[GUEST ACCESS MODE: Data is scrambled or limited to provide examples. Make requests using your API key to unlock full data. Check https://lunarcrush.ai/auth for authentication information.] #  @MattBrownEP Matt Brown Matt Brown posts on X about over the, money, college football, private equity the most. They currently have XXXXXX followers and XXX posts still getting attention that total XXXXXX engagements in the last XX hours. ### Engagements: XXXXXX [#](/creator/twitter::42917505/interactions)  - X Week XXXXXXX +33% - X Month XXXXXXXXX +152% - X Months XXXXXXXXX +24% - X Year XXXXXXXXXX -XX% ### Mentions: XX [#](/creator/twitter::42917505/posts_active)  - X Week XX -XX% - X Month XXX +20% - X Months XXX -XXXX% - X Year XXX -XX% ### Followers: XXXXXX [#](/creator/twitter::42917505/followers)  - X Week XXXXXX +0.23% - X Month XXXXXX +0.46% - X Months XXXXXX +4.40% - X Year XXXXXX +2.30% ### CreatorRank: XXXXXXX [#](/creator/twitter::42917505/influencer_rank)  ### Social Influence [#](/creator/twitter::42917505/influence) --- **Social category influence** [finance](/list/finance) #5427 [ncaa football](/list/ncaa-football) #997 [countries](/list/countries) XXX% [stocks](/list/stocks) XXX% **Social topic influence** [over the](/topic/over-the) 2.8%, [money](/topic/money) #2850, [college football](/topic/college-football) #1004, [private equity](/topic/private-equity) #27, [nfl](/topic/nfl) #3155, [william](/topic/william) #2362, [mary](/topic/mary) #1716, [ea](/topic/ea) 0.7%, [video games](/topic/video-games) 0.7%, [instead of](/topic/instead-of) XXX% **Top accounts mentioned or mentioned by** [@mikeasti11](/creator/undefined) [@plussignpr1nc3](/creator/undefined) [@smufboffense](/creator/undefined) [@dacostello1](/creator/undefined) [@hotseathour](/creator/undefined) [@thatguyc737](/creator/undefined) [@jaxstate4life](/creator/undefined) [@espn700](/creator/undefined) [@torrance_york](/creator/undefined) [@the_osu](/creator/undefined) [@byu1984fan](/creator/undefined) [@butterboy23](/creator/undefined) [@matt_bless_ps4](/creator/undefined) [@jamosacst](/creator/undefined) [@alexanderloucks](/creator/undefined) [@andystaples](/creator/undefined) [@sethdonsker](/creator/undefined) [@davidubben](/creator/undefined) [@mikestrawmedia](/creator/undefined) [@mikekofoed](/creator/undefined) ### Top Social Posts [#](/creator/twitter::42917505/posts) --- Top posts by engagements in the last XX hours "coming to your future EA Sports CFB games (and other EA video games) The Athletic" [X Link](https://x.com/MattBrownEP/status/1975672508105085145) [@MattBrownEP](/creator/x/MattBrownEP) 2025-10-07T21:20Z 50.7K followers, 9690 engagements "This is interesting. Instead of pulling from the NFL or college player personnel ranks William & Mary is hiring a longtime business school dean to serve as an interim GM (and to help design the role in the future)" [X Link](https://x.com/MattBrownEP/status/1976298347548831909) [@MattBrownEP](/creator/x/MattBrownEP) 2025-10-09T14:46Z 50.7K followers, 5256 engagements "I'm always writing about how everybody should be doing this but boy howdy William & Mary should *really* be doing this" [X Link](https://x.com/MattBrownEP/status/1976298762449379461) [@MattBrownEP](/creator/x/MattBrownEP) 2025-10-09T14:48Z 50.7K followers, 2757 engagements "Washington State is beating Ole Miss right now because the Rebels can't possibly hope to compete against Wazzu's NIL budget" [X Link](https://x.com/MattBrownEP/status/1977084813409763487) [@MattBrownEP](/creator/x/MattBrownEP) 2025-10-11T18:52Z 50.7K followers, 7555 engagements "lots of nuance in