grandma is like [--]. My mom is"
X Link 2025-03-17T18:32Z [----] followers, [----] engagements
"I don't see a lot of people in e-comm talk about safe withdrawal rate. You should because it's upstream of everything we do even free cash flow of your biz. Your personal life is not the business's life. You should optimize your business for your personal life. The ultimate financial benchmark for your personal finance is the safe withdrawal rate + nominal amount. Don't forget your business is subservient to your life and by extension your family's life. @kanika_misra @KevinEspiritu There's a study done called the Trinity study that's at the core founding principle of the FIRE movement."
X Link 2025-03-17T18:36Z [----] followers, [----] engagements
"if you want to look for inefficiencies in your company look for handovers. every single handover = massive friction. if the task can be done by [--] single person from start to finish it's going to be much more efficient. consider using AI in the current workflow to remove handovers"
X Link 2025-03-18T00:00Z [----] followers, [----] engagements
"The conclusion of my fight with my 3PL I won. Key lessons in the end. They were measuring the unit level dimensions of our garments as an individual piece for the CBM calculation to charge for storage. They were putting [--] unit on the table and measuring the tallest point as the height. I said this was unrealistic because they stack on top of each other in storage they should measure a stack of [--] instead and divide by [--] to get the unit level height. Other than measuring it myself to present my case I used freighting companies CBM charges to estimate our garment thickness. Freighting"
X Link 2025-03-18T17:37Z [----] followers, [----] engagements
"babe a new cold outreach angle just dropped no nik sharma did not mention us LOL. we are nobody @mrsharma they are stealing your street cred😆"
X Link 2025-03-18T17:51Z [----] followers, [----] engagements
"@Landofashh @mrsharma Sorry Ashland I have no idea. I left a strongly worded reply and marked as spam so you should let them know"
X Link 2025-03-18T20:23Z [----] followers, [--] engagements
"w6 is a great group to join highly recommend. pure business and e-comm advice. Our DTC brand founder/operator slack group is up to 900+ members doing a collective $13b+ annually. Does anyone else want to join https://t.co/6qazhX1Zym Our DTC brand founder/operator slack group is up to 900+ members doing a collective $13b+ annually. Does anyone else want to join https://t.co/6qazhX1Zym"
X Link 2025-03-18T22:03Z [----] followers, [---] engagements
"the OG spirit of the internet is anon to pseudo-anon usernames + mostly text + open source. anonymity removes the reputational or social influence which facilities more truthful discussions. reputations and social concerns will only reduce truth seeking behaviour (but improves "niceness"). don't underestimate this spirit. it's what gave birth to everything we see now online. Building in public is out. Scheming in silence is in. Building in public is out. Scheming in silence is in"
X Link 2025-03-19T17:43Z [----] followers, [---] engagements
"@thedanielokon Content and ads are blending. This is good content as ads. Great story telling make both good ads and good content"
X Link 2025-03-20T06:22Z [----] followers, [---] engagements
"@thechrismeade incredible ad"
X Link 2025-03-21T02:44Z [----] followers, [---] engagements
"@willnitze lol you made the boom"
X Link 2025-03-22T07:42Z [----] followers, [--] engagements
"you can now own an actual R2D2 if you are rich enough Nvidia showcases Blue a cute little robot powered by the Newton physics engine. This was the wow-moment for me. Robots are coming. This time for real. And I am all in for it https://t.co/rjlmX275Ad Nvidia showcases Blue a cute little robot powered by the Newton physics engine. This was the wow-moment for me. Robots are coming. This time for real. And I am all in for it https://t.co/rjlmX275Ad"
