@themassimogroup The Massimo Group

The Massimo Group posts on YouTube about massimo group, commercial real estate, business, how to the most. They currently have [-----] followers and [---] posts still getting attention that total [-----] engagements in the last [--] hours.

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"Massimo Minute: A Key Trait of Top Producing CRE Broker The Massimo Group Become the CRE Authority You Are Meant to Be: https://go.massimo-group.com/cre-scale-1 In this weeks Massimo Minute I will share the one key trait most top producers possess in commercial real estate. It seems so basic yet this one trait gives them an advantage over their competitors. So why do so few commercial real estate agents do this one thing Like most things that hold them back they dont know what they don't know. In this Massimo Minute we cover: 1: One key habit you can start doing today to become more valuable"
YouTube Link 2022-05-20T17:00Z [----] followers, 903K engagements

"LIVE Today: Free Q4 Planning Session for CRE Brokers The Massimo Group 👉 Register & Join Us Now: https://bit.ly/Q42025PlanningSession 👉 Starts: October 2nd 12PM ET Ready to make Q4 [----] your best quarter yet In this exclusive Quarterly Planning Session for Commercial Real Estate Brokers Rod Santomassimo reveals the exact framework our Massimo Members use to: - Win more exclusives - Close more deals (even in a tough market) - Build a repeatable 90-day roadmap for massive success - Get clarity confidence and control over their brokerage business 🙋♂ Who Should Watch - Established CRE brokers"
YouTube Link 2025-10-02T12:30Z [----] followers, [--] engagements

"The #1 Best-Selling Real Estate Investment Book on Amazon is AVAILABLE NOW ITS HERE And yes it might already be SOLD OUT. Todays not just any Tuesday Its LAUNCH DAY for our new book "Selling Buildings" my latest collaboration with the legendary Bob Knakal. Head over to Amazon now and grab your copy before its backordered again. Why this book Why now Because whether youre on your first deal or your thousandth "Selling Buildings" isnt just about listings. Its about LEGACY. Its the mindset the methods and the market mastery that create dominance something Bob and I have lived and coached for"
YouTube Link 2025-05-20T15:29Z [----] followers, [---] engagements

"Presence Metrics That Actually Drive Broker Income Become the CRE Authority You Are Meant to Be: https://go.massimo-group.com/cre-scale-1 Are you building a reputation. or just staying busy In this video we break down the exact presence metrics that consistently correlate with top income earners in commercial real estate and why [--] presence meetings per week is the sweet spot for maximum visibility and profitability. We cover: The difference between prospecting and presence Why too many presence meetings can actually hurt your income Who to meet with and how to make those meetings count How"
YouTube Link 2026-02-17T14:00Z [----] followers, [--] engagements

"Massimo Minute: How ChatGPT Will Change Commercial Real Estate (CRE) Brokerage Forever Become the CRE Authority You Are Meant to Be: https://go.massimo-group.com/cre-scale-1 In this weeks Massimo Minute I will share a quick example of how the latest craze ChatGPT will change the commercial real estate brokerage industry and for the better. We are at the forefront of the emergence of artificial intelligence impacting the brokerage industry. For those who are old enough this is as exciting if not more so than when email was brand new. I recorded a very short yet profoundly valuable video on one"
YouTube Link 2023-01-20T18:00Z [----] followers, 41.4K engagements

"How You Can Prospect Better in [----] By Using These Time Tested Methods Massimo Group I dont care what the stock markets doing. Because Im not betting on Wall Street. Im betting on you. The truth The return on your brokerage business crushes anything youll find in a portfolio if you actually treat it like a business. 📞 Did you pick up the phone today 📈 Did you move one deal forward 💬 Did you create one more conversation If not youre leaving money momentum and meetings on the table. And no market shift is gonna save you from that. Thats why on April 24th Im doing something Ive never done"
YouTube Link 2025-04-15T13:00Z [----] followers, [---] engagements