these numbers but for your blogging/sports talk radio information. FY24 Total Football Operating Expenses Penn State: $64463970 Indiana: $61588425 (Data via FY24 MFRS Reports: Extra Points Library)" [X Link](https://x.com/MattBrownEP/status/1977553979220595165) [@MattBrownEP](/creator/x/MattBrownEP) 2025-10-13T01:56Z 50.7K followers, 83.2K engagements "NEW EXTRA POINTS: Hit the phones over the last few days. Here's what I've learned about why Little Rock left the OVC for the UAC whether anybody will be joining them soon and why the OVC appears to have some significant problems at the moment:" [X Link](https://x.com/MattBrownEP/status/1978086683917660298) [@MattBrownEP](/creator/x/MattBrownEP) 2025-10-14T13:13Z 50.7K followers, 12.2K engagements "Even if you think this particular investment is a good deal for the Big Ten and member schools I think it would be difficult to justify leaving such a massive long-term decision to interim presidents who will be gone in six months: but also: do Boards even matter anymore" [X Link](https://x.com/MattBrownEP/status/1978099809652232612) [@MattBrownEP](/creator/x/MattBrownEP) 2025-10-14T14:05Z 50.7K followers, 24.5K engagements "Indiana told me they spent 55K there. My guess is that is the fast food place that gets the most money from college football players with chipotle a close second" [X Link](https://x.com/MattBrownEP/status/1978904866907984351) [@MattBrownEP](/creator/x/MattBrownEP) 2025-10-16T19:24Z 50.7K followers, 139.4K engagements "I have tried to write this exact story but most foias I get arent itemized enough for me to do true fast food data journalism. Somebody smarter than me will figure this out" [X Link](https://x.com/MattBrownEP/status/1978906839522644097) [@MattBrownEP](/creator/x/MattBrownEP) 2025-10-16T19:32Z 50.7K followers, 4579 engagements "Anyway I certainly cant imagine why this big ten private capital plan has proven to be controversial in some quarters" [X Link](https://x.com/MattBrownEP/status/1978941830281519280) [@MattBrownEP](/creator/x/MattBrownEP) 2025-10-16T21:51Z 50.7K followers, 49.2K engagements "When theyre right theyre right" [X Link](https://x.com/MattBrownEP/status/1978970914118119847) [@MattBrownEP](/creator/x/MattBrownEP) 2025-10-16T23:46Z 50.7K followers, 52.4K engagements "@kylerrobbins Youre probably right.but this is what EVERYBODY who gives a coach a 60M plus buyout thinks. You never know" [X Link](https://x.com/MattBrownEP/status/1979132207173169157) [@MattBrownEP](/creator/x/MattBrownEP) 2025-10-17T10:27Z 50.7K followers, XXX engagements "Whenever anybody in college sports talks about revenue generation.be that private equity capital new sponsorships raising ticket prices etc.I think we (fans and reporters) need to push more on WHY and for WHAT. Money isn't the end goal" [X Link](https://x.com/MattBrownEP/status/1973763600671232312) [@MattBrownEP](/creator/x/MattBrownEP) 2025-10-02T14:54Z 50.7K followers, 36.9K engagements "Some personal news" [X Link](https://x.com/MattBrownEP/status/1978567011467714839) [@MattBrownEP](/creator/x/MattBrownEP) 2025-10-15T21:01Z 50.7K followers, 77.7K engagements "okay lets try this again WHO'S THAT COLLEGE FOOTBALL TEAM TAKE III:" [X Link](https://x.com/MattBrownEP/status/1979337613237719450) [@MattBrownEP](/creator/x/MattBrownEP) 2025-10-18T00:03Z 50.7K followers, 4059 engagements "Barstool is basically doing a BYU documentary today. You can buy a THC drink at Louisville. Almost everybody in FBS is gonna have jersey patches in two years. I'm not trolling. I think it would be helpful to talk about where the "new" lines are if they