# ![@tiktokforbusiness Avatar](https://lunarcrush.com/gi/w:26/cr:tiktok::6694512562837799941.png) @tiktokforbusiness TikTok for Business

TikTok is introducing new tools and solutions to enhance business marketing, including auto ads, Smart, a performance marketing solution that automates targeting, optimization, and creative. The platform is also emphasizing the importance of personalization, AI, and conversational creative in advertising. Additionally, TikTok is highlighting the success of its marketing partners and sharing insights from industry leaders on the future of marketing.

### Engagements: [-----] [#](/creator/tiktok::6694512562837799941/interactions)
![Engagements Line Chart](https://lunarcrush.com/gi/w:600/cr:tiktok::6694512562837799941/c:line/m:interactions.svg)

- [--] Week [-------] +603%
- [--] Month [-------] +179%
- [--] Months [-------] -100%
- [--] Year [-----------] +766%

### Mentions: [--] [#](/creator/tiktok::6694512562837799941/posts_active)
![Mentions Line Chart](https://lunarcrush.com/gi/w:600/cr:tiktok::6694512562837799941/c:line/m:posts_active.svg)

- [--] Week [--] +38%
- [--] Month [--] +2.10%
- [--] Months [---] +7.20%
- [--] Year [---] +148%

### Followers: [---------] [#](/creator/tiktok::6694512562837799941/followers)
![Followers Line Chart](https://lunarcrush.com/gi/w:600/cr:tiktok::6694512562837799941/c:line/m:followers.svg)

- [--] Week [---------] +0.08%
- [--] Month [---------] +0.38%
- [--] Months [---------] +3.40%
- [--] Year [---------] +18%

### CreatorRank: [-------] [#](/creator/tiktok::6694512562837799941/influencer_rank)
![CreatorRank Line Chart](https://lunarcrush.com/gi/w:600/cr:tiktok::6694512562837799941/c:line/m:influencer_rank.svg)

### Social Influence

**Social category influence**
[social networks](/list/social-networks)  99% [technology brands](/list/technology-brands)  99% [finance](/list/finance)  7% [agencies](/list/agencies)  #119 [events](/list/events)  4% [countries](/list/countries)  4% [stocks](/list/stocks)  3% [musicians](/list/musicians)  2% [travel destinations](/list/travel-destinations)  1% [luxury brands](/list/luxury-brands)  1%

**Social topic influence**
[tiktok](/topic/tiktok) 80%, [business](/topic/business) #4100, [link](/topic/link) 17%, [ai](/topic/ai) 14%, [bio](/topic/bio) 8%, [ceo](/topic/ceo) 6%, [products](/topic/products) 5%, [agencies](/topic/agencies) 4%, [ces](/topic/ces) 4%, [culture](/topic/culture) 4%

**Top accounts mentioned or mentioned by**
[@eos](/creator/undefined) [@smartly](/creator/undefined) [@ulta](/creator/undefined) [@vaynermedia](/creator/undefined) [@garyvee](/creator/undefined) [@mastercard](/creator/undefined) [@mischief](/creator/undefined) [@wicked](/creator/undefined) [@universal](/creator/undefined) [@neha.usa](/creator/undefined) [@msc](/creator/undefined) [@sixteenth](/creator/undefined) [@creatoriq](/creator/undefined) [@hashtag](/creator/undefined) [@later](/creator/undefined) [@max](/creator/undefined) [@tiktok](/creator/undefined) [@doritos](/creator/undefined) [@liquid](/creator/undefined) [@state](/creator/undefined)

**Top assets mentioned**
[Mastercard, Inc. (MA)](/topic/$ma)
### Top Social Posts
Top posts by engagements in the last [--] hours

"One area of performance marketing that still doesnt get enough attention Experimentation and incrementality testing. This week at #CES we caught up with David Mataranglo US CEO at KINESSO (Omnicom Media Group) to talk about why testing more and learning faster is what actually drives sustainable growth. 🔗 Link in bio to download the Smart+ Playbook to learn how marketers can automate optimize and scale quicker on TikTok. #businesstips #marketingtips #advertisingagency"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7593449399322250516)  2026-01-09T19:42Z 1.4M followers, [----] engagements


"We caught up with Kelly Mahoney CMO at @Ulta Beauty to talk about how AI is unlocking more volume faster iteration and smarter member journeys driven by content. The takeaway: automation only works if you have the content to power it. In this space content isnt optional. Its the engine. 🚀 #marketingtips #tiktoktips #tiktokforbusiness #business"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7602653075970460949)  2026-02-03T14:56Z 1.4M followers, [----] engagements


"Small fixes can slow down ad setup. The upgraded Smart+ includes Automatic Enhancements that refresh hooks translate and dub videos improve quality and optimize images for TikTok. Watch David Hoctor Director Head of US Verticals at TikTok explain where to find and use these enhancements in Ads Manager. Click the link in bio to get started with the upgraded Smart+ 🏆 #marketingtips #tiktoktips #businesstips #tiktokforbusiness #advertise"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7602739836927200532)  2026-02-03T20:33Z 1.4M followers, [----] engagements


