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Jiniya지니야_RunSeokjin @Jiniya1204 on x 34K followers Created: 2025-07-10 23:37:15 UTC

Jin effect🔥 “The key driver behind the growth of the K-beauty industry is strong branding with Laneige leading the expansion in global channels" "Amorepacific’s global beauty brand Laneige has been maximizing its brand synergy by broadening touchpoints with global consumers since naming BTS Jin as its global ambassador in Sept last year. At the BTS FESTA event held in June, Laneige highlighted the scene by handing out approximately 65K free cosmetic samples to fans. Laneige stated that its participation in the BTS fan event, which featured its global ambassador Jin, was aimed at naturally boosting interest in the brand by expanding touchpoints between the brand and fans.

An Amorepacific representative said 'By providing both free samples and full size products to fans during the event, we received high engagement and positive feedbacks. We plan to continue delivering positive brand experiences through various campaigns and events featured by Jin.'”

#방탄소년단진 #JIN #진

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