#  @layer_ai Layer Layer posts on X about ai, layerai, art, creators the most. They currently have [-----] followers and [---] posts still getting attention that total [---] engagements in the last [--] hours. ### Engagements: [---] [#](/creator/twitter::1357304111926964226/interactions)  - [--] Week [------] +83% - [--] Month [------] +5.50% - [--] Months [-------] +2,281% - [--] Year [-------] +215% ### Mentions: [--] [#](/creator/twitter::1357304111926964226/posts_active)  - [--] Week [--] +178% - [--] Month [--] +49% - [--] Months [---] +517% - [--] Year [---] +29% ### Followers: [-----] [#](/creator/twitter::1357304111926964226/followers)  - [--] Week [-----] no change - [--] Month [-----] +1.10% - [--] Months [-----] +3.40% - [--] Year [-----] +16% ### CreatorRank: [---------] [#](/creator/twitter::1357304111926964226/influencer_rank)  ### Social Influence **Social category influence** [cryptocurrencies](/list/cryptocurrencies) 99% [finance](/list/finance) 12% [gaming](/list/gaming) 10% [technology brands](/list/technology-brands) 5% [stocks](/list/stocks) 3% [social networks](/list/social-networks) 3% [products](/list/products) 2% [travel destinations](/list/travel-destinations) 1% **Social topic influence** [ai](/topic/ai) 18%, [layerai](/topic/layerai) 15%, [art](/topic/art) 10%, [creators](/topic/creators) 8%, [matter](/topic/matter) 6%, [fortnite](/topic/fortnite) 6%, [games](/topic/games) 5%, [events](/topic/events) 4%, [in the](/topic/in-the) 4%, [just a](/topic/just-a) 4% **Top assets mentioned** [LayerAI (LAI)](/topic/layerai) [Microsoft Corp. (MSFT)](/topic/microsoft) ### Top Social Posts Top posts by engagements in the last [--] hours "A studio can redefine a genre. Ship a classic. Win awards. And still disappear. Here are [--] legendary game studios that shaped modern gaming and then quietly (or painfully) vanished.π§΅" [X Link](https://x.com/layer_ai/status/2020879272269988281) 2026-02-09T15:15Z [----] followers, [----] engagements "That means a new skin can match a character designed years ago. A fresh banner can align perfectly with in-game UI. UA thumbnails finally resemble real gameplay visuals. Consistency becomes a piece of cake. Games United used Layers style training feature to scale out art" [X Link](https://x.com/layer_ai/status/2019813324138136062) 2026-02-06T16:39Z [----] followers, [--] engagements "10. Monolith Productions (1994-2024) They redefined first-person shooters with F.E.A.R. Then changed open-world design forever with the Nemesis System in Shadow of Mordor. It was so innovative that Warner Bros patented it. And yet in [----] Monolith was shut down after corporate restructuring. They didnt fail creatively. They were just reorganized out of existence. https://twitter.com/i/web/status/2020879342923039109 https://twitter.com/i/web/status/2020879342923039109" [X Link](https://x.com/layer_ai/status/2020879342923039109) 2026-02-09T15:15Z [----] followers, [--] engagements "8. Arkane Austin Prey (2017) was immersive sim brilliance. Player freedom. System depth. Respect for intelligence. Then came Redfall a multiplayer pivot that didnt align with Arkanes DNA. In [----] the studio shut down. A single strategic misalignment outweighed years of craft" [X Link](https://x.com/layer_ai/status/2020879421134299318) 2026-02-09T15:16Z [----] followers, [--] engagements "7. Volition From Descent to Saints Row they mastered open-world identity. But the [----] reboot struggled commercially. Embracers financial collapse triggered massive restructuring. Volition didnt survive it. Talent wasnt the issue. Timing and capital were" [X Link](https://x.com/layer_ai/status/2020879436258873732) 2026-02-09T15:16Z [----] followers, [--] engagements "6. Telltale Games The Walking Dead changed narrative gaming. Massive sales. Awards. Cultural impact. But production scaled too fast. The engine aged. Crunch intensified. In [----] they shut down abruptly. Success without sustainable pipelines becomes fragile" [X Link](https://x.com/layer_ai/status/2020879448623722621) 2026-02-09T15:16Z [----] followers, [--] engagements "5. Lionhead Studios The studio behind Fable. Big promises. Big ambition. But shifting direction and inconsistent delivery weakened momentum. Microsoft closed Lionhead in [----]. Vision attracts attention. Execution maintains survival" [X Link](https://x.com/layer_ai/status/2020879464817889545) 2026-02-09T15:16Z [----] followers, [--] engagements "3. Pandemic Studios Star Wars: Battlefront. Mercenaries. They built large-scale chaos before it was standard. Acquired by EA. Closed during consolidation. Scale rewards efficiency not sentiment" [X Link](https://x.com/layer_ai/status/2020879495037944020) 2026-02-09T15:16Z [----] followers, [--] engagements "2. EA Black Box Responsible for the golden era of Need for Speed. Underground. Most Wanted. Cultural staples. Annualized production cycles wore the team down. Internal restructuring followed. They were absorbed. Consistency inside giant publishers can quietly erase identity" [X Link](https://x.com/layer_ai/status/2020879507155276019) 2026-02-09T15:16Z [----] followers, [--] engagements "An indie developer named Tyler built Schedule I with a tiny budget and zero traditional marketing. It didnt just succeed it competed with and outpaced far bigger releases on Steam" [X Link](https://x.com/layer_ai/status/2021246310805012855) 2026-02-10T15:34Z [----] followers, [--] engagements "Updates were small fast and responsive. Players could feel their input shaping the game while it was alive not months later in a patch-note apology. That feedback loop built trust. Trust built community. Community built momentum" [X Link](https://x.com/layer_ai/status/2021246512039362667) 2026-02-10T15:34Z [----] followers, [--] engagements "Meanwhile AAA studios were shipping games with: 200+ person teams Multi-year production cycles Rigid approval chains. Marketing budgets bigger than this entire project and still struggling to keep players engaged past week one. This isnt about indies beating AAA" [X Link](https://x.com/layer_ai/status/2021246524076982643) 2026-02-10T15:34Z [----] followers, [--] engagements "Most studios dont lose because they lack talent. They lose because their pipelines cant move at the speed of player curiosity. Thats why tools matter. Not to replace artists or designers. But to remove the friction that turns good ideas into late ones" [X Link](https://x.com/layer_ai/status/2021246547791593832) 2026-02-10T15:35Z [----] followers, [--] engagements "Tools like Layer AI exist for this exact problem: Helping teams iterate visually lock style early and explore variations without rebuilding everything from scratch every time the idea shifts. Games dont win because theyre bigger anymore" [X Link](https://x.com/layer_ai/status/2021246559573377297) 2026-02-10T15:35Z [----] followers, [--] engagements "Creating game art is challenging. Solo developers struggle to compete with big teams. Large developers struggle with cost and creative bottlenecks. But Layer changes that quietly. It helps game teams create more assets with less effort. Here's how it can become an advantage:" [X Link](https://x.com/layer_ai/status/2021611350829707303) 2026-02-11T15:44Z [----] followers, [----] engagements "Creative production for UA and LiveOps is getting challenging. Not because teams lack ideas. Not because performance doesnt matter. But because creative velocity cant keep up with demand. Every week needs new assets. Every test needs variations. Every LiveOps event needs fresh visuals. https://twitter.com/i/web/status/2021611418295132302 https://twitter.com/i/web/status/2021611418295132302" [X Link](https://x.com/layer_ai/status/2021611418295132302) 2026-02-11T15:44Z [----] followers, [--] engagements "It makes game asset creation faster and efficient. It focuses on three things that matter to operators: Speed consistency and Pipeline fit. Heres how Layer changes the way UA and LiveOps teams work: [--]. [--] Faster Creative Variation Creative speed is a competitive advantage" [X Link](https://x.com/layer_ai/status/2021611535815348708) 2026-02-11T15:45Z [----] followers, [--] engagements "Layer allows teams to: Makes asset production time gadget faster. Generate hundreds of variations instantly. Launch LiveOps visuals more frequently Instead of waiting days for new assets teams can test more angles themes and formats within the same window" [X Link](https://x.com/layer_ai/status/2021611548742144005) 2026-02-11T15:45Z [----] followers, [--] engagements "You dont need a dedicated task force or a pilot program to get started. Just try it. Imagine running UA tests with [--] more creative variations. Imagine shipping LiveOps events without rushing art teams. Imagine iterating fast without losing control of quality. Thats what Layer enables. Heres the bigger picture:" [X Link](https://x.com/layer_ai/status/2021611625321726258) 2026-02-11T15:45Z [----] followers, [--] engagements "Because its built around what real game teams actually need: Empower human