"Testing more creative usually comes with tradeoffs. With the upgraded Smart+ you can increase creative volume while staying in control of which combinations run and where they send traffic. Watch Veronica Patel Director of Brand Partnerships at TikTok explain how asset groups help you scale testing without adding complexity. Link in bio to get started with the upgraded Smart+ 🚀"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7603021441398836501)  2026-02-04T14:46Z 1.4M followers, [----] engagements


"The upgraded Smart+ makes reporting clearer so you can see whats driving results across campaigns ad groups and creatives. You can drill down to understand which combinations of video text and CTAs are working. Watch David Hoctor Director Head of US Verticals at TikTok explain how reporting works in Ads Manager. Link in bio to get started with the upgraded Smart+ 🚀"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7603021624438246677)  2026-02-04T14:47Z 1.4M followers, [----] engagements


"We love to see (and hear) it 😍 This is your friendly reminder that content is not one-size-fits-all especially when it comes to finding success on TikTok. Take it from our partner Jane Oslter EVP Global Thought Leadership at Kantar. Like if you agree and share with someone who still needs convincing. 👀 #TikTokforBusiness #TikTokMarketing #TikTokTips #TikTokAds #ContentPlanning"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7302531746384383233)  2023-11-17T20:33Z 1.4M followers, [----] engagements


"Ready to take the next step in your brands #SocialCommerce journey 🛍 Hear from Michaela Weber GM of Payments & Global Business Development at BigCommerce on how they are helping merchants to both build their brands AND drive sales on TikTok 💪 To learn more about our partnership with BigCommerce head over to their partner profile via link in bio 🔗 #TikTokMadeMeBuyIt #digitalmarketing #Sales #advertisingandmarketing #Ecommerce #performancemarketing"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7322159986577067272)  2024-01-09T18:00Z 1.4M followers, [----] engagements


"Our newest creative solutions do more than ever before to help you save time and effort in your process so you can create with ease 🚀 Click the link in bio to check out the TikTok World Hub and learn more about TikTok One Creative Suite and Symphony 🔗 #tiktokforbusiness #marketingtips #creativemarketing"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7392258025450376466)  2024-07-16T15:36Z 1.4M followers, [----] engagements


"TikTok Academy is the official learning destination made for marketers and agencies 📚💡 Click the link in bio to check out our courses in advertising creative and measurement and start learning today 🚀 #marketingtips #agency #marketingagency #tiktoktips #advertising #digitalmarketingtips #marketing"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7418580805594647824)  2024-09-25T14:02Z [--] followers, 13.1M engagements


"Welcome to the TikTok Clubhouse our IRL hub for our community to co-create celebrate and tap into the energy of Las Vegas race weekend 🏎 #TikTokClubhouse sponsored by @MSC Cruises US"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7575389329149660436)  2025-11-22T03:39Z [--] followers, [----] engagements


"Brands are producing more and more microdramas on platforms like TikTok and RJ Larese President of @Sixteenth Talent thinks we will see a lot more of that in [----] #creatortips #marketingtips"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7592408758471478548)  2026-01-07T00:24Z 1.4M followers, [----] engagements


"In [----] multimodal AI will help brands vet creators for brand safety and value alignment. We caught up with Jennifer Cho Chief Customer Officer at @CreatorIQ at CES to talk all about her creator marketing predictions for the new year"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7592693682633968916)  2026-01-07T18:49Z 1.4M followers, [----] engagements


"Today at CES TikToks VP GM Khartoon Weiss shared how TikTok Ones Content Suite helps brands find and amplify the best UGC to achieve more scale. 🔗 Click the link in bio to read the full blog"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7592787034079579412)  2026-01-08T00:51Z 1.4M followers, [----] engagements


"Today at CES we caught up with Bryan Gold Co-Founder and CEO of @Hashtag Paid to discuss his [----] creator marketing predictions"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7592787154099571989)  2026-01-08T00:52Z 1.4M followers, [----] engagements


"POV youre with TikTok at CES 🤖 #CES #lasvegas #technology #tiktok"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7593370445341068565)  2026-01-09T14:35Z [--] followers, [----] engagements


"Advertisers listen up📣 Check out @VaynerMedia top tips for driving performance on TikTok ➡ [--]. Follow accounts that you admire and enjoy your #FYP ✅ [--]. Bring your media buying measurement and creative processes 💡 [--]. Organic + paid = a formula for performance success 🚀 #TikTok #VaynerMedia #VaynerX #Marketing #TikTokAgency #TikTokMarketingPartners #BusinessMarketing #SocialMediaMarketing @GaryVee +1 [---] [---] 5731"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7405953427580243216)  2024-08-22T13:21Z 1.4M followers, 2.5M engagements