"Reignite your life with The Massimo Group Let's reconnect If you're in commercial real estate and looking to boost your business I have something just for you. 🗓 Save the Date: November 9th 🕰 1pm EST I'm hosting a special session for both past clients and potential new ones. It's your chance to discover what's new at Massimo Group and how we can help you achieve more in [----]. Here's the Snapshot of what we'll cover: ➡ New Tools & Programs: Learn about our latest offerings including AI enhancements. ➡ Personalized Advice: Discuss your goals and challenges; get tailored strategies. ➡"
YouTube Link 2023-11-06T13:45Z [----] followers, [--] engagements

"How To Survive a Downturn with A Few Simple Tactics Get the full video + FREE Resources here: https://massimo-group.com/how-to-survive-a-downturn-with-a-few-simple-tactics Imagine starting a brand new journey from scratch right in the middle of the Great Recession of [----] as a CRE professional Thats exactly what I did and [--] years later we have helped over [----] entrepreneurs start and scale their business to levels they only dreamed of. In todays Massimo Minute Im going to share the most important and impactful steps of building the business and life youve always desired. Here's what we"
YouTube Link 2020-09-19T10:15Z [----] followers, [---] engagements

"How to Handle Vain Commercial Real Estate (CRE) Property Owners & Investors Massimo Minute: In this weeks Massimo Minute I share how you can enlighten those stubborn and/or reluctant property owners as to why today is a great time to sell. Historic inflation historic drops in both the stock and bond markets and even the collapse of cryptocurrencies are all in the headlines today and in the heads of your prospects. Then there are historic prices and misconceptions that there is nowhere to find replacement properties if I do sell which only adds to an owners resistance. What if you can quickly"
YouTube Link 2022-06-10T17:00Z [----] followers, 188.2K engagements

"Maximizing Your SIOR Potential with The Massimo Group There's still time to sign up for "Maximizing Your SIOR Potential: How Massimo Coaching can Skyrocket your Commission." It's happening tomorrow at [--] PM EDT. Join me and our panel of SIORs Allen Buchanan Landon Williams Brian Mulvaney Nick Eyhorn Stephanie Maye and Adam Collins as they share how our coaching has helped them elevate their game. Boosted Income ✅ Enhanced Efficiency ✅ Real Success ✅ Curious about how your peers are boosting their commission incomes Don't miss the actionable strategies they'll share with you. Register now:"
YouTube Link 2024-07-29T12:31Z [----] followers, [--] engagements

"Massimo Minute : The [--] Key CRE Prospecting Benchmarks The Massimo Group Become the CRE Authority You Are Meant to Be: https://go.massimo-group.com/cre-scale-1 In this weeks Massimo Minute I will share the [--] key prospecting benchmarks you must understand and how they impact your ability to fill your pipeline. Over the last 14-plus years we have monitored and tracked tens of thousands of prospecting activities and determined the industry benchmarks for several metrics.Today I am going to share these [--] benchmarks and how they relate directly to the most statistically tracked sport of all time"
YouTube Link 2022-07-29T17:00Z [----] followers, 804.5K engagements

"Mapping Your CRE Growth: The [--] Steps to Determining Your [--] Hows The Massimo Group Become the CRE Authority You Are Meant to Be: https://go.massimo-group.com/cre-scale-1 How to Grow Your CRE Business: [--] Steps to Discover Your [--] HOWs (FREE Worksheet) 🔥 Are you a commercial real estate broker who's stuck and searching for the next level Stop guessing. Start growing. In this power-packed video Rod Santomassimofounder of the #1 CRE coaching organization The Massimo Groupbreaks down The [--] Steps to Determining Your [--] HOWs a step-by-step framework to unlock real growth in your CRE practice. Rod"
YouTube Link 2026-01-21T23:01Z [----] followers, [---] engagements

"Getting to [--] Figures and Beyond in CRE Brokerage Massimo Minute In this weeks Massimo Minute I share a pathway to [--] figures in commercial real estate brokerage. During an open question session with CRE brokers I was asked the question of how the mega producers like JLLs Bob Knakal grow their business. Since I have been coaching BK for the past [--] years and we work with a score of [--] figure producers the answer was rather easy. Continue watching to find out what the secret sauce is. Are you ready to be a 7-figure producer How will you get there Let's Move Forward Together - Rod PS - Don't miss"
YouTube Link 2024-02-09T23:32Z [----] followers, [---] engagements

