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ProcterGamble
Procter & Gamble faces boycott calls due to controversy surrounding comments made by a Fox News presenter. Social media engagement is down, with negative sentiment dominating discussions about the brand.
About ProcterGamble
Procter & Gamble (P&G) is a multinational consumer goods corporation.
Insights #
- proctergamble engagements is up XXXXXX% from the previous week.
- proctergamble posts created is up XXXXX% from the previous week.
Engagements: XXXXXX #
Engagements 24-Hour Time-Series Raw Data
Current Value: XXXXXX
Daily Average: XXXXXX
1 Week: XXXXXX +141%
1 Month: XXXXXX -XX%
6 Months: XXXXXXXXX -XX%
1 Year: XXXXXXXXXX -XX%
1-Year High: XXXXXXXXX on 2024-10-29
1-Year Low: XXX on 2025-09-24
| Social Network | TikTok | X | YouTube |
|---|---|---|---|
| Engagements | XXXXXX | XXX | XXX |
Mentions: XX #
Mentions 24-Hour Time-Series Raw Data
Current Value: XX
Daily Average: XX
6 Months: XXXXX -XX%
1 Year: XXXXX -XXXX%
1-Year High: XXX on 2024-12-18
1-Year Low: X on 2025-10-07
| Social Network | TikTok | X | YouTube |
|---|---|---|---|
| Mentions | XX | XX | XX |
Creators: XX #
Creators 24-Hour Time-Series Raw Data
XX unique social accounts have posts mentioning ProcterGamble in the last XX hours which is up XXXX% from XX in the previous XX hours
Daily Average: XX
6 Months: XXX -XX%
1 Year: XXXXX +8.50%
1-Year High: XXX on 2024-12-18
1-Year Low: X on 2025-10-07
Sentiment: XX% #
Sentiment 24-Hour Time-Series Raw Data
Current Value: XX%
Daily Average: XX%
1 Week: XX% -XX%
1 Month: XX% +73%
6 Months: XX% -X%
1 Year: XX% -X%
1-Year High: XXX% on 2024-10-29
1-Year Low: X% on 2025-05-19
Most Supportive Themes
- Partnership and Philanthropy: (1%) Procter & Gamble's partnership with Matthew 25: Ministries and its philanthropic efforts were recognized.
- Product Mentions and Promotions: (1%) Positive mentions of P&G products like Tide and Febreze in various media.
Most Critical Themes
- Brian Kilmeade Controversy: (98%) Criticism and calls for boycotts against P&G due to comments made by Fox News presenter Brian Kilmeade.
- MSNBC Controversy: (1%) Criticism of MSNBC and its sponsors, including P&G, due to comments made by hosts.
Network engagement breakdown:
| Network | Positive | % | Neutral | % | Negative | % |
|---|---|---|---|---|---|---|
| TikTok | XXXXXX | XX% | XXX | X% | XX | X% |
| X | XXX | X% | XXX | X% | X | X% |
| YouTube | XXX | X% | XX | X% | X | X% |
| Total | XXXXXX | XX% | XXX | X% | XX | X% |
Top assets mentioned In the posts about ProcterGamble in the last XX hours
Procter & Gamble (PG) Allstate Corp (ALL) IBM (IBM) The Walt Disney Company (DIS) Unilever plc (UL) HealthEquity, Inc (HQY) Verizon Communications Inc. (VZ) MakeMyTrip Limited (MMYT) PepsiCo, Inc. (PEP) Coca-Cola Co (KO)
Top topics mentioned In the posts about ProcterGamble in the last XX hours
stocks consumer defensive, procter gamble, gamble, stocks communication services, cleaning, allstate, ibm, walt disney, stocks financial services, $ul, unboxing, $ulvrl, stocks healthcare, stocks consumer cyclical, tide, $hqy, $vz, toilet, behind the, stocks technology, $mmyt, $pep, $ko, mercedesbenz, stocks, bin, palestine, dont buy, built in, hosting, stocks industrials, $wm, $rsg, kroger, $sbux, tampa bay buccaneers, long term, investment, haul, tier, bags, skin care, $128b, metro, generated, tax bracket, $ucgmi, stockmarket, tanzania, ace, tiktok, dominance, market cap, russia, st petersburg, gillette, fairy, liquid, pov you, build a, bounty, microsoft, multi, deeper, create a, billions, tesla, $unh, stocks bitcoin treasuries, matic, diapers, accenture, shy, work for, $wmt, pakistan
Top Social Posts #
Top posts by engagements in the last XX hours
Showing only X posts for non-authenticated requests. Use your API key in requests for full results.
"You guys this #newhome comes with some wonderful surprises. Like a built in dish soap dispenser. Unfortunately it was straight nasty but its clean and I replaced it with #dawndishsoap @proctergamble"
TikTok Link @nosyforreal 2025-10-16T19:40Z 597.2K followers, 30.2K engagements
"P&G & In Kind Direct: Partnering for Local Impact across the UK"
YouTube Link @proctergamble 2025-10-16T18:15Z 73.9K followers, XX engagements
"@HUL_News @Nestle @BritanniaIndLtd @ITCCorpCom @DaburIndia @TataCompanies @AdityaBirlaGrp @HyundaiIndia @Maruti_Corp @SkodaIndia @MercedesBenz @bmwindia @volkswagenindia @volvocarsin @GOLDCOUNCIL @debeersgroup @IndiGo6E @Toyota_India @makemytrip @PepsiCo @HCCB_Official @CocaCola @MDLZ @ProcterGamble @GodrejEntGroup @GodrejProp @hcmariwala @deepigoyal @NaveenTewari @IKEAIndia @mastercardindia @Visa_IND @elonmusk @realsteveeisman @naval"
X Link @EconodemetricsR 2025-10-16T03:54Z XX followers, XXX engagements
"#guadalajarajalisco #procter_gamble #promotora"
TikTok Link @tolubayern2 2025-10-16T00:15Z 2852 followers, XXX engagements