"With more and more people going to AI platforms for product discovery is your brand optimizing your content to meet this moment We chatted with Diana Perlov VP Partnerships and Client Solutions at @Later at CES about her [----] creator marketing predictions"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7592687775560797460)  2026-01-07T18:26Z 1.4M followers, [----] engagements


"We caught up with Gary Vaynerchuk CEO of @VaynerMedia to hear his perspective on how content is becoming increasingly effective at finding the right audiences over time. As that shift continues creative plays a bigger role in determining who sees the message and why it resonates. One shift shaping performance marketing right now Moving from testing AI to truly scaling it. #marketingtips #tiktokforbusiness #tiktoktips"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7602269235288509716)  2026-02-02T14:07Z 1.4M followers, [----] engagements


""There are over [---] million TikTok users in the U.S. representing virtually every community interest and demographic" said TikTok's Head of North America Business Marketing Rema Vasan last week at a panel discussion hosted by The Female Quotient. For brands this creates a rare opportunity to show up in the right conversations speak to distinct audiences with relevance and drive meaningful impact. Link in bio to learn more about how TikTok's diversity leads to business outcomes for brands. #marketingtips #advertising #marketing"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7604989704026574101)  2026-02-09T22:04Z 1.4M followers, [----] engagements


"Last weekend at the TikTok Clubhouse in San Francisco TikTok's GM & Head of Enterprise Sales Josh Bloom sat down with [----] Heisman Trophy winner Fernando Mendoza to discuss how TikTok bridges the gap between fans and athletes. Mendoza shared that TikTok allows fans to interact directly with their favorite athletes making the relationship more personal and allowing athletes to tell their own stories. #advertising #marketingtips #marketing"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7605000967049809172)  2026-02-09T22:48Z 1.4M followers, 190.3K engagements


"MVP of POV Nazl Eda Krali from #UnileverTurkiye says: the best TikTok ideas should scare you a little thats how they turn discovery into something bigger 💥 #MVPsofPOV #TikTokForBusiness"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7516815822409501968)  2025-06-17T07:25Z 1.4M followers, 5.4M engagements


"67 that's all. 🔗 Link in bio to download our [----] Trend Report"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7595226380472716564)  2026-01-14T14:37Z 1.4M followers, 10.4K engagements


"Were introducing new updates that bring clearer ownership and compliance across TikTok. Advertisers can now register as verified businesses and agencies can formally designate themselves as the buying partner on client ad accounts. These updates are part of a broader set of advertising changes rolling out in Q1. 🎬 Tap the link in bio to watch the full Q1 TikTok Product Preview"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7597815387782171922)  2026-01-21T14:04Z 1.4M followers, [----] engagements


"We just rolled out two big updates to how creative gets made and scaled on TikTok. TikTok Partner Exchange now lives inside TikTok One and Smart+ is expanding creative automation to help scale what performs best. These updates are part of a broader set of advertising changes rolling out in Q1. 🎬 Link in bio to watch the full Q1 TikTok Product Preview. #marketingtools #advertising"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7598185592840670484)  2026-01-22T14:00Z 1.4M followers, [----] engagements


"POV: this made your day better 🔗 Link in bio to download the TikTok trend report #marketing #marketingtips #trends #advertising"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7598216119232564500)  2026-01-22T15:59Z 1.4M followers, [----] engagements


"TikTok Market Scope just got a major upgrade. New insights across commerce entertainment and telco help advertisers better understand funnel performance and industry movement. These updates are part of a broader set of advertising changes rolling out in Q1. 🎬 Link in bio to watch the full Q1 TikTok Product Preview. #marketing #marketingtips #marketingtools"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7599676127078206740)  2026-01-26T14:24Z 1.4M followers, [----] engagements


"Introducing TikTok Product Preview a new quarterly video series keeping brands and agencies up to speed on whats new in TikTok advertising and why it matters. The Q1 edition highlights updates across business identity creative workflows measurement and mid-funnel optimization to help you plan create and grow 📈 #marketingtips #advertising #advertisingagency #marketingdigital"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7600076488636894485)  2026-01-27T16:18Z 1.4M followers, [----] engagements


"New mid-funnel improvements are rolling out across Brand Consideration and Traffic campaigns. These updates help optimize for both attention and intent going beyond clicks alone. These updates are part of a broader set of advertising changes rolling out in Q1. 🎬 Link in bio to watch the full Q1 TikTok Product Preview. #marketingtools #advertising #marketingtips"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7600411927113682196)  2026-01-28T14:00Z 1.4M followers, [----] engagements


"This past weekend at the TikTok Clubhouse in San Francisco TikTok's Content Director Jordan Randall caught up with senior leaders to talk about what they've been watching lately which trends are breaking through and the kinds of content that is truly holding their attention. #marketingtips #advertising #marketing"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7604980424007322901)  2026-02-09T21:28Z 1.4M followers, [---] engagements