"Inside the Biggest CRE Broker Summit Ever Episode 100: The Massimo Show What happens when the most successful commercial real estate brokers on the planet share their exact strategies for prospecting pitching winning exclusives and scaling their income In this special 100th episode Rod Santomassimo unveils the Global CRE Broker Virtual Summit an unprecedented one-day event where [--] elite brokers reveal the systems and frameworks they use to dominate their markets. This isnt a motivation day this is real playbooks real systems and real results from brokers closing billions in transactions"
YouTube Link 2025-11-05T00:02Z [----] followers, [---] engagements

"What is Your One Word The Massimo Group Q2 is over and we here at the Massimo Group just finished our Q3 quarterly planning call with our Massimo Members and a few others who joined our free call. What is the one word that describes your Q3 results Did you kill it Was it completely amazing or was it dismal You need to put emotion into that one word because the "E" in emotion is the energy and that will propel you or put you into MOTION so that you can excel at your Q3 goal and into the future. It's the 2nd half and the game is on the line. You got this. Let's Move Forward SUBSCRIBE to this"
YouTube Link 2022-07-12T13:03Z [----] followers, [--] engagements

"The Five Formulas of CRE Broker Success - Rod Santomassimo of the Massimo Group Become the CRE Authority You Are Meant to Be: https://go.massimo-group.com/cre-scale-1 Become the CRE Authority You Are Meant to Be: https://go.massimo-group.com/cre-scale-1 Want to dominate in commercial real estate brokerage Whether you're just starting out or already hitting [--] figures this video breaks down the five exact formulas that top-performing CRE brokers use to multiply income scale operations and create freedom in their business and life. 🏆 Presented by Rod Santomassimo founder of The Massimo Group"
YouTube Link 2026-01-29T23:17Z [----] followers, [---] engagements

"How Top CRE Producers Master their Time - FREE WORKSHOP The Massimo Group What's the ONE MAIN thing that separates top CRE Producers from the rest of the pack From prospecting to securing more lucrative deals to earning higher commissions. What do you think it is 💪 They KNOW how to utilize their time. If you want to know be a top producer too then it would probably be a good idea for you to attend tomorrow's FREE "How Top CRE Producers Master their Time" Workshop. We're hosting it right in our CRE Mastery for Real Estate Professionals FB Group. Not a member Not a problem. You can join here:"
YouTube Link 2022-06-22T19:54Z [----] followers, [--] engagements

"Overcoming the I Need to Think About It Objection Massimo Minute How many times have you given a BOV a pitch a proposal for your listing leasing or financing services only to hear those deflating six words I need to think about it. And inside you are thinking to yourself what the hell do you need to think about just sign the exclusive Ok hopefully that is not your response but you get the picture. The deflection or excuse not to act now I need to think about it is simple that a deferment to a decision later that actually impacts you today. So today lets stop the insanity and show you a direct"
YouTube Link 2024-06-14T00:42Z [----] followers, [---] engagements

"How to Book More Meetings & Win More Deals with Rod Santomassimo Role Play with Rod- February [----] Become the CRE Authority You Are Meant to Be: https://go.massimo-group.com/cre-scale-1 Rod Santomassimo founder of The Massimo Group leads a live prospecting roleplay session designed to help commercial real estate brokers secure more meetings win more exclusives and make more money. With real-time coaching live roleplays and expert feedback Rod walks brokers through better prospecting strategies powerful cold-calling scripts and how to create value for prospects right from the start. If you"
YouTube Link 2025-03-13T16:18Z [----] followers, [---] engagements

"The Dangerous Myth of Referral-Only Growth The Massimo Group Referrals are the WORST growth strategy for your commercial real estate business. Sounds crazy Let me explain. In this video Rod SantomassimoFounder of the Massimo Group and the #1 CRE coaching organization in North Americapulls back the curtain on the referral-only mindset that keeps top-producing brokers stuck stagnant and vulnerable. 👉 If youre relying only on referrals you're not in control. 👉 If you stop getting them Your business flatlines. 👉 And when your top clients daughter marries another broker Youre DONE. Referrals"
YouTube Link 2025-10-30T20:39Z [----] followers, [---] engagements

