[GUEST ACCESS MODE: Data is scrambled or limited to provide examples. Make requests using your API key to unlock full data. Check https://lunarcrush.ai/auth for authentication information.] #  @Strategy Strategy MicroStrategy, rebranded as Strategy, has reported $XXX billion in total Bitcoin fair value appreciation in Q3 2025. The company has acquired significant amounts of Bitcoin, now holding XXXXXXX BTC acquired for $XXXXX billion. Strategy has also made notable financial moves, including issuing $XXX billion via IPOs in YTD 2025. ### Engagements: XXXXXX [#](/creator/twitter::12764472/interactions)  - X Week XXXXXXX -XX% - X Month XXXXXXXXX +15% - X Months XXXXXXXXXX +193% - X Year XXXXXXXXXX +49,142,173% ### Mentions: XX [#](/creator/twitter::12764472/posts_active)  - X Week XX +21% - X Month XX -XXXX% - X Months XXX +198% - X Year XXX +7,500% ### Followers: XXXXXXX [#](/creator/twitter::12764472/followers)  - X Week XXXXXXX +1.30% - X Month XXXXXXX +4.60% - X Months XXXXXXX +65% - X Year XXXXXXX +16,701% ### CreatorRank: XXXXXXX [#](/creator/twitter::12764472/influencer_rank)  ### Social Influence [#](/creator/twitter::12764472/influence) --- **Social category influence** [cryptocurrencies](/list/cryptocurrencies) #779 [stocks](/list/stocks) XXXXX% [finance](/list/finance) #4043 [social networks](/list/social-networks) XXXX% [technology brands](/list/technology-brands) XXXX% **Social topic influence** [$strc](/topic/$strc) #3, [$mstr](/topic/$mstr) #48, [bitcoin](/topic/bitcoin) #389, [$strd](/topic/$strd) #3, [$strk](/topic/$strk) #3, [$strf](/topic/$strf) #3, [$btc](/topic/$btc) #74, [strk](/topic/strk) #3, [mstr](/topic/mstr) #74, [fixed income](/topic/fixed-income) #110 **Top accounts mentioned or mentioned by** [@btctreasuries](/creator/undefined) [@saylor_btracker](/creator/undefined) [@philosopherone](/creator/undefined) [@hermeslux](/creator/undefined) [@erx_craft](/creator/undefined) [@bitcoinonwards](/creator/undefined) [@smithsonbrennan](/creator/undefined) [@saylor](/creator/undefined) [@kratos_harmony](/creator/undefined) [@bitpaine](/creator/undefined) [@comic](/creator/undefined) [@guysavage](/creator/undefined) [@grok](/creator/undefined) [@_onenewman](/creator/undefined) [@iiicapital](/creator/undefined) [@thebtctherapist](/creator/undefined) [@stonychambers](/creator/undefined) [@gypsy_bit](/creator/undefined) [@adrian_r_morris](/creator/undefined) [@hodl15capital](/creator/undefined) **Top assets mentioned** [Strategy (MSTR)](/topic/$mstr) [Bitcoin (BTC)](/topic/bitcoin) [Stride (STRD)](/topic/$strd) [Strike (STRK)](/topic/$strk) [Strategy Incorporated (STRF)](/topic/$strf) [Robinhood Markets, Inc. (HOOD)](/topic/$hood) ### Top Social Posts [#](/creator/twitter::12764472/posts) --- Top posts by engagements in the last XX hours "Join us for our Q3 2025 Earnings Call on Thursday October XX at X PM ET. The call will be livestreamed on Zoom X and YouTube. $MSTR" [X Link](https://x.com/Strategy/status/1976270923520147501) [@Strategy](/creator/x/Strategy) 2025-10-09T12:58Z 108.2K followers, 136.7K engagements "Nasdaqs new position on digital asset treasury formations doesnt affect Strategy our ATMs or our other capital markets activities" [X Link](https://x.com/Strategy/status/1964040837349978316) [@Strategy](/creator/x/Strategy) 2025-09-05T19:00Z 108.2K followers, 346.9K engagements "Yesterday our BTC Holdings closed at a market value of $XXXX billion a new All Time High" [X Link](https://x.com/Strategy/status/1974077495524896785) [@Strategy](/creator/x/Strategy) 