# ![@oliverbrocato Avatar](https://lunarcrush.com/gi/w:26/cr:twitter::1341921320183988225.png) @oliverbrocato oliverb

oliverb posts on X about slack, ai, money, ceo the most. They currently have [------] followers and [---] posts still getting attention that total [-----] engagements in the last [--] hours.

### Engagements: [-----] [#](/creator/twitter::1341921320183988225/interactions)
![Engagements Line Chart](https://lunarcrush.com/gi/w:600/cr:twitter::1341921320183988225/c:line/m:interactions.svg)

- [--] Week [-------] -28%
- [--] Month [-------] -91%
- [--] Months [---------] +787%
- [--] Year [---------] -44%

### Mentions: [--] [#](/creator/twitter::1341921320183988225/posts_active)
![Mentions Line Chart](https://lunarcrush.com/gi/w:600/cr:twitter::1341921320183988225/c:line/m:posts_active.svg)

- [--] Month [--] -90%
- [--] Months [---] +568%
- [--] Year [---] +252%

### Followers: [------] [#](/creator/twitter::1341921320183988225/followers)
![Followers Line Chart](https://lunarcrush.com/gi/w:600/cr:twitter::1341921320183988225/c:line/m:followers.svg)

- [--] Week [------] +0.21%
- [--] Month [------] +0.60%
- [--] Months [------] +6.40%
- [--] Year [------] +14%

### CreatorRank: [-------] [#](/creator/twitter::1341921320183988225/influencer_rank)
![CreatorRank Line Chart](https://lunarcrush.com/gi/w:600/cr:twitter::1341921320183988225/c:line/m:influencer_rank.svg)

### Social Influence

**Social category influence**
[technology brands](/list/technology-brands)  22% [social networks](/list/social-networks)  16% [finance](/list/finance)  9% [stocks](/list/stocks)  7% [luxury brands](/list/luxury-brands)  4% [products](/list/products)  2% [automotive brands](/list/automotive-brands)  1% [celebrities](/list/celebrities)  1% [travel destinations](/list/travel-destinations)  1%

**Social topic influence**
[slack](/topic/slack) #66, [ai](/topic/ai) 7%, [money](/topic/money) 6%, [ceo](/topic/ceo) 6%, [linkedin](/topic/linkedin) 4%, [meta](/topic/meta) 4%, [$uber](/topic/$uber) 3%, [st regis](/topic/st-regis) 3%, [business](/topic/business) 3%, [twitter](/topic/twitter) 3%

**Top accounts mentioned or mentioned by**
[@pauljauregui](/creator/undefined) [@adiudupa](/creator/undefined) [@aimerceai](/creator/undefined) [@andyantiles_](/creator/undefined) [@mckessonkick](/creator/undefined) [@andyantiles](/creator/undefined) [@kazanjy](/creator/undefined) [@geoffreywoo](/creator/undefined) [@openclaw](/creator/undefined) [@jeromysonne](/creator/undefined) [@calvinandnobs](/creator/undefined) [@ascetic0x](/creator/undefined) [@polymarket](/creator/undefined) [@polymarkettrade](/creator/undefined) [@polymarketmoney](/creator/undefined) [@polybaddies](/creator/undefined) [@zscdao](/creator/undefined) [@kacemdouh](/creator/undefined) [@bluewmist](/creator/undefined) [@samrgp](/creator/undefined)

**Top assets mentioned**
[Uber Technologies, Inc. (UBER)](/topic/$uber) [DoorDash Inc. (DASH)](/topic/doordash) [Alphabet Inc Class A (GOOGL)](/topic/$googl)
### Top Social Posts
Top posts by engagements in the last [--] hours

"I call BS. LLMs surface brands via volume repetition reviews etc. Not bc u paid $3k for a recycled Notion checklist. Weights models & outputs change weekly. VC money floods in and suddenly Zac Efron thinks he cracked the code bc he got a term sheet Introducing Meridian [---]. We get your brand ranked #1 by ChatGPT and every leading AI. RT + Comment "AI" I'll send you a link to see your AI search score. https://t.co/v6jEfl5cde Introducing Meridian [---]. We get your brand ranked #1 by ChatGPT and every leading AI. RT + Comment "AI" I'll send you a link to see your AI search score."  
[X Link](https://x.com/oliverbrocato/status/2010774308797435963)  2026-01-12T18:02Z 51.4K followers, 15.1K engagements


"jobs left post AGI: vibe coders (age 8-9) brand protection specialists (me) chinese peptide dropshippers tarot reader for aritzia babes ai ethicists (jk altman had em killed)"  
[X Link](https://x.com/oliverbrocato/status/2014170661925924976)  2026-01-22T02:58Z 51.4K followers, [----] engagements


"HelloFresh has 150+ ads live. All of em are getting a SHIT ton of spend. Here are [--] ad formats they spam over and over (bookmark this)"  
[X Link](https://x.com/oliverbrocato/status/2014443717168660533)  2026-01-22T21:03Z 51.4K followers, 14.8K engagements


"When you actually make money: You dont look at menu prices You dont care about the bill You dont get tight over a $40 lobster Also where the fuck are you even getting $40 lobster Buddys turning Olive Garden into a Stanford Prison Experiment. Also no one announces theyre paying at the start of dinner. Thats awkward performative and broke-coded. Real move: Bathroom break Hand card to waiter Bill disappears Or theres a quick fake fight for the bill. Menu as a character test is peak Money Twitter brain rot. i judge people by what they order when im paying dead serious if im covering dinner and"  
[X Link](https://x.com/oliverbrocato/status/2016143569493385569)  2026-01-27T13:37Z 51.3K followers, [----] engagements


