# ![@chiefmartec Avatar](https://lunarcrush.com/gi/w:26/cr:twitter::14121628.png) @chiefmartec Scott Brinker

Scott Brinker posts on X about hubspot, $eat, cro, stack the most. They currently have [------] followers and [---] posts still getting attention that total [--] engagements in the last [--] hours.

### Engagements: [--] [#](/creator/twitter::14121628/interactions)
![Engagements Line Chart](https://lunarcrush.com/gi/w:600/cr:twitter::14121628/c:line/m:interactions.svg)

- [--] Week [-----] +18%
- [--] Month [-----] +420%
- [--] Months [-----] +147%
- [--] Year [------] -95%

### Mentions: [--] [#](/creator/twitter::14121628/posts_active)
![Mentions Line Chart](https://lunarcrush.com/gi/w:600/cr:twitter::14121628/c:line/m:posts_active.svg)

- [--] Months [--] +25%
- [--] Year [--] -72%

### Followers: [------] [#](/creator/twitter::14121628/followers)
![Followers Line Chart](https://lunarcrush.com/gi/w:600/cr:twitter::14121628/c:line/m:followers.svg)

- [--] Week [------] -0.01%
- [--] Month [------] -0.14%
- [--] Months [------] -0.54%
- [--] Year [------] -1.40%

### CreatorRank: [---------] [#](/creator/twitter::14121628/influencer_rank)
![CreatorRank Line Chart](https://lunarcrush.com/gi/w:600/cr:twitter::14121628/c:line/m:influencer_rank.svg)

### Social Influence

**Social category influence**
[technology brands](/list/technology-brands)  26.21% [vc firms](/list/vc-firms)  2.91% [finance](/list/finance)  2.91% [stocks](/list/stocks)  0.97% [social networks](/list/social-networks)  0.97%

**Social topic influence**
[hubspot](/topic/hubspot) 20.39%, [$eat](/topic/$eat) #12, [cro](/topic/cro) 4.85%, [stack](/topic/stack) 3.88%, [ai](/topic/ai) 2.91%, [state of](/topic/state-of) 2.91%, [generative](/topic/generative) 1.94%, [$dave](/topic/$dave) 1.94%, [shoutout](/topic/shoutout) 1.94%, [adobe](/topic/adobe) 1.94%

**Top accounts mentioned or mentioned by**
[@hubspot](/creator/undefined) [@digitaltonto](/creator/undefined) [@hubspots](/creator/undefined) [@techcrunch](/creator/undefined) [@hughdurkin](/creator/undefined) [@tomfishburne](/creator/undefined) [@adobe](/creator/undefined) [@interpublicipg](/creator/undefined) [@jillrowley](/creator/undefined) [@bhalligan](/creator/undefined) [@dharmesh](/creator/undefined) [@iamgkennedy](/creator/undefined) [@openai](/creator/undefined) [@timash](/creator/undefined) [@yfxmarketer](/creator/undefined) [@kidehen](/creator/undefined) [@impactbnd](/creator/undefined) [@sendtrumpet](/creator/undefined) [@jpgg](/creator/undefined) [@christinemhall](/creator/undefined)

**Top assets mentioned**
[Brinker International, Inc. (EAT)](/topic/$eat) [Dave Inc. (DAVE)](/topic/$dave) [Microsoft Corp. (MSFT)](/topic/microsoft) [Alphabet Inc Class A (GOOGL)](/topic/$googl) [Flux (FLUX)](/topic/flux) [Frontier (FRONT)](/topic/frontier) [Stacks (STX)](/topic/stacks) [Rapids (RPD)](/topic/rapids) [Frontline Ltd. (FRO)](/topic/$fro)
### Top Social Posts
Top posts by engagements in the last [--] hours

"Great to see ecosystems getting more recognition as a crucial part of GTM strategy. 🙌 This is my favorite graph from Battery Ventures' new State of AI report showing the relative importance of different kinds of competitive moats workflows data integrations team & domain expertise and product velocity from early-stage to growth-stage to late-stage ventures. (I've annotated Battery's graph with approximate percentages and side notes. Not to create a false precision the size of these bands are merely Battery's best judgment which I happen to agree with but to make it a little easier to compare"  
[X Link](https://x.com/chiefmartec/status/2004568297157587017)  2025-12-26T15:01Z 43.2K followers, [----] engagements


"It's easy to pile on all the ways in which SaaS is threatened. What's much more interesting is the potential path to its salvation. I have thoughts. 😀 Yesterday's newsletter introduces the concept of context-as-a-service (CaaS) and why it could be a phenomenal opportunity for a new generation of software platforms. Existing SaaS platforms can make this transformation. In fact their core expertise is a tremendous and portable asset in this new framing that I propose. That said it's not an easy transformation. The hardest aspect of it for many will be that this only works as a true platform"  
[X Link](https://x.com/chiefmartec/status/2020202212677357702)  2026-02-07T18:25Z 43.2K followers, [----] engagements


"You know its pretty remarkable how many SuperBowl ads are #martech or martech-adjacent"  
[X Link](https://x.com/chiefmartec/status/2020650510056132869)  2026-02-09T00:06Z 43.2K followers, [---] engagements


"Love this case study of how @Impactbnd uses integrations from @HubSpot's app ecosystem to drive sales success: more deals closed faster 💰 Ecosystems FTW 🙌"  
[X Link](https://x.com/chiefmartec/status/1725290293597987199)  2023-11-16T23:10Z 44.5K followers, [---] engagements


