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YSL
YSL sees a significant surge in social media activity with creators and engagements up over 40%, driven by popular makeup tutorials and fragrance reviews. However, discussions also touch on brand ethics and product performance.
About YSL
YSL (Yves Saint Laurent) is a luxury fashion house known for its haute couture, ready-to-wear clothing, leather goods, and accessories.
Insights
- ysl creators is up XXXXX% from the previous week.
- ysl engagements is up XXXXX% from the previous week.
- ysl mentions is up XXXXX% from the previous week.
- ysl posts created is up XXXXXX% from the previous week.
Engagements: XXXXXXXXX (24h)
Engagements 24-Hour Time-Series Raw Data
Current Value: XXXXXXXXX
Daily Average: XXXXXXXXXX
X Week: XXXXXXXXX +30%
X Month: XXXXXXXXXX -XX%
X Months: XXXXXXXXXXXXX -XX%
X Year: XXXXXXXXXXXXX +0.37%
1-Year High: XXXXXXXXXX on 2025-09-07
1-Year Low: XXX on 2025-12-05
Engagements by network (24h): Reddit: XXXXXX TikTok: XXXXXXXXX X: XXXXXXX YouTube: XXXXXXXXX
Mentions: XXXXX (24h)
Mentions 24-Hour Time-Series Raw Data
Current Value: XXXXX
Daily Average: XXXXX
X Week: XXXXX +47%
X Month: XXXXX +23%
X Months: XXXXXX +31%
X Year: XXXXXXX +28%
1-Year High: XXXXXX on 2025-09-30
1-Year Low: XX on 2025-12-01
Mentions by network (24h): Reddit: XXXXX TikTok: XXXXXX X: XXXXX YouTube: XXXXX
Creators: XXXXX (24h)
Creators 24-Hour Time-Series Raw Data
XXXXX unique social accounts have posts mentioning YSL in the last XX hours which is down XXXX% from XXXXX in the previous XX hours
Daily Average: XXXXX
X Week: XXXXX +48%
X Month: XXXXX -XX%
X Months: XXXXXX +18%
X Year: XXXXXX +27%
1-Year High: XXXXX on 2025-10-01
1-Year Low: XX on 2025-12-05
The most influential creators that mention YSL in the last XX hours
| Creator | Rank | Followers | Posts | Engagements |
|---|---|---|---|---|
| @thenoelthomas | X | XXXXXXX | X | XXXXXX |
| @lilacastle6 | X | XXXXXX | X | XXXXXX |
| @matheasande | X | X | XXXXXX | |
| @ayo_castrokids | X | XXXXX | X | XXXXX |
| @thequeensteps | X | XXXXXX | X | XXXXX |
| @calcologne | X | XXXXXXX | X | XXXXX |
| @thebenscents | X | XXXXXX | X | XXXXX |
| @aliandreeamakeup | X | XXXXXXX | X | XXX |
| @yslggz | X | XXXXX | X | XXX |
| @kakist0cracy | XX | XXX | XX | XXX |
Sentiment: XX%
Sentiment 24-Hour Time-Series Raw Data
Current Value: XX%
Daily Average: XX%
X Week: XX% -X%
X Month: XX% -X%
X Months: XX% +9%
X Year: XX% +14%
1-Year High: XXX% on 2025-11-11
1-Year Low: XX% on 2025-06-03
Most Supportive Themes:
- Makeup and Beauty Tutorials: (60%) Users are sharing makeup application techniques, product reviews, and tutorials featuring YSL beauty products, highlighting their positive experiences and results.
- Fragrance Reviews and Recommendations: (25%) Content creators are discussing and recommending YSL fragrances, often comparing them to other brands and sharing personal preferences.
- Fashion and Style: (15%) Posts showcase YSL fashion items, often paired with other luxury brands, focusing on outfits, styling tips, and luxury shopping experiences.
Most Critical Themes:
- Brand Ethics and Controversies: (70%) Some posts touch upon ethical concerns related to YSL's parent company, L'Oreal, and its business practices, including animal testing and political stances.
- Product Performance and Longevity: (30%) While generally positive, a few posts subtly question the longevity or performance of certain YSL makeup products compared to competitors.
Top YSL Social Posts
Top posts by engagements in the last XX hours
Showing only X posts for non-authenticated requests. Use your API key in requests for full results.
"VIDEO: Bright Mide reunite in style at YSL event in Lagos Former Big Brother Naija Season XX housemates Bright and Mide reunited on Wednesday night at a Yves Saint Laurent event in Lagos drawing attention with their polished red carpet moment. The pair who became fan favourites during the show for their flirty poolside chats and latenight banter arrived separately but shared friendly interactions that delighted supporters - Continue reading in the comment section"
X Link @TheNationNews 2025-12-11T10:23Z 2.7M followers, 24.1K engagements
"New Ysl Y Iced cologne #fragrance #cologne"
YouTube Link @fbfragrances 2025-12-11T07:28Z 233K followers, 43.5K engagements
"@FearedBuck Kai Cenat Friends when it comes to ruining his image"
X Link @yslggz 2025-12-11T06:08Z 1826 followers, 15.2K engagements
"BBNaija housemates Mide bright Morgan kola and Yemi at Ysl beauty light club together"
TikTok Link @lifestylebuzzbydunni 2025-12-11T05:26Z 169K followers, 42.1K engagements