"Tested 50+ productivity hacks in [----]. Only [--] actually worked. Steal them: 1/ Hotel lounge music Low BPM no lyrics. Big money vibes. Ur nervous system calms down and u can actually lock in. 2/ DoorDash everything Time = money. Not wasting [--] mins driving for a salad when I could be closing deals. Pick up from door. Eat. Back to the grind. 3/ Walking pad under my desk Thinking while moving hits different. Stuck on something Walk it out. Clarity comes faster when ur body's moving. 4/ Trello board for content planning My second brain. One board = entire week of posts planned out. Drag. Drop."  
[X Link](https://x.com/oliverbrocato/status/2017703948728340686)  2026-01-31T20:58Z 51.3K followers, [----] engagements


"Some things actually worth the money: Uber Eats for lunch 5x a week Paying for ur moms stuff enough that she stops arguing and hearing: Thank you my boy Im not even going to put up a fight. Always having the best iphone laptop desktop and Wi-Fi a monthly weekend staycation at the St. Regis An elite watch (Patek or AP) to quietly signal status JSX flights business-class comfort private-hangar experience Paying severance to employees even when its not in the contract Uber Black only beat-up Camry aint it If ur in ecom AI software thats find and takes down ur copycats & counterfeits Bottled"  
[X Link](https://x.com/oliverbrocato/status/2019033658196177028)  2026-02-04T13:01Z 51.3K followers, [----] engagements


"My $40k AP Royal Oak will make me a MILLION DOLLARS Here's how 1/ Automatic people filter People u wanna know notice and respect it. People u don't wanna know don't even see it. 2/ Instant credibility Walking into Amazon corporate with a pitch That watch does half the work before u even speak. First impression = currency 3/ Holds value (or goes UP) My AP will be worth even MORE in [--] years. Meanwhile ur $300 watch is worth $0 the second u leave the store. Asset Allocation 🤷♂ Am I wrong https://twitter.com/i/web/status/2019063672740667641 https://twitter.com/i/web/status/2019063672740667641"  
[X Link](https://x.com/oliverbrocato/status/2019063672740667641)  2026-02-04T15:01Z 51.4K followers, 74.7K engagements


"after the watch guy let me try it on he sent me to a suite in the st regis and told me to hold on to it for the day what a life 😴 @oliverbrocato "I tried a watch on that the store and took photos to larp" @oliverbrocato "I tried a watch on that the store and took photos to larp""  
[X Link](https://x.com/oliverbrocato/status/2019103171768123523)  2026-02-04T17:38Z 51.3K followers, [----] engagements


"5 things I do for mental clarity as [--] figure founder 1/ Fresh berries + cottage cheese for breakfast. Clean fuel = clean head 2/ Zero carbs after 7pm Even at business dinners. Sleep quality 10x'd. 3/ Walking pad during calls 10K steps daily without blocking time for it. 4/ War Room blocks Phone on Do Not Disturb. Deep work only. Occasional Slack sweep. 5/ Gym to close work days Mental reset before I go home. What am I missing"  
[X Link](https://x.com/oliverbrocato/status/2019154022272471551)  2026-02-04T21:00Z 51.3K followers, [----] engagements


"@McKesson_Kick different crowd"  
[X Link](https://x.com/oliverbrocato/status/2019164995775603069)  2026-02-04T21:43Z 51.4K followers, [---] engagements


"@andyantiles_ $3.5k"  
[X Link](https://x.com/oliverbrocato/status/2019380677175619782)  2026-02-05T12:00Z 51.3K followers, [---] engagements


"brb im going shopping"  
[X Link](https://x.com/oliverbrocato/status/2019559199366398381)  2026-02-05T23:50Z 51.4K followers, [----] engagements


"What people think being a CEO looks like: Penthouse suite Flying private Maybach parked out front What it actually looks like: Setting up the office Uber Eats account Begging building management for extra key fobs Trying to turn off the heater that's cooking my team alive That's the job 🤷♂ https://twitter.com/i/web/status/2019607234108616822 https://twitter.com/i/web/status/2019607234108616822"  
[X Link](https://x.com/oliverbrocato/status/2019607234108616822)  2026-02-06T03:01Z 51.3K followers, [----] engagements


"Was j prepping for a final interview. Went to dump previous call transcripts into ChatGPT for tough questions I could ask. Only problem: my note taker messed up. So I had to actually think. With my brain. Barbaric"  
[X Link](https://x.com/oliverbrocato/status/2020240155114889360)  2026-02-07T20:56Z 51.3K followers, [----] engagements


"boys I think we may look back on these times as peak Twitter linkedin could never @Kazanjy nice read fat retard https://t.co/tXTAPKbCj1 @Kazanjy nice read fat retard https://t.co/tXTAPKbCj1"  
[X Link](https://x.com/oliverbrocato/status/2020501100374483243)  2026-02-08T14:12Z 51.4K followers, [----] engagements


"we have a competitor that raised $3.5m we r mogging em we have another competitor that raised $80m they only go after enterprise leaving smb and mid market completely untapped competition is not real nobody even knows they exist. just do ur thing 🚀 building a SaaS be like: find a problem validate the idea think "no one is doing this" design the full architecture finally check competitors one startup has already shipped your entire feature list.and raised a seed im cooked 💀 https://t.co/uwnKbnKJUI building a SaaS be like: find a problem validate the idea think "no one is doing this" design"  
[X Link](https://x.com/oliverbrocato/status/2020565344264274113)  2026-02-08T18:28Z 51.4K followers, [----] engagements