artists not replace them. Consistent brand outputs at scale. Game-ready assets that require minimal refinement. Tools designed to fit directly into production pipelines" [X Link](https://x.com/layer_ai/status/2021611649468432812) 2026-02-11T15:45Z [----] followers, [--] engagements "Layer goes beyond AI image generation. Its about removing the creative bottleneck that slows down UA and LiveOps teams every day. By eliminating friction around speed consistency and production workflows Layer helps teams ship more test faster and perform better. https://eu1.hubs.ly/H0qCFv_0 https://eu1.hubs.ly/H0qCFv_0" [X Link](https://x.com/layer_ai/status/2021611661409624427) 2026-02-11T15:45Z [----] followers, [--] engagements "When UA performance drops most teams panic. They hire more designers. They push harder. But the smart ones They change the system. While others chase perfection a few quietly scale variation and pull ahead. Heres how variation became the real advantage in the modern UA game. https://twitter.com/i/web/status/2021973473120432526 https://twitter.com/i/web/status/2021973473120432526" [X Link](https://x.com/layer_ai/status/2021973473120432526) 2026-02-12T15:43Z [----] followers, [----] engagements "For years game teams treated asset creation like craftsmanship not distribution. The UA lead would say We need [--] new ads for the weekend and the design team would buckle under the weight. Give us [--] different color variants for this skin and suddenly an art director is spending eight hours on it. https://twitter.com/i/web/status/2021973545384079750 https://twitter.com/i/web/status/2021973545384079750" [X Link](https://x.com/layer_ai/status/2021973545384079750) 2026-02-12T15:43Z [----] followers, [--] engagements "They want to see the same character in a forest then a dungeon then a city street so they can figure out which version makes someone stop scrolling. When designers spend 80% of their time manually duplicating assets Theyre not designing theyre acting like expensive copy machines" [X Link](https://x.com/layer_ai/status/2021973577151705143) 2026-02-12T15:44Z [----] followers, [--] engagements "They become the bottleneck not because theyre slow but because the system around them is broken. And teams responded the only way they knew how: Lets hire more artists. It sounds logical but in practice you just end up with 10x the coordination cost. Why" [X Link](https://x.com/layer_ai/status/2021973589604675713) 2026-02-12T15:44Z [----] followers, [--] engagements "A one-person studio went head-to-head with AAA budgets. And won. Not with money. Not with hype. With systems. This story exposes why most game launches fail" [X Link](https://x.com/layer_ai/status/2021246222510719149) 2026-02-10T15:33Z [----] followers, [----] engagements "They win because they adapt faster than expectations. And Schedule I is a reminder that sometimes the most disruptive thing you can ship is a focused idea that actually works" [X Link](https://x.com/layer_ai/status/2021246571371975127) 2026-02-10T15:35Z [----] followers, [--] engagements "The best teams arent replacing creativity; theyre removing friction around it. At Layer AI we help game studios accelerate asset creation across 2D 3D UI video and marketing without breaking style pipelines or creative control. Because when game creators move faster without compromise better games get made. https://eu1.hubs.ly/H0qCFv_0 https://eu1.hubs.ly/H0qCFv_0" [X Link](https://x.com/layer_ai/status/2021246583325720705) 2026-02-10T15:35Z [----] followers, [--] engagements "And traditional pipelines just arent built for that speed. But what if there was another way A way to generate on-brand game-ready assets faster and more efficiently. A way to scale creative output without scaling burnout. Heres the simple truth: UA and LiveOps teams are under pressure like never before" [X Link](https://x.com/layer_ai/status/2021611439723794886) 2026-02-11T15:45Z [----] followers, [--] engagements "More channels. More tests. More events. Shorter cycles. Driven by a systematized approach to mobile growth that demands faster more frequent and more complex operations. Thats why teams are turning to tools built specifically for games not generic AI" [X Link](https://x.com/layer_ai/status/2021611453019816367) 2026-02-11T15:45Z [----] followers, [--] engagements "The result is high-volume creative output that still feels handcrafted. [--]. Designed for Real Game Pipelines Layer fit into how teams already work. Export assets as layered PSDs Refine quickly in Photoshop Edit specific elements without regenerating everything" [X Link](https://x.com/layer_ai/status/2021611597484216608) 2026-02-11T15:45Z [----] followers, [--] engagements "Support both marketing and in-game promotions. No workflow disruption No long setup. [--]. No Onboarding FrictionTry Instantly Busy teams dont have time for long setup cycles. Layer delivers value immediately: No complex onboarding. No pipeline rebuild. No lengthy training phase" [X Link](https://x.com/layer_ai/status/2021611609735692768) 2026-02-11T15:45Z [----] followers, [--] engagements "UA and LiveOps are becoming more creative-driven. More channels. More tests. More events. Shorter cycles. The teams that win arent the ones with bigger budgets. Theyre the ones that can produce test and iterate creatives faster without losing quality or brand control. Why is Layer so effective https://twitter.com/i/web/status/2021611637548192054 https://twitter.com/i/web/status/2021611637548192054" [X Link](https://x.com/layer_ai/status/2021611637548192054) 2026-02-11T15:45Z [----] followers, [--] engagements "With Layer AI one character concept can spawn [--] different UA ads. Same character. Same art direction. Different settings ready for UA testing. What users really wanted wasn't a new game they wanted a new reason to click. The result Massive ROAS lift and a creative team saved from burnout" [X Link](https://x.com/layer_ai/status/2021973634097807441) 2026-02-12T15:44Z [----] followers, [--] engagements "They dont hire 10x more designers. They get 10x more usable variations. This is the real reframe: Designers shouldnt spend time duplicating assets. They should direct systems that multiply them. Their value isnt in exporting variations" [X Link](https://x.com/layer_ai/status/2021973646013809022) 2026-02-12T15:44Z [----] followers, [--] engagements "That restraint saved the game. No hard pay-to-win. Free players could still compete. Time still mattered. Now 12+ years later Clash of Clans is still printing money. In an industry addicted to doing moreClash won by doing less and respecting players time. Thats the real genius" [X Link](https://x.com/layer_ai/status/2002024375239987377) 2025-12-19T14:33Z [----] followers, [---] engagements "Everyones arguing about $80 games. Thats the distraction. The real shift is quieter. Players changed how they buy. Studios are misreading the market. And one $20 game just exposed the whole thing:" [X Link](https://x.com/layer_ai/status/2006029590398128593) 2025-12-30T15:48Z [----] followers, [----] engagements "Yes Microsoft and Nintendo tried to push $80 as the new ceiling. And yes players noticed. Xbox priced The Outer Worlds [--] at $80 then reversed it fast. Not because of outrage. Because preorders werent there. Players wallets voted without making noise" [X Link](https://x.com/layer_ai/status/2006029602649694241) 2025-12-30T15:48Z [----] followers, [--] engagements "Now zoom out to Steam where the real behavior lives. If you bought a new game in the last [--] months odds are you paid $20 or less. This isnt something made up. Its sales data tracking what people chose not what was offered" [X Link](https://x.com/layer_ai/status/2006029630088831331) 2025-12-30T15:48Z [----] followers, [--] engagements "GameDiscoverCo tracked the top [--] new Steam games by copies sold. Median prices ranged $10$20. Average prices sat between $16$29. Despite inflation spending per hit game has gone down since 2023" [X Link](https://x.com/layer_ai/status/2006029644420743363) 2025-12-30T15:48Z [----] followers, [--] engagements "Survey of [----] US players: 33% buy [--] game or less per year 63% buy fewer than [--] games per year Average Steam user played [--] games total in [------] Thats the real market" [X Link](https://x.com/layer_ai/status/2006029698720247811) 2025-12-30T15:48Z [----] followers, [--] engagements "If you bought two new games in one month youre part of roughly 4% of players. Thats who indie devs compete for when launching near Silksong or GTA. Everyone else Theyre sitting out waiting or replaying what they already own" [X Link](https://x.com/layer_ai/status/2006029710783045784) 2025-12-30T15:48Z [----] followers, [--] engagements "James Cameron spent $400M on Avatar [--]. Thats on top of: $350M for Avatar [--] $250M for Avatar [--] So the official tally is $1B to build the entire Avatar universe. And yet the Avatar logo cost how much .