"Taking a fresh pass at illustrating the difference between consolidation and aggregation. #martech"  
[X Link](https://x.com/chiefmartec/status/1726950708971446465)  2023-11-21T13:08Z 44.3K followers, [----] engagements


"Announcing the @HubSpot + @sendtrumpet Partnership: Unlock Faster Deal Workflows #martech"  
[X Link](https://x.com/chiefmartec/status/1729898468569714812)  2023-11-29T16:21Z 44.5K followers, [---] engagements


"System of intelligence generative AI at the app layer #martech Excellent article by @jpgg and the concept of a "super dataset." "A core focus for these products should be integrations with the ability to ingest clean and label the data.""  
[X Link](https://x.com/chiefmartec/status/1733498660355268972)  2023-12-09T14:47Z 44.5K followers, [---] engagements


""Sheth and Sisodia make the case that an industry structure consisting of three large generalists and numerous smaller specialists generates a competitive environment that is 'optimal' for firm stability and profitability.""  
[X Link](https://x.com/chiefmartec/status/1734001577470390309)  2023-12-11T00:06Z 44.5K followers, [----] engagements


"Zuper dons field service management cape for small business enterprise customers by @christinemhall @techcrunch Congratulations @ZuperInc team 🚀 And thank you for being a terrific @HubSpot App Partner 🙏"  
[X Link](https://x.com/chiefmartec/status/1734963276704813236)  2023-12-13T15:47Z 44.5K followers, [---] engagements


"Martech systems have been steadily increasing in complexity. In general UI/UX across stacks have gotten more complex too. Generative AI agents and user interfaces are the first major innovation reducing complexity for the user (even if the system gets more complex). #martech"  
[X Link](https://x.com/chiefmartec/status/1739668641715535936)  2023-12-26T15:25Z 44.5K followers, 11.7K engagements


"Excited to discuss this new report on the State of Platforms with @ashermathew @jmcbain and Kelly Sarabyn from @PartnerLeaders @Canalys and @HubSpot"  
[X Link](https://x.com/chiefmartec/status/1742685001496563825)  2024-01-03T23:10Z 44.4K followers, [----] engagements


"How to Build a SaaS Platform 3rd-Party Developers Will Love Written [--] years ago on my journey to build @HubSpot's app ecosystem. These principles continue to be my guide. Excited about the road ahead and so grateful to our wonderful partners & team 🧡"  
[X Link](https://x.com/anyuser/status/1743258148083843296)  2024-01-05T13:08Z [--] followers, [----] engagements


"@hughdurkin @HubSpot Then it was worth it for that alone 100X over"  
[X Link](https://x.com/chiefmartec/status/1743282781340246080)  2024-01-05T14:46Z 44.5K followers, [--] engagements


"@jeffrschneider @HubSpot Lots of systems of records with APIs. Relatively small number that have become significant platforms. And a subset of those that are "loved" by developers"  
[X Link](https://x.com/anyuser/status/1743327766345351422)  2024-01-05T17:45Z [--] followers, [--] engagements


"Is Multi-modal AI the Future of Retail by Han HELOIR Ph.D. ☕ in @gitconnected #martech"  
[X Link](https://x.com/chiefmartec/status/1746278499730547154)  2024-01-13T21:10Z 44.5K followers, [----] engagements


"The best part of working in platform ecosystems is the amazing better together stories they produce: @Typeform + @HubSpot Conversational Forms Tutorial #martech"  
[X Link](https://x.com/chiefmartec/status/1753446364766200021)  2024-02-02T15:52Z 44.5K followers, [----] engagements


"Apparently they also play football in the intermissions between the Super Bowl of Advertising. Super Bowl Ad Playbook by @tomfishburne #martech"  
[X Link](https://x.com/chiefmartec/status/1754496615405031442)  2024-02-05T13:26Z 44.4K followers, [---] engagements


"Two things from the latest @WinterberryGrp report: #martech First 🙌 my marketing ops friends. "Marketing automation" is the top talent in demand and not one that marketing managers frequently use contract talent for. Martech is a core competency"  
[X Link](https://x.com/chiefmartec/status/1754859906883006485)  2024-02-06T13:29Z 44.4K followers, [---] engagements


"I 🧡 the @G2dotcom Best Software Awards. Great to see @HubSpot top the list in Marketing with some of our key App Partners in the Top [--] too. Note: [--] products are new to the Top [--] from [----] to [----] a 28% shuffle. #martech never stands still"  
[X Link](https://x.com/chiefmartec/status/1754896746503692713)  2024-02-06T15:56Z 44.5K followers, [---] engagements


"@markevans Almost sounds like every great era of human civilization. 😀"  
[X Link](https://x.com/chiefmartec/status/1760517640450105454)  2024-02-22T04:11Z 44.5K followers, [--] engagements


"It's the end of martech as we know it (and I feel fine)"  
[X Link](https://x.com/chiefmartec/status/1760609715883483509)  2024-02-22T10:17Z 44.5K followers, [----] engagements


"Not entirely sure I grok the architecture here but if "data mullet" doesn't make its way into tech stack lingo I'll be very disappointed. 😂 Your new Data Architecture The Data Mullet: Business in the Front Party in the back by @mosesjones #martech"  
[X Link](https://x.com/chiefmartec/status/1761429209757426017)  2024-02-24T16:33Z 44.5K followers, [----] engagements