"I stopped taking advice from people making under $5M/year. Not because Im better. Because they're fighting fires I already put out. [--] years ago 😂 Heavy hitters [--] steps ahead of me - Scaled past my current problems - Made the exact mistakes I'm about to make - Survived what kills a biz at my stage Their advice actually moves the needle. Everything else is noise"  
[X Link](https://x.com/oliverbrocato/status/2020602863525994865)  2026-02-08T20:57Z 51.4K followers, [----] engagements


"ecom brands losing 15% of thier revenue to copycats and blaming Meta cpm's"  
[X Link](https://x.com/oliverbrocato/status/2020876366368199018)  2026-02-09T15:04Z 51.4K followers, [----] engagements


"@geoffreywoo @openclaw check dms 🤝"  
[X Link](https://x.com/oliverbrocato/status/2020919505745055868)  2026-02-09T17:55Z 51.4K followers, [---] engagements


"I scaled Tabs (viral s*x chocolate) from $0 $11M/year in [--] years. Today I work with 150+ ecom brands finding + eliminating copycats and counterfeiters. From startups to billion-dollar companies. The difference bt brands stuck at [--] figs and the ones that break [--] is obvious once you see it. Heres what I've noticed👇 https://twitter.com/i/web/status/2020965434338705706 https://twitter.com/i/web/status/2020965434338705706"  
[X Link](https://x.com/oliverbrocato/status/2020965434338705706)  2026-02-09T20:58Z 51.4K followers, [----] engagements


"@JeromySonne @CalvinandNOBS its ironic ur building anti copycat tool when ur a dupe of my SaaS http://bustem.com http://bustem.com"  
[X Link](https://x.com/oliverbrocato/status/2021063497497575815)  2026-02-10T03:27Z 51.4K followers, [--] engagements


"We have one hard rule at Bustem: reply to slack within [--] mins. Some people might say overboard. WRONG. Bustem operates across [--] continents 90% remote. Fast reply = we ship Silence = dead air I dont care if youre: on a call at the doctor on the toilet 😂 Just say AFK. Back soon. Takes [--] seconds. Unblocks the entire team. https://twitter.com/i/web/status/2021329086212411781 https://twitter.com/i/web/status/2021329086212411781"  
[X Link](https://x.com/oliverbrocato/status/2021329086212411781)  2026-02-10T21:03Z 51.4K followers, [----] engagements


"A good ceo nees to know when to learn how to say no even when theres a carrot dangled in front of u 🥕"  
[X Link](https://x.com/oliverbrocato/status/2021628951865774139)  2026-02-11T16:54Z 51.4K followers, [----] engagements


"@pauljauregui hmm🤔 sounds like someone should build an AI x human hybrid agency to help shut copycats down oh wait. http://bustem.com http://bustem.com"  
[X Link](https://x.com/oliverbrocato/status/2021651851666763996)  2026-02-11T18:25Z 51.4K followers, [---] engagements


"@AdiUdupa absolutely. 100x ur life"  
[X Link](https://x.com/oliverbrocato/status/2021692641469939718)  2026-02-11T21:07Z 51.4K followers, [---] engagements


"@pauljauregui [--] options Performance: $500/month platform fee $100/succesful removal Retainer: $3-$5k /month unlimited Slack Channel. CSM. Lead brand protection expert. Pod of human enforcement agents. AI software. We are working with [---] brands now http://bustem.com http://bustem.com"  
[X Link](https://x.com/oliverbrocato/status/2021725163352441135)  2026-02-11T23:16Z 51.4K followers, [--] engagements


"Just got back from a killer ecom yacht event in Miami. Here's what happened: Had a kid come up saying my Tabs Chocolate story inspired him to go into ecom (literal goosebumps) Closed a new client on the boat (old school sales style) Reconnected with old buddies I hadn't seen in forever Some guy in a jetpack put on a show Just [--] years ago I was in a shit frat house debating if I should drop out of college Best decision EVER"  
[X Link](https://x.com/oliverbrocato/status/2021780818335773145)  2026-02-12T02:58Z 51.4K followers, [----] engagements


"To build a better team you have to do two things 1) hire amazing people 2) FIRE people that aren't cutting it sounds harsh but its a necessity bad players drag everyone down as much as killers elevate them"  
[X Link](https://x.com/oliverbrocato/status/2022686282615550325)  2026-02-14T14:56Z 51.4K followers, [----] engagements


"Most founders don't fire fast enough. They think keeping mediocre people around shows loyalty. WRONG. If someone can't 10x with u they're taking a seat from someone who can. It's ur job to make space for A-list players. Even if it's brutal. Here's how I make the process easier. 1/ Fire BEFORE ur forced to If u can see the ceiling act now. 2/ Cut during peace time Fire when things are good not chaotic 3/ It's about fit not performance Ask: Can they scale with us to $10M $50M If not rip the band-aid off. Your job isn't to run a charity. It's to build a machine. Passengers sink boats."  
[X Link](https://x.com/oliverbrocato/status/2022325152567173308)  2026-02-13T15:01Z 51.4K followers, [----] engagements


"Question for rich people And rich people ONLY. I got $10k to blow this BFCM on a few nice things. What r things u bought that made u say damn this leveled up my life. Just bought an Eight Sleep. What else are must cops"  
[X Link](https://x.com/oliverbrocato/status/1993797687167340989)  2025-11-26T21:43Z 51.4K followers, 115.7K engagements