$17 Yes the Papyrus logo. π" [X Link](https://x.com/layer_ai/status/2007096003992621423) 2026-01-02T14:25Z [----] followers, [----] engagements "Heres the real insight people miss: Avatar proves that execution beats surface-level aesthetics. The logo didnt matter because: The world-building was immersive The visuals were groundbreaking The production quality was unmatched People stayed for the experience" [X Link](https://x.com/layer_ai/status/2007096185094377924) 2026-01-02T14:26Z [----] followers, [--] engagements "But it also shows the flip side. When your worlds visuals and assets do matter (games films marketing) speed and iteration become everything. You dont need perfection on day one. You need momentum and clarity" [X Link](https://x.com/layer_ai/status/2007096252924665910) 2026-01-02T14:26Z [----] followers, [--] engagements "In [----] a programmer built a tiny game inside a Soviet lab. It had falling blocks. Nothing dangerous. But it slipped past borders and became an obsession. What followed were stolen rights secret contracts and Cold War threats. You've played this game. But you don't know how close it came to war. https://twitter.com/i/web/status/2008561556192457196 https://twitter.com/i/web/status/2008561556192457196" [X Link](https://x.com/layer_ai/status/2008561556192457196) 2026-01-06T15:29Z [----] followers, [----] engagements "Tetris was built in [----] in Moscow created by Alexey Pajitnov while he worked at the Soviet Academy of Sciences. It was a simple idea: stack falling blocks to form lines. But the game was addictive spreading quickly among colleagues" [X Link](https://x.com/layer_ai/status/2008561621044785298) 2026-01-06T15:29Z [----] followers, [--] engagements "But behind that simplicity were rushed contracts false assumptions and competing claims across borders. In innovation ideas matter. But ownership decides who benefits. Tetris proved that even the most harmless creation can trigger global chaos when control is unclear. And the world never looked at just a game the same way again" [X Link](https://x.com/layer_ai/status/2008561823654846628) 2026-01-06T15:30Z [----] followers, [--] engagements "The best teams arent replacing creativity; theyre removing friction around it. At Layer AI we help game studios accelerate asset creation across 2D 3D UI video and marketing without breaking style pipelines or creative control. Because when game creators move faster without compromise better games get made. https://eu1.hubs.ly/H0qCFv_0 https://eu1.hubs.ly/H0qCFv_0" [X Link](https://x.com/layer_ai/status/2008561835721777173) 2026-01-06T15:30Z [----] followers, [--] engagements "Lessons for developers: Design the first [-----] minutes as if the sale depends on it (because it does). Use Early Access to tune time-to-fun. Consider bundling short experiences. And remember: platform rules are product strategy ignore them at your own risk" [X Link](https://x.com/layer_ai/status/2008926155022471219) 2026-01-07T15:38Z [----] followers, [--] engagements "The best teams arent replacing creativity; theyre removing friction around it. At Layer AI we help game studios accelerate asset creation across 2D 3D UI video and marketing without breaking style pipelines or creative control. Because when game creators move faster without compromise better games get made. https://eu1.hubs.ly/H0qCFv_0 https://eu1.hubs.ly/H0qCFv_0" [X Link](https://x.com/layer_ai/status/2008926166888112626) 2026-01-07T15:38Z [----] followers, [--] engagements "Cyberpunk [----] was pulled from PlayStation. Refunded worldwide. Lost over 40% of its market value in weeks. Lawsuits followed. Most games die there. Three years later it was selling again. Streamers returned. Players defended it. Here's what they did differently:" [X Link](https://x.com/layer_ai/status/2009287312073773090) 2026-01-08T15:33Z [----] followers, [----] engagements "Context matters here. CDPR wasnt just another studio. They were riding the reputation of The Witcher [--] a game that built massive goodwill by being consumer-friendly and polished. So when Cyberpunk launched with crashes broken quests missing AI and unplayable console performance the backlash was harsher than usual. https://twitter.com/i/web/status/2009287380461912361 https://twitter.com/i/web/status/2009287380461912361" [X Link](https://x.com/layer_ai/status/2009287380461912361) 2026-01-08T15:33Z [----] followers, [--] engagements "Imagine logging into your favorite game And its just gone. No servers. No menus. No message. In [----] Fortniteone of the highest-grossing games in the worldintentionally went dark for [--] hours. That decision was deliberate. And it worked" [X Link](https://x.com/layer_ai/status/2009635967704215765) 2026-01-09T14:38Z [----] followers, [----] engagements "Context matters here. Fortnite wasnt small. At the time it had: 250M+ registered players Tens of millions of daily logins Billions in annual revenue Live-service games survive on constant availability" [X Link](https://x.com/layer_ai/status/2009636038315229495) 2026-01-09T14:39Z [----] followers, [--] engagements "Going offline usually means panic refunds and backlash. Epic did it anyway. What players saw was disturbing. During a normal in-game event everything collapsed into a black hole. Then the servers shut down. Reloading didnt work. Restarting didnt help" [X Link](https://x.com/layer_ai/status/2009636054257877025) 2026-01-09T14:39Z [----] followers, [--] engagements "For hours then days players could do nothing except watch nothing. The internet lost its mind. People streamed the black hole on Twitch. YouTube filled with theories. Twitter/X was flooded with panic and speculation. Was Fortnite hacked Was this a bug" [X Link](https://x.com/layer_ai/status/2009636125661704547) 2026-01-09T14:39Z [----] followers, [---] engagements "Was the game ending forever And Epic Games They stayed completely silent. That silence was the strategy. Most companies rush to explain outages because uncertainty scares users. Epic did the opposite. They let fear curiosity and confusion grow. Why" [X Link](https://x.com/layer_ai/status/2009636137804173619) 2026-01-09T14:39Z [----] followers, [--] engagements "Because attention compounds when people dont have answers. Heres the real reason. The blackout secretly marked: The end of Season [--] The launch of Fortnite Chapter [--] Instead of a patch note or trailer Epic turned the transition into an emotional event" [X Link](https://x.com/layer_ai/status/2009636154476536224) 2026-01-09T14:39Z [----] followers, [--] engagements "They didnt want players informed. They wanted them invested. This is the psychology behind it. Emotion creates memory. Memory creates meaning. A normal update is forgotten in a week" [X Link](https://x.com/layer_ai/status/2009636224890499528) 2026-01-09T14:39Z [----] followers, [--] engagements "A shared moment of uncertaintyexperienced by millions at oncebecomes cultural memory. Fortnite wasnt updated. It was reborn. When the game came back it hit harder. Brand-new map Cleaner visuals Improved mechanics A fresh starting point" [X Link](https://x.com/layer_ai/status/2009636237108474354) 2026-01-09T14:39Z [----] followers, [--] engagements "Because players had waited [--] hours the return felt massive. The blackout turned a redesign into a historic comeback. Did players get angry No. They loved it. The drama became part of Fortnites identity. Live events got bigger. Storylines became central" [X Link](https://x.com/layer_ai/status/2009636254670020989) 2026-01-09T14:39Z [----] followers, [--] engagements "Fortnite stopped being a game you play. It became a place things happen. The real lesson Epic sacrificed short-term usage for long-term dominance. They understood scarcity better than most businesses ever will" [X Link](https://x.com/layer_ai/status/2009636267177488463) 2026-01-09T14:39Z [----] followers, [--] engagements "Turning something off is terrifying. Epic made it powerful. Thats how Fortnite proved it wasnt just a game but a cultural platform" [X Link](https://x.com/layer_ai/status/2009636279181570104) 2026-01-09T14:40Z [----] followers, [--] engagements "What if creating never slowed you down Meet Layer Workflows. Upload once scale endlessly. Generate thousands of style-consistent assets and turn creative ideas into nonstop production. The era of manual creative is over. The future of AI creative is here. RT Follow & Reply for free [--] - [---] CUs https://twitter.com/i/web/status/2013238899632705869 https://twitter.com/i/web/status/2013238899632705869" [X Link](https://x.com/layer_ai/status/2013238899632705869) 2026-01-19T13:15Z [----] followers, [----] engagements "We just did something thats never been done before: We created a full horror game monster and environment in under an hour using Layer. A creature so creepy it actually feels like it belongs in STRANGER THINGS. Let me show you exactly how we pulled this off ππ§΅" [X Link](https://x.com/layer_ai/status/2014000090323747136) 2026-01-21T15:40Z [----] followers, [----] engagements "The main goal from the start was consistency. Random monsters are easy. Making a monster that