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Longchamp

Longchamp sees a massive XXXXXX% surge in engagements, hitting a 52-week and all-time high. This spike is driven by viral TikTok content and strong user-generated styling posts.

About Longchamp

Longchamp is a French luxury leather goods company known for its handbags and accessories.

Insights

Longchamp engagements is up XXXXXX% from the previous week.
Longchamp Engagements hit a 52-Week high of XXXXXXXXXX for the day
Longchamp Engagements hit an all time of XXXXXXXXXX for the day

Engagements: XXXXXXX (24h)

Engagements Line Chart
Engagements 24-Hour Time-Series Raw Data
Current Value: XXXXXXX
Daily Average: XXXXXXXXX
X Week: XXXXXXXXXX +380%
X Month: XXXXXXXXXX -XX%
X Months: XXXXXXXXXXX +54%
X Year: XXXXXXXXXXX +59%
1-Year High: XXXXXXXXXX on 2025-12-06
1-Year Low: XXXXXXX on 2025-01-09

Engagements by network (24h): Reddit: XXX TikTok: XXXXXXX X: XXXXX YouTube: XXXXXX

Mentions: XXX (24h)

Mentions Line Chart
Mentions 24-Hour Time-Series Raw Data
Current Value: XXX
Daily Average: XXX
X Week: XXXXX -XX%
X Month: XXXXX +51%
X Months: XXXXXX +50%
X Year: XXXXXX -XX%
1-Year High: XXXXX on 2025-12-01
1-Year Low: XXX on 2025-01-28

Mentions by network (24h): Reddit: XXX TikTok: XXXXX X: XXX YouTube: XXXXX

Creators: XXX (24h)

Creators Line Chart
Creators 24-Hour Time-Series Raw Data
XXX unique social accounts have posts mentioning Longchamp in the last XX hours which is down XXXX% from XXX in the previous XX hours Daily Average: XXX
X Week: XXXXX -XX%
X Month: XXXXX +0.18%
X Months: XXXXXX +40%
X Year: XXXXXX -XX%
1-Year High: XXXXX on 2025-12-01
1-Year Low: XXX on 2025-01-27

The most influential creators that mention Longchamp in the last XX hours

Creator	Rank	Followers	Posts	Engagements
@longchamp	X	XXXXXXX	X	XXXXXXX
@longchamp	X	XXXXXX	X	XXXXXX
@doseoflali	X	XXX	X	XXXXXX
@tamara.cast	X	XXXXXX	X	XXXXX
@claudiadevarona	X	XXXXXX	X	XXXXX
@pawlean.lam	X		X	XXXXX
@haul_thing	X	XXXXXX	X	XXXXX
@mayy_ling	X	XXX	X	XXXXX
@chailattebaddie	X	XXXXXX	X	XXXXX
@Solenn_Ent	XX	XXXXXX	X	XXXXX

Sentiment: XX%

Sentiment Line Chart
Sentiment 24-Hour Time-Series Raw Data
Current Value: XX%
Daily Average: XX%
X Week: XX% -X%
X Month: XX% +21%
X Months: XX% +11%
X Year: XX% +19%
1-Year High: XX% on 2024-12-19
1-Year Low: X% on 2025-01-07

Most Supportive Themes:

User-Generated Content and Styling: (40%) Users are actively sharing their Longchamp bags, showcasing diverse styling options and highlighting the brand's versatility.
Brand Expansion and Retail Presence: (20%) Longchamp's strategic expansion, including new airport retail locations, is noted as a positive development for accessibility.
Celebrity Endorsements and Gifting: (15%) The influence of celebrity endorsements, such as Meghan Markle's bag, is driving brand desirability and positioning it as a sought-after gift.

Most Critical Themes:

Social Media Sentiment Analysis: (5%) A small segment of social media commentary expresses negative opinions, labeling the brand as 'tacky' or a 'poser' item.