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Home Fragrance
Home fragrance engagement is up with positive sentiment and DIY projects. New product exploration and affordable options are driving engagement across social media.
About Home Fragrance
Home fragrance products are used to create a pleasant scent in indoor spaces.
Insights #
- home fragrance creators is up XXXXXX% from the previous year.
- home fragrance engagements is up XXXXXX% from the previous week.
- home fragrance mentions is up XXXXXX% from the previous year.
Engagements: XXXXXX #
Engagements 24-Hour Chart Data
Current Value: XXXXXX
Daily Average: XXXXXXX
1 Week: XXXXXXX +727%
1 Month: XXXXXXXXX +54%
6 Months: XXXXXXXXX -XX%
1 Year: XXXXXXXXXX +41%
1-Year High: XXXXXXXXXX on 2024-10-23
1-Year Low: XXX on 2025-04-04
| Social Network | YouTube | TikTok | X | |
|---|---|---|---|---|
| Engagements | XXXXXX | XXX | XXXXX | XX |
Mentions: XX #
Mentions 24-Hour Chart Data
Current Value: XX
Daily Average: XX
1 Week: XXX +16%
1 Month: XXX +23%
6 Months: XXXXX +115%
1 Year: XXXXX +137%
1-Year High: XX on 2025-06-20
1-Year Low: X on 2024-09-09
| Social Network | YouTube | TikTok | X | |
|---|---|---|---|---|
| Mentions | XX | XX | XX | XX |
Creators: XX #
Creators 24-Hour Chart Data
XX unique social accounts have posts mentioning Home Fragrance in the last XX hours which is down XXXX% from XX in the previous XX hours
Daily Average: XX
1 Week: XXX +11%
1 Month: XXX +29%
6 Months: XXX +109%
1 Year: XXXXX +171%
1-Year High: XX on 2025-07-06
1-Year Low: X on 2024-08-15
The most influential creators that mention Home Fragrance in the last XX hours
| Creator | Rank | Followers | Posts | Engagements |
|---|---|---|---|---|
| @homefragranceacademy | X | XXXXX | X | XXX |
Sentiment: XX% #
Sentiment 24-Hour Chart Data
Current Value: XX%
Daily Average: XX%
1 Week: XX% no change
1 Month: XX% +6%
6 Months: XX% +5%
1 Year: XX% -X%
1-Year High: XXX% on 2024-07-26
1-Year Low: X% on 2024-10-31
Most Supportive Themes
- New Product Exploration: (35%) Users are sharing experiences with new products, driving product discovery and positive reviews, especially with recent luxury scent launches on TikTok.
- DIY and Homemade Creations: (25%) DIY projects, especially homemade candles, are a popular topic with multiple youtube videos showing how to make home fragrance products.
- Affordable Options and Deals: (20%) Discussions around affordable options and discount codes are popular and include the posting of discount codes on Reddit.
- Positive Sentiment: (20%) Strong satisfaction and positive feedback within the community regarding various products and experiences with a breakdown of sentiment from various social networks.
Most Critical Themes
- Negative Sentiment: (0%) There is currently no critical feedback.
Network engagement breakdown:
| Network | Positive | % | Neutral | % | Negative | % |
|---|---|---|---|---|---|---|
| YouTube | XXXXX | X% | XXX | X% | XXXXXX | XX% |
| TikTok | XXX | X% | XXX | X% | X | X% |
| X | XXXXX | X% | XXX | X% | X | X% |
| XX | X% | X | X% | X | X% | |
| Total | XXXXX | XX% | XXXXX | X% | XXXXXX | XX% |
Top assets mentioned In the posts about Home Fragrance in the last XX hours
Bath & Body Works Inc (BBWI) PayPal Holdings Inc (PYPL) Walmart, Inc. (WMT)
Top topics mentioned In the posts about Home Fragrance in the last XX hours
fragrance, candle, luxury, scentsy, haul, air wick, vibe, homes, jewelry, diy, all the, money, reed, mama, #fyp, tiktok, marshalls, smart home, welcome to, wholesale, home decor, crafts, glade, drops, #viral, youtube, instagram, ecommerce, #short, #shortsfeed, accessories, loewe, colour, holders, bon, trumps, personal care, $bbwi, shoes, laid, mexico city, mexico, blueberry, magnet, eco friendly, just a, discount, make a, $6753t, cleaning, shopee, liquid, virtual, smoking, $pypl, stocks financial services, bin, gel, australia, spice, combo, stationery, grind, hustle, herb, tokyo, tiffany, chilean peso, unboxing, trendy, plug, girls, uganda, gifting, walt disney world resort, disney world, self care, linkedin, midnight, coins energy, casa, rico, mi, dupe, redd, meta, facebook, free p, canada, vice, jimmy choo, escada, teddy, $wmt, holder, stash, febreze, strawberry, candy, foryoupage
Top Social Posts #
Top posts by engagements in the last XX hours
Showing only X posts for non-authenticated requests. Use your API key in requests for full results.
"#Recall: Pura Scents Recalls Detachable Covers of Smart Home Fragrance Diffusers Due to Magnet Ingestion Hazard. Get free replacement cover. Full recall notice:"
@USCPSC on X 2025-07-24 18:55:16 UTC 154.7K followers, 2952 engagements
"The company is recalling about 851400 Pura X Smart Home Fragrance Diffusers with detachable covers"
@WSAZnews on X 2025-07-24 18:07:50 UTC 135.3K followers, XXX engagements
"The Pharmacist's Daughter- I WON a Giveaway"
@heyitsheather on YouTube 2025-07-24 15:52:00 UTC 4460 followers, XXX engagements
"Blueberry Hill who I found my thrill in this soy pouch. @Country Road Candle Co #soywax #soywaxmelts #homefragrance"
@jstallings63 on TikTok 2025-07-24 12:28:36 UTC 13.7K followers, XXX engagements