feels native to the game world is hard. So we focused first on locking the art style before touching the creature" [X Link](https://x.com/layer_ai/status/2014000107939930160) 2026-01-21T15:40Z [----] followers, [--] engagements "Once we had a few strong results we used them as concept images to train a custom style in Layer. This step is CRITICAL. Training a style lets you reuse the same visual language later so everything stays cohesive" [X Link](https://x.com/layer_ai/status/2014000140043129157) 2026-01-21T15:40Z [----] followers, [--] engagements "With the style ready we generated our first real scene: A dark hallway with rooms on both sides. It was a bit too dark so we used Prompt Edit to add candles in the hallway and rooms. Instantly better. Way creepier" [X Link](https://x.com/layer_ai/status/2014000160200921124) 2026-01-21T15:40Z [----] followers, [--] engagements "Next up: the monster. We already had a rough idea humanoid silhouette so it feels grounded. Long teeth. Glowing red eyes. It looked great but we pushed it further by adding horns blood on the fingers and darker lighting" [X Link](https://x.com/layer_ai/status/2014000176315376033) 2026-01-21T15:40Z [----] followers, [--] engagements "Now we placed the monster into the environment. And yeah it was almost TOO creepy. So we created a second scene using the same style: A kitchen with stairs where the monster slowly creeps downward" [X Link](https://x.com/layer_ai/status/2014000242853888204) 2026-01-21T15:40Z [----] followers, [--] engagements "Same monster Same style. Multiple scenes that all feel like they belong in the same horror game. Thats how we built a terrifying world in under an hour using Layer. Now we want to see what you can make π Share your creations in the comment below https://eu1.hubs.ly/H0qCFv_0 https://eu1.hubs.ly/H0qCFv_0" [X Link](https://x.com/layer_ai/status/2014000254887367020) 2026-01-21T15:40Z [----] followers, [--] engagements "First every asset must follow the same isometric angle and perspective. Keep your object centered sized consistently and free from distortion. Even one asset at the wrong angle can throw off the entire set. Captioning is where consistency begins" [X Link](https://x.com/layer_ai/status/2015814770969223413) 2026-01-26T15:51Z [----] followers, [--] engagements "Use a simple structure. View asset description. Art style description. For example isometric view of a tall green tree. The art style is 2D isometric pixel art. This clear format ensures the model learns the correct view and style every time" [X Link](https://x.com/layer_ai/status/2015814787519951047) 2026-01-26T15:51Z [----] followers, [--] engagements "If your UA team cant ship [----] variations per concept you dont have a UA problem. You have a production problem. And until that changes no amount of targeting tweaks will save your CPI" [X Link](https://x.com/layer_ai/status/2016154601414869183) 2026-01-27T14:21Z [----] followers, [--] engagements "We generated [--] scroll-stopping User Acquisition ads with AI in minutes. No designers. No editors. No reshoots. Just one Layer workflow. Heres how to create high-performing UA ads with AI in [--] simple threadsπ§΅" [X Link](https://x.com/layer_ai/status/2013625202991866107) 2026-01-20T14:50Z [----] followers, [----] engagements "Isometric assets done wrong break entire games. Layer lets you create perfectly aligned clean production-ready isometric assets every time. Copy the exact workflow we use to get consistent perspective style and clarity below ππ§΅" [X Link](https://x.com/layer_ai/status/2015814753910919517) 2026-01-26T15:51Z [----] followers, [----] engagements "In [----] global mobile game ad spend crossed $400B+. Just four years earlier it was closer to $100B. In [----] Facebook Ads CPI was under $2. Today its $6+. Outrageous UA costs arent temporary. Theyre the norm now" [X Link](https://x.com/layer_ai/status/2016154381054616043) 2026-01-27T14:20Z [----] followers, [--] engagements "For many teams it feels like UA is broken. So everyone gives the same advice: Improve your targeting. Increase your budget. Blame the algorithm. But that advice is outdated. And thats the real problem" [X Link](https://x.com/layer_ai/status/2016154396934177253) 2026-01-27T14:20Z [----] followers, [--] engagements "Weve seen this pattern before. You launch a new ad. It performs well. For [--] days. [--] days. Maybe a week. Then it dies" [X Link](https://x.com/layer_ai/status/2016154409064137143) 2026-01-27T14:20Z [----] followers, [--] engagements "And the same questions come back: Is our targeting wrong Should we change the audience Do we need more budget Heres what actually changed. Platforms like Meta TikTok and Google dont reward one perfect ad anymore. They reward volume variation and speed" [X Link](https://x.com/layer_ai/status/2016154474902081757) 2026-01-27T14:20Z [----] followers, [--] engagements "Most teams are still playing by old rules. Thats why CPIs keep climbing. In [----] you could test [--] ads and find one winner that scaled for months. Competition was lower. Manual optimizations mattered. Creative was an asset. Fast-forward to today" [X Link](https://x.com/layer_ai/status/2016154490668515496) 2026-01-27T14:21Z [----] followers, [--] engagements "The best teams arent replacing creativity; theyre removing friction around it. At Layer AI we help game studios accelerate asset creation across 2D 3D UI video and marketing without breaking style pipelines or creative control. Because when game creators move faster without compromise better games get made. https://eu1.hubs.ly/H0qCFv_0 https://eu1.hubs.ly/H0qCFv_0" [X Link](https://x.com/layer_ai/status/2016154613419016596) 2026-01-27T14:21Z [----] followers, [--] engagements "Quick asset is the most dangerous phrase in game development. It sounds innocent. Like a small favor. Reality: it destroys sprints kills momentum and quietly burns out your team. Heres a breakdown of why quick assets are a bigger problem than you think" [X Link](https://x.com/layer_ai/status/2016538494487896282) 2026-01-28T15:46Z [----] followers, [----] engagements "STOP wasting time rebuilding the same asset over and over. Smart gaming studios are using Layer Ai to create [--] on-brand variations from one asset in minutes. Heres how they multiply their game art without losing the original style:" [X Link](https://x.com/layer_ai/status/2016893887542165921) 2026-01-29T15:19Z [----] followers, [----] engagements "Meet Layer Al: An AI powered tool that learns each creator style and generates pixel perfect assets. People make games but need visuals of characters buttons backgrounds items. Recreating the same assets over and over can be quite exhausting" [X Link](https://x.com/layer_ai/status/2016893953988317325) 2026-01-29T15:19Z [----] followers, [--] engagements "Now imagine doing all these at once This tool's promise to creators is simple: speed consistency and control. You get that within a couple of seconds while still preserving your visual style. Studios use this Ai tool process behind the scenes" [X Link](https://x.com/layer_ai/status/2016893972854276227) 2026-01-29T15:19Z [----] followers, [--] engagements "Once you see this going back feels impossible. Creating [--] on brand variation from one asset very quick and easy isnt just a theory. Its a demo that you can follow. Step 1: Begin with one base asset. An icon character ui element or anything" [X Link](https://x.com/layer_ai/status/2016893986229932462) 2026-01-29T15:19Z [----] followers, [--] engagements "That's not convenience anymore that's leverage. But leverage only works when its visible. You dont sell the idea you prove it. Thats the standard studios trust. If you need more assets and higher quality then this workflow is a must have" [X Link](https://x.com/layer_ai/status/2016894054370595049) 2026-01-29T15:19Z [----] followers, [--] engagements "The best teams arent replacing creativity; theyre removing friction around it. At Layer AI we help game studios accelerate asset creation across 2D 3D UI video and marketing without breaking style pipelines or creative control. Because when game creators move faster without compromise better games get made. https://eu1.hubs.ly/H0qCFv_0 https://eu1.hubs.ly/H0qCFv_0" [X Link](https://x.com/layer_ai/status/2016894066374692927) 2026-01-29T15:19Z [----] followers, [--] engagements "Lock art direction to prevent weekly drift. Iterate fast without sacrificing quality. Same style. Less chaos. More skins shipping. Tools dont replace artiststhey replace the 6th revision nobody asked for" [X Link](https://x.com/layer_ai/status/2017244399286264178) 2026-01-30T14:31Z [----] followers, [--] engagements "The best teams arent replacing creativity; theyre removing friction around it. At Layer AI we help game studios accelerate asset creation across 2D 3D UI video and marketing without breaking style pipelines or creative control. Because when game creators move faster without compromise better games get made. https://eu1.hubs.ly/H0qCFv_0 https://eu1.hubs.ly/H0qCFv_0" [X