"How to Position Yourself When The Market Turns The Massimo Group Listen up: Shift has hit the fan. We're seeing it everywhere in all sectors. How do you position yourself when and as the market turns Communication. Communicate with your clients and with your prospects what's coming and become the authority so that when they need expertise they come to you. Let's Move Forward SUBSCRIBE to this channel for more tips and info on how you can increase your success within your industry LEARN MORE here: https://massimo-group.com/blog BECOME A MASSIMO MEMBER:"
YouTube Link 2022-10-14T12:31Z [----] followers, [--] engagements

"From Chaos To Cash: Small Business Lending Made Easy ft. Chris Hurn Episode 23: The Massimo Show From Chaos To Cash: Small Business Lending Made Easy ft. Chris Hurn Episode 23: The Massimo Show In this episode of The Massimo Show host Rod Santomassimo welcomes Chris Hurn the CEO of Fountainhead Commercial Capital and a leading expert in small business lending. Chris has built one of the fastest-growing companies in America twice making the Inc. [---] list. With extensive experience in SBA lending including the [---] and 7(a) programs he shares invaluable insights into financing opportunities for"
YouTube Link 2025-02-07T23:00Z [----] followers, [--] engagements

"How a Chinese Restaurant Changed Her Career Forever ft. Kim Ford EP 79: The Massimo Show Become the CRE Authority You Are Meant to Be: https://go.massimo-group.com/cre-scale-1 What happens when you build a CRE career with no connections no family ties and no shortcuts In this inspiring episode of The Massimo Show Rod Santomassimo sits down with Kim Ford CEO of Rise Pittsburgh and one of the most dynamic tenant reps in the country. Kim shares her incredible journey from working at Burger King and a Chinese restaurant as a teen to landing her first big deal at [--] and eventually building one of"
YouTube Link 2025-08-26T23:45Z [----] followers, [--] engagements

"What I Learned This Weekend at a Master's Tournament You're not too old. You're just stuck in your story. This week I stood on the sidelines of the Masters Lacrosse Tournament in Lake Placid NY. my heaven on earth. And what did I see Men in their 70s 80s Running. Competing. Playing lacrosse. Not shuffleboard. Not checkers. Lacrosse. One of the toughest sports out there. It hit me right between the eyes: If theyre not too old to pick up a stick and go to battle youre not too old to: - Learn AI - Partner up with someone [--] years younger - Change your business model - Finally do the thing youve"
YouTube Link 2025-08-04T13:00Z [----] followers, [--] engagements

"Compensation Structures for CRE Brokers Massimo Minute There is probably no greater equation that impacts both the bottom line and the ability to attract talent in a commercial real estate brokerage business than compensation and commission structures. In todays Massimo Minute our Chief Strategy Officer Mike Gallegos CCIM MCR breaks down some possible scenarios and where and when the right compensation structure can best suit your needs. Let's Move Forward together Join our Quarterly Review Planning Workshop on Thursday March [--] at [--] PM EST here:"
YouTube Link 2024-03-21T20:33Z [----] followers, [--] engagements

"Role Play with Rod - FREE Webinar Thursday September [--] at [--] PM EST I'm excited to invite you to a "Role Play with Rod" webinar This is your golden ticket to mastering the art of prospecting calls and steering clear of those dreaded awkward moments. It's also your opportunity to see what we do as The Massimo Groupa behind-the-scenes look at why our coaching clients out-earn their peers. Join me as I host a free webinar on Thursday September [--] at [--] PM EST. Here's a sneak peek: 🎯 Witness live demonstrations pinpointing common call mistakes (and learn how to avoid them) 🎯 Get acquainted"
YouTube Link 2023-09-18T13:30Z [----] followers, [--] engagements

"MassimoCon - Become the CRE Authority You Are Meant to Be ATTENTION COMMERCIAL REAL ESTATE AGENTS AND BROKERS: [--] Days from today you will want to be in Dallas Texas for what has been called The Best CRE Event Ever. MassimoCon isnt just another CRE brokerage eventits an experience like no other. Were talking about a game-changing growth-driven conference redefining your business and life. What makes it so unique First the sixteen high-producing CRE brokers will share exactly what they do so you can too. Second the venue unlike any conference you have ever attended; third the work you will do"
YouTube Link 2024-08-15T12:30Z [----] followers, [--] engagements