"One-third of TikTok users are actively shopping for a new or used car and now auto ads help brands connect with the TikTok community like never before. From inventory ads for dealerships to model ads for manufacturers weve launched two new solutions to drive awareness and sales 🚗 🔗 Hit the link in bio to learn more. #TikTokForBusiness #AutoAds #Auto #CarTok #Cars #Marketing #MarketingStrategy #Advertising"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7473177295914552592)  2025-02-19T17:05Z 1.4M followers, 11.4K engagements


"POV you hop on the career ladder with the one and only @Max Klymenko 🔗 Download the full [----] Trend Report via the link in bio to explore what's next for your brand on TikTok"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7595612575644093717)  2026-01-15T15:36Z 1.4M followers, 19.9K engagements


"The upgraded Smart+ removes the usual limits on how many ads you can run in a single campaign. Test a large volume of creative and send traffic to multiple URLs without spinning up new campaigns each time. Watch Veronica Patel Director of Brand Partnerships at TikTok walk through how to structure ad groups and asset groups for scale. Link in bio to get started with the upgraded Smart+ 🏆 #advertisingagency #advertising #marketingtips #marketingtiktok #tiktoktips"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7602734530604109076)  2026-02-03T20:13Z 1.4M followers, [----] engagements


"Last week we opened the doors to @TikTok Clubhouse presented by @Doritos our FYP to IRL hub during footballs biggest weekend where brands showed up inside the platform audiences already love. From high-impact ad placements on-platform to in-person experiences TikTok LIVE event coverage and creator content brands showed up across one connected TikTok ecosystem built for big moments. We brought together 360+ creators athletes celebrities and industry leaders over the weekend driving 36M+ organic impressions in just [--] hours. From the field to the FYP to the TikTok Clubhouse brands become part"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7605729114011487509)  2026-02-11T21:53Z 1.4M followers, [----] engagements


"If you need me Ill be here 🤷♂ TikTok World LIVE. 6/3. See you there 📲 #marketingtips #advertisements #officelife #officehumor #businesstips"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7510227149958155521)  2025-05-30T13:17Z [--] followers, [----] engagements


"This & making marketing history 📸 + its not an event unless theres a photo dump right #marketing #advertising #tiktokforbuisness #newyorkcity #businesstips In case you were wondering what the biggest marketing event of the year looks like: In case you were wondering what the biggest marketing event of the year looks like:"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7512095222436793617)  2025-06-04T14:06Z 1.4M followers, [----] engagements


"This is what happens when TikTok brings creators marketers and culture makers together for a private experience at @Guggenheim Museum 🖼 #Art #Culture #CreatorMarketing #GuggenheimMuseum"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7512132666146295041)  2025-06-04T16:32Z 1.4M followers, [----] engagements


"Brands your DMs just became a growth channel. Messaging Ads are now live 📢 Link in bio to learn more 🤝 #advertising #marketingtips #tiktokforbusiness #businesstips #businesstiktok"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7514303229149187329)  2025-06-10T12:54Z 1.4M followers, [----] engagements


"For @e.l.f. Cosmetics discovery isnt luck its the strategy. MVP of POV Kory Marchisotto tells us how. #MVPsofPOV #elfcosmetics #tiktokforbusiness #businesstips #cosmetics"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7514679323299810577)  2025-06-11T13:14Z 1.4M followers, 129.5M engagements


"First time going to Cannes Lions 👀 Heres what our MVP of POV Psembi Kinstan says you need to know before you hit the Croisette. #MVPofPOV #tiktokatcannes #canneslions #cannes #advertising #marketingtips #worktrip"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7514754569746861328)  2025-06-11T18:06Z 1.4M followers, [----] engagements


"If youre at Cannes Lions this week this is your sign to check out TikTok at the Garden. Panels. Creators. Product demos. Fros Soire Happy Hour. And more Panels are first come first serve so plan to arrive early. Link in bio to register now and meet us at the Carlton Hotel 🔗 #cannes #canneslions #advertising #canneslions2025 #tiktokforbusiness"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7516413413724097809)  2025-06-16T05:23Z 1.4M followers, 45K engagements


"How can brands make themselves discoverable on TikTok 🔎 MVP of POV Cara Brennan from @The Este Lauder Companies says its not about ticking boxes its about connecting with communities. #MVPsofPOV #TikTokForBusiness"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7516813946624544001)  2025-06-17T07:17Z 1.4M followers, 3.8M engagements


"Circle back in Q4 Gotta catch this boat 🏃🏻♀💨 #cannes #canneslions #advertising #marketing #officehumor"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7517237200799550737)  2025-06-18T10:39Z 1.4M followers, [----] engagements