2025-10-03T11:42Z 108.2K followers, 69.9K engagements "We're securitizing $BTC for equity and credit investors. $MSTR $STRC $STRK $STRF $STRD" [X Link](https://x.com/Strategy/status/1976660703261200724) [@Strategy](/creator/x/Strategy) 2025-10-10T14:46Z 108.2K followers, 229.6K engagements ""Perfection is achieved not when there is nothing more to add but when there is nothing left to take away." Antoine de Saint-Exupery on simplifying MicroStrategy to Strategy XX years after our founding by @saylor" [X Link](https://x.com/Strategy/status/1889366424520462589) [@Strategy](/creator/x/Strategy) 2025-02-11T17:30Z 108.2K followers, 449.6K engagements "$STRK is structured Bitcoin. It has the upside of BTC a fixed income stream in perpetuity and downside protection" [X Link](https://x.com/Strategy/status/1944366202781868233) [@Strategy](/creator/x/Strategy) 2025-07-13T12:00Z 108.2K followers, 98.2K engagements "Strategy is misunderstood and undervalued. $MSTR" [X Link](https://x.com/Strategy/status/1951374834312565235) [@Strategy](/creator/x/Strategy) 2025-08-01T20:09Z 108.2K followers, 570.4K engagements "Model the BTC Rating BTC Risk and BTC Credit of our convertible debt and preferreds at" [X Link](https://x.com/Strategy/status/1958229867872637338) [@Strategy](/creator/x/Strategy) 2025-08-20T18:09Z 108.2K followers, 177.6K engagements "Our treasury ranks 5th vs all S&P XXX companies" [X Link](https://x.com/Strategy/status/1965468508646768913) [@Strategy](/creator/x/Strategy) 2025-09-09T17:33Z 108.2K followers, 307.6K engagements "STRC is now available to trade on @RobinhoodApp" [X Link](https://x.com/Strategy/status/1973800977128968612) [@Strategy](/creator/x/Strategy) 2025-10-02T17:23Z 108.2K followers, 284.3K engagements "Stretch currently offers a XXXXX% annual dividend rate paid monthly. $STRC" [X Link](https://x.com/Strategy/status/1978190509249016198) [@Strategy](/creator/x/Strategy) 2025-10-14T20:05Z 108.2K followers, 180.4K engagements "Investors can find detailed Return of Capital information for dividends on our preferred securities here. $STRC $STRK $STRF $STRD" [X Link](https://x.com/Strategy/status/1978479640248266919) [@Strategy](/creator/x/Strategy) 2025-10-15T15:14Z 108.2K followers, 172.5K engagements "$MSTR is Amplified Bitcoin" [X Link](https://x.com/Strategy/status/1951613955056537614) [@Strategy](/creator/x/Strategy) 2025-08-02T12:00Z 108.2K followers, 267.1K engagements "Strategy has generated over $XXXX billion BTC $ Gain in YTD 2025 already surpassing the full year 2024" [X Link](https://x.com/Strategy/status/1970482242775589065) [@Strategy](/creator/x/Strategy) 2025-09-23T13:35Z 108.2K followers, 49.9K engagements "Strategy has acquired XXX BTC for $XXXX million at $113048 per bitcoin. As of 9/28/2025 we hodl 640031 $BTC acquired for $XXXXX billion at $73983 per bitcoin. $MSTR $STRC $STRK $STRF $STRD" [X Link](https://x.com/Strategy/status/1972632876484264206) [@Strategy](/creator/x/Strategy) 2025-09-29T12:01Z 108.2K followers, 144.5K engagements "Strategy declared cash dividends on STRC payable Oct XX 2025 and increased the STRC dividend rate by XX bps from XXXXX% to 10.25%. $STRC" [X Link](https://x.com/Strategy/status/1973118803874910496) [@Strategy](/creator/x/Strategy) 2025-09-30T20:12Z 108.2K followers, 93.6K engagements "As a result of Treasury and IRS interim guidance issued yesterday Strategy does not expect to be subject to the Corporate Alternate Minimum Tax (CAMT) due to unrealized gains on its bitcoin holdings. $MSTR" [X