exit" [X Link](https://x.com/MattBrownEP/status/1979557935165403334) [@MattBrownEP](/creator/x/MattBrownEP) 2025-10-18T14:39Z 50.7K followers, 4371 engagements "I don't even think all of these changes are bad I personally think it's great that you can buy a beer at a college football game in most stadiums now. But I don't want those changes to sneak up on anybody. If there's a thing you won't do better make that decision now" [X Link](https://x.com/MattBrownEP/status/1979563196651364365) [@MattBrownEP](/creator/x/MattBrownEP) 2025-10-18T15:00Z 50.7K followers, 3180 engagements "@davidubben also: they need to do with oklahoma state does and make a mascot version for every major and profession could you imagine a @WKUFootball Big Red with a typewriter or a green visor and accounting books" [X Link](https://x.com/MattBrownEP/status/1979569100058734620) [@MattBrownEP](/creator/x/MattBrownEP) 2025-10-18T15:23Z 50.7K followers, XXX engagements "I have absolutely no idea who is going to win this game. I feel like I've been wrong about BYU too much over the last two years to reliably judge what i'm seeing on the field or on a spreadsheet. No vibes or lean whatsoever" [X Link](https://x.com/MattBrownEP/status/1979584543699919061) [@MattBrownEP](/creator/x/MattBrownEP) 2025-10-18T16:25Z 50.7K followers, 2341 engagements "you guys realize that when a shoe contract "is worth $XXX million" that the shoe company isn't cutting a check for XXX million dollars right Or XXX million" [X Link](https://x.com/MattBrownEP/status/1977566807214248383) [@MattBrownEP](/creator/x/MattBrownEP) 2025-10-13T02:47Z 50.7K followers, 9567 engagements "today is the Holy War which means I'm gonna reshare one of my favorite stories I got to write" [X Link](https://x.com/MattBrownEP/status/1979584298949988460) [@MattBrownEP](/creator/x/MattBrownEP) 2025-10-18T16:24Z 50.7K followers, 3723 engagements "Why is Texas so stubbornly insisting on tanking Ohio State's SOS" [X Link](https://x.com/MattBrownEP/status/1979738021911245121) [@MattBrownEP](/creator/x/MattBrownEP) 2025-10-19T02:35Z 50.7K followers, 7814 engagements "This is something a few accountants have recently emailed/texted me about too and I'm not sure if I've heard a great answer yet from conferences/schools that are kicking tires on private capital. Of course tax code enforcement in college athletics = lmao" [X Link](https://x.com/MattBrownEP/status/1976294247046226289) [@MattBrownEP](/creator/x/MattBrownEP) 2025-10-09T14:30Z 50.7K followers, 26K engagements "Since this is going to come up a lot over the next few weeks here's the buyout language I have for Matt Rhule via the Extra Points Library:" [X Link](https://x.com/MattBrownEP/status/1977515135766847850) [@MattBrownEP](/creator/x/MattBrownEP) 2025-10-12T23:22Z 50.7K followers, 16.7K engagements "Wanted to follow up on this one. Texas A&M Police were unable to comment on whether this individual is okay nor not. I certainly hope this person is recovering well But they were able to confirm that the sandwich in question was a "pimento cheese" sandwich" [X Link](https://x.com/MattBrownEP/status/1977826691205751269) [@MattBrownEP](/creator/x/MattBrownEP) 2025-10-13T20:00Z 50.7K followers, 732.3K engagements "Not sure if this was published before but today I learned via the magic of FOIA that 1) William & Mary's FB membership in the Patriot technically expires in 2029 although it can be renewed 2) League dues for the Patriot were 30K in 2025 3) W&M paid $50K to join Patriot FB:" [X Link](https://x.com/MattBrownEP/status/1977851787592790106) [@MattBrownEP](/creator/x/MattBrownEP) 