"MVP of POV Tam Ferro explains how @Sol de Janeiro turns storytelling into scroll-stopping discovery on TikTok. #MVPsofPOV #TikTokForBusiness #BusinessTips"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7517351331611413777)  2025-06-18T18:03Z [--] followers, 55M engagements


"Understanding the platform is step one. MVP of POV Armagan Engel shows how @QNBTrkiye uses TikTok to drive financial literacy and discovery. #mvpsofpov #marketingtips"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7517369168841231623)  2025-06-18T19:11Z 1.4M followers, 5.1M engagements


"Empowered teams AI avatars and scroll-stopping discovery @VodafoneTrkiyes MVP of POV Meltem Bakiler ahin shares how it all came together. #mvpsofpov"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7517395649147440392)  2025-06-18T20:54Z 1.4M followers, 935.8K engagements


"Ahhh all better now. #tiktok #marketingtips #tiktokforbusiness #trend Just a little something to take the edge off Just a little something to take the edge off"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7520351748553248017)  2025-06-26T20:05Z 1.4M followers, 23.5K engagements


"No edits needed 🙅♂ #corporatehumor #officehumor #tiktokforbusiness #corporatetiktok #officelife"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7535175349890501896)  2025-08-05T18:48Z 1.4M followers, [----] engagements


"TikTok's automation tools help advertisers get the most out of their campaigns. @nutrafol shared how they're leaning into Smart+ to harness AI and automation unlocking efficiency scaling campaigns and driving incremental orders on TikTok. Link in bio to learn about Smart+ 💡"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7552892070034296081)  2025-09-22T12:38Z 1.4M followers, [----] engagements


"@eos Products President Soyoung Kang breaks down how two-way dialogue active engagement in the comments and treating TikTok as a discovery engine all fuel eoss marketing strategy. 🔗 Watch the full conversation. Link in bio"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7555495671894150417)  2025-09-29T13:02Z 1.4M followers, [----] engagements


"On TikTok the most powerful insights come from two-way dialogue: listening and learning directly from your community. For @eos Products that means paying attention when real fans (not just big creators) share feedback. 🔗 Watch the full conversation. Link in bio"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7556691759632223505)  2025-10-02T18:23Z 1.4M followers, [----] engagements


"We caught up with Rema Vasan TikToks Head of North America Business Marketing live at Advertising Week to talk about how search on TikTok is redefining discovery for brands and audiences alike. Click the link in bio to read about TikTok's new automation updates for advertisers 💡"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7558557324386815249)  2025-10-07T19:03Z 1.4M followers, [----] engagements


"Long before AI became a buzzword Chief Marketing & Communications Officer at @Mastercard Raja Rajamannar began experimenting with machine learning in [----] building Mastercards digital marketing engine that predicts emerging micro-trends and transforms how campaigns perform. 🔗 Watch the full episode of Made for TikTok. Link in bio"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7563326711295741205)  2025-10-20T15:30Z 1.4M followers, [----] engagements


"How do you get an entire marketing org to embrace AI For Chief Marketing & Communications Officer at @Mastercard Raja Rajamannar it starts with education. From monthly AI classes to reward systems that fuel friendly competition Mastercard built a culture where learning is mandatory and innovation follows. 🔗 Watch the full episode. Link in bio. #ai #automation #technology #advertising #business"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7563663384437067028)  2025-10-21T13:16Z 1.4M followers, [----] engagements


"Family is forever 🥹 #group7 @Sophia James Here to confirm that TikTok is in Group [--]. K bye Here to confirm that TikTok is in Group [--]. K bye"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7563694743117434132)  2025-10-21T15:18Z 1.4M followers, [----] engagements


"The best partners dont just follow the brief they challenge it. Lindsey Slaby Founder of Sunday Dinner joins TikToks Global Head of Business Marketing and Commercial Partnerships Sofia Hernandez to share how outside perspectives spark curiosity creativity and the kind of differentiation every brand needs. 🔗 Watch the full conversation. Link in bio"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7565891909420338452)  2025-10-27T13:24Z 1.4M followers, [----] engagements


"For years success in marketing was defined by what could be measured on TV. But as behavior shifts so must our metrics. Founder of Sunday Dinner and CMO Whisperer Lindsey Slaby joins TikToks Global Head of Business Marketing and Commercial Partnerships Sofia Hernandez to explore how todays top marketing leaders are rethinking measurement owning their results and redefining what real impact looks like on platforms like TikTok. 🔗 Watch the full conversation. Link in bio"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7566262624069979413)  2025-10-28T13:23Z 1.4M followers, [----] engagements


"If your marketing isnt working its probably not the creative. Its your structure. CMO Whisperer Lindsey Slaby joins us to explain why. 🔗 Watch the full conversation. Link in bio. #marketingtips #CMO #tiktoktips"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7566721157177560341)  2025-10-29T19:02Z 1.4M followers, 27.6K engagements