X Link 2025-03-22T07:49Z [----] followers, [---] engagements
"@JasonJh1319 When is it coming Is there that much additional inventory for the US folks who target users that don't use WhatsApp much I really don't know"
X Link 2025-03-23T05:17Z [----] followers, [---] engagements
"23andMe should have pivoted hard to the Hims & Hers model but add the "personalized medicine" angle with the DNA test being mandatory for entry. Biggest fumble ever. We believe in the strength of what weve built and believe today's announcement will enable 23andMe to emerge a more financially stable organization.We remain open for business and there are no changes to the way we store manage or protect customer data. For more details We believe in the strength of what weve built and believe today's announcement will enable 23andMe to emerge a more financially stable organization.We remain open"
X Link 2025-03-24T19:26Z [----] followers, [---] engagements
"@dave_stickland damn i thought that was ketchup powder or something. nashville hot chicken is way better. honestly very hard to tell pretzel and a caramel chocolate thing guessing some sort of chocolate bars Kitkat"
X Link 2025-03-28T05:34Z [----] followers, [--] engagements
"1. Spend More [--]. But profitably [--]. While ensuring no cash flow constraint [--]. With more ads [--]. More diversity [--]. Better quality [--]. Launch more products [--]. New variants of the winning product [--]. New variants within the winning category [--]. Expansion into new adjacent category [--]. Sell to more people [--]. With new avatars [--]. With deeper emotional connection [--]. With more specificity [--]. In new channels but not too many. Repeat. Easy right"
X Link 2025-04-01T22:47Z [----] followers, [---] engagements
"@andreilunev @andreilunev So how do you categorize the ad sets Should you do all ads in [--] ad set then CC @andrewjfaris how many ads per ad set do you do these days I have been doing 3-5 ads per ad set right now"
X Link 2025-04-04T19:26Z [----] followers, [----] engagements
"@MehtabKarta gold plated shopify plaques"
X Link 2025-04-05T05:44Z [----] followers, [---] engagements
"now that it's obvious to everyone that taste is the most important thing in the age of ai image gen i highly recommend you to keep pinterest as your default open tab and just browse it more often less time on X. more time on pinterest 🤣"
X Link 2025-04-06T02:17Z [----] followers, [---] engagements
"@SamMendelsohn4 It will impact sales from a nationalistic POV though. China will continue to promote domestic consumption"
X Link 2025-04-23T22:28Z [----] followers, [--] engagements
"my best estimate we have only implemented AI in 5% of our overall business operations of selling e-comm physical goods. i am trying really hard to look for ways to implement but everything is always not quite there. i am looking into Make and Lindy for AI agents/automations now and they feel very promising. both apps have developed substantially over the last [--] months. what about you"
X Link 2025-04-25T22:00Z [----] followers, [----] engagements
"normally i am a vanilla index fund guy but have been itching to vibe allocate a small % of the port with the monthly DCA been accumulating TSLA around $245 the last [--] months. after missing the [----] META boat i said never again for products that im personally using. gotta use the free alpha"
X Link 2025-04-26T07:57Z [----] followers, [---] engagements
"The health and biohacker space is often [--] years ahead of the commercial space. This happened with carnivore keto fasting cold plunge anti-plastic/non-stick sauna chlorine & flouride veganism protein-maxing and on and on. The next one I'm confident is grandpa natural weed. Weed that's 1/10th or less the strength of the current stuff. Weed that you find in the Nepalese Himalayan wild. Cannabis smoking is linked with epigenome-wide disruptions which persist despite quitting. 🧵1/8 https://t.co/4k8GjMeDbr Cannabis smoking is linked with epigenome-wide disruptions which persist despite quitting."