"investor courted me and asked me to apply to his one month accelerator. sure ill throw my hat in the ring me: $0 to $3m ARR in first [--] months bootstrapped 40% net margin growing fast them: difficult to see the value SIR ARE YOU LOOKING see u at $10m ARR 😘"  
[X Link](https://x.com/oliverbrocato/status/2019772420672913701)  2026-02-06T13:57Z 51.4K followers, 19.2K engagements


"Ill die on this hill: Even on vacation you and your team should still check in periodically. [--] minutes. Quick peek at Slack. Quick scan of Gmail. Anything urgent Handle it or route it. If you completely disappear you simply dont care. Tell me Im wrong"  
[X Link](https://x.com/oliverbrocato/status/2005655117308272709)  2025-12-29T15:00Z 51.4K followers, 3.4M engagements


"How can i improve lander Will this crush w meta ads"  
[X Link](https://x.com/oliverbrocato/status/2021236632192426085)  2026-02-10T14:55Z 51.4K followers, 42.1K engagements


"Moved to NYC and suddenly Miami feels like a reward. No dog-piss ice. No gray sludge snow. No sub-20 bs. Beach. Sun. Working from a hammock. Closing deals on a yacht. Never felt like a paradise back when I lived here. Distance has its way of teaching gratitude 🤷♂"  
[X Link](https://x.com/oliverbrocato/status/2021237243416019171)  2026-02-10T14:58Z 51.4K followers, 26.2K engagements


"Stripe dashboard of a bootstrapped founder with a chip on his shoulder daddy issues and crippling ADHD ps we r profitable Gary 😉 "insane" Stripe dashboard of a YC W26 company. Insane https://t.co/gGlef3TUxk Stripe dashboard of a YC W26 company. Insane https://t.co/gGlef3TUxk"  
[X Link](https://x.com/oliverbrocato/status/2022468794820497892)  2026-02-14T00:31Z 51.4K followers, 28.2K engagements


"As a CEO u gotta step BACK for ur execs to step IN. A year and a half ago I started Bustem with [--] VA a spreadsheet and a slack channel. Had to be on top of everything. bc I WAS everything. Hiring CSM CRM Fulfillment Marketing branding Today the team's [--] people protecting 150+ ecom brands from copycats Time to stop controlling everything and let the team RUN. My new focus growth: Get more $5m/month + brands in the door THATS IT. https://twitter.com/i/web/status/2023094463560929752 https://twitter.com/i/web/status/2023094463560929752"  
[X Link](https://x.com/oliverbrocato/status/2023094463560929752)  2026-02-15T17:58Z 51.4K followers, [----] engagements


"uber driver in SF asked me what i do said I'm helping ecom brands find and takedown copycats + counterfeits he said "so u help dropshippers" this city is cooked 😓"  
[X Link](https://x.com/oliverbrocato/status/2023139258433962382)  2026-02-15T20:56Z 51.4K followers, [----] engagements


"@ascetic0x @Polymarket @PolymarketTrade @PolymarketMoney @PolyBaddies @zscdao Huge W"  
[X Link](https://x.com/oliverbrocato/status/2012273371875033269)  2026-01-16T21:18Z 51.1K followers, [---] engagements


"How to become a Millionaire:  TikTok YouTube Instagram How to become a poor depressed brain-rotted NPC :  TikTok YouTube Instagram Create or consume. Its that simple"  
[X Link](https://x.com/oliverbrocato/status/2012540167417192649)  2026-01-17T14:59Z 51.2K followers, [----] engagements


"we are making a launch video that will break tech twitter / linkedin its controversial its edgy some people will say that i crossed the line thats the point. mark my words this will be seen by millions"  
[X Link](https://x.com/oliverbrocato/status/2012626851617714278)  2026-01-17T20:43Z 51.2K followers, [----] engagements


""ur so lucky ur biz blew up" the luck:"  
[X Link](https://x.com/oliverbrocato/status/2012631526580834459)  2026-01-17T21:02Z 51.2K followers, [----] engagements


"Walking around West Village. Button falls off my jacket. Tailor sews it back on. $26 WTF Do they mean $2.60 I paid with a smile. [--] years ago that $26 wouldve ruined my ENTIRE weekend. They say money doesnt matter - disagree. Money buys peace"  
[X Link](https://x.com/oliverbrocato/status/2012944473030828406)  2026-01-18T17:45Z 51.2K followers, [----] engagements


"First Monday of [----] I locked my team in a room for [--] hours. Not to micromanage. To build killers who don't need me. We set KPIs tracking systems and crystal-clear goals for the year ahead. Here's what changed: - My dev knows exactly what "ship fast" means (48hr sprint cycles not [--] weeks) - Sales knows their weekly benchmark (15 qualified convos not "touch base with leads") - Content knows what a banger looks like (engagement % not vibes) When everyone knows what greatness looks like they execute. https://twitter.com/i/web/status/2012994158756311097"  
[X Link](https://x.com/oliverbrocato/status/2012994158756311097)  2026-01-18T21:03Z 51.2K followers, 25.7K engagements


"Built an automation bot to chase failed payments for us. No human follow-ups. No time wasted. Extremely satisfying to see it in action 🎬"  
[X Link](https://x.com/oliverbrocato/status/2013264952644239406)  2026-01-19T14:59Z 51.2K followers, 10.2K engagements