"Boo 💎🏃♀ #halloween #officelife #corporatetiktok What TikTok employees wore to the office this Halloween What TikTok employees wore to the office this Halloween"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7567492076108057877)  2025-10-31T20:54Z 1.4M followers, [----] engagements


"The funnel isnt a straight line anymore. Its squiggly and its collapsing into something smarter. Laura Desmond CEO of @Smartly explains how marketers are shifting from smart audiences to smart creative where brand storytelling and performance come together to drive real results. 🔗 Watch the full episode of Made for TikTok. Link in bio. #marketingtips #automation #businesstips #tiktokforbusiness"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7568501663259020565)  2025-11-03T14:11Z 1.4M followers, [----] engagements


"Were entering the personalization era: where ads dont interrupt the experience they become the experience. Laura Desmond CEO of @Smartly shares how AI and conversational creative are reshaping how brands connect making ads more interactive more human and more valuable for people. The future of marketing is personal creative and built on trust. 🔗 Watch the full episode of Made for TikTok. Link in bio"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7568871129092508949)  2025-11-04T14:05Z 1.4M followers, [----] engagements


"Incrementality is where modern performance lives. Laura Desmond CEO of @Smartly shares how brands are moving beyond historical metrics like MMM aligning real-time creative ad spend and outcomes to uncover what truly drives growth. As consumer behavior evolves TikTok is giving marketers new tools to understand impact adapt faster and meet audiences in the moment. 🔗 Watch the full episode of Made for TikTok. Link in bio"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7569621325699124500)  2025-11-06T14:36Z [--] followers, [----] engagements


"Speed wins. Greg Hahn Co-Founder and CCO of @Mischief @ No Fixed Address on why creative leaders need faster processes faster approvals and faster instincts to keep up with culture. 🔗 Full episode of Made for TikTok. Link in bio"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7571468033747733781)  2025-11-11T14:03Z 1.4M followers, [----] engagements


"AI thinks down the middle. Creativity happens on the edges. Greg Hahn Co-Founder and CCO of @Mischief @ No Fixed Address explains why the most original ideas come from imperfection experimentation and human taste not algorithms. 🔗 Full episode of Made for TikTok. Link in bio. #AI #technology #advertising #marketingtips"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7572209234767547668)  2025-11-13T13:59Z 1.4M followers, [----] engagements


"Theme = Ozian Elegance. Creators = delivered ✅ #WickedForGood @Wicked: For Good @Universal Pictures"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7574176059785055509)  2025-11-18T21:11Z 1.4M followers, [----] engagements


"What on TikTok has truly changed you for good 🎤 #WickedForGood @Wicked: For Good @Universal Pictures"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7574176630046870805)  2025-11-18T21:13Z 1.4M followers, [----] engagements


"We caught up with Joshua Bloom TikToks GM and Head of US Enterprise Sales & Canada at the first ever #TikTokClubhouse to talk about the sports opportunity for marketers on TikTok. Our TikTok team is here to help you plug your brand into sports culture capture what fans actually care about and show up the right way 🏆"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7576275319380839700)  2025-11-24T12:57Z 1.4M followers, 35.5K engagements


"Say yes. 🥹 #officelife #coworkers #marketing In your 20s your manager will ask you to collaborate cross-functionally. Its very important you say yes. In your 20s your manager will ask you to collaborate cross-functionally. Its very important you say yes"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7579346762909994261)  2025-12-02T19:36Z 1.4M followers, 11.7K engagements


"Riyadh Season Philippine week #fypage #fyp #foryoupage #trending #everyone Philippine week Riyadh Season Al Suwaidi Park Philippine week Riyadh Season Al Suwaidi Park"  
[TikTok Link](https://www.tiktok.com/@zia_jung77/video/7580692894865050898)  2025-12-06T10:40Z 11.1K followers, [----] engagements


"The art world met the ad world in Miami TikTok and industry leaders came together to break down the art of creativity performance marketing and more 🎨 #artbasel #miamiartweek"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7582597093408197908)  2025-12-11T13:49Z 1.4M followers, [----] engagements


"Last week we celebrated our creator community at the TikTok Awards Congratulations to all of the awardees for pushing culture forward inspiring audiences and showing the world whats possible on TikTok 🎉🎊"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7587447121314729237)  2025-12-24T15:30Z 1.4M followers, [----] engagements


"2026 fitness goal ✅ #ces2026 #coworkersbelike #socialmediamarketing #lasvegas"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7592347485046246676)  2026-01-06T20:26Z 1.4M followers, [----] engagements


"Spend the day with us and some robots 🤝 #CES #lasvegas #technology"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7592389762837646612)  2026-01-06T23:10Z 1.4M followers, [----] engagements


"Creators are the 👀 of fans around the 🌎 take it from @warnerbrosmovies. For more on the Future of Entertainment Marketing head to our link in bio"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7148866692083436802)  2022-09-29T18:14Z 1.4M followers, 3.3M engagements