2025-10-13T21:39Z 50.7K followers, 8288 engagements "Another clause from Matt Rhule's contract at Nebraska that is worth remembering over the next uh few weeks: (via the Extra Points Library)" [X Link](https://x.com/MattBrownEP/status/1978089380490203563) [@MattBrownEP](/creator/x/MattBrownEP) 2025-10-14T13:23Z 50.7K followers, 148.2K engagements "Given how quickly attitudes have changed about stuff like alcohol gambling edgy content creator partnerships private equity and increasingly even weed.are there ANY "red lines" left in college sports Anything that schools categorically WONT do for the right price" [X Link](https://x.com/MattBrownEP/status/1979555499113939024) [@MattBrownEP](/creator/x/MattBrownEP) 2025-10-18T14:29Z 50.7K followers, 52K engagements "That's the answer I've gotten when I've asked a few P4 ADs about red lines directly. Thinking about maybe writing about that for next week since "where exactly is the do-not-cross line with gambling" is trickier to define in 2025 than it was in 2021" [X Link](https://x.com/MattBrownEP/status/1979564926692712797) [@MattBrownEP](/creator/x/MattBrownEP) 2025-10-18T15:07Z 50.7K followers, 11.7K engagements "I was at Penn State this week for a journalism event and talked with several students who work in the athletic department. That was my biggest takeaway. this transition impacts a LOT of people and many folks at PSU are still reeling from this emotionally. Franklin was popular" [X Link](https://x.com/MattBrownEP/status/1979567186919522379) [@MattBrownEP](/creator/x/MattBrownEP) 2025-10-18T15:16Z 50.7K followers, 42.9K engagements "this isn't the most important thing happening right now but I would like to direct your attention to Arizona/Houston real quick because the Wildcats are wearing the cactus helmets and they're great" [X Link](https://x.com/MattBrownEP/status/1979589901130826147) [@MattBrownEP](/creator/x/MattBrownEP) 2025-10-18T16:46Z 50.7K followers, 15.6K engagements "It is time for Ohio State to embrace true #gamer playcalling. Forget balance. Forget situational playcalling. Just spam "throw it to the two really good NFL WRs" every play. Never kick never run. only throw" [X Link](https://x.com/MattBrownEP/status/1979666214701109649) [@MattBrownEP](/creator/x/MattBrownEP) 2025-10-18T21:49Z 50.7K followers, 42.2K engagements "I understand he's an unconventional hire but I think Marco Rubio will do a great job as the new head coach of the Florida Gators" [X Link](https://x.com/MattBrownEP/status/1979973809508651498) [@MattBrownEP](/creator/x/MattBrownEP) 2025-10-19T18:11Z 50.7K followers, 19.8K engagements "If I am reading the contact correctly Jay Norvell is going to be owed a buyout at Colorado State of roughly $1.5M but that amount *will* be subject to employment offsets" [X Link](https://x.com/MattBrownEP/status/1980009420542062737) [@MattBrownEP](/creator/x/MattBrownEP) 2025-10-19T20:33Z 50.7K followers, 6111 engagements "A corporation flushing money away on a phony endorsement deal What do the Clippers think this is.college football" [X Link](https://x.com/MattBrownEP/status/1980094488379822242) [@MattBrownEP](/creator/x/MattBrownEP) 2025-10-20T02:11Z 50.7K followers, 14.4K engagements
[GUEST ACCESS MODE: Data is scrambled or limited to provide examples. Make requests using your API key to unlock full data. Check https://lunarcrush.ai/auth for authentication information.]
Matt Brown posts on X about over the, money, college football, private equity the most. They currently have XXXXXX followers and XXX posts still getting attention that total XXXXXX engagements in the last XX hours.
