Maybelline
Maybelline sees a significant surge in social media activity, with creators and engagements up, driven by popular product lines like Sky High Mascara and Lifter Gloss. However, a historical controversy has resurfaced, sparking some critical discussion.
About Maybelline
Maybelline is a global cosmetics brand known for its wide range of makeup products.
Insights
- maybelline creators is up 16.65% from the previous month.
- maybelline engagements is up 31.96% from the previous week.
- maybelline mentions is up 46.25% from the previous week.
- maybelline posts created is up 287.65% from the previous week.
Engagements: [----------] (24h)
Engagements 24-Hour Time-Series Raw Data
Current Value: [----------]
Daily Average: [----------]
[--] Week: [-----------] +32%
[--] Month: [-----------] -35%
[--] Months: [-------------] +64%
[--] Year: [-------------] +130%
1-Year High: [-----------] on 2025-12-18
1-Year Low: [---------] on 2025-02-18
Engagements by network (24h): News: [--] Instagram: [-------] Reddit: [-----] YouTube: [---------] TikTok: [----------] X: [-------]
Mentions: [-----] (24h)
Mentions 24-Hour Time-Series Raw Data
Current Value: [-----]
Daily Average: [-----]
[--] Week: [-----] +46%
[--] Month: [------] +36%
[--] Months: [------] +32%
[--] Year: [-------] +465%
1-Year High: [-----] on 2025-11-11
1-Year Low: [-----] on 2025-03-06
Mentions by network (24h): News: [--] Instagram: [--] Reddit: [--] YouTube: [---] TikTok: [-----] X: [-----]
Creators: [-----] (24h)
Creators 24-Hour Time-Series Raw Data
[-----] unique social accounts have posts mentioning Maybelline in the last [--] hours which is down 5.80% from [-----] in the previous [--] hours
Daily Average: [-----]
[--] Week: [-----] +16%
[--] Month: [------] +17%
[--] Months: [------] +23%
[--] Year: [------] +343%
1-Year High: [-----] on 2025-12-22
1-Year Low: [-----] on 2025-03-06
The most influential creators that mention Maybelline in the last [--] hours
| Creator | Rank | Followers | Posts | Engagements |
|---|---|---|---|---|
| @khushhyyy | [--] | [-------] | [--] | [---------] |
| @zaralarsson | [--] | [---------] | [--] | [---------] |
| @jeffreestar | [--] | [---------] | [--] | [-------] |
| @beaaborres | [--] | [---------] | [--] | [-------] |
| @bukettsenaa | [--] | [-------] | [--] | [-------] |
| @itsbabykelz | [--] | [-------] | [--] | [-------] |
| @kaylee.marina | [--] | [-------] | [--] | [-------] |
| @amiliabernini | [--] | [--] | [-------] | |
| @glambby_ | [--] | [-------] | [--] | [-------] |
| @lauraxbui | [--] | [-------] | [--] | [-------] |
Sentiment: 93%
Sentiment 24-Hour Time-Series Raw Data
Current Value: 93%
Daily Average: 90%
[--] Week: 92% +2%
[--] Month: 91% -4%
[--] Months: 91% -4%
[--] Year: 91% -5%
1-Year High: 99% on 2025-02-20
1-Year Low: 22% on 2025-11-22
Most Supportive Themes:
- Maybelline Sky High Mascara: (30%) This mascara is frequently mentioned with positive reviews and deals, indicating strong consumer interest.
- Maybelline Lifter Gloss/Liner: (25%) Users are sharing lip combos and reviews for these products, showing high engagement.
- Maybelline SuperStay Matte Ink: (20%) This lipstick line is consistently featured in tutorials and reviews for its long-lasting wear and shade variety.
Most Critical Themes:
- Historical Controversy: (1.5%) A past event involving Ivanka Trump and Maybelline has resurfaced in social discussions.
Top Maybelline Social Posts
Top posts by engagements in the last [--] hours
Showing a maximum of [--] top social posts without a LunarCrush subscription.
"This is just one video 🥲🤣🤭 @maybelline new 👉🏼 Lash Sensational Body Mascara #bodymascara #maybelline #beautyreviews #bloopers #instavsreality@maybelline @summer_penney"
Instagram Link @summerglowbeauty 2026-02-17T03:29Z [----] followers, [---] engagements
"Bringing back the life lately dumps because I missssed posting them 🙂 and I feel like the creative juices in my brain are starting to flow again lol. Happy Monday friends 😬@apple @maybelline @bershka @refybeauty @samsungus @fruitriot @slicesoda"
Instagram Link @tayllorlloyd 2026-02-17T00:38Z 112.3K followers, [----] engagements
"The Most Long Lasting Warm Brown Lip Tint 🤌🏻 Maybelline Super Stay Teddy Tint 🧸#shorts The Most Long Lasting Warm Brown Lip Tint that Stays All Day 🤌🏻 Maybelline New York Super Stay Teddy Tint 🧸#shorts"
YouTube Link @theglowievibe 2026-02-16T17:42Z 14.8K followers, [----] engagements
"Es ist wieder passiert 😳 XXXL DM Haul Februar [----] Heute nehme ich euch mit zu den neuesten DM Produkten und ja es ist wieder etwas eskaliert 😅 Eigentlich wollte ich nur kurz rein. Ihr kennt das. Im Video zeige ich euch alle DM Neuheiten meine ersten Eindrcke was ich spannend finde und was vielleicht auch total unntig war 🙈 Schreibt mir unbedingt in die Kommentare: Was habt ihr euch davon schon gekauft Und wo verliert ihr immer die Kontrolle DM Rossmann oder Action Wenn euch solche Hauls gefallen lasst gern ein Abo bei mir und aktiviert die Glocke damit ihr nichts verpasst :) Erwhnte"
YouTube Link @fruehlingsrolina 2026-02-16T17:30Z 45K followers, [----] engagements
Limited data mode. Full metrics available with subscription: lunarcrush.com/pricing