Link](https://x.com/layer_ai/status/2017244411797946831) 2026-01-30T14:32Z [----] followers, [--] engagements "They spent $300 MILLION on a game everyone thought would fail. No multiplayer. No microtransactions. No live service. It went on to sell 10M+ copies. The game that brought back a dead genre:" [X Link](https://x.com/layer_ai/status/2018677243808195069) 2026-02-03T13:25Z [----] followers, [----] engagements "The $300M risk accidentally saved an entire genre. Not by chasing the future; but by remembering why people played in the first place. Sometimes the safest bet is making something worth finishing" [X Link](https://x.com/layer_ai/status/2018677573883134211) 2026-02-03T13:26Z [----] followers, [--] engagements "The best teams arent replacing creativity; theyre removing friction around it. At Layer AI we help game studios accelerate asset creation across 2D 3D UI video and marketing without breaking style pipelines or creative control. Because when game creators move faster without compromise better games get made. https://eu1.hubs.ly/H0qCFv_0 https://eu1.hubs.ly/H0qCFv_0" [X Link](https://x.com/layer_ai/status/2018677585665048682) 2026-02-03T13:26Z [----] followers, [--] engagements "This is where Layer AI comes in. Instead of generating art from generic internet styles Layer trains models directly on your existing assets. Your characters. Your shading. Your proportions. Your visual language. The output already looks like it belongs in your game" [X Link](https://x.com/layer_ai/status/2019813312045977850) 2026-02-06T16:39Z [----] followers, [--] engagements "Happy St. Patrick's Day ππͺ #layerai #aiinnovation #aicommunity #aiartcommunity #aigameart #aigameconcept #isometric #flux #livecanvas" [X Link](https://x.com/layer_ai/status/1901704203866701987) 2025-03-17T18:36Z [----] followers, [---] engagements "β€ Happy Valentines Day β€ #layerai #klingpro #aiart #aicommunity #aiartcommunity #aivideo #valentinesday" [X Link](https://x.com/layer_ai/status/1890457810778964325) 2025-02-14T17:47Z [----] followers, [---] engagements "Layer's 3D models just got an upgrade with the new T/A Pose feature πβ¨ Giving you even more control and flexibility for your character texturing rigging and animations. Try it now #layerai #tripoai #3d #3dai #flux #blender #characteranimation #3dcharacter #aigameart #aicommunity #aiartcommunity https://twitter.com/i/web/status/1902821540049072372 https://twitter.com/i/web/status/1902821540049072372" [X Link](https://x.com/layer_ai/status/1902821540049072372) 2025-03-20T20:36Z [----] followers, [---] engagements "You can now Upscale Vectorize and Remove Background on your forges with just a few clicks. Introducing our newly improved "Refine" tools. ππ Making simple adjustments and edits easier than ever. #layerai #aiinnovation #aiartcommunity #vectorimage #vectorize #backgroundremoval #upscale #refiningtools https://twitter.com/i/web/status/1904596019674853856 https://twitter.com/i/web/status/1904596019674853856" [X Link](https://x.com/layer_ai/status/1904596019674853856) 2025-03-25T18:07Z [----] followers, [---] engagements Limited data mode. Full metrics available with subscription: lunarcrush.com/pricing
@layer_ai LayerLayer posts on X about ai, layerai, art, creators the most. They currently have [-----] followers and [---] posts still getting attention that total [---] engagements in the last [--] hours.
Social category influence cryptocurrencies 99% finance 12% gaming 10% technology brands 5% stocks 3% social networks 3% products 2% travel destinations 1%
Social topic influence ai 18%, layerai 15%, art 10%, creators 8%, matter 6%, fortnite 6%, games 5%, events 4%, in the 4%, just a 4%
Top assets mentioned LayerAI (LAI) Microsoft Corp. (MSFT)
Top posts by engagements in the last [--] hours
"A studio can redefine a genre. Ship a classic. Win awards. And still disappear. Here are [--] legendary game studios that shaped modern gaming and then quietly (or painfully) vanished.π§΅"
X Link 2026-02-09T15:15Z [----] followers, [----] engagements
"That means a new skin can match a character designed years ago. A fresh banner can align perfectly with in-game UI. UA thumbnails finally resemble real gameplay visuals. Consistency becomes a piece of cake. Games United used Layers style training feature to scale out art"
X Link 2026-02-06T16:39Z [----] followers, [--] engagements
"10. Monolith Productions (1994-2024) They redefined first-person shooters with F.E.A.R. Then changed open-world design forever with the Nemesis System in Shadow of Mordor. It was so innovative that Warner Bros patented it. And yet in [----] Monolith was shut down after corporate restructuring. They didnt fail creatively. They were just reorganized out of existence. https://twitter.com/i/web/status/2020879342923039109 https://twitter.com/i/web/status/2020879342923039109"
X Link 2026-02-09T15:15Z [----] followers, [--] engagements
"8. Arkane Austin Prey (2017) was immersive sim brilliance. Player freedom. System depth. Respect for intelligence. Then came Redfall a multiplayer pivot that didnt align with Arkanes DNA. In [----] the studio shut down. A single strategic misalignment outweighed years of craft"
X Link 2026-02-09T15:16Z [----] followers, [--] engagements
"7. Volition From Descent to Saints Row they mastered open-world identity. But the [----] reboot struggled commercially. Embracers financial collapse triggered massive restructuring. Volition didnt survive it. Talent wasnt the issue. Timing and capital were"
X Link 2026-02-09T15:16Z [----] followers, [--] engagements
"6. Telltale Games The Walking Dead changed narrative gaming. Massive sales. Awards. Cultural impact. But production scaled too fast. The engine aged. Crunch intensified. In [----] they shut down abruptly. Success without sustainable pipelines becomes fragile"
X Link 2026-02-09T15:16Z [----] followers, [--] engagements
"5. Lionhead Studios The studio behind Fable. Big promises. Big ambition. But shifting direction and inconsistent delivery weakened momentum. Microsoft closed Lionhead in [----]. Vision attracts attention. Execution maintains survival"
X Link 2026-02-09T15:16Z [----] followers, [--] engagements
"3. Pandemic Studios Star Wars: Battlefront. Mercenaries. They built large-scale chaos before it was standard. Acquired by EA. Closed during consolidation. Scale rewards efficiency not sentiment"
X Link 2026-02-09T15:16Z [----] followers, [--] engagements
"2. EA Black Box Responsible for the golden era of Need for Speed. Underground. Most Wanted. Cultural staples. Annualized production cycles wore the team down. Internal restructuring followed. They were absorbed. Consistency inside giant publishers can quietly erase identity"
X Link 2026-02-09T15:16Z [----] followers, [--] engagements
"An indie developer named Tyler built Schedule I with a tiny budget and zero traditional marketing. It didnt just succeed it competed with and outpaced far bigger releases on Steam"
X Link 2026-02-10T15:34Z [----] followers, [--] engagements
"Updates were small fast and responsive. Players could feel their input shaping the game while it was alive not months later in a patch-note apology. That feedback loop built trust. Trust built community. Community built momentum"
X Link 2026-02-10T15:34Z [----] followers, [--] engagements
"Meanwhile AAA studios were shipping games with: 200+ person teams Multi-year production cycles Rigid approval chains. Marketing budgets bigger than this entire project and still struggling to keep players engaged past week one. This isnt about indies beating AAA"
X Link 2026-02-10T15:34Z [----] followers, [--] engagements
"Most studios dont lose because they lack talent. They lose because their pipelines cant move at the speed of player curiosity. Thats why tools matter. Not to replace artists or designers. But to remove the friction that turns good ideas into late ones"
X Link 2026-02-10T15:35Z [----] followers, [--] engagements
"Tools like Layer AI exist for this exact problem: Helping teams iterate visually lock style early and explore variations without rebuilding everything from scratch every time the idea shifts. Games dont win because theyre bigger anymore"
X Link 2026-02-10T15:35Z [----] followers, [--] engagements
"Creating game art is challenging. Solo developers struggle to compete with big teams. Large developers struggle with cost and creative bottlenecks. But Layer changes that quietly. It helps game teams create more assets with less effort. Here's how it can become an advantage:"
X Link 2026-02-11T15:44Z [----] followers, [----] engagements
"Creative production for UA and LiveOps is getting challenging. Not because teams lack ideas. Not because performance doesnt matter. But because creative velocity cant keep up with demand. Every week needs new assets. Every test needs variations. Every LiveOps event needs fresh visuals. https://twitter.com/i/web/status/2021611418295132302 https://twitter.com/i/web/status/2021611418295132302"
X Link 2026-02-11T15:44Z [----] followers, [--] engagements