"Essential @HubSpot Apps For Marketers HubSpot Integrations"  
[X Link](https://x.com/chiefmartec/status/1762096480603570626)  2024-02-26T12:45Z 44.5K followers, [---] engagements


"How "composable" are martech stacks today Let's answer this in a non-BS way. My #martech friends: Please PLEASE take this 5-minute survey to shed light on this over-hyped but under-defined topic. We'll publicly share all the results. Thank you 🙏"  
[X Link](https://x.com/chiefmartec/status/1762107002271019452)  2024-02-26T13:27Z 44.5K followers, [---] engagements


"Well SaaS tech stacks shrank from [----] to [----]. but only by 8%. You were expecting more HT @getzylo #martech"  
[X Link](https://x.com/chiefmartec/status/1762462922146537689)  2024-02-27T13:01Z 44.5K followers, [---] engagements


"Terrific overview of the space and best-in-class products in each. Building a Data Platform in [----] by Dave Melillo #martech Shout-out to @HubSpot App Partners @AirbyteHQ @Amplitude_HQ @Fivetran @HightouchData @Segment & @SnowflakeDB"  
[X Link](https://x.com/chiefmartec/status/1763180330456957110)  2024-02-29T12:32Z 44.5K followers, [---] engagements


"Hey @Adobe & @InterpublicIPG. This was a super intriguing press release. Been trying to find something on the web that actually describes this IPG Engine platform. Can you point me in the right direction Thanks https://www.interpublic.com/news/ipg-forges-first-to-market-partnership-with-adobe-to-revolutionize-content-creation-for-brands-and-marketers/ https://www.interpublic.com/news/ipg-forges-first-to-market-partnership-with-adobe-to-revolutionize-content-creation-for-brands-and-marketers/"  
[X Link](https://x.com/chiefmartec/status/1763977814724780205)  2024-03-02T17:20Z 44.1K followers, [----] engagements


"@ericmatisoff @Adobe @InterpublicIPG Got that. How does it integrate with IPG Engine"  
[X Link](https://x.com/chiefmartec/status/1764028223036473485)  2024-03-02T20:41Z 44.5K followers, [---] engagements


"@Calendly @HubSpot Love this integration 🧡"  
[X Link](https://x.com/chiefmartec/status/1770453728765661616)  2024-03-20T14:13Z 44.5K followers, [--] engagements


"Great new study from @HubSpot @HubSpotStartups on how startup founders (n 1000) are adopting AI in their GTM strategy. Cool graph of the most popular tools they're using for different GTM functions. #martech https://www.hubspot.com/startups/reports/ai-gtm-strategy https://www.hubspot.com/startups/reports/ai-gtm-strategy"  
[X Link](https://x.com/chiefmartec/status/1772943325454078274)  2024-03-27T11:06Z 44.4K followers, [----] engagements


"Schrdinger's Martech Landscape: Until you observe the new landscape on #MartechDay (May 7) it's in a superimposed state of both contraction and expansion. Register for our free on-demand event to be the first to see when we let the cat out of the bag: https://martechday.com https://martechday.com"  
[X Link](https://x.com/chiefmartec/status/1784197578575245390)  2024-04-27T12:27Z 44.4K followers, [----] engagements


"Data *is* the new oil. Until today the worlds most capital intensive industry had been oil. Microsoft and Google both now match Saudi Armaco the largest player by some distance in spend. - @JPCastlin"  
[X Link](https://x.com/chiefmartec/status/1786309196574531801)  2024-05-03T08:17Z 44.4K followers, [---] engagements


"3 counterintuitive surprises about composable martech stacks in The State of Martech [----] report #martech https://chiefmartec.com/2024/05/3-counterintuitive-surprises-about-composable-martech-stacks-in-the-state-of-martech-2024-report/ https://chiefmartec.com/2024/05/3-counterintuitive-surprises-about-composable-martech-stacks-in-the-state-of-martech-2024-report/"  
[X Link](https://x.com/chiefmartec/status/1789976620574322756)  2024-05-13T11:10Z 44.5K followers, [----] engagements


"Packed room here at the SME Digital & Innovation Conference in San Juan. Excited to give the keynote on Marketing Technology in the Age of AI. #martech"  
[X Link](https://x.com/chiefmartec/status/1791111422656586239)  2024-05-16T14:20Z 44.5K followers, [---] engagements


"@jill_rowley @bhalligan @dharmesh @HubSpot Aw kind of you to say. Its definitely a full team effort with the real kudos due to our wonderful partners. So grateful to be able to work with so many innovative companies on a truly connected platform ecosystem"  
[X Link](https://x.com/chiefmartec/status/1791480934560043390)  2024-05-17T14:48Z 44.5K followers, [---] engagements


"@hughdurkin @jill_rowley @bhalligan @dharmesh @HubSpot Thank you my friend. 🙏"  
[X Link](https://x.com/chiefmartec/status/1791482409243853134)  2024-05-17T14:54Z 44.5K followers, [--] engagements


"Had a wonderful dinner with speakers at the ANAs Marketing Technology for Marketers Conference this evening. Renown martech and marketing ops leaders from some of the worlds best known brands. One of them said they had read the article in Harvard Business Review that Laura McClellan and I wrote [--] years ago and that they decided then that was the career they wanted to pursue. And they did. Stories like that mean the world to me. Seeing the success of talented individuals who are driven by a passion for unlocking the creative power at the intersection of marketing and technology is so"  
[X Link](https://x.com/chiefmartec/status/1792730659879870902)  2024-05-21T01:34Z 44.5K followers, [----] engagements


