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Craftsman

NASCAR announces a street race at Naval Base Coronado in 2026, while Craftsman continues to see high engagement on YouTube with DIY projects.

About Craftsman

Craftsman is a brand of tools, lawn and garden equipment, and work wear.

Insights #

craftsman creators is up XXXXXX% from the previous year.
craftsman engagements is up XXXXX% from the previous week.
craftsman mentions is up XXXXXX% from the previous year.
craftsman Creators hit a high of XXXXX for the day
craftsman Creators hit an all time of XXXXX for the day
craftsman Mentions hit a high of XXXXX for the day
craftsman Mentions hit an all time of XXXXX for the day

Engagements: XXXXXXXXXX #

Engagements Line Chart
Engagements 24-Hour Chart Data
Current Value: XXXXXXXXXX
Daily Average: XXXXXXXXXX
1 Week: XXXXXXXXXXX +38%
1 Month: XXXXXXXXXXXXX -XX%
6 Months: XXXXXXXXXXXXX +153%
1 Year: XXXXXXXXXXXXX +221%
1-Year High: XXXXXXXXXXX on 2025-06-17
1-Year Low: XXXXXXXXX on 2025-03-30

Social Network	YouTube	X	TikTok	Reddit
Engagements	XXXXXXXXXX	XXXXXXX	XXXXXXXXX	XXXXX

Mentions: XXXXX #

Mentions Line Chart
Mentions 24-Hour Chart Data
Current Value: XXXXX
Daily Average: XXXXX
1 Week: XXXXX +20%
1 Month: XXXXXX +15%
6 Months: XXXXXX +320%
1 Year: XXXXXXX +405%
1-Year High: XXXXX on 2025-07-25
1-Year Low: XXX on 2024-07-30

Social Network	YouTube	X	TikTok	Reddit
Mentions	XXXXX	XXXXX	XXX	XXX

Creators: XXXXX #

Creators Line Chart
Creators 24-Hour Chart Data
XXXXX unique social accounts have posts mentioning Craftsman in the last XX hours which is down XXXX% from XXXXX in the previous XX hours Daily Average: XXX
1 Week: XXXXX +28%
1 Month: XXXXX +30%
6 Months: XXXXXX +191%
1 Year: XXXXXX +223%
1-Year High: XXXXX on 2025-07-25
1-Year Low: XXX on 2024-07-31

The most influential creators that mention Craftsman in the last XX hours

Creator	Rank	Followers	Posts	Engagements
@craftsman_vn	X	XXXXXX	XX	XXXXXXXXX
@craftsmanasmodeus	X	XXXXXXX	XX	XXXXXXXXX
@intotheworld2025	X	XXXXXXX	XX	XXXXXXXXX
@aheedcraftsman	X	XXXXXX	XX	XXXXXXXXX
@craftsmanvision	X	XXXXXXXXXX	XX	XXXXXXXXX
@craftsmanwhale	X	XXXXXXXXX	XX	XXXXXXXXX
@village_gear	X	XXXXXXXXX	X	XXXXXXXXX
@craftsman_universe	X	XXXXXXX	XX	XXXXXXXXX
@craftsmanbeastok	X	XXXXX	XX	XXXXXXXXX
@special.jewelry16	XX	XXXXXXX	X	XXXXXXXXX

Sentiment: XX% #

Sentiment Line Chart
Sentiment 24-Hour Chart Data
Current Value: XX%
Daily Average: XX%
1 Week: XX% +2%
1 Month: XX% -XX%
6 Months: XX% -X%
1 Year: XX% -XX%
1-Year High: XXX% on 2024-08-10
1-Year Low: XX% on 2024-11-21

Most Supportive Themes

Craftsmanship and Traditional Skills: (75%) YouTube content focused on craftsmanship, DIY, and home improvement drives significant engagement.
DIY and Home Improvement: (15%) DIY and home improvement projects featuring Craftsman tools are building community.
NASCAR Sponsorship: (10%) Craftsman's involvement in NASCAR maintains and extends brand visibility.

Most Critical Themes

Brand Tool Recall: (1%) Tool recalls are negatively impacting the Craftsman brand's reputation.

Network engagement breakdown:

Network	Positive	%	Neutral	%	Negative	%
YouTube	XXXXXXXXXX	XX%	XXXXXXXXXX	XX%	XXXXXXXXX	X%
X	XXXXXXX	X%	XXXXXXX	X%	XXXXXX	X%
TikTok	XXXXXXXXX	X%	XXXXXXXXX	X%	XXXXX	X%
Reddit	XXX	X%	XXX	X%	XXX	X%

Total	XXXXXXXXXX	XX%	XXXXXXXXXX	XX%	XXXXXXXXX	X%

Top assets mentioned In the posts about Craftsman in the last XX hours

Carpenter Technology Corp (CRS) The Scotts Miracle-Gro Company (SMG) Alphabet Inc Class A (GOOGL) Flare (FLR) Granite Construction Inc. (GVA) Innovative Solutions & Support (ISSC) The Walt Disney Company (DIS) Home Depot, Inc. (HD) XRP (XRP) Honda Motor Co., Ltd. (HMC)

Top topics mentioned In the posts about Craftsman in the last XX hours

diy, hardware, $crs, nascar, #fyp, minecraft, fortnite, youtube, luxury, money, united states, welcome to, crafts, racing, all the, world of, $6753t, $smg, stocks technology, homes, #viral, china, rolex, bamboo, xfinity, #foryou, japan, stocks communication services, listing, coins storage, copper, bob, $6586t, husqvarna, tiktok, roblox, amzn, #art, cleaning, coins music, coins ai, dewalt, coins real estate, specialized, stocks consumer cyclical, $googl, flr, told, budgeting, pdf, shoes, jewelry, instagram, babies, investment, women, blend, cnc, saving, mi, discount, $flr, stainless steel, multi, milwaukee, $boschltdbo, toys, hack, echo, stocks, ace, foryoupage, robot, axe, hewlettpackard, recycled, husky, coins energy, patience, bax, marketplace, bags, #foryoupage, $gva, ip, ford, has been, $issc, meta, walt disney, coins sports, im a, get a, automation, drivers, arc, combo, chainsaw, cub, anvil