"It makes game asset creation faster and efficient. It focuses on three things that matter to operators: Speed consistency and Pipeline fit. Heres how Layer changes the way UA and LiveOps teams work: [--]. [--] Faster Creative Variation Creative speed is a competitive advantage"
X Link 2026-02-11T15:45Z [----] followers, [--] engagements
"Layer allows teams to: Makes asset production time gadget faster. Generate hundreds of variations instantly. Launch LiveOps visuals more frequently Instead of waiting days for new assets teams can test more angles themes and formats within the same window"
X Link 2026-02-11T15:45Z [----] followers, [--] engagements
"You dont need a dedicated task force or a pilot program to get started. Just try it. Imagine running UA tests with [--] more creative variations. Imagine shipping LiveOps events without rushing art teams. Imagine iterating fast without losing control of quality. Thats what Layer enables. Heres the bigger picture:"
X Link 2026-02-11T15:45Z [----] followers, [--] engagements
"Because its built around what real game teams actually need: Empower human artists not replace them. Consistent brand outputs at scale. Game-ready assets that require minimal refinement. Tools designed to fit directly into production pipelines"
X Link 2026-02-11T15:45Z [----] followers, [--] engagements
"Layer goes beyond AI image generation. Its about removing the creative bottleneck that slows down UA and LiveOps teams every day. By eliminating friction around speed consistency and production workflows Layer helps teams ship more test faster and perform better. https://eu1.hubs.ly/H0qCFv_0 https://eu1.hubs.ly/H0qCFv_0"
X Link 2026-02-11T15:45Z [----] followers, [--] engagements
"When UA performance drops most teams panic. They hire more designers. They push harder. But the smart ones They change the system. While others chase perfection a few quietly scale variation and pull ahead. Heres how variation became the real advantage in the modern UA game. https://twitter.com/i/web/status/2021973473120432526 https://twitter.com/i/web/status/2021973473120432526"
X Link 2026-02-12T15:43Z [----] followers, [----] engagements
"For years game teams treated asset creation like craftsmanship not distribution. The UA lead would say We need [--] new ads for the weekend and the design team would buckle under the weight. Give us [--] different color variants for this skin and suddenly an art director is spending eight hours on it. https://twitter.com/i/web/status/2021973545384079750 https://twitter.com/i/web/status/2021973545384079750"
X Link 2026-02-12T15:43Z [----] followers, [--] engagements
"They want to see the same character in a forest then a dungeon then a city street so they can figure out which version makes someone stop scrolling. When designers spend 80% of their time manually duplicating assets Theyre not designing theyre acting like expensive copy machines"
X Link 2026-02-12T15:44Z [----] followers, [--] engagements
"They become the bottleneck not because theyre slow but because the system around them is broken. And teams responded the only way they knew how: Lets hire more artists. It sounds logical but in practice you just end up with 10x the coordination cost. Why"
X Link 2026-02-12T15:44Z [----] followers, [--] engagements
"A one-person studio went head-to-head with AAA budgets. And won. Not with money. Not with hype. With systems. This story exposes why most game launches fail"
X Link 2026-02-10T15:33Z [----] followers, [----] engagements
"They win because they adapt faster than expectations. And Schedule I is a reminder that sometimes the most disruptive thing you can ship is a focused idea that actually works"
X Link 2026-02-10T15:35Z [----] followers, [--] engagements
"The best teams arent replacing creativity; theyre removing friction around it. At Layer AI we help game studios accelerate asset creation across 2D 3D UI video and marketing without breaking style pipelines or creative control. Because when game creators move faster without compromise better games get made. https://eu1.hubs.ly/H0qCFv_0 https://eu1.hubs.ly/H0qCFv_0"
X Link 2026-02-10T15:35Z [----] followers, [--] engagements
"And traditional pipelines just arent built for that speed. But what if there was another way A way to generate on-brand game-ready assets faster and more efficiently. A way to scale creative output without scaling burnout. Heres the simple truth: UA and LiveOps teams are under pressure like never before"
X Link 2026-02-11T15:45Z [----] followers, [--] engagements
"More channels. More tests. More events. Shorter cycles. Driven by a systematized approach to mobile growth that demands faster more frequent and more complex operations. Thats why teams are turning to tools built specifically for games not generic AI"
X Link 2026-02-11T15:45Z [----] followers, [--] engagements
"The result is high-volume creative output that still feels handcrafted. [--]. Designed for Real Game Pipelines Layer fit into how teams already work. Export assets as layered PSDs Refine quickly in Photoshop Edit specific elements without regenerating everything"
X Link 2026-02-11T15:45Z [----] followers, [--] engagements
"Support both marketing and in-game promotions. No workflow disruption No long setup. [--]. No Onboarding FrictionTry Instantly Busy teams dont have time for long setup cycles. Layer delivers value immediately: No complex onboarding. No pipeline rebuild. No lengthy training phase"
X Link 2026-02-11T15:45Z [----] followers, [--] engagements
"UA and LiveOps are becoming more creative-driven. More channels. More tests. More events. Shorter cycles. The teams that win arent the ones with bigger budgets. Theyre the ones that can produce test and iterate creatives faster without losing quality or brand control. Why is Layer so effective https://twitter.com/i/web/status/2021611637548192054 https://twitter.com/i/web/status/2021611637548192054"
X Link 2026-02-11T15:45Z [----] followers, [--] engagements
"With Layer AI one character concept can spawn [--] different UA ads. Same character. Same art direction. Different settings ready for UA testing. What users really wanted wasn't a new game they wanted a new reason to click. The result Massive ROAS lift and a creative team saved from burnout"
X Link 2026-02-12T15:44Z [----] followers, [--] engagements
"They dont hire 10x more designers. They get 10x more usable variations. This is the real reframe: Designers shouldnt spend time duplicating assets. They should direct systems that multiply them. Their value isnt in exporting variations"
X Link 2026-02-12T15:44Z [----] followers, [--] engagements
"That restraint saved the game. No hard pay-to-win. Free players could still compete. Time still mattered. Now 12+ years later Clash of Clans is still printing money. In an industry addicted to doing moreClash won by doing less and respecting players time. Thats the real genius"
X Link 2025-12-19T14:33Z [----] followers, [---] engagements
"Everyones arguing about $80 games. Thats the distraction. The real shift is quieter. Players changed how they buy. Studios are misreading the market. And one $20 game just exposed the whole thing:"
X Link 2025-12-30T15:48Z [----] followers, [----] engagements
"Yes Microsoft and Nintendo tried to push $80 as the new ceiling. And yes players noticed. Xbox priced The Outer Worlds [--] at $80 then reversed it fast. Not because of outrage. Because preorders werent there. Players wallets voted without making noise"
X Link 2025-12-30T15:48Z [----] followers, [--] engagements
"Now zoom out to Steam where the real behavior lives. If you bought a new game in the last [--] months odds are you paid $20 or less. This isnt something made up. Its sales data tracking what people chose not what was offered"
X Link 2025-12-30T15:48Z [----] followers, [--] engagements
"GameDiscoverCo tracked the top [--] new Steam games by copies sold. Median prices ranged $10$20. Average prices sat between $16$29. Despite inflation spending per hit game has gone down since 2023"
X Link 2025-12-30T15:48Z [----] followers, [--] engagements
"Survey of [----] US players: 33% buy [--] game or less per year 63% buy fewer than [--] games per year Average Steam user played [--] games total in [------] Thats the real market"
X Link 2025-12-30T15:48Z [----] followers, [--] engagements
"If you bought two new games in one month youre part of roughly 4% of players. Thats who indie devs compete for when launching near Silksong or GTA. Everyone else Theyre sitting out waiting or replaying what they already own"
X Link 2025-12-30T15:48Z [----] followers, [--] engagements
"James Cameron spent $400M on Avatar [--]. Thats on top of: $350M for Avatar [--] $250M for Avatar [--] So the official tally is $1B to build the entire Avatar universe. And yet the Avatar logo cost how much .$17 Yes the Papyrus logo. π"
X Link 2026-01-02T14:25Z [----] followers, [----] engagements