"Tap into Keyword Insights and Top Products to help inspire your next TikTok campaign. Let us know how it goes in the comments 🔗 in bio #creativecenter #tiktokads #tiktokforbusiness"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7237153198883081479)  2023-05-25T16:10Z 1.4M followers, 32.3K engagements


"From saunas and Doechii performances to golf travel tips and everything in between heres what TikTok employees have been searching for lately 🔎 #search #discovery #tiktokforbusiness #tiktok #marketing #coworkersbelike #coworkers"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7467940901252353297)  2025-02-05T14:25Z 1.4M followers, 11.4K engagements


"For MVP of POV Avery Akkineni discovery isnt a feature on TikTok its the future for @VaynerX 💥 #MVPsofPOV #tiktokforbusiness #marketingtips #marketingtiktok #contentcreation"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7515417063800737041)  2025-06-13T12:56Z 1.4M followers, 21M engagements


"AI-generated content is showing up more often on TikTok and for marketers transparency matters. Hear what Francis Stones TikToks Global Head of Brand Safety & Responsible Media has to say about how were making AI-generated content easier to identify and why that transparency drives trust. 🔗 Click the link in bio for more. #AI #TikTokForBusiness"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7581526023997541653)  2025-12-08T16:33Z 1.4M followers, 11.9K engagements


"Learn how #LatinxBusiness creators @millennialloteria @eje_64 @shopjzd and @weallgrowlatina celebrate Hispanic Heritage Month all year round"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7015729226628320518)  2021-10-05T23:32Z 1.4M followers, [----] engagements


"Ready to level-up your TikTok game Tune in to the all-new #MadeForTikTok show and hear special guests like Oliver McAteer of @mischiefusa share their secrets to advertising on TikTok. Here's a sneak peek of our first episode dropping on 5/3"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7091742868649299202)  2022-04-28T19:44Z 1.4M followers, 4.5M engagements


"Measuring brand safety and suitability on TikTok just got easier. Meet Zefr one of our inaugural Brand Safety and Suitability Partners. Learn more at the link in bio. #brandsafety #tiktokmarketing #digitalmarketing #advertising Brand safety Marketing Social media manager Privacy Technology AI Digital marketing Brand safety Marketing Social media manager Privacy Technology AI Digital marketing"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7210518041287871745)  2023-03-14T21:32Z 1.4M followers, [----] engagements


"We asked the CMO of @tacobell and their agency partner at @Deutsch LA all about the magic of TikTok and how they partner with creators to inspire their community. To find the perfect creator for your next campaign head to the TikTok Creator Marketplace. Stay tuned for more from #CannesLions2023 #TikTokatCannes #CreativeisEasy #TikTokforBusiness"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7247630293635484929)  2023-06-22T21:47Z 1.4M followers, 3.1M engagements


"A 10-minute campaign. On TikTok Learn more about the story behind @Hilton's viral success from TBWA's Lesley Parks in #madefortiktok Episode [--]. Link in bio. #TikTokforBusiness #TalkingCreative #TikTokTips #TikTokContent #TikTokCreative"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7296872002902560005)  2023-11-02T14:30Z 1.4M followers, 115.4K engagements


"NGL the Whats Next [----] Trend Report has a point 😏 Elevate your strategy with the Creative Bravery mix of curiosity imagination vulnerability and courage via link in bio 🔗 Use #WhatsNextTikTok2024 in the comments to let us know which trend youre activating next #TikTokforBusiness #TikTokMarketing #TikTokTips #TikTokTrends #ContentPlanning #WhatsNextTikTok2024"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7323319797012286728)  2024-01-12T21:01Z 1.4M followers, [----] engagements


"Get ready with Lynda Truong Co-Founder of @Loveandpebble as she explains how the recipe she used as a teenager transformed into one of the most viral skincare products on TikTok. 🏆 Tune in to hear all about how TikTok completely transformed this business and how it can do the same for you 🫧 What are you waiting for It's time to let your business shine and build your community here on TikTok 🏆 #TikTokForBusiness #CaseStudy #MarketingTips #Business #BusinessGrowth #FounderStory #Entrepreneur"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7394860691523374344)  2024-07-23T15:56Z 1.4M followers, [----] engagements


"Its the CPA for President and Co-Founder of Gassed Agency Dean Rojas Tune in to hear his tips for driving and tracking their clients' success across TikTok💡 Get a real understanding of your campaign's impact with best practices and measurement tools such as Post-Purchase Surveys and Conversion Lift Studies 💥 Click the link in bio to explore our Performance Hub for more 🔗 #MarketingTips #Performance #PerformanceMarketing #TikTokTips #Agency"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7404909875160960277)  2024-08-19T17:52Z 1.4M followers, 2.5M engagements