Link](https://x.com/Strategy/status/1973357448288411983) [@Strategy](/creator/x/Strategy) 2025-10-01T12:00Z 108.2K followers, 87.5K engagements "Strategy reports $XXX billion in total Bitcoin fair value appreciation in Q3 2025. $MSTR $STRC $STRK $STRF $STRD" [X Link](https://x.com/Strategy/status/1975170010264871185) [@Strategy](/creator/x/Strategy) 2025-10-06T12:03Z 108.2K followers, 69.1K engagements "Strategy has acquired XXX BTC for $XXXX million at $105856 per bitcoin and has achieved BTC Yield of XXXX% YTD 2025. As of 6/22/2025 we hodl 592345 $BTC acquired for $XXXXX billion at $70681 per bitcoin. $MSTR $STRK $STRF $STRD" [X Link](https://x.com/Strategy/status/1937118996374913066) [@Strategy](/creator/x/Strategy) 2025-06-23T12:02Z 108.2K followers, 257.9K engagements "STRC IPO: $XXXXX billion Setting the record as the largest U.S. IPO of 2025" [X Link](https://x.com/Strategy/status/1949439634402132316) [@Strategy](/creator/x/Strategy) 2025-07-27T12:00Z 108.2K followers, 607.7K engagements "Strategy has securitized $XX billion of fixed income and equity capital into bitcoin" [X Link](https://x.com/Strategy/status/1967973013485392293) [@Strategy](/creator/x/Strategy) 2025-09-16T15:25Z 108.2K followers, 174.8K engagements "Strategy has acquired XXX BTC for $XXXX million at $117344 per bitcoin and has achieved BTC Yield of XXXX% YTD 2025. As of 9/21/2025 we hodl 639835 $BTC acquired for $XXXXX billion at $73971 per bitcoin. $MSTR $STRC $STRK $STRF $STRD" [X Link](https://x.com/Strategy/status/1970097174110167069) [@Strategy](/creator/x/Strategy) 2025-09-22T12:05Z 108.2K followers, 144.3K engagements "Strategy has acquired 4048 BTC for $XXXXX million at $110981 per bitcoin and has achieved BTC Yield of XXXX% YTD 2025. As of 9/1/2025 we hodl 636505 $BTC acquired for $XXXXX billion at $73765 per bitcoin. $MSTR $STRC $STRK $STRF $STRD" [X Link](https://x.com/Strategy/status/1962849198144893425) [@Strategy](/creator/x/Strategy) 2025-09-02T12:04Z 108.2K followers, 157.7K engagements "Strategy increases $STRC annual dividend rate from XXX% to 10.0%" [X Link](https://x.com/Strategy/status/1962870627087290788) [@Strategy](/creator/x/Strategy) 2025-09-02T13:30Z 108.2K followers, 84.7K engagements "Options are now listed and trading on $STRF $STRC and $STRD our bitcoin-backed preferred equity stocks" [X Link](https://x.com/Strategy/status/1965771400352063625) [@Strategy](/creator/x/Strategy) 2025-09-10T13:36Z 108.2K followers, 372.6K engagements "Strategy has acquired XXX BTC for $XXXX million at $114562 per bitcoin and has achieved BTC Yield of XXXX% YTD 2025. As of 9/14/2025 we hodl 638985 $BTC acquired for $XXXXX billion at $73913 per bitcoin. $MSTR $STRC $STRK $STRF $STRD" [X Link](https://x.com/Strategy/status/1967559510454653293) [@Strategy](/creator/x/Strategy) 2025-09-15T12:01Z 108.2K followers, 162.3K engagements "Today marks X years since we adopted a $BTC strategy" [X Link](https://x.com/Strategy/status/1954534855976349951) [@Strategy](/creator/x/Strategy) 2025-08-10T13:26Z 108.2K followers, 250.5K engagements "Strategy has acquired 1955 BTC for $XXXXX million at $111196 per bitcoin and has achieved BTC Yield of XXXX% YTD 2025. As of 9/7/2025 we hodl 638460 $BTC acquired for $XXXXX billion at $73880 per bitcoin. $MSTR $STRC $STRK $STRF $STRD" [X Link](https://x.com/Strategy/status/1965007834170773760) [@Strategy](/creator/x/Strategy) 2025-09-08T11:02Z 108.2K followers, 323.8K engagements "You can now find all four of our digital credit instruments on Robinhood. $STRC $STRD $STRF $STRK" [X