Social category influence finance #5427 ncaa football #997 countries XXX% stocks XXX%
Social topic influence over the 2.8%, money #2850, college football #1004, private equity #27, nfl #3155, william #2362, mary #1716, ea 0.7%, video games 0.7%, instead of XXX%
Top accounts mentioned or mentioned by @mikeasti11 @plussignpr1nc3 @smufboffense @dacostello1 @hotseathour @thatguyc737 @jaxstate4life @espn700 @torrance_york @the_osu @byu1984fan @butterboy23 @matt_bless_ps4 @jamosacst @alexanderloucks @andystaples @sethdonsker @davidubben @mikestrawmedia @mikekofoed
Top posts by engagements in the last XX hours
"coming to your future EA Sports CFB games (and other EA video games) The Athletic"
X Link @MattBrownEP 2025-10-07T21:20Z 50.7K followers, 9690 engagements
"This is interesting. Instead of pulling from the NFL or college player personnel ranks William & Mary is hiring a longtime business school dean to serve as an interim GM (and to help design the role in the future)"
X Link @MattBrownEP 2025-10-09T14:46Z 50.7K followers, 5256 engagements
"I'm always writing about how everybody should be doing this but boy howdy William & Mary should really be doing this"
X Link @MattBrownEP 2025-10-09T14:48Z 50.7K followers, 2757 engagements
"Washington State is beating Ole Miss right now because the Rebels can't possibly hope to compete against Wazzu's NIL budget"
X Link @MattBrownEP 2025-10-11T18:52Z 50.7K followers, 7555 engagements
"lots of nuance in these numbers but for your blogging/sports talk radio information. FY24 Total Football Operating Expenses Penn State: $64463970 Indiana: $61588425 (Data via FY24 MFRS Reports: Extra Points Library)"
X Link @MattBrownEP 2025-10-13T01:56Z 50.7K followers, 83.2K engagements
"NEW EXTRA POINTS: Hit the phones over the last few days. Here's what I've learned about why Little Rock left the OVC for the UAC whether anybody will be joining them soon and why the OVC appears to have some significant problems at the moment:"
X Link @MattBrownEP 2025-10-14T13:13Z 50.7K followers, 12.2K engagements
"Even if you think this particular investment is a good deal for the Big Ten and member schools I think it would be difficult to justify leaving such a massive long-term decision to interim presidents who will be gone in six months: but also: do Boards even matter anymore"
X Link @MattBrownEP 2025-10-14T14:05Z 50.7K followers, 24.5K engagements
"Indiana told me they spent 55K there. My guess is that is the fast food place that gets the most money from college football players with chipotle a close second"
X Link @MattBrownEP 2025-10-16T19:24Z 50.7K followers, 139.4K engagements
"I have tried to write this exact story but most foias I get arent itemized enough for me to do true fast food data journalism. Somebody smarter than me will figure this out"
X Link @MattBrownEP 2025-10-16T19:32Z 50.7K followers, 4579 engagements
"Anyway I certainly cant imagine why this big ten private capital plan has proven to be controversial in some quarters"
X Link @MattBrownEP 2025-10-16T21:51Z 50.7K followers, 49.2K engagements
"When theyre right theyre right"
X Link @MattBrownEP 2025-10-16T23:46Z 50.7K followers, 52.4K engagements
"@kylerrobbins Youre probably right.but this is what EVERYBODY who gives a coach a 60M plus buyout thinks. You never know"
X Link @MattBrownEP 2025-10-17T10:27Z 50.7K followers, XXX engagements
"Whenever anybody in college sports talks about revenue generation.be that private equity capital new sponsorships raising ticket prices etc.I think we (fans and reporters) need to push more on WHY and for WHAT. Money isn't the end goal"
X Link @MattBrownEP 2025-10-02T14:54Z 50.7K followers, 36.9K engagements
"Some personal news"
X Link @MattBrownEP 2025-10-15T21:01Z 50.7K followers, 77.7K engagements
"okay lets try this again WHO'S THAT COLLEGE FOOTBALL TEAM TAKE III:"
X Link @MattBrownEP 2025-10-18T00:03Z 50.7K followers, 4059 engagements
"Barstool is basically doing a BYU documentary today. You can buy a THC drink at Louisville. Almost everybody in FBS is gonna have jersey patches in two years. I'm not trolling. I think it would be helpful to talk about where the "new" lines are if they exit"
X Link @MattBrownEP 2025-10-18T14:39Z 50.7K followers, 4371 engagements
"I don't even think all of these changes are bad I personally think it's great that you can buy a beer at a college football game in most stadiums now. But I don't want those changes to sneak up on anybody. If there's a thing you won't do better make that decision now"
X Link @MattBrownEP 2025-10-18T15:00Z 50.7K followers, 3180 engagements