"Adolfo Fernndez Head of Performance Solutions & Operations at TikTok is breaking down Smart+ TikToks new AI-powered solution designed to supercharge your ad performance With Smart+ your campaigns are fully automated to deliver the best creative to the right audience at the right timegiving you more time to focus on growing your business 🚀 🔗 Click the link in bio to read the blog and learn how to transform your advertising strategy with Smart+ #marketingtips #advertising #tiktoktips #marketing #marketingstrategy #digitalstrategy"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7423763989131316496)  2024-10-09T13:16Z 1.4M followers, [----] engagements


"Matt Maher Founder of M7 Innovations takes us inside CES to explore the bold creative future of marketing and tech. 💥 From AI buddies to transparent screens you can see (and think) through these tools are changing how we connect and create. Ready to meet the future 💡 #AI #CES #CES2025 #Tech #marketing #advertising #trends #technology"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7457671633503866113)  2025-01-08T22:16Z 1.4M followers, [----] engagements


"Reporting live from CES 🤖 #technology #tech #CES #AI #marketing #marketingstrategy #vegas #lasvegas #ces2025"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7457999186181524737)  2025-01-09T19:26Z 1.4M followers, 17.5K engagements


"Meet Insights Spotlight on TikTok Oneyour new go-to for real-time trends search insights and audience behavior. 👀 Spot whats trending. Understand your audience. Build smarter strategies. Link in bio. #Marketing #Advertising #Audience #TikTok #TikTokForBusiness #Insights"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7512563472098397441)  2025-06-05T20:23Z 1.4M followers, [----] engagements


"Its fine 👏 Im fine 👏#coworkersbelike #worktrip #canneslions #cannes #advertising"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7516995772362018065)  2025-06-17T19:03Z 1.4M followers, [----] engagements


"If she wasnt the President of @eos Products Soyoung Kang might be sketching blueprints digging ruins or stirring up mayo debates. 🔗 Watch the full conversation. Link in bio. Off the clock w/ the President of eos Soyoung Kang Off the clock w/ the President of eos Soyoung Kang"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7556694542007684368)  2025-10-02T18:34Z 1.4M followers, [----] engagements


"There's a road to performance on TikTok. Drive it with Smart+ 💡"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7558478799793343761)  2025-10-07T13:58Z 1.4M followers, [----] engagements


"We chatted with Newton X's Chief Operating Officer Leon Mishkis about how brands and agencies should approach their adoption of AI marketing tools. Now more than ever brands have control over what AI manages and what remains in human hands resulting in more optimized campaign performance. 🔗 Link in bio to learn about TikTok's automated ad solutions"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7563671670762818837)  2025-10-21T13:49Z 1.4M followers, [----] engagements


"Were TikTok of course @dentsu_global Havas IPGMediabrands @horizonmedia@publicismedia and GroupM loaned us their media superstar talent to tell you all why your brand should be on TikTok. On screen Cara Lewis Greg James Dani Benowitz Shelby Saville David Campanelli and Matt Sweeney are setting the tone on how TikTok is the key to scaling your brands success - and of course jumping on a cool trend you might have seen around. #tiktokforbusines #ofcourse #ofcoursetrend"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7364834319199685906)  2024-05-03T18:00Z 1.4M followers, [----] engagements


"MVP of POV Tina Chikhani Nader from @Unilever shares one misconception she used to have that TikTok was just for Gen Z. In reality its for all ages and backgrounds once you dive in and get how the platform works. #mvpsofpov"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7517395915490020626)  2025-06-18T20:55Z 1.4M followers, 59.4M engagements


"How can sound-on content help your brand grow on TikTok 🔊 Head to our link in bio to learn more #learnontiktok #tiktoktips #businesscheck"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/6992641064980974854)  2021-08-04T18:18Z [--] followers, 365.8K engagements


"Join our host @ashyizzle for our Night Market LIVE Shopping event on 5/24 where you can discover & shop from [--] API-owned small businesses RSVP 👆"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7100569126833376514)  2022-05-22T14:34Z 1.4M followers, 31.6M engagements


"How do you make pet insurance discoverable on TikTok MVP of POV Alexandra Alpeter from @Spot Pet Insurance has the formula 💡 #MVPsofPOV #petsoftiktok #marketingstrategy #socialmediamarketing #socialmedia"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7515414606202834192)  2025-06-13T12:47Z 1.4M followers, 4.1M engagements


"Came for the swag tbh @Advertising Week #advertising Marketers leaving Advertising Week be like Marketers leaving Advertising Week be like"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7558579051196058897)  2025-10-07T20:27Z [--] followers, [----] engagements


"@GaryVee puts it simply: one TikTok can change your business theres nothing else quite like it. Listen to the full episode of @uncensoredcmo with Jon Evans for a thoughtful look at what that really means for brands showing up on TikTok and how to drive real impact 🏆"  
[TikTok Link](https://www.tiktok.com/@tiktokforbusiness/video/7572234021791485205)  2025-11-13T15:35Z 1.4M followers, 98.4K engagements

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