"GenAI Squared. How Can a Product Avoid the Downfall of Most LLM-driven Startups by Alexey Evdokimov #martech https://ai.gopubby.com/genai-squared-how-can-a-product-avoid-the-downfall-of-most-llm-driven-startups-183619ab7883 https://ai.gopubby.com/genai-squared-how-can-a-product-avoid-the-downfall-of-most-llm-driven-startups-183619ab7883"  
[X Link](https://x.com/chiefmartec/status/1812459032747110502)  2024-07-14T12:08Z 44.5K followers, [---] engagements


"Pretty cool AI business agent startup @bardeenai pulls in strategic investment from @Dropbox and @Hubspot #martech https://techcrunch.com/2024/08/08/ai-business-agent-startup-bardeen-pulls-in-strategic-investment-from-dropbox-and-hubspot/ https://techcrunch.com/2024/08/08/ai-business-agent-startup-bardeen-pulls-in-strategic-investment-from-dropbox-and-hubspot/"  
[X Link](https://x.com/chiefmartec/status/1821535829615137222)  2024-08-08T13:15Z 44.6K followers, [---] engagements


"Will AI technologies deployed by #martech vendors make your experience as a BUYER better or worse Which ones fill you with hope Which ones fill you with dread Please take a minute to answer that and [--] other questions: Will publish the full results https://www.surveymonkey.com/r/love-hate-martech https://www.surveymonkey.com/r/love-hate-martech"  
[X Link](https://x.com/chiefmartec/status/1825559914686959932)  2024-08-19T15:46Z 44.6K followers, [---] engagements


"The Top [---] Gen AI Consumer Apps (3rd Edition) by @a16z #martech https://a16z.com/100-gen-ai-apps-3/ https://a16z.com/100-gen-ai-apps-3/"  
[X Link](https://x.com/chiefmartec/status/1826616398053081303)  2024-08-22T13:44Z 44.6K followers, [---] engagements


"This stood out to me in the latest @ICONIQGrowth report: for software businesses $25M which is the vast majority software businesses 24% of their revenue comes from services. More evidence of software + services converging #martech"  
[X Link](https://x.com/chiefmartec/status/1834958794100490644)  2024-09-14T14:14Z 44.6K followers, [---] engagements


"Seen a lot of @HubSpot partner ecosystem excitement coming out of last week's #INBOUND24 event I can help quantify it with this latest estimate from @IDC of the $29 billion opportunity for our App Partners & Solutions Partners. Get IDC's brief here: https://offers.hubspot.com/hubspot-ecosystem-idc https://offers.hubspot.com/hubspot-ecosystem-idc"  
[X Link](https://x.com/chiefmartec/status/1839672757522505752)  2024-09-27T14:25Z 44.6K followers, [---] engagements


"The Flux Image Generator agent in @dharmesh's network is pretty cool. #martech https://agent.ai/agent/fluximage http://Agent.AI https://agent.ai/agent/fluximage http://Agent.AI"  
[X Link](https://x.com/chiefmartec/status/1842561825201950812)  2024-10-05T13:45Z 44.3K followers, [----] engagements


"From @dentsu_global's latest B2B Superpowers Index report it's interesting to see how poor the B2B buyer's journey is perceived to be from customers. This is a huge opportunity. #martech"  
[X Link](https://x.com/chiefmartec/status/1842996558406779096)  2024-10-06T18:33Z 44.6K followers, [---] engagements


"Hypothesis: To date (before AI) much of the work in marketing was production and analysis very labor intensive. Creative was always highly valued but as a % of resources allocated to it limited. Martech and marketing ops have been increasing appreciated but still often underresourced and undervalued. In the years ahead (after AI) production & analysis work by humans will shrink dramatically as AI and automation will do more of that. Creatives will be even more empowered with AI tools. Much more creative work will be done with increased speed and range. At the same time the technology and"  
[X Link](https://x.com/chiefmartec/status/1845072013616087306)  2024-10-12T12:00Z 44.3K followers, [----] engagements


"How easy is it for marketers to get buy-in from IT and legal to share first-party data with their agencies Short answer: not particularly easy. Important to have guardrails here but standards are ill-defined still. #martech Cited from: https://page.funnel.io/agency-acceleration https://page.funnel.io/agency-acceleration"  
[X Link](https://x.com/chiefmartec/status/1846163337723134054)  2024-10-15T12:16Z 44.3K followers, [---] engagements


"Super interesting view of gen AI use cases that marketers piloted in [----] (x-axis) and scaled in [----] (y-axis). From "How CMOs Are Shaping Their GenAI Future" article by @BCG #martech https://www.bcg.com/publications/2024/how-cmos-are-shaping-their-genai-future https://www.bcg.com/publications/2024/how-cmos-are-shaping-their-genai-future"  
[X Link](https://x.com/chiefmartec/status/1847251191282987305)  2024-10-18T12:19Z 43.4K followers, [----] engagements