"Just got back from Miami. Used to spend [--] days playing catch-up after every trip. Now [--] minutes max. Here's my post-travel system to get locked back in WITHOUT becoming the bottleneck Bookmark if u: travel for biz a lot waste days "catching up" want ur company to run WITHOUT u"  
[X Link](https://x.com/oliverbrocato/status/2013354786922602895)  2026-01-19T20:56Z 51.2K followers, [----] engagements


"1/ CEO Dashboard - [--] min One spreadsheet. All the numbers that actually matter. I don't log them anymore - my team does. I just spot check: What moved What's red Who owns it If I'm entering data as CEO I'm doing someone else's job"  
[X Link](https://x.com/oliverbrocato/status/2013354798964449760)  2026-01-19T20:56Z 51.2K followers, [---] engagements


"2/ Exception-only ad check - [--] min I don't review every campaign. I set thresholds before I leave. If CPA spikes 20% I get a Slack alert. No alert No review. Trust the system"  
[X Link](https://x.com/oliverbrocato/status/2013354810754638213)  2026-01-19T20:56Z 51.2K followers, [---] engagements


"5/ Billing AUTOMATED checks - [--] min We run a script that flags failed payments. If churn is up my CSM tells me WHY before I even ask. I'm not hunting for problems. They come to me"  
[X Link](https://x.com/oliverbrocato/status/2013354846192300165)  2026-01-19T20:56Z 51.2K followers, [---] engagements


"6/ Slack sweep Quick pass through every channel. What broke. What shipped. What needs me"  
[X Link](https://x.com/oliverbrocato/status/2013354858221601099)  2026-01-19T20:56Z 51.2K followers, [---] engagements


"7/ Team check-ins Start with new hires I haven't connected with yet. Then execs. Make sure no one's blocked or drifting. Coming back to momentum coming back to chaos"  
[X Link](https://x.com/oliverbrocato/status/2013354869944655982)  2026-01-19T20:56Z 51.2K followers, [---] engagements


"Dream Office vs Current Office J need to 5x ARR"  
[X Link](https://x.com/oliverbrocato/status/2013626865337147483)  2026-01-20T14:57Z 51.2K followers, [----] engagements


"the race is on icon arcads AIRPOST this is the ai maker software + agency for the big boys doordash calm enterprise players big ups to John congrats brother Today were launching Airpost. Im [--]. Thats not a cool age to found a startup. At least according to Twitter. I still call it Twitter. Ive loved advertising all my life. Since I was [--] and my mom told me about a movie called Nothing in Common with Tom Hanks where he plays https://t.co/qCoYvyzsio Today were launching Airpost. Im [--]. Thats not a cool age to found a startup. At least according to Twitter. I still call it Twitter. Ive loved"  
[X Link](https://x.com/oliverbrocato/status/2013660408708501761)  2026-01-20T17:10Z 51.2K followers, 22.2K engagements


"Dec [----] was a WILD MONTH Crossed $2.5M+ ARR. Grew the team 3x. Didn't celebrate. Instead I wrote an expectation checklist for EVERY employee and for myself. Tailored to: role long-term goals daily deliverables Now everyone has a playbook. Clear to-dos. Spreadsheets to track where time goes and what gets shipped. U can't hit greatness if u don't define what it looks like. Starting [----] with structure and ownership"  
[X Link](https://x.com/oliverbrocato/status/2013717174599459098)  2026-01-20T20:56Z 51.2K followers, [----] engagements


"@Kacemdouh love it"  
[X Link](https://x.com/oliverbrocato/status/2013719753248907296)  2026-01-20T21:06Z 51.2K followers, [--] engagements


"@bluewmist 2026: be slow be boring"  
[X Link](https://x.com/oliverbrocato/status/2013720703854346296)  2026-01-20T21:10Z 51.2K followers, [----] engagements


"ecomm brands trying to survive while counterfeits bend em over 🫠"  
[X Link](https://x.com/oliverbrocato/status/2014352411381698737)  2026-01-22T15:00Z 51.2K followers, [----] engagements


"@SamRGP true true (polymarket)"  
[X Link](https://x.com/oliverbrocato/status/2014443667113628016)  2026-01-22T21:02Z 51.2K followers, [--] engagements


"@MattEpstein16 was this part of a contract blink twice if u need help"  
[X Link](https://x.com/oliverbrocato/status/2014480497385128124)  2026-01-22T23:29Z 51.2K followers, [---] engagements


"Health is non-negotiable for me in [----]. Eat clean feel great clear head better decisions My life coach told me to double down on fruit + cottage cheese 🧀 So I'm putting a mini fridge in my office stocked with that. If it's in front of me 24/7 I'll eat clean by default. Environment willpower https://twitter.com/i/web/status/2014532553341030629 https://twitter.com/i/web/status/2014532553341030629"  
[X Link](https://x.com/oliverbrocato/status/2014532553341030629)  2026-01-23T02:56Z 51.2K followers, [----] engagements


"@mouhcine673273 peak currency"  
[X Link](https://x.com/oliverbrocato/status/2015792927021191577)  2026-01-26T14:24Z 51.2K followers, [--] engagements


"thanks for the feature fellas 🤝 (@ShaanVP and @thesamparr)"  
[X Link](https://x.com/oliverbrocato/status/1521572885571194882)  2022-05-03T19:30Z 51.3K followers, [---] engagements


"Is there a better app or personal dashboard for habit tracking Right now Im using a Google Sheet to track: steps vibes eating calories meals work founder accountability. Should I stick w a spreadsheet use an app or have my designer whip up something custom and vibe-code a lit dashboard https://twitter.com/i/web/status/2007590106861818199 https://twitter.com/i/web/status/2007590106861818199"  
[X Link](https://x.com/oliverbrocato/status/2007590106861818199)  2026-01-03T23:09Z 51.3K followers, 12.1K engagements


