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NIL
LSU announces a major NIL partnership with Nike, signing XX athletes to deals, while Troy Aikman expresses frustration with NIL after a negative experience at UCLA.
About NIL
NIL refers to Name, Image, and Likeness rights that allow college athletes to profit from their personal brand.
Insights
- nil engagements hit 46M which is XXX% higher than it's daily average.
- nil engagements is up XXXXX% from the previous week.
Engagements: XXXXXXXXXX (24h)
Engagements 24-Hour Time-Series Raw Data
Current Value: XXXXXXXXXX
Daily Average: XXXXXXXXXX
X Week: XXXXXXXXXX +43%
X Month: XXXXXXXXXXX -XX%
X Months: XXXXXXXXXXXXX -XX%
X Year: XXXXXXXXXXXXX +54%
1-Year High: XXXXXXXXXX on 2025-01-13
1-Year Low: XXXXXX on 2025-11-25
Engagements by network (24h): News: XXXXXX Reddit: XXXXX TikTok: XXXXXXXXX X: XXXXXXXXX YouTube: XXXXXXXXXX
Mentions: XXXXX (24h)
Mentions 24-Hour Time-Series Raw Data
Current Value: XXXXX
Daily Average: XXXXX
X Week: XXXXXX -XX%
X Month: XXXXXX +36%
X Months: XXXXXXX +6.30%
X Year: XXXXXXX +42%
1-Year High: XXXXX on 2024-12-19
1-Year Low: XXX on 2025-11-26
Mentions by network (24h): News: XXX Reddit: XXX TikTok: XXXXX X: XXXXXX YouTube: XXXXX
Creators: XXXXX (24h)
Creators 24-Hour Time-Series Raw Data
XXXXX unique social accounts have posts mentioning NIL in the last XX hours which is down XX% from XXXXX in the previous XX hours
Daily Average: XXXXX
X Week: XXXXX -XX%
X Month: XXXXXX +23%
X Months: XXXXXX +3.20%
X Year: XXXXXXX +30%
1-Year High: XXXXX on 2024-12-19
1-Year Low: XXX on 2025-11-26
The most influential creators that mention NIL in the last XX hours
| Creator | Rank | Followers | Posts | Engagements |
|---|---|---|---|---|
| @ruxxnil | X | XXXXXX | XX | XXXXXXXXXX |
| @nilpla | X | XXXXXXX | X | XXXXXXX |
| @nilbegun | X | XXXXXXX | X | XXXXXXX |
| @niloffice | X | XXXXXX | XX | XXXXXXX |
| @nilsathivlogs | X | XXXXXXX | X | XXXXXX |
| @nildotcompresent | X | XXXXXXX | XX | XXXXXX |
| @BleedBNetwork | X | XXXXX | X | XXXXXX |
| @velifxks | X | XXXXX | X | XXXXXX |
| @shalina_official | X | XXXXXX | XX | XXXXXX |
| @nil.sani | XX | XXXXXXX | X | XXXXXX |
Sentiment: XX%
Sentiment 24-Hour Time-Series Raw Data
Current Value: XX%
Daily Average: XX%
X Week: XX% -X%
X Month: XX% -XX%
X Months: XX% -X%
X Year: XX% +7%
1-Year High: XX% on 2025-11-20
1-Year Low: XX% on 2025-04-13
Most Supportive Themes:
- NIL in Ohio: (30%) Ohio high school athletes can now profit from their name, image, and likeness (NIL) following a judge's ruling against a state ban.
- College Athlete NIL Deals: (25%) Major universities and brands are engaging with college athletes for NIL opportunities, with some athletes signing deals with prominent companies.
- NIL Landscape Evolution: (20%) The Name, Image, and Likeness (NIL) landscape is continuously developing, sparking discussions on its impact on college sports, coaching, and recruiting.
Most Critical Themes:
- Athlete Representation Concerns: (15%) Concerns are being raised regarding the representation of athletes and the involvement of agents within the NIL framework.
- Impact on College Sports: (10%) The evolving NIL landscape is prompting discussions about its broader effects on college sports, including coaching strategies and recruiting practices.
Top NIL News
Top news links shared on social in the last XX hours
Showing a maximum of X news posts for non-authenticated requests. Use your API key in requests for full results.
"LSU Football Announces Major NIL News On Pair Of Elite Weapons Ink Massive Deals"
News Link @LSUTigersSI 2025-12-11T20:41Z 4845 followers, XXX engagements
"LSU Athletics announces long term partnership with Nike"
News Link @247Sports 2025-12-11T16:53Z 228.6M followers, 2007 engagements
"DNP Achieves 10nm Line Pattern Resolution on Nanoimprint Template for Cutting-Edge Semiconductors"
News Link @YahooFinance 2025-12-11T14:56Z 228.6M followers, XX engagements
"Why Troy Aikman didn't get thanked by that UCLA football player - Los Angeles Times"
News Link @latbbolch 2025-12-11T00:56Z 27.8K followers, 46K engagements
Top NIL Social Posts
Top posts by engagements in the last XX hours
Showing only X posts for non-authenticated requests. Use your API key in requests for full results.
"Livvy Dunne Goes Cheeks OUT For A Maxim Cover Story About Her NIL Fund And Possible Acting Career (She Also Wears Overalls With Nothing Underneath CLICK)"
X Link @barstoolsports 2025-12-11T18:15Z 6.8M followers, 475.2K engagements
"The crazy part of this Michigan situation is the power struggle that Im sure is going on between Regents boosters AD NIL all fighting for influence and power on who picks next coach. Its like Game of Thrones in Ann Arbor with the fate of the most important and magical college football program at stake. Id happily steward the program till they figure it out and then recuse myself. But decisions need to be made and they need to be made quickly"
X Link @stoolpresidente 2025-12-11T17:51Z 3.8M followers, 1.1M engagements
"Word is Khalil is definitely willing to give Penn State another opportunity to keep him in PA. @KhalilTaylor08 is X of X. No duplicates. Hes worth every cent spent on NIL / rev . You wanna change the narrative and make a splash Give your new elite WR coach a blue chip WR to dev"
X Link @NittanyNatRec 2025-12-11T16:57Z 3719 followers, 41.8K engagements
"Reviewing The Top XX College Football NIL Earners (Allegedly) This Season"
X Link @barstoolsports 2025-12-11T16:15Z 6.8M followers, 79.3K engagements