"Excellent article by Sonya Huang and Pat Grady of @Sequoia "The Agentic Reasoning Era Begins" and the $10 trillion opportunity with service-as-a-software: "Thanks to agentic reasoning the AI transition is service-as-a-software. Software companies turn labor into software. That means the addressable market is not the software market but the services market measured in the trillions of dollars." https://www.sequoiacap.com/article/generative-ais-act-o1/ https://www.sequoiacap.com/article/generative-ais-act-o1/ https://www.sequoiacap.com/article/generative-ais-act-o1/"  
[X Link](https://x.com/chiefmartec/status/1848032752387674265)  2024-10-20T16:05Z 43.4K followers, 224.6K engagements


"Great to see @HubSpot featured as a leading marketing and customer engagement platform in The Modern Marketing Data Stack report just released by @Snowflake. How top marketers are thriving in a world redefined by AI privacy and data gravity. #martech https://www.snowflake.com/en/the-modern-marketing-data-stack-report/ https://www.snowflake.com/en/the-modern-marketing-data-stack-report/"  
[X Link](https://x.com/chiefmartec/status/1848810592028561710)  2024-10-22T19:36Z 44.6K followers, [----] engagements


"AI agents that create micro software programs on-the-fly to fulfill requests often without the person requesting even being aware that a software program was written and executed on their behalf are the next stage of the democratization of software development. #martech"  
[X Link](https://x.com/chiefmartec/status/1849695412594122950)  2024-10-25T06:12Z 43.4K followers, [---] engagements


"@OpenPhone @JurajPal @HubSpot Thanks for having me as your guest"  
[X Link](https://x.com/chiefmartec/status/1853882293481619821)  2024-11-05T19:29Z 44.4K followers, [--] engagements


"Lake Wobegon effect. #martech"  
[X Link](https://x.com/chiefmartec/status/1858508893132906530)  2024-11-18T13:53Z 44K followers, [---] engagements


"What's really happening with generative AI in #martech and #marketing as we head into [----] I can't wait to share it with you next week when we release our MARTECH FOR [----] report. 🔥 ➡ The most comprehensive survey of real gen AI use cases in marketing ➡ Startups vs. incumbents in the gen AI battle of the martech landscape ➡ Introduction to the "hypertail" of "instant software" in marketing ➡ Service-as-a-Software as the new substitute in the martech stack ➡ Foundations of an AI (agent) martech stack: data content & APIs Frans Riemersma and I are just polishing our deck for the webinar we'll"  
[X Link](https://x.com/chiefmartec/status/1861018171479576796)  2024-11-25T12:04Z 44.1K followers, [---] engagements


"Helpful map of components within an "AI agent stack" by @Letta_AI: #martech https://www.letta.com/blog/ai-agents-stack https://www.letta.com/blog/ai-agents-stack"  
[X Link](https://x.com/chiefmartec/status/1864281515783250356)  2024-12-04T12:12Z 44K followers, [---] engagements


"@CDPInstitute @dataiku @databricks @RiemersmaFrans @CapitalOne Thanks for the shout-out"  
[X Link](https://x.com/chiefmartec/status/1864750830181663016)  2024-12-05T19:16Z 44K followers, [---] engagements


"I agree with these [--] points in this article if not exactly the headline. Yes the tech is still immature. But it will improve quickly. OpenAIs Sora Is About To Make Traditional Marketing Obsolete Heres What You Need to Know by @janoleroux #martech https://link.medium.com/o4lhhlhhdPb https://link.medium.com/o4lhhlhhdPb"  
[X Link](https://x.com/chiefmartec/status/1866454177502867738)  2024-12-10T12:05Z 44K followers, [---] engagements


"AWS announced their zero-ETL integrations across applications on their infrastructure at re:Invent earlier this month: This is a perfect example of hyperscalers leveraging their connective tissue across the entire tech stack as I discussed in our Martech for [----] report. If you haven't read Martech for [----] you can pick up a free copy here: #martech https://chiefmartec.com/2024/12/martech-for-2025-a-brand-new-108-page-report-on-ai-use-cases-stack-foundations-and-market-structure/"  
[X Link](https://x.com/chiefmartec/status/1873068016683847828)  2024-12-28T18:06Z 44K followers, [----] engagements


"AI sales rep startups are booming. So why are VCs wary via @techcrunch https://techcrunch.com/2024/12/26/ai-sdr-startups-are-booming-so-why-are-vcs-wary/ https://techcrunch.com/2024/12/26/ai-sdr-startups-are-booming-so-why-are-vcs-wary/"  
[X Link](https://x.com/chiefmartec/status/1873323865990148259)  2024-12-29T11:03Z 44K followers, [---] engagements


"Updated AI Automation & Agents Market Map from @InsightPartners #martech https://www.insightpartners.com/ideas/state-of-the-ai-agent-ecosystem-use-cases-and-learnings-for-technology-builders-and-buyers/ https://www.insightpartners.com/ideas/state-of-the-ai-agent-ecosystem-use-cases-and-learnings-for-technology-builders-and-buyers/"  
[X Link](https://x.com/chiefmartec/status/1874087530951496119)  2024-12-31T13:37Z 44K followers, [----] engagements


"Happy New Year Let's start by talking about the big battle in the tech stack that [----] will surely see. AI agents are the new iPaaS and the next frontier of intense competition in digital ops orchestration #martech https://chiefmartec.com/2025/01/ai-agents-are-the-new-ipaas-and-the-next-frontier-of-intense-competition-in-digital-ops-orchestration/ https://chiefmartec.com/2025/01/ai-agents-are-the-new-ipaas-and-the-next-frontier-of-intense-competition-in-digital-ops-orchestration/"  
[X Link](https://x.com/chiefmartec/status/1874816377795842115)  2025-01-02T13:53Z 44K followers, [----] engagements


