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Yankee Candle
Newell Brands, parent company of Yankee Candle, announced significant layoffs and the closure of XX stores, impacting the brand's retail presence.
About Yankee Candle
Yankee Candle is a brand known for its scented candles and home fragrance products.
Insights
- yankee candle engagements is up XXXXXX% from the previous X months.
- yankee candle Mentions hit a 52-Week high of XXX for the day
- yankee candle Mentions hit an all time of XXX for the day
Engagements: XXXXXXX (24h)
Engagements 24-Hour Time-Series Raw Data
Current Value: XXXXXXX
Daily Average: XXXXXXX
X Week: XXXXXXXXXX +263%
X Month: XXXXXXXXXX +150%
X Months: XXXXXXXXXXX +889%
X Year: XXXXXXXXXXX +147%
1-Year High: XXXXXXXXXX on 2025-11-24
1-Year Low: X on 2025-11-10
Engagements by network (24h): News: XXX Reddit: XXX TikTok: XXXXXXX X: XXXXX YouTube: XXXXXX
Mentions: XXX (24h)
Mentions 24-Hour Time-Series Raw Data
Current Value: XXX
Daily Average: XXX
X Week: XXXXX -XXXX%
X Month: XXXXX +5,980%
X Months: XXXXX +9.40%
X Year: XXXXX +195%
1-Year High: XXX on 2025-12-08
1-Year Low: X on 2025-11-01
Mentions by network (24h): News: XX Reddit: XXX TikTok: XXXXX X: XXX YouTube: XXX
Creators: XXX (24h)
Creators 24-Hour Time-Series Raw Data
XXX unique social accounts have posts mentioning Yankee Candle in the last XX hours which is down XX% from XXX in the previous XX hours
Daily Average: XXX
X Week: XXX -XXXX%
X Month: XXXXX +387%
X Months: XXXXX +26%
X Year: XXXXX +160%
1-Year High: XXX on 2025-12-05
1-Year Low: X on 2025-11-01
The most influential creators that mention Yankee Candle in the last XX hours
| Creator | Rank | Followers | Posts | Engagements |
|---|---|---|---|---|
| @user53729061019814 | X | XXXXX | XX | XXXXXX |
| @tiktokshopfindsm | X | XXXXXX | X | XXXXXX |
| @figgyfinds | X | XXXXXXX | X | XXXXXX |
| @yankeecandleeu | X | XXXXX | X | XXXXX |
| @danpluskate | X | XXXXXXX | X | XXXXX |
| @life.life.us | X | X | XXXXX | |
| @stellamryfantasy | X | XXXXX | X | XXXXX |
| @FatKidDeals | X | XXXXXXX | XX | XXXXX |
| @michellebaub | X | XXXXX | X | XXX |
| @user4856624379963 | XX | X | XXX |
Sentiment: XX%
Sentiment 24-Hour Time-Series Raw Data
Current Value: XX%
Daily Average: XX%
X Week: XX% +1%
X Month: XX% +21%
X Months: XX% +10%
X Year: XX% +9%
1-Year High: XXX% on 2025-02-02
1-Year Low: XX% on 2024-12-28
Most Supportive Themes:
- New Scents and Products: (40%) Fans are excited about new releases and promotions.
- Seasonal Collections: (35%) Holiday-themed collections are generating significant buzz with hauls and unboxings.
- Nostalgia and Favorites: (25%) Users are reminiscing about classic scents and sharing long-time favorite products.
Most Critical Themes:
- Product Quality Concerns: (60%) Some users express disappointment with current product quality compared to older versions or other brands.
- Price and Value Perception: (40%) A few posts question the price of Yankee Candles, with some noting the cost.
Top Yankee Candle News
Top news links shared on social in the last XX hours
Showing a maximum of X news posts for non-authenticated requests. Use your API key in requests for full results.
"Newell Brands to cut XX% of workforce close XX Yankee Candle stores (NWL:NASDAQ) Seeking Alpha"
News Link @SeekingAlpha 2025-12-02T18:06Z 228.6M followers, XX engagements
"Yankee Candle maker Newell Brands announces plans to close stores and cut XXX jobs The Independent"
News Link @Independent 2025-12-02T07:24Z 228.6M followers, 2956 engagements
"Newell Brands announces XXX layoffs XX Yankee Candle store closures"
News Link @knoxnews 2025-12-02T01:00Z 208.1M followers, XXX engagements
"Sharpie maker Newell Brands to close XX Yankee Candle stores cut XXX jobs Fox Business"
News Link @FoxBusiness 2025-12-01T20:01Z 228.6M followers, 4215 engagements
Top Yankee Candle Social Posts
Top posts by engagements in the last XX hours
Showing only X posts for non-authenticated requests. Use your API key in requests for full results.
"#ad Day X and Im still blown away. These scents are SO good. Perfect for gifting or fragrance lovers Add to cart now @Yankee Candle US #AdventCalendar2025 #CandleTok #HolidaySmells #christmasgift #yankeecandle"
TikTok Link @michellebaub 2025-12-11T15:21Z 5114 followers, XXX engagements
"$NWL is a classic hated value name with asymmetric upside. At 0.20.3x sales 6x EV/EBITDA and 56x P/FCF the market is pricing Newell like a melting ice cube despite a portfolio of durable brands (Sharpie Rubbermaid Yankee Candle). Management is deep into a multi-year turnaround: headcount reductions SKU rationalization cost cuts targeting $110130M annually and improving margin discipline. Operating cash flow is guided positive and stabilizing. Leverage is the bear case but theyve begun reducing net debt and improving interest coverage. If the business normalizes and re-rates even to 1x sales"
X Link @sickswinger 2025-12-11T15:07Z XX followers, XX engagements
"Yankee candle a very magical Christmas experience"
TikTok Link @sammisosa16 2025-12-11T13:03Z 55K followers, XXX engagements
"Yankee Candle White Strawberry Bellini Scented Candle for as low as $XXXX retail $XXXXX Buy via Amazon -- MUST Select Sub and Save to get lowest price. Can cancel subscription after item ships"
X Link @FatKidDeals 2025-12-11T06:04Z 709.5K followers, 2045 engagements