"Heres the real insight people miss: Avatar proves that execution beats surface-level aesthetics. The logo didnt matter because: The world-building was immersive The visuals were groundbreaking The production quality was unmatched People stayed for the experience"
X Link 2026-01-02T14:26Z [----] followers, [--] engagements
"But it also shows the flip side. When your worlds visuals and assets do matter (games films marketing) speed and iteration become everything. You dont need perfection on day one. You need momentum and clarity"
X Link 2026-01-02T14:26Z [----] followers, [--] engagements
"In [----] a programmer built a tiny game inside a Soviet lab. It had falling blocks. Nothing dangerous. But it slipped past borders and became an obsession. What followed were stolen rights secret contracts and Cold War threats. You've played this game. But you don't know how close it came to war. https://twitter.com/i/web/status/2008561556192457196 https://twitter.com/i/web/status/2008561556192457196"
X Link 2026-01-06T15:29Z [----] followers, [----] engagements
"Tetris was built in [----] in Moscow created by Alexey Pajitnov while he worked at the Soviet Academy of Sciences. It was a simple idea: stack falling blocks to form lines. But the game was addictive spreading quickly among colleagues"
X Link 2026-01-06T15:29Z [----] followers, [--] engagements
"But behind that simplicity were rushed contracts false assumptions and competing claims across borders. In innovation ideas matter. But ownership decides who benefits. Tetris proved that even the most harmless creation can trigger global chaos when control is unclear. And the world never looked at just a game the same way again"
X Link 2026-01-06T15:30Z [----] followers, [--] engagements
"The best teams arent replacing creativity; theyre removing friction around it. At Layer AI we help game studios accelerate asset creation across 2D 3D UI video and marketing without breaking style pipelines or creative control. Because when game creators move faster without compromise better games get made. https://eu1.hubs.ly/H0qCFv_0 https://eu1.hubs.ly/H0qCFv_0"
X Link 2026-01-06T15:30Z [----] followers, [--] engagements
"Lessons for developers: Design the first [-----] minutes as if the sale depends on it (because it does). Use Early Access to tune time-to-fun. Consider bundling short experiences. And remember: platform rules are product strategy ignore them at your own risk"
X Link 2026-01-07T15:38Z [----] followers, [--] engagements
"The best teams arent replacing creativity; theyre removing friction around it. At Layer AI we help game studios accelerate asset creation across 2D 3D UI video and marketing without breaking style pipelines or creative control. Because when game creators move faster without compromise better games get made. https://eu1.hubs.ly/H0qCFv_0 https://eu1.hubs.ly/H0qCFv_0"
X Link 2026-01-07T15:38Z [----] followers, [--] engagements
"Cyberpunk [----] was pulled from PlayStation. Refunded worldwide. Lost over 40% of its market value in weeks. Lawsuits followed. Most games die there. Three years later it was selling again. Streamers returned. Players defended it. Here's what they did differently:"
X Link 2026-01-08T15:33Z [----] followers, [----] engagements
"Context matters here. CDPR wasnt just another studio. They were riding the reputation of The Witcher [--] a game that built massive goodwill by being consumer-friendly and polished. So when Cyberpunk launched with crashes broken quests missing AI and unplayable console performance the backlash was harsher than usual. https://twitter.com/i/web/status/2009287380461912361 https://twitter.com/i/web/status/2009287380461912361"
X Link 2026-01-08T15:33Z [----] followers, [--] engagements
"Imagine logging into your favorite game And its just gone. No servers. No menus. No message. In [----] Fortniteone of the highest-grossing games in the worldintentionally went dark for [--] hours. That decision was deliberate. And it worked"
X Link 2026-01-09T14:38Z [----] followers, [----] engagements
"Context matters here. Fortnite wasnt small. At the time it had: 250M+ registered players Tens of millions of daily logins Billions in annual revenue Live-service games survive on constant availability"
X Link 2026-01-09T14:39Z [----] followers, [--] engagements
"Going offline usually means panic refunds and backlash. Epic did it anyway. What players saw was disturbing. During a normal in-game event everything collapsed into a black hole. Then the servers shut down. Reloading didnt work. Restarting didnt help"
X Link 2026-01-09T14:39Z [----] followers, [--] engagements
"For hours then days players could do nothing except watch nothing. The internet lost its mind. People streamed the black hole on Twitch. YouTube filled with theories. Twitter/X was flooded with panic and speculation. Was Fortnite hacked Was this a bug"
X Link 2026-01-09T14:39Z [----] followers, [---] engagements
"Was the game ending forever And Epic Games They stayed completely silent. That silence was the strategy. Most companies rush to explain outages because uncertainty scares users. Epic did the opposite. They let fear curiosity and confusion grow. Why"
X Link 2026-01-09T14:39Z [----] followers, [--] engagements
"Because attention compounds when people dont have answers. Heres the real reason. The blackout secretly marked: The end of Season [--] The launch of Fortnite Chapter [--] Instead of a patch note or trailer Epic turned the transition into an emotional event"
X Link 2026-01-09T14:39Z [----] followers, [--] engagements
"They didnt want players informed. They wanted them invested. This is the psychology behind it. Emotion creates memory. Memory creates meaning. A normal update is forgotten in a week"
X Link 2026-01-09T14:39Z [----] followers, [--] engagements
"A shared moment of uncertaintyexperienced by millions at oncebecomes cultural memory. Fortnite wasnt updated. It was reborn. When the game came back it hit harder. Brand-new map Cleaner visuals Improved mechanics A fresh starting point"
X Link 2026-01-09T14:39Z [----] followers, [--] engagements
"Because players had waited [--] hours the return felt massive. The blackout turned a redesign into a historic comeback. Did players get angry No. They loved it. The drama became part of Fortnites identity. Live events got bigger. Storylines became central"
X Link 2026-01-09T14:39Z [----] followers, [--] engagements
"Fortnite stopped being a game you play. It became a place things happen. The real lesson Epic sacrificed short-term usage for long-term dominance. They understood scarcity better than most businesses ever will"
X Link 2026-01-09T14:39Z [----] followers, [--] engagements
"Turning something off is terrifying. Epic made it powerful. Thats how Fortnite proved it wasnt just a game but a cultural platform"
X Link 2026-01-09T14:40Z [----] followers, [--] engagements
"What if creating never slowed you down Meet Layer Workflows. Upload once scale endlessly. Generate thousands of style-consistent assets and turn creative ideas into nonstop production. The era of manual creative is over. The future of AI creative is here. RT Follow & Reply for free [--] - [---] CUs https://twitter.com/i/web/status/2013238899632705869 https://twitter.com/i/web/status/2013238899632705869"
X Link 2026-01-19T13:15Z [----] followers, [----] engagements
"We just did something thats never been done before: We created a full horror game monster and environment in under an hour using Layer. A creature so creepy it actually feels like it belongs in STRANGER THINGS. Let me show you exactly how we pulled this off ππ§΅"
X Link 2026-01-21T15:40Z [----] followers, [----] engagements
"The main goal from the start was consistency. Random monsters are easy. Making a monster that feels native to the game world is hard. So we focused first on locking the art style before touching the creature"
X Link 2026-01-21T15:40Z [----] followers, [--] engagements
"Once we had a few strong results we used them as concept images to train a custom style in Layer. This step is CRITICAL. Training a style lets you reuse the same visual language later so everything stays cohesive"
X Link 2026-01-21T15:40Z [----] followers, [--] engagements
"With the style ready we generated our first real scene: A dark hallway with rooms on both sides. It was a bit too dark so we used Prompt Edit to add candles in the hallway and rooms. Instantly better. Way creepier"
X Link 2026-01-21T15:40Z [----] followers, [--] engagements
"Next up: the monster. We already had a rough idea humanoid silhouette so it feels grounded. Long teeth. Glowing red eyes. It looked great but we pushed it further by adding horns blood on the fingers and darker lighting"
X Link 2026-01-21T15:40Z [----] followers, [--] engagements
"Now we placed the monster into the environment. And yeah it was almost TOO creepy. So we created a second scene using the same style: A kitchen with stairs where the monster slowly creeps downward"
X Link 2026-01-21T15:40Z [----] followers, [--] engagements