"The Martech Weekly newsletter by Keanu Taylor and Juan Mendoza is always a good read. I really like this graphic in this week's issue on the re-bundling of CDPs been quite an spree of M&A in that category recently Categories in #martech are messy which makes it hard to do comparisons. This chart illustrates that challenge perfectly"  
[X Link](https://x.com/chiefmartec/status/1881007203538141205)  2025-01-19T15:53Z 43.9K followers, [----] engagements


"Just used OpenAI's Operator agent to go have a conversation with the chatbot of a major ecosystem marketplace to do research on a category of #martech products. Consider me 🤯. Buyer agent to seller agent interactions are going to be big. And soon. Like this year soon"  
[X Link](https://x.com/chiefmartec/status/1882785447669346717)  2025-01-24T13:40Z 43.9K followers, [----] engagements


"I am excited to share that I'll be speaking at @Twilios upcoming virtual event CDP Live: Building a Customer-Centric Future on February [--] Well be diving into how businesses can build smarter more agile tech stacks to unlock the full potential of their customer data. Save your spot here: #martech http://bit.ly/3Q2mcJh http://bit.ly/3Q2mcJh"  
[X Link](https://x.com/chiefmartec/status/1886918889050714255)  2025-02-04T23:24Z 43.8K followers, [---] engagements


"Great read. Will AI agents eat SaaS #martech https://open.substack.com/pub/sandhya/p/will-ai-agents-eat-saas https://open.substack.com/pub/sandhya/p/will-ai-agents-eat-saas"  
[X Link](https://x.com/chiefmartec/status/1888942770720497804)  2025-02-10T13:27Z 43.8K followers, [---] engagements


"Been a lot of chatter about shifts in SEO and impact on the @HubSpot blog. However I'm in the middle of using @OpenAI's Deep Research on a number of queries and it's cool to see how many times it finds its way to the HubSpot blog as part of its "thinking out loud" process. Great authoritative content ain't dead. It's never been more valuable. #martech"  
[X Link](https://x.com/chiefmartec/status/1889312630692602016)  2025-02-11T13:56Z 43.8K followers, [---] engagements


"@I_Am_GKennedy @HubSpot @OpenAI Not often. But the information impacts what I think"  
[X Link](https://x.com/chiefmartec/status/1889482561384001768)  2025-02-12T01:12Z 43.8K followers, [--] engagements


"@I_Am_GKennedy @HubSpot @OpenAI At least certainly hard to attribute. Wanamakers Ghost"  
[X Link](https://x.com/chiefmartec/status/1889483872452157473)  2025-02-12T01:17Z 43.8K followers, [--] engagements


"Today is HubSpot's Ecosystem Kick-Off with our 1800+ App Partners and 7000+ Solutions Partners. While most of the information shared is confidential to partners there's one big piece of data I'm thrilled to share with you: The brand new IDC report AI Everywhere Drives a $30 Billion Opportunity Across the Global HubSpot Ecosystem authored by OG #martech analysts Gerry Murray and Roger Beharry Lall reveals just how much the HubSpot ecosystem has grown over the past few years. 🚀 A huge thank you to all our partners who bring so much joint value to our 248000+ customers. We couldn't do this"  
[X Link](https://x.com/chiefmartec/status/1894787099997745302)  2025-02-26T16:30Z 43.7K followers, [---] engagements


"The AI Agent Infrastructure Stack Three Defining Layers: Tools Data and Orchestration #martech https://www.madrona.com/ai-agent-infrastructure-three-layers-tools-data-orchestration/ https://www.madrona.com/ai-agent-infrastructure-three-layers-tools-data-orchestration/"  
[X Link](https://x.com/chiefmartec/status/1896289960850034814)  2025-03-02T20:02Z 43.7K followers, [----] engagements


"#MartechDay is just one week away Sign up now to be the first to get The State of Martech [----] report the latest Marketing Technology Landscape supergraphic and a collection of all martech stacks entered into this year's Stackie Awards. In addition to these takeaway assets you can catch an in-depth keynote from Frans Riemersma and myself or watch it on-demand any time in May. Plus six candid expert interviews with executives from our sponsors GrowthLoop Hightouch MetaRouter MoEngage Progress and SAS. All assets and sessions are free if you register: See you there #martech"  
[X Link](https://x.com/chiefmartec/status/1917208507801276858)  2025-04-29T13:25Z 43.6K followers, [---] engagements


"Released just minutes ago the new [----] Marketing Technology Landscape Over the past [--] years it's grown to over [-----] products. That's a staggering 100X growth 10156%. But beneath that mind-numbing number is a fascinating story of how marketing and martech are evolving in the age of AI. While the scale of the landscape grew a modest 9% from [----] to [----] mostly with new AI-native martech startups it also saw significant churn from the previous generation of martech ventures. I've written up some of my "hot takes" on this hot mess on chiefmartec: It includes a hi-res clickable 40MB PDF of the"  
[X Link](https://x.com/chiefmartec/status/1919770027407872075)  2025-05-06T15:03Z 43.4K followers, [----] engagements


""Ooo look The AI expansion kit just arrived. on a forklift." Marketing Technology by @tomfishburne @marketoonist #martech https://marketoonist.com/2025/08/marketing-technology.html https://marketoonist.com/2025/08/marketing-technology.html"  
[X Link](https://x.com/chiefmartec/status/1954899285239017589)  2025-08-11T13:34Z 43.4K followers, [---] engagements