X Link 2025-05-11T23:31Z [----] followers, [----] engagements
"In my humble opinion image ads build the foundation of ad and copywriting far better than video ads. And the compounding gain from that skill far outweighs any format based edge for 90% of people. Make ads that look like ads until you don't need to. "Ads that don't look like ads" is [----] trend I've collected the best organic ads so you can take inspiration and replicate them Like + Comment ADS and I'll send it Must follow so I can DM https://t.co/Qs8i8l1H7Q "Ads that don't look like ads" is [----] trend I've collected the best organic ads so you can take inspiration and replicate them Like +"
X Link 2025-05-12T19:26Z [----] followers, [----] engagements
"I'm just about to post a giant thing on this. It's what makes a company anti fragile but only if the secret is genuinely applied across all aspects of the org where relevant. I call it the institutional knowledge feedback loop. I believe there's a ton of micro golden nuggets you discover all the time and given how many team members there are in an org it's easy to not fully apply this"
X Link 2025-05-14T16:17Z [----] followers, [---] engagements
"Sometimes you can't help but laugh at what new quick money grifts are out there. It's like Rick and Morty's intergalactic TV channel. So absurd sometimes. Paying my tuition with AI babies Generated in minutes and going viral Look at these shorts how many views they are pulling If u want to start making easy money Comment "BABY" retweet and like (must be following) and you will receive my guide https://t.co/2SVDmqK5GJ Paying my tuition with AI babies Generated in minutes and going viral Look at these shorts how many views they are pulling If u want to start making easy money Comment "BABY""
X Link 2025-05-15T08:02Z [----] followers, [---] engagements
"Happy Sunday - If you invested $10000 in Peloton in [----] today it would be worth $500"
X Link 2025-05-18T18:44Z [----] followers, [---] engagements
"This sounds super cliche but your time is far more important than the money you earn. This is why you should stay vigilant and avoid low leverage activities and focus on the high leverage ones"
X Link 2025-05-20T16:36Z [----] followers, [---] engagements
"The lean functions like ops CS logistics finance is yummier for AI right now. Its governed by rules SOPs known inputs and outputs. AI will first impact where there are SOPs not where were most inventive. You can't SOP a good ad campaign or a product lol. Creativity will become more valuable not less. Ops will become more invisible not more bloated. Not to be repetitive - those who remain will provide value through creativity. Their taste and judgement are amplified by having the highest possible quality of digested and actionable information through AI"
X Link 2025-05-23T16:26Z [----] followers, [---] engagements
"6. Every company will have a context layer. Free game for you cause I ain't starting a SAAS. There will be a central context OS a business intelligence layer that digests everything happening across the org: - Customer conversations - Ads performance - Inventory levels - Creative testing - Team sentiment - Market trends"
X Link 2025-05-23T16:26Z [----] followers, [---] engagements
"EVERYTHING. If there's a text or number to read it's ingested and contextualized. The entire Wikipedia is only 1TB. Your entire company doesn't actually have that much data. The context layer will route relevant insights to each department automatically. Not dashboards. Not static reports. Actual context-aware urgeny-considered nudges and recommendations"
X Link 2025-05-23T16:26Z [----] followers, [---] engagements
"Its like the company develops a nervous system and endocrine system: Fast neurotransmitter signals (alerts decisions fires) Slow hormonal signals (trends strategy morale shifts) This context layer is what makes the human body metaphor real. KPI is a strategically decided homeostatic state. Its not just about AI doing tasks its about AI coordinating everything at scale with awareness. The future org wont be defined by departments. Itll be defined by how well it gathers digests and routes context. The highest signal context will be routed to the humans in the loop to amplify their judgment and"
X Link 2025-05-23T16:27Z [----] followers, [---] engagements
"There's an inherent bias in e-comm that's not being talked about enough. Data centrism. We don't need to go into the obvious advantages of big data. It's precisely this advantage that allows this channel to succeed. However as with all things there are trade offs. Almost everything in e-comm is presented to us by default with a numerical view. When you combine the nature of capitalism: "make numbers go up" I believe this has led to an epidemic of disconnection with feelings your gut and intuition when it comes to operating. Operators default to "We think but we don't feel." This bias I"
X Link 2025-05-24T18:53Z [----] followers, [----] engagements
"One of our ad got absolutely trashed by users because Meta auto-generated absolute trash AI slop with the A+ Creative image generation feature. We totally missed it and didn't know this was a thing. Be careful. It was INSANELY trashed. $100 spent only but like easily [---] engagements across all the comments saying we are a bad company. People hate AI right now"
X Link 2025-05-28T21:45Z [----] followers, [----] engagements
"Americans are quite weird when it comes to credit cards lol. Sometimes I just pull out my wallet and appreciate the scene https://t.co/RkRdMm23sd Sometimes I just pull out my wallet and appreciate the scene https://t.co/RkRdMm23sd"
X Link 2025-05-31T19:46Z [----] followers, [---] engagements
"Your data set is great too but insufficient on its own. You should join forces with @AY_Orbach and share data. Imagine this scenario as soon as someone joins both your ecosystem the AI sees the COGS listed for the merino white tee the new merchant who just joined is listed as $8 COGS in Shopify. The AI immediately identifies [--] other suppliers with merino white tees in the data base with better COGS and recommends the suppliers to the merchant. That single connection to the merchant can potentially enable huge savings. You can further dynamically adjust the reputation of each supplier based on"
X Link 2025-06-01T03:00Z [----] followers, [---] engagements
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