"DATING TIP: she doesnt want an aritzia gift card. She wants u LOCKED TF IN 🔒 She wants ARR UP Startup printing. She wants the kind of rich where you dont buy the puffer jacket You buy their entire factory. Go out and build anon"  
[X Link](https://x.com/oliverbrocato/status/2008554225320817035)  2026-01-06T15:00Z 51.3K followers, [----] engagements


"Ive never been more excited to enter a new year. [----] was about find our footing and let me tell u it was CHAOS Fast forward a year. Things are dialed. Team of 36+. HQ in NYC. We operate like a machine [----] will be a rocket ship 🚀 PS were hiring: Founding CSM Founding engineer Enterprise AE"  
[X Link](https://x.com/oliverbrocato/status/2010365337364263074)  2026-01-11T14:57Z 51.3K followers, [----] engagements


"@aimerce_ai every. time"  
[X Link](https://x.com/oliverbrocato/status/2011905164895305750)  2026-01-15T20:55Z 51.3K followers, [--] engagements


"This is ur sign to start sending cold dms on x & LinkedIn CEO and founders of UNICORNS reply ALL THE TIME Here's my message (steal it) Name I built & exited an ecom brand at [--] now bootstrapped bustem to [--] fig ARR in [--] months. Wanted to get ur opinion: _____. Build rapport. Keep it short. Make ur ask. https://twitter.com/i/web/status/2013447394650923211 https://twitter.com/i/web/status/2013447394650923211"  
[X Link](https://x.com/oliverbrocato/status/2013447394650923211)  2026-01-20T03:04Z 51.2K followers, 15.5K engagements


"Real luxuries as a 24yo CEO: 1/ Team lunches every day (1 hour unrushed BANGING food) 2/ Gym whenever I feel like it 3/ Semi-private flights (jet on day 🤞) 4/ Staycation weekends (at the st regis) 5/ Biz calls on a walking pad or outdoors 6/ Deep work on a quiet Sunday w no pressure or NEED 7/ Hosting dinners w brilliant founders in nyc This is what wealth actually feels like. DOING IT FOR THE LOVE OF THE GAME https://twitter.com/i/web/status/2013808530932027742 https://twitter.com/i/web/status/2013808530932027742"  
[X Link](https://x.com/oliverbrocato/status/2013808530932027742)  2026-01-21T02:59Z 51.3K followers, [----] engagements


"These [--] ecom brands do [--] figs/year and spend MILLIONS on meta ads. I studied their ad libraries all week so u don't have to. Oats Overnight Primal Queen Comfrt Kill Crew Plunge Bloom & Bond Wondercow OMHU Zk Relief Optify Life One other thing they all have in common They use Bustem. Iykyk https://twitter.com/i/web/status/2013989723828822514 https://twitter.com/i/web/status/2013989723828822514"  
[X Link](https://x.com/oliverbrocato/status/2013989723828822514)  2026-01-21T14:59Z 51.3K followers, 16.5K engagements


"We fired our entire engineering team and hired a tier [--] recruiter. $300k in placement fees later I'm proud to announce our new team. But here's what I learned the hard way: The old team didn't fail because they sucked. They failed because I gave them unclear direction constantly shifting priorities and zero structure. So before the new team started I fixed ME first: - Locked in a 90-day roadmap (no random pivots) - Weekly syncs with clear deliverables - Hired a technical PM to translate my chaos into actual specs New team is crushing it. GG's"  
[X Link](https://x.com/oliverbrocato/status/2014080597547950535)  2026-01-21T21:00Z 51.2K followers, [----] engagements


"dudes on linkedin will do anything for a like smh"  
[X Link](https://x.com/oliverbrocato/status/2014393803637944322)  2026-01-22T17:44Z 51.3K followers, 12.9K engagements


"4/ Fridge-stocking shots Not just selling meals. Theyre selling an abundant lifestyle. Also weirdly satisfying = retention hack"  
[X Link](https://x.com/oliverbrocato/status/2014443978842898903)  2026-01-22T21:04Z 51.3K followers, [---] engagements


"5/ Listicles still work [--] reasons to try HelloFresh. Clear. 2x play speed-proof. No fluff"  
[X Link](https://x.com/oliverbrocato/status/2014444045096063043)  2026-01-22T21:04Z 51.3K followers, [---] engagements


"My progression as a founder (by age): At [--] I sold fidget spinners and phone cases. At [--] I ran IG pages took photos and growth hacked for mom & pop shops in my town. At [--] I turned that into a Facebook marketing agency. At [--] I led TikTok influencer marketing for an app that raised $10M from Alexis Ohanian. At [--] I helped blow up a leggings brand with TikTok influencers + Snap ads. At [--] I started Tabs Chocolate. $100K in sales in the first [--] weeks. $280K in preorders in the second month. At [--] I scaled Tabs to an $11M run rate. At [--] I exited and sold Tabs. At [--] I built Bustem. Started"  
[X Link](https://x.com/oliverbrocato/status/2014714800421630433)  2026-01-23T15:00Z 51.3K followers, [----] engagements


"We have a # morning-night-breaks channel in Slack. Team says: - "Good morning" when they log on - "Break" or "afk" when they step away - "Back" when they return - "Good night" when they log off Some people call this micromanaging. Nah. It takes [--] seconds to type. But it gives us: Presence Rhythm Accountability No guessing who's around. https://twitter.com/i/web/status/2015168491117252654 https://twitter.com/i/web/status/2015168491117252654"  
[X Link](https://x.com/oliverbrocato/status/2015168491117252654)  2026-01-24T21:03Z 51.3K followers, 11K engagements