"Same monster Same style. Multiple scenes that all feel like they belong in the same horror game. Thats how we built a terrifying world in under an hour using Layer. Now we want to see what you can make π Share your creations in the comment below https://eu1.hubs.ly/H0qCFv_0 https://eu1.hubs.ly/H0qCFv_0"
X Link 2026-01-21T15:40Z [----] followers, [--] engagements
"First every asset must follow the same isometric angle and perspective. Keep your object centered sized consistently and free from distortion. Even one asset at the wrong angle can throw off the entire set. Captioning is where consistency begins"
X Link 2026-01-26T15:51Z [----] followers, [--] engagements
"Use a simple structure. View asset description. Art style description. For example isometric view of a tall green tree. The art style is 2D isometric pixel art. This clear format ensures the model learns the correct view and style every time"
X Link 2026-01-26T15:51Z [----] followers, [--] engagements
"If your UA team cant ship [----] variations per concept you dont have a UA problem. You have a production problem. And until that changes no amount of targeting tweaks will save your CPI"
X Link 2026-01-27T14:21Z [----] followers, [--] engagements
"We generated [--] scroll-stopping User Acquisition ads with AI in minutes. No designers. No editors. No reshoots. Just one Layer workflow. Heres how to create high-performing UA ads with AI in [--] simple threadsπ§΅"
X Link 2026-01-20T14:50Z [----] followers, [----] engagements
"Isometric assets done wrong break entire games. Layer lets you create perfectly aligned clean production-ready isometric assets every time. Copy the exact workflow we use to get consistent perspective style and clarity below ππ§΅"
X Link 2026-01-26T15:51Z [----] followers, [----] engagements
"In [----] global mobile game ad spend crossed $400B+. Just four years earlier it was closer to $100B. In [----] Facebook Ads CPI was under $2. Today its $6+. Outrageous UA costs arent temporary. Theyre the norm now"
X Link 2026-01-27T14:20Z [----] followers, [--] engagements
"For many teams it feels like UA is broken. So everyone gives the same advice: Improve your targeting. Increase your budget. Blame the algorithm. But that advice is outdated. And thats the real problem"
X Link 2026-01-27T14:20Z [----] followers, [--] engagements
"Weve seen this pattern before. You launch a new ad. It performs well. For [--] days. [--] days. Maybe a week. Then it dies"
X Link 2026-01-27T14:20Z [----] followers, [--] engagements
"And the same questions come back: Is our targeting wrong Should we change the audience Do we need more budget Heres what actually changed. Platforms like Meta TikTok and Google dont reward one perfect ad anymore. They reward volume variation and speed"
X Link 2026-01-27T14:20Z [----] followers, [--] engagements
"Most teams are still playing by old rules. Thats why CPIs keep climbing. In [----] you could test [--] ads and find one winner that scaled for months. Competition was lower. Manual optimizations mattered. Creative was an asset. Fast-forward to today"
X Link 2026-01-27T14:21Z [----] followers, [--] engagements
"The best teams arent replacing creativity; theyre removing friction around it. At Layer AI we help game studios accelerate asset creation across 2D 3D UI video and marketing without breaking style pipelines or creative control. Because when game creators move faster without compromise better games get made. https://eu1.hubs.ly/H0qCFv_0 https://eu1.hubs.ly/H0qCFv_0"
X Link 2026-01-27T14:21Z [----] followers, [--] engagements
"Quick asset is the most dangerous phrase in game development. It sounds innocent. Like a small favor. Reality: it destroys sprints kills momentum and quietly burns out your team. Heres a breakdown of why quick assets are a bigger problem than you think"
X Link 2026-01-28T15:46Z [----] followers, [----] engagements
"STOP wasting time rebuilding the same asset over and over. Smart gaming studios are using Layer Ai to create [--] on-brand variations from one asset in minutes. Heres how they multiply their game art without losing the original style:"
X Link 2026-01-29T15:19Z [----] followers, [----] engagements
"Meet Layer Al: An AI powered tool that learns each creator style and generates pixel perfect assets. People make games but need visuals of characters buttons backgrounds items. Recreating the same assets over and over can be quite exhausting"
X Link 2026-01-29T15:19Z [----] followers, [--] engagements
"Now imagine doing all these at once This tool's promise to creators is simple: speed consistency and control. You get that within a couple of seconds while still preserving your visual style. Studios use this Ai tool process behind the scenes"
X Link 2026-01-29T15:19Z [----] followers, [--] engagements
"Once you see this going back feels impossible. Creating [--] on brand variation from one asset very quick and easy isnt just a theory. Its a demo that you can follow. Step 1: Begin with one base asset. An icon character ui element or anything"
X Link 2026-01-29T15:19Z [----] followers, [--] engagements
"That's not convenience anymore that's leverage. But leverage only works when its visible. You dont sell the idea you prove it. Thats the standard studios trust. If you need more assets and higher quality then this workflow is a must have"
X Link 2026-01-29T15:19Z [----] followers, [--] engagements
"The best teams arent replacing creativity; theyre removing friction around it. At Layer AI we help game studios accelerate asset creation across 2D 3D UI video and marketing without breaking style pipelines or creative control. Because when game creators move faster without compromise better games get made. https://eu1.hubs.ly/H0qCFv_0 https://eu1.hubs.ly/H0qCFv_0"
X Link 2026-01-29T15:19Z [----] followers, [--] engagements
"Lock art direction to prevent weekly drift. Iterate fast without sacrificing quality. Same style. Less chaos. More skins shipping. Tools dont replace artiststhey replace the 6th revision nobody asked for"
X Link 2026-01-30T14:31Z [----] followers, [--] engagements
"The best teams arent replacing creativity; theyre removing friction around it. At Layer AI we help game studios accelerate asset creation across 2D 3D UI video and marketing without breaking style pipelines or creative control. Because when game creators move faster without compromise better games get made. https://eu1.hubs.ly/H0qCFv_0 https://eu1.hubs.ly/H0qCFv_0"
X Link 2026-01-30T14:32Z [----] followers, [--] engagements
"They spent $300 MILLION on a game everyone thought would fail. No multiplayer. No microtransactions. No live service. It went on to sell 10M+ copies. The game that brought back a dead genre:"
X Link 2026-02-03T13:25Z [----] followers, [----] engagements
"The $300M risk accidentally saved an entire genre. Not by chasing the future; but by remembering why people played in the first place. Sometimes the safest bet is making something worth finishing"
X Link 2026-02-03T13:26Z [----] followers, [--] engagements
"The best teams arent replacing creativity; theyre removing friction around it. At Layer AI we help game studios accelerate asset creation across 2D 3D UI video and marketing without breaking style pipelines or creative control. Because when game creators move faster without compromise better games get made. https://eu1.hubs.ly/H0qCFv_0 https://eu1.hubs.ly/H0qCFv_0"
X Link 2026-02-03T13:26Z [----] followers, [--] engagements
"This is where Layer AI comes in. Instead of generating art from generic internet styles Layer trains models directly on your existing assets. Your characters. Your shading. Your proportions. Your visual language. The output already looks like it belongs in your game"
X Link 2026-02-06T16:39Z [----] followers, [--] engagements
"Happy St. Patrick's Day ππͺ #layerai #aiinnovation #aicommunity #aiartcommunity #aigameart #aigameconcept #isometric #flux #livecanvas"
X Link 2025-03-17T18:36Z [----] followers, [---] engagements
"β€ Happy Valentines Day β€ #layerai #klingpro #aiart #aicommunity #aiartcommunity #aivideo #valentinesday"
X Link 2025-02-14T17:47Z [----] followers, [---] engagements
"Layer's 3D models just got an upgrade with the new T/A Pose feature πβ¨ Giving you even more control and flexibility for your character texturing rigging and animations. Try it now #layerai #tripoai #3d #3dai #flux #blender #characteranimation #3dcharacter #aigameart #aicommunity #aiartcommunity https://twitter.com/i/web/status/1902821540049072372 https://twitter.com/i/web/status/1902821540049072372"
X Link 2025-03-20T20:36Z [----] followers, [---] engagements
"You can now Upscale Vectorize and Remove Background on your forges with just a few clicks. Introducing our newly improved "Refine" tools. ππ Making simple adjustments and edits easier than ever. #layerai #aiinnovation #aiartcommunity #vectorimage #vectorize #backgroundremoval #upscale #refiningtools https://twitter.com/i/web/status/1904596019674853856 https://twitter.com/i/web/status/1904596019674853856"
X Link 2025-03-25T18:07Z [----] followers, [---] engagements
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