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Ford

Ford is reportedly killing the F-150 Lightning and pivoting to EREV with a 700-mile range, sparking debate about EV adoption and production concerns.

About Ford

Ford is a major American multinational automaker.

Insights

Ford engagements hit 209.3M which is XXX% higher than it's daily average.

Engagements: XXXXXXXXXXX (24h)

Engagements Line Chart
Engagements 24-Hour Time-Series Raw Data
Current Value: XXXXXXXXXXX
Daily Average: XXXXXXXXXX
X Week: XXXXXXXXXXXXX -XX%
X Month: XXXXXXXXXXXXX +2.10%
X Months: XXXXXXXXXXXXXX +79%
X Year: XXXXXXXXXXXXXX +82%
1-Year High: XXXXXXXXXXX on 2025-12-06
1-Year Low: XXXXXXXXXX on 2025-01-28

Engagements by network (24h): News: XXXXXXXXXXX Reddit: XXXXXXX TikTok: XXXXXXXXXX X: XXXXXXXXX YouTube: XXXXXXXXXX

Mentions: XXXXXX (24h)

Mentions Line Chart
Mentions 24-Hour Time-Series Raw Data
Current Value: XXXXXX
Daily Average: XXXXXX
X Week: XXXXXX -XXXX%
X Month: XXXXXXX -XX%
X Months: XXXXXXXXX +40%
X Year: XXXXXXXXX +25%
1-Year High: XXXXXX on 2025-10-24
1-Year Low: XXXXX on 2025-01-29

Mentions by network (24h): News: XXXXX Reddit: XXXXXX TikTok: XXXXXX X: XXXXXX YouTube: XXXXXXX

Creators: XXXXXX (24h)

Creators Line Chart
Creators 24-Hour Time-Series Raw Data
XXXXXX unique social accounts have posts mentioning Ford in the last XX hours which is down XXXX% from XXXXXX in the previous XX hours Daily Average: XXXXXX
X Week: XXXXXX -XXXX%
X Month: XXXXXXX -XX%
X Months: XXXXXXX +26%
X Year: XXXXXXX +12%
1-Year High: XXXXXX on 2025-10-24
1-Year Low: XXXXX on 2025-01-29

The most influential creators that mention Ford in the last XX hours

Creator	Rank	Followers	Posts	Engagements
@FoxNews	X	XXXXXXXXXX	X	XXXXXXXXXXX
@UC8Yu1_yfN5qPh601Y4btsYw	X	XXXXXX	XX	XXXXXXXXX
@sherpaoffroad	X	XXXXXXX	XX	XXXXXXXXX
@leaninmichaels7	X	XXXXXXX	XX	XXXXXXXXX
@cstoy	X	XXXXXXXXX	X	XXXXXXX
@polonezgarage	X	XXXXXXX	X	XXXXXXX
@david_ford_	X		X	XXXXXXX
@gta_overtime	X	XXXXXXXXX	X	XXXXXXX
@fordsanders	X	XXXXXXX	XX	XXXXXXX
@Ford	XX	XXXXXXXXX	XX	XXXXXXX

Sentiment: XX%

Sentiment Line Chart
Sentiment 24-Hour Time-Series Raw Data
Current Value: XX%
Daily Average: XX%
X Week: XX% -X%
X Month: XX% +9%
X Months: XX% +5%
X Year: XX% +7%
1-Year High: XX% on 2025-01-23
1-Year Low: XX% on 2025-12-15

Most Supportive Themes:

EV Adoption and Charging Infrastructure: (15%) Ford's initiatives to enhance electric vehicle adoption and charging infrastructure are receiving positive feedback.
Used Car Sales Boost with Amazon Partnership: (10%) Ford's collaboration with Amazon aims to improve used car sales through online channels.
New Dealership and National Design: (5%) Clement Ford's expansion with a new dealership signifies modernization and network growth.

Most Critical Themes:

Political Controversies and Criticisms: (30%) The Ford government is facing public scrutiny regarding corruption and opposition.
Supplier Fires and Production Concerns: (25%) Fires at a Ford supplier's plant are raising concerns about potential production and supply chain disruptions.
Recalls and Product Issues: (15%) Ford is addressing recalls for Broncos and potential discontinuation of the Ford Lightning.

Top Ford News

Top news links shared on social in the last XX hours

Showing a maximum of X news posts for non-authenticated requests. Use your API key in requests for full results.

"Ford Kills F-150 Lightning Will Reboot It as an EREV With a 700-Mile Range PCMag"
News Link @PCMag 2025-12-18T04:00Z 228.6M followers, XXX engagements

"In wake of Ford's pivot local proponents remain bullish on EVs - Louisville Business First"
News Link @bizjournals 2025-12-18T03:40Z 228.6M followers, XXX engagements

"Ford Effectively Kills the Biden-Era Dream of All-Electric Trucks"
News Link @Gizmodo 2025-12-18T01:04Z 228.6M followers, XX engagements

"Top Gear - Series 1: Episode X - BBC iPlayer"
News Link @Telegraph 2025-12-17T23:18Z 228.6M followers, XX engagements