"@davidubben also: they need to do with oklahoma state does and make a mascot version for every major and profession could you imagine a @WKUFootball Big Red with a typewriter or a green visor and accounting books"
X Link @MattBrownEP 2025-10-18T15:23Z 50.7K followers, XXX engagements
"I have absolutely no idea who is going to win this game. I feel like I've been wrong about BYU too much over the last two years to reliably judge what i'm seeing on the field or on a spreadsheet. No vibes or lean whatsoever"
X Link @MattBrownEP 2025-10-18T16:25Z 50.7K followers, 2341 engagements
"you guys realize that when a shoe contract "is worth $XXX million" that the shoe company isn't cutting a check for XXX million dollars right Or XXX million"
X Link @MattBrownEP 2025-10-13T02:47Z 50.7K followers, 9567 engagements
"today is the Holy War which means I'm gonna reshare one of my favorite stories I got to write"
X Link @MattBrownEP 2025-10-18T16:24Z 50.7K followers, 3723 engagements
"Why is Texas so stubbornly insisting on tanking Ohio State's SOS"
X Link @MattBrownEP 2025-10-19T02:35Z 50.7K followers, 7814 engagements
"This is something a few accountants have recently emailed/texted me about too and I'm not sure if I've heard a great answer yet from conferences/schools that are kicking tires on private capital. Of course tax code enforcement in college athletics = lmao"
X Link @MattBrownEP 2025-10-09T14:30Z 50.7K followers, 26K engagements
"Since this is going to come up a lot over the next few weeks here's the buyout language I have for Matt Rhule via the Extra Points Library:"
X Link @MattBrownEP 2025-10-12T23:22Z 50.7K followers, 16.7K engagements
"Wanted to follow up on this one. Texas A&M Police were unable to comment on whether this individual is okay nor not. I certainly hope this person is recovering well But they were able to confirm that the sandwich in question was a "pimento cheese" sandwich"
X Link @MattBrownEP 2025-10-13T20:00Z 50.7K followers, 732.3K engagements
"Not sure if this was published before but today I learned via the magic of FOIA that 1) William & Mary's FB membership in the Patriot technically expires in 2029 although it can be renewed 2) League dues for the Patriot were 30K in 2025 3) W&M paid $50K to join Patriot FB:"
X Link @MattBrownEP 2025-10-13T21:39Z 50.7K followers, 8288 engagements
"Another clause from Matt Rhule's contract at Nebraska that is worth remembering over the next uh few weeks: (via the Extra Points Library)"
X Link @MattBrownEP 2025-10-14T13:23Z 50.7K followers, 148.2K engagements
"Given how quickly attitudes have changed about stuff like alcohol gambling edgy content creator partnerships private equity and increasingly even weed.are there ANY "red lines" left in college sports Anything that schools categorically WONT do for the right price"
X Link @MattBrownEP 2025-10-18T14:29Z 50.7K followers, 52K engagements
"That's the answer I've gotten when I've asked a few P4 ADs about red lines directly. Thinking about maybe writing about that for next week since "where exactly is the do-not-cross line with gambling" is trickier to define in 2025 than it was in 2021"
X Link @MattBrownEP 2025-10-18T15:07Z 50.7K followers, 11.7K engagements
"I was at Penn State this week for a journalism event and talked with several students who work in the athletic department. That was my biggest takeaway. this transition impacts a LOT of people and many folks at PSU are still reeling from this emotionally. Franklin was popular"
X Link @MattBrownEP 2025-10-18T15:16Z 50.7K followers, 42.9K engagements
"this isn't the most important thing happening right now but I would like to direct your attention to Arizona/Houston real quick because the Wildcats are wearing the cactus helmets and they're great"
X Link @MattBrownEP 2025-10-18T16:46Z 50.7K followers, 15.6K engagements
"It is time for Ohio State to embrace true #gamer playcalling. Forget balance. Forget situational playcalling. Just spam "throw it to the two really good NFL WRs" every play. Never kick never run. only throw"
X Link @MattBrownEP 2025-10-18T21:49Z 50.7K followers, 42.2K engagements
"I understand he's an unconventional hire but I think Marco Rubio will do a great job as the new head coach of the Florida Gators"
X Link @MattBrownEP 2025-10-19T18:11Z 50.7K followers, 19.8K engagements
"If I am reading the contact correctly Jay Norvell is going to be owed a buyout at Colorado State of roughly $1.5M but that amount will be subject to employment offsets"
X Link @MattBrownEP 2025-10-19T20:33Z 50.7K followers, 6111 engagements
"A corporation flushing money away on a phony endorsement deal What do the Clippers think this is.college football"
X Link @MattBrownEP 2025-10-20T02:11Z 50.7K followers, 14.4K engagements
/creator/twitter::MattBrownEP