"A biz founder who's impossible beat: acts fast travels often learns from failures sees family regularly religious and spiritual isnt scared to be cringe makes fun of themselves not afraid to make mistakes reinvests $$$ instead of flexing befriends everyone everywhere prioritizes health fitness mental clarity genuinely believes the mission of their biz advocates for employees during hard times constantly tests new tools to tighten workflow Thoughts https://twitter.com/i/web/status/2015530371589541929 https://twitter.com/i/web/status/2015530371589541929"  
[X Link](https://x.com/oliverbrocato/status/2015530371589541929)  2026-01-25T21:01Z 51.2K followers, [----] engagements


"Before u hire ask urself: Who on my team is doing $20/hr work at a $200/hr salary My buddy couldn't fill roles for [--] months despite having a full time recruiter. Hired [--] VAs to spam outbound instead. [--] hours later: calendar packed with qualified candidates. Same week my sales guy told me: "Lead gen eats [--] hours daily." I didn't hire anyone. I found someone internal with bandwidth. Gave her a raise to own lead gen [--] hours/day. Result My sales guy only closes now. 2x'd his output. Most teams are sitting on hidden leverage: Expensive people doing cheap work Underutilized people ready to level"  
[X Link](https://x.com/oliverbrocato/status/2015802671635235160)  2026-01-26T15:03Z 51.3K followers, [----] engagements


"I watched my dev code the other day. No Claude. No Cursor. No WisprFlow. He was physically typing. like with his fingers. Absolutely DISGUSTING. Fired him on the spot"  
[X Link](https://x.com/oliverbrocato/status/2015982348299600261)  2026-01-27T02:57Z 51.2K followers, [----] engagements


"Just saved myself [--] minutes of phone calls by having Clawdbot research and book a dog walker. $220 in Claude API spend later: no furniture no dog Tried tasking clawd bot to find em. It keeps erroring out. The future is here"  
[X Link](https://x.com/oliverbrocato/status/2016134491274674352)  2026-01-27T13:01Z 51.3K followers, [----] engagements


"@TheInfoDon bruh"  
[X Link](https://x.com/oliverbrocato/status/2016136539193884819)  2026-01-27T13:09Z 51.2K followers, [--] engagements


"My biggest goal for 2026: Be boring. MORE: - gym - fruits & veggies - meal prep - Steps - Therapy LESS: - eating out - going out - scrolling/screen time"  
[X Link](https://x.com/oliverbrocato/status/2016164393130852849)  2026-01-27T15:00Z 51.2K followers, [----] engagements


"im gonna test this out will report back with my honest thoughts Introducing Parker: The world's first AI Creative Director. 100+ brands like Grns Lume and Legends use us already. RT + Comment "Parker" and I'll send you 100+ AI prompt engineers for hire. https://t.co/LXXmTeQrHN Introducing Parker: The world's first AI Creative Director. 100+ brands like Grns Lume and Legends use us already. RT + Comment "Parker" and I'll send you 100+ AI prompt engineers for hire. https://t.co/LXXmTeQrHN"  
[X Link](https://x.com/oliverbrocato/status/2016217796674232805)  2026-01-27T18:32Z 51.3K followers, 16.3K engagements


"@pmitu agree 100% Paul"  
[X Link](https://x.com/oliverbrocato/status/2016253508538839061)  2026-01-27T20:54Z 51.2K followers, [---] engagements


"I require every job applicant to submit a 3-min video walking through their background experience and interests. No video = resume trashed 🗑 Sounds harsh BUT. 1/ Resumes lie Anyone can polish a Google Doc. How you talk about your work is way harder to fake. 2/ Vibe matters One high-energy self-aware hire raises the bar for everyone. A bad one drags the whole team down. 3/ Effort filters signal everything If you wont spend [--] minutes recording a video you wont grind when the job gets hard. If a video feels like too much work you werent serious anyway 🤷♂"  
[X Link](https://x.com/oliverbrocato/status/2016525682566975985)  2026-01-28T14:56Z 51.3K followers, [----] engagements


"If u didn't close the deal rewatch the last [--] mins of the call. That's where most people fumble. Isolate the objection. Don't let them leave until u understand it completely. Then push the close OR BAMFAM (book a meeting from a meeting). U either walk away with cash collected or a follow-up locked in"  
[X Link](https://x.com/oliverbrocato/status/2016617790439117065)  2026-01-28T21:02Z 51.3K followers, [----] engagements


"The same energy u put into making a new client feel valued Do that for new hires. The first day dictates how they'll perform for YEARS. Steal my framework: Kickoff call - get em excited stress key ownership hammer core values 30-day roadmap - write out clear wins. hold em to everything u want in first [--] days Day [--] spoon-feeding - give full agenda like ur scheduling day camp kids. every hour mapped Check-ins - how are things going Correct mistakes FAST - see something wrong fix it immediately. don't wait Set the tone early. They'll either feel like they joined a machine or a mess."  
[X Link](https://x.com/oliverbrocato/status/2016707125872148806)  2026-01-29T02:57Z 51.3K followers, [----] engagements


"Not all money is good money. A client outside ur ICP costs u 10x more than they pay. They distract ur team. Kill momentum. Wreck growth. That's why we turn away ecom brands under $100k/month. Counterintuitive Turning away money is how we make MORE money"  
[X Link](https://x.com/oliverbrocato/status/2016980679683432642)  2026-01-29T21:04Z 51.3K followers, [----] engagements


