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Helly Hansen
Helly Hansen faces controversy over brand perception linked to social groups, while also seeing high engagement for its quality outdoor and fashion wear. Recent posts highlight both praise for durability and discussions around controversial associations.
About Helly Hansen
Helly Hansen is a Norwegian brand specializing in performance outdoor and workwear, particularly for sailing and skiing.
Engagements: XXXXXX (24h)
Engagements 24-Hour Time-Series Raw Data
Current Value: XXXXXX
Daily Average: XXXXXX
X Week: XXXXXXX -XX%
X Month: XXXXXXXXXX +2,301%
X Months: XXXXXXXXXX +381%
X Year: XXXXXXXXXX +225%
1-Year High: XXXXXXXXX on 2025-12-06
1-Year Low: XX on 2025-11-08
Engagements by network (24h): Reddit: XXX TikTok: XXXXXX X: XXXXX YouTube: XXXXX
Mentions: XXX (24h)
Mentions 24-Hour Time-Series Raw Data
Current Value: XXX
Daily Average: XXX
X Week: XXX -XX%
X Month: XXXXX +41%
X Months: XXXXX +21%
X Year: XXXXX +338%
1-Year High: XXX on 2025-12-01
1-Year Low: X on 2025-10-27
Mentions by network (24h): Reddit: XXX TikTok: XXX X: XXX YouTube: XXX
Creators: XXX (24h)
Creators 24-Hour Time-Series Raw Data
XXX unique social accounts have posts mentioning Helly Hansen in the last XX hours which is down XX% from XXX in the previous XX hours
Daily Average: XX
X Week: XXX -XX%
X Month: XXX +34%
X Months: XXXXX +16%
X Year: XXXXX +262%
1-Year High: XXX on 2025-12-01
1-Year Low: X on 2025-10-27
The most influential creators that mention Helly Hansen in the last XX hours
| Creator | Rank | Followers | Posts | Engagements |
|---|---|---|---|---|
| @aus_pill | X | XXXXXX | X | XXXXX |
| @hellyhansen1877 | X | XXXXXX | X | XXX |
| @PeterGlennSports | X | XXXXXX | X | XXX |
| @meandmyjackets | X | XXXXX | X | XXX |
| @highendhim | X | X | XXX | |
| @special.clothing8 | X | XXX | X | XXX |
| @detailmenswear | X | XXXXX | X | XXX |
| @PurpleOctopu | X | X | XX | |
| @backcountry | X | XXXXXX | X | XX |
| @IncenseDragon | XX | X | XX |
Sentiment: XX%
Sentiment 24-Hour Time-Series Raw Data
Current Value: XX%
Daily Average: XX%
X Week: XX% +1%
X Month: XX% -XX%
X Months: XX% no change
X Year: XX% no change
1-Year High: XXX% on 2024-12-14
1-Year Low: XX% on 2025-02-19
Most Supportive Themes:
- Product Quality and Durability: (40%) Users consistently praise the long-lasting quality and durability of Helly Hansen products, with many sharing positive experiences spanning decades.
- Fashion and Style Association: (30%) Helly Hansen is recognized as a fashion brand, with its products appearing in fashion contexts and being considered desirable, sometimes associated with luxury.
- Brand Partnerships and Events: (30%) Helly Hansen actively engages in charitable partnerships and sponsors major sailing events, demonstrating a commitment to maritime causes and the sailing community.
Most Critical Themes:
- Brand Perception and Controversy: (60%) Recent discussions have linked Helly Hansen to specific political or social groups, sparking controversial statements and debates about the brand's public image.
- Price and Accessibility: (40%) Some consumers perceive Helly Hansen as an expensive brand, with comments suggesting its products are luxury items that are not universally affordable.
Top Helly Hansen Social Posts
Top posts by engagements in the last XX hours
Showing only X posts for non-authenticated requests. Use your API key in requests for full results.
"@sofewcharacters @ausvstheagenda @aus_pill @marchforaus Nah you are mistaken it is a brand that make jackets and whatnot HH stands for Helly Hansen"
X Link @SgtSprang 2025-12-13T10:27Z XX followers, XX engagements
"@mwbzness @DrewPavlou @aus_pill Helly Hansen - a high quality outdoor wear brand"
X Link @uisce_carouse8l 2025-12-13T07:06Z XXX followers, XXX engagements
"It gets wild in the winter #greenscreen #dc #washingtondc #wintercoat #contentcreator"
TikTok Link @_whispernoelle 2025-12-12T17:54Z X followers, XXX engagements
"@mixrecovery19 @aus_pill some of his points are okay but the neo nazi shit is so strange. like him and his little neo nazi buddies walking around with the Helly Hansen brand which has the logo of (HH) on their clothing. its so obvious what that means when your group is practically a neo nazi movement"
X Link @GamZpics 2025-12-12T06:32Z X followers, XX engagements