NARS

NARS sees a significant surge in mentions and creator activity, driven by popular TikTok makeup tutorials and reviews. The brand's concealers and foundations are top discussion points, though competitive brand comparisons and shade-matching queries persist.

About NARS

NARS is a well-known cosmetics brand specializing in makeup, skincare, and fragrance.

Insights

nars creators is up 208.86% from the previous year.
nars engagements is up 14.07% from the previous week.
nars mentions is up 285.92% from the previous year.
nars posts created is up 71.08% from the previous week.

Engagements: [---------] (24h)

Engagements Line Chart
Engagements 24-Hour Time-Series Raw Data
Current Value: [---------]
Daily Average: [---------]
[--] Week: [----------] +14%
[--] Month: [-----------] -49%
[--] Months: [-------------] +46%
[--] Year: [-------------] +80%
1-Year High: [----------] on 2025-12-06
1-Year Low: [---------] on 2025-09-01

Engagements by network (24h): TikTok: [---------] Instagram: [-----] Reddit: [-----] YouTube: [-------] News: [--] X: [------]

Mentions: [-----] (24h)

Mentions Line Chart
Mentions 24-Hour Time-Series Raw Data
Current Value: [-----]
Daily Average: [-----]
[--] Week: [-----] +16%
[--] Month: [-----] +31%
[--] Months: [------] +16%
[--] Year: [------] +286%
1-Year High: [-----] on 2025-12-25
1-Year Low: [---] on 2025-02-18

Mentions by network (24h): TikTok: [-----] Instagram: [--] Reddit: [---] YouTube: [---] News: [--] X: [---]

Creators: [-----] (24h)

Creators Line Chart
Creators 24-Hour Time-Series Raw Data
[-----] unique social accounts have posts mentioning NARS in the last [--] hours which is down 0.85% from [-----] in the previous [--] hours Daily Average: [-----]
[--] Week: [-----] +14%
[--] Month: [-----] +29%
[--] Months: [------] +18%
[--] Year: [------] +209%
1-Year High: [-----] on 2025-12-25
1-Year Low: [---] on 2025-08-22

The most influential creators that mention NARS in the last [--] hours

Creator	Rank	Followers	Posts	Engagements
@kalondiacasey	[--]	[-------]	[--]	[-------]
@itsbabykelz	[--]	[-------]	[--]	[-------]
@melinda_melrose	[--]	[---------]	[--]	[-------]
@lenkalul	[--]	[---------]	[--]	[-------]
@quettalawson	[--]	[-------]	[--]	[-------]
@kyaziahealey	[--]	[------]	[--]	[-------]
@frishtaxx	[--]	[---------]	[--]	[-------]
@jessi.lee	[--]	[---------]	[--]	[-------]
@margaret_kov	[--]	[---------]	[--]	[-------]
@milllliemac	[--]	[-------]	[--]	[------]

Sentiment: 93%

Sentiment Line Chart
Sentiment 24-Hour Time-Series Raw Data
Current Value: 93%
Daily Average: 93%
[--] Week: 94% +4%
[--] Month: 90% -2%
[--] Months: 90% -6%
[--] Year: 90% -7%
1-Year High: 100% on 2025-08-27
1-Year Low: 58% on 2025-07-31

Most Supportive Themes:

NARS Concealer Mentions: (30%) Users are discussing NARS concealers, particularly in comparison to other brands and in the context of makeup routines.
NARS Foundation Reviews: (25%) NARS foundations, like the Light Reflecting formula, are being reviewed and compared by users trying to find the best shade for their skin tone.
NARS Cosmetics in Makeup Hauls: (20%) NARS products are frequently featured in makeup hauls and GRWM (Get Ready With Me) content, indicating ongoing consumer interest.

Most Critical Themes:

Brand Comparisons: (15%) NARS is often mentioned alongside other major cosmetic brands like Dior, Laura Mercier, and Maybelline, suggesting a competitive market landscape.
Shade Matching Challenges: (10%) Some users are seeking advice on shade matching for NARS foundations, indicating potential challenges or a need for better guidance.