Link](https://x.com/Strategy/status/1974159006462849105) [@Strategy](/creator/x/Strategy) 2025-10-03T17:05Z 108.2K followers, 379.4K engagements "It's Uptober. Get your Strategy Orange Candle" [X Link](https://x.com/Strategy/status/1974467038127997284) [@Strategy](/creator/x/Strategy) 2025-10-04T13:30Z 108.2K followers, 338.2K engagements "Closing in on the #2 spot among all U.S. corporate treasuries" [X Link](https://x.com/Strategy/status/1975563921609429110) [@Strategy](/creator/x/Strategy) 2025-10-07T14:08Z 108.2K followers, 505.5K engagements "Stay humble and stack sats (per share). $MSTR" [X Link](https://x.com/Strategy/status/1975927654273458369) [@Strategy](/creator/x/Strategy) 2025-10-08T14:13Z 108.2K followers, 384.6K engagements "Strategy has acquired XXX BTC for $XXXX million at $123561 per bitcoin and has achieved BTC Yield of XXXX% YTD 2025. As of 10/12/2025 we hodl 640250 $BTC acquired for $XXXXX billion at $74000 per bitcoin. $MSTR $STRC $STRK $STRF $STRD" [X Link](https://x.com/Strategy/status/1977706287694598391) [@Strategy](/creator/x/Strategy) 2025-10-13T12:01Z 108.2K followers, 184.4K engagements "Stretch currently offers a XXXXX% annual dividend rate paid monthly. $STRC" [X Link](https://x.com/Strategy/status/1977834170828390501) [@Strategy](/creator/x/Strategy) 2025-10-13T20:29Z 108.2K followers, 193.2K engagements "82 acquisitions. $BTC is the universal M&A target" [X Link](https://x.com/Strategy/status/1978130204867310065) [@Strategy](/creator/x/Strategy) 2025-10-14T16:06Z 108.2K followers, 164.8K engagements "Strategy is hiring a Bitcoin Treasury Intern for Summer 2026 at our HQ in Tysons Corner VA An opportunity to work at the intersection of $BTC finance and technology and be part of the digital transformation of capital markets. Apply here:" [X Link](https://x.com/Strategy/status/1979212089248948300) [@Strategy](/creator/x/Strategy) 2025-10-17T15:45Z 108.2K followers, 184.6K engagements
[GUEST ACCESS MODE: Data is scrambled or limited to provide examples. Make requests using your API key to unlock full data. Check https://lunarcrush.ai/auth for authentication information.]
@Strategy Strategy
MicroStrategy, rebranded as Strategy, has reported $XXX billion in total Bitcoin fair value appreciation in Q3 2025. The company has acquired significant amounts of Bitcoin, now holding XXXXXXX BTC acquired for $XXXXX billion. Strategy has also made notable financial moves, including issuing $XXX billion via IPOs in YTD 2025.
Engagements: XXXXXX #
- X Week XXXXXXX -XX%
- X Month XXXXXXXXX +15%
- X Months XXXXXXXXXX +193%
- X Year XXXXXXXXXX +49,142,173%
Mentions: XX #
- X Week XX +21%
- X Month XX -XXXX%
- X Months XXX +198%
- X Year XXX +7,500%
Followers: XXXXXXX #
- X Week XXXXXXX +1.30%
- X Month XXXXXXX +4.60%
- X Months XXXXXXX +65%
- X Year XXXXXXX +16,701%
CreatorRank: XXXXXXX #
Social Influence #
Social category influence cryptocurrencies #779 stocks XXXXX% finance #4043 social networks XXXX% technology brands XXXX%
Social topic influence $strc #3, $mstr #48, bitcoin #389, $strd #3, $strk #3, $strf #3, $btc #74, strk #3, mstr #74, fixed income #110
Top accounts mentioned or mentioned by @btctreasuries @saylor_btracker @philosopherone @hermeslux @erx_craft @bitcoinonwards @smithsonbrennan @saylor @kratos_harmony @bitpaine @comic @guysavage @grok @_onenewman @iiicapital @thebtctherapist @stonychambers @gypsy_bit @adrian_r_morris @hodl15capital
Top assets mentioned Strategy (MSTR) Bitcoin (BTC) Stride (STRD) Strike (STRK) Strategy Incorporated (STRF) Robinhood Markets, Inc. (HOOD)
