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Chapstick

Chapstick sees a massive surge in social media mentions and engagements, hitting 52-week highs across the board. This spike is driven by viral TikTok content and a growing interest in lip care routines and humorous memes.

About Chapstick

Chapstick is a brand of lip balm primarily used for treating and preventing chapped lips.

Insights

chapstick mentions hit 1199 which is XXX% higher than it's daily average.
chapstick engagements hit 5.8M which is XXX% higher than it's daily average.
chapstick creators hit 1058 which is XXX% higher than it's daily average.
chapstick engagements is up 1131.53% from the previous month.
chapstick Engagements hit a 52-Week high of XXXXXXXXXX for the day

Engagements: XXXXXXXXX (24h)

Engagements Line Chart
Engagements 24-Hour Time-Series Raw Data
Current Value: XXXXXXXXX
Daily Average: XXXXXXXXX
X Week: XXXXXXXXXX +23%
X Month: XXXXXXXXXXX +1,132%
X Months: XXXXXXXXXXX +9.90%
X Year: XXXXXXXXXXX +42%
1-Year High: XXXXXXXXXX on 2025-12-06
1-Year Low: XXXXXX on 2025-10-28

Engagements by network (24h): Reddit: XXXXX TikTok: XXXXXXXXX X: XXXXXX YouTube: XXXXXXX

Mentions: XXXXX (24h)

Mentions Line Chart
Mentions 24-Hour Time-Series Raw Data
Current Value: XXXXX
Daily Average: XXX
X Week: XXXXX -XXXX%
1-Year High: XXXXX on 2025-12-05
1-Year Low: XX on 2025-01-30

Mentions by network (24h): Reddit: XXX TikTok: XXXXX X: XXXXX YouTube: XXXXX

Creators: XXXXX (24h)

Creators Line Chart
Creators 24-Hour Time-Series Raw Data
XXXXX unique social accounts have posts mentioning Chapstick in the last XX hours which is up XXXX% from XXX in the previous XX hours Daily Average: XXX
X Week: XXXXX -XXXX%
X Month: XXXXX +497%
1-Year High: XXXXX on 2025-12-05
1-Year Low: XX on 2025-01-30

The most influential creators that mention Chapstick in the last XX hours

Creator	Rank	Followers	Posts	Engagements
@themillennialmusthaves3	X	XXXXX	X	XXXXXXX
@lidjan145	X	XXXXXX	X	XXXXXXX
@pfeifer21	X	XXXXX	X	XXXXXXX
@aesviz_	X		X	XXXXXX
@bbranson8	X	XXXXXXXXX	X	XXXXXX
@unclebillasmr	X		XX	XXXXXX
@xbestestfindsx	X	XXXXX	X	XXXXXX
@frangreen91	X	XXXXX	X	XXXXXX
@faithellis86	X	XXXXXXX	X	XXXXX
@ceruliaan	XX	XXXXXX	X	XXXXX

Sentiment: XX%

Sentiment Line Chart
Sentiment 24-Hour Time-Series Raw Data
Current Value: XX%
Daily Average: XX%
X Week: XX% +5%
X Month: XX% +8%
X Months: XX% -X%
X Year: XX% -X%
1-Year High: XXX% on 2025-04-22
1-Year Low: X% on 2024-12-23

Most Supportive Themes:

Lip Care Routine: (30%) Users are sharing their daily routines and favorite products for maintaining lip health, with Chapstick being a frequently mentioned item.
Humor and Memes: (25%) Chapstick is often featured in humorous posts, skits, and memes, indicating its integration into internet culture and relatable everyday experiences.
Product Reviews and Recommendations: (20%) Consumers are discussing and recommending various Chapstick flavors and types, highlighting personal preferences and product effectiveness.

Most Critical Themes:

Potential Addiction Concerns: (15%) Some posts raise concerns about the ingredients in Chapstick potentially leading to lip dryness and dependency, suggesting alternative products.
Product Misuse/Pranks: (10%) Instances of Chapstick being used in pranks or being associated with negative outcomes are noted, though these are less frequent.