"1967 was the Summer of Love; we will remember [----] as the Summer of Vibes #martech https://chiefmartec.com/2025/08/1967-was-the-summer-of-love-we-will-remember-2025-as-the-summer-of-vibes/ https://chiefmartec.com/2025/08/1967-was-the-summer-of-love-we-will-remember-2025-as-the-summer-of-vibes/"  
[X Link](https://x.com/chiefmartec/status/1961039022219768150)  2025-08-28T12:11Z 43.4K followers, [---] engagements


"thanks for "Data as a new marketing channel" tweets @Digitaltonto @lisejanody @digitalassetman http://bit.ly/a7ajr8"  
[X Link](https://x.com/chiefmartec/status/20127332490)  2010-08-02T09:36Z 43.4K followers, [--] engagements


"RT @tim_ash it's true - 50% off of ConversionConference.com Day in SF - Aug 19th - promo code "CCSF108" #cro #lpo"  
[X Link](https://x.com/chiefmartec/status/20486100351)  2010-08-06T17:32Z 44.6K followers, [--] engagements


"Content Marketing + Conversion Optimization http://selnd.com/9aDJ8a #CRO #marketing"  
[X Link](https://x.com/chiefmartec/status/20879909458)  2010-08-11T12:00Z 44.6K followers, [--] engagements


"terrific interview with @tim_ash by @stonetemple on landing page optimization http://bit.ly/ccYsat #lpo #cro"  
[X Link](https://x.com/chiefmartec/status/23131431659)  2010-09-06T09:21Z 44.6K followers, [--] engagements


"Thought Microsites Were Dead Think Again http://t.co/OGSGr8x #cro #marketing http://searchengineland.com/thought-microsites-were-dead-think-again-49719 http://searchengineland.com/thought-microsites-were-dead-think-again-49719"  
[X Link](https://x.com/chiefmartec/status/23901650883)  2010-09-08T10:08Z 44.6K followers, [--] engagements


"RT @ioninteractive [--] minutes until our Guide to Online Testing webinar begins http://bit.ly/aEkKLC Register now join us #cro #abtest #mvt"  
[X Link](https://x.com/chiefmartec/status/24586894960)  2010-09-15T16:56Z 44.6K followers, [--] engagements


""it is not truth we seek but competitive advantage" -- Marketing Numbers Math and Science http://t.co/Fhb1PvtXJH by @DigitalTonto http://p.ost.im/p/erjAAQ http://p.ost.im/p/erjAAQ"  
[X Link](https://x.com/chiefmartec/status/309260368050532352)  2013-03-06T11:13Z 43.4K followers, [--] engagements


""Like big data big testing is a native approach to marketing in a digital world." http://t.co/Sxx45Mg39w #marketing #CMO http://www.chiefmarketer.com/b2b/big-data-is-good-but-big-testing-is-better-14052013 http://www.chiefmarketer.com/b2b/big-data-is-good-but-big-testing-is-better-14052013"  
[X Link](https://x.com/chiefmartec/status/334637598658146304)  2013-05-15T11:53Z 43.4K followers, [--] engagements


"@Digitaltonto fascinating stuff although I'm wary of the limits of simulating of humans -- Nassim Taleb would probably advise caution"  
[X Link](https://x.com/chiefmartec/status/334640649833967616)  2013-05-15T12:05Z 43.4K followers, [--] engagements


"@Digitaltonto hey if it works use it I agree simulation has great value but must remember the model is not reality cc: @fivethirtyeight"  
[X Link](https://x.com/chiefmartec/status/334642885821607939)  2013-05-15T12:14Z 43.4K followers, [--] engagements


"@Digitaltonto it's hard to even put any accurate probability on such things"  
[X Link](https://x.com/chiefmartec/status/334644327773003776)  2013-05-15T12:19Z 43.4K followers, [--] engagements


"@Digitaltonto to your point it's hard to actually test all [-----] things in reality so if a sim helps you decide which ones to test good"  
[X Link](https://x.com/chiefmartec/status/334645217179353088)  2013-05-15T12:23Z 43.4K followers, [--] engagements


"Fire the funnel -- [--] stages of the real buyer's journey http://t.co/nD2tru6aFy #marketing #CMO -- hat tip to @loriwizdo http://chiefmartec.com/2013/09/fire-funnel-5-stages-real-buyers-journey/ http://chiefmartec.com/2013/09/fire-funnel-5-stages-real-buyers-journey/"  
[X Link](https://x.com/chiefmartec/status/381879687783260160)  2013-09-22T20:36Z 43.4K followers, [--] engagements


"@Digitaltonto ha sounds like a paper dying to be written: Brownian Motion in the Marketing Maelstrom"  
[X Link](https://x.com/chiefmartec/status/382125310700826624)  2013-09-23T12:52Z 43.4K followers, [--] engagements


"Wikipedia entry on "marketing plan" can't make up its mind: [--] P's [--] P's [--] P's or [--] P's http://t.co/UEbGf9jt15 -- how about one P: profit http://en.wikipedia.org/wiki/Marketing_plan http://en.wikipedia.org/wiki/Marketing_plan"  
[X Link](https://x.com/chiefmartec/status/387526166858313728)  2013-10-08T10:33Z 43.4K followers, [--] engagements