Top Social Posts #
Top posts by engagements in the last XX hours
"Join us for our Q3 2025 Earnings Call on Thursday October XX at X PM ET. The call will be livestreamed on Zoom X and YouTube. $MSTR"
X Link @Strategy 2025-10-09T12:58Z 108.2K followers, 136.7K engagements
"Nasdaqs new position on digital asset treasury formations doesnt affect Strategy our ATMs or our other capital markets activities"
X Link @Strategy 2025-09-05T19:00Z 108.2K followers, 346.9K engagements
"Yesterday our BTC Holdings closed at a market value of $XXXX billion a new All Time High"
X Link @Strategy 2025-10-03T11:42Z 108.2K followers, 69.9K engagements
"We're securitizing $BTC for equity and credit investors. $MSTR $STRC $STRK $STRF $STRD"
X Link @Strategy 2025-10-10T14:46Z 108.2K followers, 229.6K engagements
""Perfection is achieved not when there is nothing more to add but when there is nothing left to take away." Antoine de Saint-Exupery on simplifying MicroStrategy to Strategy XX years after our founding by @saylor"
X Link @Strategy 2025-02-11T17:30Z 108.2K followers, 449.6K engagements
"$STRK is structured Bitcoin. It has the upside of BTC a fixed income stream in perpetuity and downside protection"
X Link @Strategy 2025-07-13T12:00Z 108.2K followers, 98.2K engagements
"Strategy is misunderstood and undervalued. $MSTR"
X Link @Strategy 2025-08-01T20:09Z 108.2K followers, 570.4K engagements
"Model the BTC Rating BTC Risk and BTC Credit of our convertible debt and preferreds at"
X Link @Strategy 2025-08-20T18:09Z 108.2K followers, 177.6K engagements
"Our treasury ranks 5th vs all S&P XXX companies"
X Link @Strategy 2025-09-09T17:33Z 108.2K followers, 307.6K engagements
"STRC is now available to trade on @RobinhoodApp"
X Link @Strategy 2025-10-02T17:23Z 108.2K followers, 284.3K engagements
"Stretch currently offers a XXXXX% annual dividend rate paid monthly. $STRC"
X Link @Strategy 2025-10-14T20:05Z 108.2K followers, 180.4K engagements
"Investors can find detailed Return of Capital information for dividends on our preferred securities here. $STRC $STRK $STRF $STRD"
X Link @Strategy 2025-10-15T15:14Z 108.2K followers, 172.5K engagements
"$MSTR is Amplified Bitcoin"
X Link @Strategy 2025-08-02T12:00Z 108.2K followers, 267.1K engagements
"Strategy has generated over $XXXX billion BTC $ Gain in YTD 2025 already surpassing the full year 2024"
X Link @Strategy 2025-09-23T13:35Z 108.2K followers, 49.9K engagements
"Strategy has acquired XXX BTC for $XXXX million at $113048 per bitcoin. As of 9/28/2025 we hodl 640031 $BTC acquired for $XXXXX billion at $73983 per bitcoin. $MSTR $STRC $STRK $STRF $STRD"
X Link @Strategy 2025-09-29T12:01Z 108.2K followers, 144.5K engagements
"Strategy declared cash dividends on STRC payable Oct XX 2025 and increased the STRC dividend rate by XX bps from XXXXX% to 10.25%. $STRC"
X Link @Strategy 2025-09-30T20:12Z 108.2K followers, 93.6K engagements
"As a result of Treasury and IRS interim guidance issued yesterday Strategy does not expect to be subject to the Corporate Alternate Minimum Tax (CAMT) due to unrealized gains on its bitcoin holdings. $MSTR"
X Link @Strategy 2025-10-01T12:00Z 108.2K followers, 87.5K engagements
"Strategy reports $XXX billion in total Bitcoin fair value appreciation in Q3 2025. $MSTR $STRC $STRK $STRF $STRD"
X Link @Strategy 2025-10-06T12:03Z 108.2K followers, 69.1K engagements
"Strategy has acquired XXX BTC for $XXXX million at $105856 per bitcoin and has achieved BTC Yield of XXXX% YTD 2025. As of 6/22/2025 we hodl 592345 $BTC acquired for $XXXXX billion at $70681 per bitcoin. $MSTR $STRK $STRF $STRD"