"@kamhossieny roger"  
[X Link](https://x.com/oliverbrocato/status/2017027218610737337)  2026-01-30T00:08Z 51.3K followers, [--] engagements


"Been drowning in boring shit lately: Onboarding contracts + employee agreements + payroll setup New bookkeeping service LLC C Corp conversion + cap table fixes Sorting my CTO's visa so he can move from Toronto NYC Restructuring incentives + modeling finances Not sexy. Not exciting. But this is the grind. https://twitter.com/i/web/status/2017071277761319028 https://twitter.com/i/web/status/2017071277761319028"  
[X Link](https://x.com/oliverbrocato/status/2017071277761319028)  2026-01-30T03:04Z 51.3K followers, [----] engagements


"enterprise deal ghosts. I personally call. voicemail. text. BOOM"  
[X Link](https://x.com/oliverbrocato/status/2017251220818436143)  2026-01-30T14:59Z 51.3K followers, [----] engagements


"Day in my life: 1) Got an AP Royal Oak 2) NY Post interviewed me + some founder buddies 3) Scouted a set for Bustem's official launch vid 4) Printed custom tees for the shoot Internet's gonna break when this one drops [----] we're COOKING"  
[X Link](https://x.com/oliverbrocato/status/2017975503093920213)  2026-02-01T14:57Z 51.3K followers, 12.6K engagements


"🚨Most eComm brands think counterfeits are just an annoying legal issue little flies buzzing here and there. In reality they could be the end of your business. Im Oliver Brocato founder of the 8-figure eCommerce brand Tabs (the aphrodisiac chocolate that blew up on TikTok). Over the past year Ive been building Bustem an AI platform + enforcement team that scans the internet and neutralizes counterfeiters. We now protect 140+ brands across almost every category: apparel supplements You name it. Across all of them we see the same pattern: when you find a few bad actors youre usually staring at"  
[X Link](https://x.com/oliverbrocato/status/2018339643314552984)  2026-02-02T15:04Z 51.3K followers, [----] engagements


"@RampantRevenue probs a ur circle issue 🤷♂"  
[X Link](https://x.com/oliverbrocato/status/2019159298929045940)  2026-02-04T21:21Z 51.3K followers, [---] engagements


"I saw a girl at the gym today. No iPhone. No tablet. No laptop. She just sat there. Lifting weights. Like a Psychopath"  
[X Link](https://x.com/oliverbrocato/status/2019395492929732902)  2026-02-05T12:59Z 51.3K followers, [----] engagements


"Signs ur ecomm brand is doing well: [--]. Above [--] ROAS on Meta [--]. Repeat buyers rate above 25% [--]. U've seen ur product in the wild and didnt feel the need to tell em [--]. Copycats pop up but u shut em down with Bustem Who's hit all four"  
[X Link](https://x.com/oliverbrocato/status/2019426055036236019)  2026-02-05T15:01Z 51.3K followers, [----] engagements


"Everyone said go to business school. I dropped out. Everyone said do investment banking. I started a sex chocolate brand instead. Everyone said I was crazy. Sold it for many MANY millions. Now I run Bustem hunting down copycats and counterfeiters for ecomm brands. The best decisions are the ones everyone else thinks are stupid. https://twitter.com/i/web/status/2019515637262082166 https://twitter.com/i/web/status/2019515637262082166"  
[X Link](https://x.com/oliverbrocato/status/2019515637262082166)  2026-02-05T20:57Z 51.3K followers, [----] engagements


"@aimerce_ai compounds for sure"  
[X Link](https://x.com/oliverbrocato/status/2019524248646348830)  2026-02-05T21:31Z 51.3K followers, [--] engagements


"@alex_ngyn Yessir We whitelist all official listings upfront so enforcement never touches ur real stuff Bustem is also a software + human hybrid which means agents manually verify listings before anything gets actioned. lets chat more http://Bustem.com http://Bustem.com"  
[X Link](https://x.com/oliverbrocato/status/2019530329573540001)  2026-02-05T21:55Z 51.3K followers, [--] engagements


"Ur RM wouldnt filter me out. Id notice it and respect it. I didnt buy this watch emotionally. I had two Rolexes I didnt love traded them in added a little cash and got my dream piece. Bought it [--] months AFTRR exiting my [--] figure e-com brand. This wasnt emotional. My stock portfolio swings more than this watch on a random Tuesday. So yeah the moneys insignificant. And so is your RM piece. We agree on treating people well. Always. But lets be honest. When youre in your early 20s wearing a $40K watch people treat you differently. Thats a fact"  
[X Link](https://x.com/oliverbrocato/status/2019626429957263797)  2026-02-06T04:17Z 51.3K followers, [----] engagements


"Ur RM wouldnt filter me out. Id notice it and respect it. I didnt buy this watch emotionally. I had two Rolexes I didnt love traded them in added a little cash and got my dream piece. Bought it [--] months AFTRR exiting my [--] figure e-com brand. This wasnt emotional. My stock portfolio swings more than this watch on a random Tuesday. So yeah the moneys insignificant. And so is your RM piece. We agree on treating people well. Always. But lets be honest. When youre in your early 20s wearing a $40K watch people treat you differently. Thats a fact By your logic wearing my RM would filter you out."  
[X Link](https://x.com/oliverbrocato/status/2019626504351564220)  2026-02-06T04:17Z 51.3K followers, [----] engagements

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