Johnstons of
Johnstons of Elgin is seeing a significant surge in mentions and creator activity, with recent posts highlighting their cashmere quality and new AW25 collection inspired by Scotland and Japan.
About Johnstons of
Johnstons of Elgin is a luxury brand renowned for its high-quality cashmere and wool products.
Insights
- johnstons of sentiment is up 20.48% from the previous week.
Engagements: [-----] (24h)
Engagements 24-Hour Time-Series Raw Data
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[--] Week: [------] -51%
[--] Month: [-------] -13%
[--] Months: [---------] +577%
[--] Year: [---------] -46%
1-Year High: [-------] on 2026-01-20
1-Year Low: [--] on 2025-03-17
Engagements by network (24h): Instagram: [--] Reddit: [---] X: [--] TikTok: [-----] YouTube: [-----]
Mentions: [--] (24h)
Mentions 24-Hour Time-Series Raw Data
Current Value: [--]
Daily Average: [--]
[--] Week: [--] -11%
[--] Month: [---] +8.60%
[--] Months: [---] +485%
[--] Year: [---] +227%
1-Year High: [---] on 2025-12-22
1-Year Low: [--] on 2025-02-21
Mentions by network (24h): Instagram: [--] Reddit: [--] X: [--] TikTok: [--] YouTube: [--]
Creators: [--] (24h)
Creators 24-Hour Time-Series Raw Data
[--] unique social accounts have posts mentioning Johnstons of in the last [--] hours which is up 14% from [--] in the previous [--] hours
Daily Average: [--]
[--] Week: [--] -14%
[--] Month: [---] +16%
[--] Months: [---] +469%
[--] Year: [---] +141%
1-Year High: [---] on 2025-12-22
1-Year Low: [--] on 2025-02-21
The most influential creators that mention Johnstons of in the last [--] hours
| Creator | Rank | Followers | Posts | Engagements |
|---|---|---|---|---|
| @fabricateurialist | [--] | [------] | [--] | [---] |
Sentiment: 100%
Sentiment 24-Hour Time-Series Raw Data
Current Value: 100%
Daily Average: 93%
[--] Week: 100% +17%
[--] Month: 89% -11%
[--] Months: 89% -11%
[--] Year: 89% -11%
1-Year High: 100% on 2025-03-04
1-Year Low: 67% on 2025-11-19
Most Supportive Themes:
- Mentions Surge: (657%) The number of mentions for Johnstons of has significantly increased, showing a strong surge in public interest.
- Creator Activity Spikes: (380%) There has been a substantial rise in the number of creators discussing Johnstons of, indicating increased content generation.
Most Critical Themes:
Top Johnstons of Social Posts
Top posts by engagements in the last [--] hours
Showing a maximum of [--] top social posts without a LunarCrush subscription.
"Johnstons of Elgin cashmere sweater review #johnstonsofelgin #cashmere #madeinscotland #cashmeresweater #scottishknitwear [---] [--] gauge 3ply 330g worn new 100% cashmere Made in Scotland [---] [--] gauge 3ply 330g worn new 100% cashmere Made in Scotland"
TikTok Link @fabricateurialist 2026-02-13T20:05Z 68.7K followers, 16.1K engagements
"Brunello Cucinelli and Cariaggi cashmere vs Johnstons of Elgin cashmere - you can see that the JoE yarns are spun a little tighter than the comparatively fluffy Cariaggi yarn - which results in the traditional soft hand that Italian knitwear is known for. Compared to JoE which feels a little sturdier due to less looser fibers sticking out #brunellocucinelli #johnstonsofelgin #cashmere #cariaggi"
TikTok Link @fabricateurialist 2026-02-05T20:00Z 68.7K followers, 15.4K engagements
"Cashmere pilling under the microscope - Zegna is the roughest that has also held up the best Johnstons of Elgin is doing well so far but its also a little softer which is evident under the microscope by the slightly looser fibers. The yarn used in the the third sweater is far and away the softest which comes at the expense of a yarn that is actually well regarded but has lost all structure and never stopped pilling. This goes to show that softness doesnt always mean much in the context of durability #cashmere #zegna #johnstonsofelgin #cashmeresweater #pilling Johnstons of Elgin soft some"
TikTok Link @fabricateurialist 2025-12-09T20:04Z 68.7K followers, 211.3K engagements
"AW25 Shiguchi Johnstons of Elgin For Winter [----] we trace the red thread of craft and trade that connects Scotland and Japan. We journey to Shiguchi paying tribute to our long-standing trading ties with Japan that stretch back to the 19th century. Inspired by our archives this season continues the story that began when Scottish plaids tweeds and cashmere first travelled to Japan as it reopened to Western trade. Discover more: https://bit.ly/3VeVFev"
YouTube Link @johnstonsofelgin 2025-09-15T16:25Z [---] followers, 830.1K engagements
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