"@bradm262run thanks I'm a big fan of @Digitaltonto too"  
[X Link](https://x.com/chiefmartec/status/414091667428216833)  2013-12-20T17:55Z 43.4K followers, [--] engagements


"Navigating the Marketing Technology Rapids -- slides from my #marketingopssummit presentation http://t.co/B7crtdF4s5 http://www.slideshare.net/sjbrinker/marketing-technology-strategy http://www.slideshare.net/sjbrinker/marketing-technology-strategy"  
[X Link](https://x.com/chiefmartec/status/446409169004797952)  2014-03-19T22:13Z 44.6K followers, [--] engagements


"What the CEO needs to know about search marketing http://ff.im/b2rQH"  
[X Link](https://x.com/chiefmartec/status/5456941110)  2009-11-05T19:01Z 44.6K followers, [--] engagements


"(1/3) Laura McLellan @lauramclellan retired from @Gartner_inc today. She's been an amazing champion for the reimagining of marketing"  
[X Link](https://x.com/chiefmartec/status/596827059042680832)  2015-05-09T00:00Z 43.4K followers, [--] engagements


"The race for the #1 and #2 marketing technology brands #MarTech http://chiefmartec.com/2015/12/race-1-2-marketing-technology-brands/ http://chiefmartec.com/2015/12/race-1-2-marketing-technology-brands/"  
[X Link](https://x.com/chiefmartec/status/673611955668656129)  2015-12-06T21:16Z 44.6K followers, [--] engagements


"boy @LinkedIn really wants to push the default of "Enter" sending your message instead of simply starting a new line drives me nuts"  
[X Link](https://x.com/chiefmartec/status/717785842874523649)  2016-04-06T18:47Z 43.4K followers, [--] engagements


"Did Morgan Stanley just kill the single-vendor marketing #MarTech http://chiefmartec.com/2016/04/morgan-stanley-just-kill-single-vendor-marketing-suite/ http://chiefmartec.com/2016/04/morgan-stanley-just-kill-single-vendor-marketing-suite/"  
[X Link](https://x.com/chiefmartec/status/724297811710218240)  2016-04-24T18:03Z 44.6K followers, [--] engagements


"Marketo Said Working With Morgan Stanley on Possible Sale fuel the rumor mill here at #MKTGnation http://bloom.bg/1XjIODN http://bloom.bg/1XjIODN"  
[X Link](https://x.com/chiefmartec/status/730117279719903232)  2016-05-10T19:28Z 44.5K followers, [--] engagements


"The New Moats: Why Systems of Intelligence are the Next Defensible Business Model by @jerrychen memo to #MarTech https://www.linkedin.com/pulse/new-moats-why-systems-intelligence-next-defensible-business-chen https://www.linkedin.com/pulse/new-moats-why-systems-intelligence-next-defensible-business-chen"  
[X Link](https://x.com/chiefmartec/status/857316294114279424)  2017-04-26T19:31Z 43.4K followers, [--] engagements


"Top [--] Influencers Of CMOs: 1st Half [----] by @KimWhitler @forbes humbled to be among those whom I admire so much http://www.forbes.com/sites/kimberlywhitler/2017/09/03/top-influencers-of-cmos-1st-half-2017/#3243df840d29 http://www.forbes.com/sites/kimberlywhitler/2017/09/03/top-influencers-of-cmos-1st-half-2017/#3243df840d29"  
[X Link](https://x.com/chiefmartec/status/904458650672144384)  2017-09-03T21:38Z 43.4K followers, [--] engagements


"@kippbodnar Thank you I couldn't be more excited about joining such an amazing team working on such a cool mission with you"  
[X Link](https://x.com/chiefmartec/status/910963717017341952)  2017-09-21T20:27Z 43.4K followers, [--] engagements


"So many interesting findings in this @Capgemini report on "Gen AI at Work". Core thesis is that AI will push more people into managerial roles managing a hybrid workforce of humans and AI agents. Front-line managers and middle managers are expected to shift from more generalists to more specialists and subject matter experts (to guide and supervise AI and to know when it's going astray). But I found this chart near the end the most immediately relevant. There are huge skill gaps around AI not just about learning specific AI tools like doing prompt engineering for ChatGPT. Managers need to"  
[X Link](https://x.com/chiefmartec/status/1888592825962426453)  2025-02-09T14:16Z 43.8K followers, [---] engagements


"B2B Vertical SaaS: [----] Table Stakes by @clemnt nicely explains consolidation + diversification in #MarTech https://medium.com/point-nine-news/vertical-saas-2017-table-stakes-2ceac8e91496#.y216o0t4d https://medium.com/point-nine-news/vertical-saas-2017-table-stakes-2ceac8e91496#.y216o0t4d"  
[X Link](https://x.com/chiefmartec/status/838017606426714113)  2017-03-04T13:25Z 43.4K followers, [--] engagements


"I'm a @RishiPDave fanboy. #MarTech https://x.com/DomNicastro/status/928343419390369792 Rishi Dave: From Chemical Engineering to Marketing Technology https://t.co/HmmvpNrE0O https://x.com/DomNicastro/status/928343419390369792 Rishi Dave: From Chemical Engineering to Marketing Technology https://t.co/HmmvpNrE0O"  
[X Link](https://x.com/chiefmartec/status/928376673346650114)  2017-11-08T21:40Z 43.4K followers, [--] engagements

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