X Link @Strategy 2025-06-23T12:02Z 108.2K followers, 257.9K engagements
"STRC IPO: $XXXXX billion Setting the record as the largest U.S. IPO of 2025"
X Link @Strategy 2025-07-27T12:00Z 108.2K followers, 607.7K engagements
"Strategy has securitized $XX billion of fixed income and equity capital into bitcoin"
X Link @Strategy 2025-09-16T15:25Z 108.2K followers, 174.8K engagements
"Strategy has acquired XXX BTC for $XXXX million at $117344 per bitcoin and has achieved BTC Yield of XXXX% YTD 2025. As of 9/21/2025 we hodl 639835 $BTC acquired for $XXXXX billion at $73971 per bitcoin. $MSTR $STRC $STRK $STRF $STRD"
X Link @Strategy 2025-09-22T12:05Z 108.2K followers, 144.3K engagements
"Strategy has acquired 4048 BTC for $XXXXX million at $110981 per bitcoin and has achieved BTC Yield of XXXX% YTD 2025. As of 9/1/2025 we hodl 636505 $BTC acquired for $XXXXX billion at $73765 per bitcoin. $MSTR $STRC $STRK $STRF $STRD"
X Link @Strategy 2025-09-02T12:04Z 108.2K followers, 157.7K engagements
"Strategy increases $STRC annual dividend rate from XXX% to 10.0%"
X Link @Strategy 2025-09-02T13:30Z 108.2K followers, 84.7K engagements
"Options are now listed and trading on $STRF $STRC and $STRD our bitcoin-backed preferred equity stocks"
X Link @Strategy 2025-09-10T13:36Z 108.2K followers, 372.6K engagements
"Strategy has acquired XXX BTC for $XXXX million at $114562 per bitcoin and has achieved BTC Yield of XXXX% YTD 2025. As of 9/14/2025 we hodl 638985 $BTC acquired for $XXXXX billion at $73913 per bitcoin. $MSTR $STRC $STRK $STRF $STRD"
X Link @Strategy 2025-09-15T12:01Z 108.2K followers, 162.3K engagements
"Today marks X years since we adopted a $BTC strategy"
X Link @Strategy 2025-08-10T13:26Z 108.2K followers, 250.5K engagements
"Strategy has acquired 1955 BTC for $XXXXX million at $111196 per bitcoin and has achieved BTC Yield of XXXX% YTD 2025. As of 9/7/2025 we hodl 638460 $BTC acquired for $XXXXX billion at $73880 per bitcoin. $MSTR $STRC $STRK $STRF $STRD"
X Link @Strategy 2025-09-08T11:02Z 108.2K followers, 323.8K engagements
"You can now find all four of our digital credit instruments on Robinhood. $STRC $STRD $STRF $STRK"
X Link @Strategy 2025-10-03T17:05Z 108.2K followers, 379.4K engagements
"It's Uptober. Get your Strategy Orange Candle"
X Link @Strategy 2025-10-04T13:30Z 108.2K followers, 338.2K engagements
"Closing in on the #2 spot among all U.S. corporate treasuries"
X Link @Strategy 2025-10-07T14:08Z 108.2K followers, 505.5K engagements
"Stay humble and stack sats (per share). $MSTR"
X Link @Strategy 2025-10-08T14:13Z 108.2K followers, 384.6K engagements
"Strategy has acquired XXX BTC for $XXXX million at $123561 per bitcoin and has achieved BTC Yield of XXXX% YTD 2025. As of 10/12/2025 we hodl 640250 $BTC acquired for $XXXXX billion at $74000 per bitcoin. $MSTR $STRC $STRK $STRF $STRD"
X Link @Strategy 2025-10-13T12:01Z 108.2K followers, 184.4K engagements
"Stretch currently offers a XXXXX% annual dividend rate paid monthly. $STRC"
X Link @Strategy 2025-10-13T20:29Z 108.2K followers, 193.2K engagements
"82 acquisitions. $BTC is the universal M&A target"
X Link @Strategy 2025-10-14T16:06Z 108.2K followers, 164.8K engagements
"Strategy is hiring a Bitcoin Treasury Intern for Summer 2026 at our HQ in Tysons Corner VA An opportunity to work at the intersection of $BTC finance and technology and be part of the digital transformation of capital markets. Apply here:"
X Link @Strategy 2025-10-17T15:45Z 108.2K followers, 184.6K engagements