Wildberries

Wildberries sees a surge in engagements and mentions, driven by fashion hauls and product reviews on TikTok and YouTube. However, critical discussions around competitor comparisons and intellectual property concerns are also present.

About Wildberries

Wildberries is a prominent Russian e-commerce platform.

Insights

Wildberries engagements is up 20.93% from the previous week.
Wildberries mentions is up 89.12% from the previous week.
Wildberries posts created is up 12.68% from the previous week.

Engagements: [---------] (24h)

Engagements Line Chart
Engagements 24-Hour Time-Series Raw Data
Current Value: [---------]
Daily Average: [----------]
[--] Week: [----------] +21%
[--] Month: [-----------] -8.90%
[--] Months: [-------------] -19%
[--] Year: [-------------] +131%
1-Year High: [----------] on 2025-07-07
1-Year Low: [---------] on 2026-01-24

Engagements by network (24h): Instagram: [-------] X: [-----] YouTube: [---------] Reddit: [--] TikTok: [---------]

Mentions: [-----] (24h)

Mentions Line Chart
Mentions 24-Hour Time-Series Raw Data
Current Value: [-----]
Daily Average: [-----]
[--] Week: [-----] +89%
[--] Month: [------] -21%
[--] Months: [------] -13%
[--] Year: [-------] +1,338%
1-Year High: [-----] on 2025-03-22
1-Year Low: [---] on 2026-01-24

Mentions by network (24h): Instagram: [--] X: [--] YouTube: [---] Reddit: [--] TikTok: [---]

Creators: [---] (24h)

Creators Line Chart
Creators 24-Hour Time-Series Raw Data
[---] unique social accounts have posts mentioning Wildberries in the last [--] hours which is down 19% from [---] in the previous [--] hours Daily Average: [-----]
[--] Week: [-----] +1.20%
[--] Month: [-----] -0.30%
[--] Months: [------] -2.90%
[--] Year: [------] +275%
1-Year High: [-----] on 2025-10-30
1-Year Low: [---] on 2025-02-17

The most influential creators that mention Wildberries in the last [--] hours

Creator	Rank	Followers	Posts	Engagements
@wbrchik	[--]	[------]	[--]	[---------]
@tunemusicalmoments	[--]	[---------]	[---]	[---------]
@wb_h0t_spot	[--]	[-------]	[--]	[-------]
@tyt_wb3	[--]	[------]	[--]	[-------]
@publicrelations75	[--]	[-------]	[--]	[-------]
@wbraspakovka	[--]	[-------]	[--]	[-------]
@skaner_wlb	[--]	[-------]	[--]	[-------]
@lubimwb	[--]	[-------]	[--]	[-------]
@tovar	[--]	[-----]	[--]	[-------]
@wb	[--]	[-------]	[--]	[-------]

Sentiment: 94%

Sentiment Line Chart
Sentiment 24-Hour Time-Series Raw Data
Current Value: 94%
Daily Average: 81%
[--] Week: 100% +6%
[--] Month: 88% no change
[--] Months: 88% -5%
[--] Year: 88% +32%
1-Year High: 98% on 2025-06-08
1-Year Low: 9% on 2026-01-05

Most Supportive Themes:

Fashion and Hauls: (60%) Users are sharing their purchases from Wildberries, focusing on clothing, accessories, and beauty products.
Product Reviews and Recommendations: (30%) Content creators are posting reviews and recommendations for items bought on Wildberries, often including unboxing videos.

Most Critical Themes:

Comparisons to Competitors: (7%) Wildberries is being compared to other e-commerce platforms like Ozon, indicating a competitive market landscape.
Concerns about Intellectual Property: (3%) There are mentions of sellers using others' art for commercial purposes, raising concerns about copyright and originality.