"How are You Implementing AI in your Business It's a busy few days for me - Today the Realty Resources National Conference and tomorrow I'll be in Chicago for @SIOR Fall [----] Event. I'm going to be talking about AI and yes for those that attended my keynote at CREiSummit two weeks ago it's already changed just like I told you it would. My challenge for you: if you're using AI how are you implementing it And if you're not using AI why not Would love to hear about your experiences. Talk soon #CRESuccess #AI #commercialrealestatebrokers"
YouTube Link 2023-10-11T23:22Z [----] followers, [--] engagements

"This is What AI Can Do for You AI is not just a buzzword it's a game-changer. Imagine this: You get a listing and within three days using AI you've built a comprehensive website a landing page and a full marketing campaign. Ready to hit the market with everything in place But here's where it gets even more exciting. With AI's capabilities you can confidently ask for a 30-day listing instead of the typical six months. Why Because AI accelerates the process like never before. Imagine sending out [----] personalized emails or messages instantly engaging potential investors while you sleep. AI bots"
YouTube Link 2023-11-10T13:54Z [----] followers, [--] engagements

"The Power of Belief: From Least Likely to Succeed to Changing Lives In Episode [--] of The Massimo Show I sat down with Steve Rizzo a nationally recognized speaker and former educator with a story that hits home for so many of us. Steve grew up in Brooklyn raised by loving parents who also carried deep fears. At just [--] a guidance counselor told him he didnt have what it takes to go to college. And the worst part He believed it. So did his parents. But that wasnt the end of Steves story. It was the beginning of a mindset shift that would change everything. Here are just a few takeaways from our"
YouTube Link 2025-08-29T13:00Z [----] followers, [--] engagements

"Stephen Currys Crazy Practice Habit And What You Can Learn From It ft. Alan Stein Jr. EP [--] What does it take to develop a winning mindset like Kobe Bryant or Stephen Curryand apply it to your business and life In this energizing episode of The Massimo Show Rod Santomassimo sits down with performance coach and speaker Alan Stein Jr. who spent two decades coaching elite athletes and now shares those same success frameworks with corporate leaders and entrepreneurs. From building a strong foundation to mastering your fundamentals Alan reveals how high performers think train and operateeven when"
YouTube Link 2025-06-10T23:45Z [----] followers, [--] engagements

"Why Knowing Your Numbers Can Land You Bigger Deals Commercial Real Estate Are you presenting yourself as a commodity broker or a market authority Theres one key difference: Authority brokers know their numbersand use them to create instant credibility. 🔹 Imagine this scenario: A client asks how many transactions you've done. Do you say "I've done a lot" Or do you say "I've completed [---] transactions totaling $253 million in volume" Which answer commands more respect Which one makes you the go-to expert ✅ Numbers = Credibility ✅ Numbers = Authority ✅ Numbers = More Clients Who Trust You It"
YouTube Link 2025-03-12T23:45Z [----] followers, [--] engagements

"Advanced AI for CRE Starts June 18th Today I want to share a game-changing trick on ChatGPT to make your chats products and everything you put out there much more authentic. Heres how you do it: Upload your authenticity document. What's an authenticity document Its your guide that outlines who you are your voice your tone what you do who you serve and your purpose. It includes: ✅ Your ideal clients demographics goals mindsets frustrations personalities and lifestyles. ✅ Psychographic overviews and their top fears. ✅ Common frustrations like being seen as a commodity broker versus a market"
YouTube Link 2024-06-10T13:16Z [----] followers, [--] engagements

"Who Is Really Paying Attention ✈ Orlando. Dallas. Chicago. Greenville. I've been everywhere it seems in the last three weeks and whether I have been on the stage or in the audience the one thing that I am taking note of is well those who are taking notes. While taking notes is valuable it's the implementation of what you've heard and written down that leads to transformation that has the most value. So the next time you're in a class a webinar or at a conference - pay attention to who is taking notes. They have the biggest opportunity for transformation ahead of them. #tuesdaymotivational"
YouTube Link 2023-10-17T13:11Z [----] followers, [--] engagements

"Why Memory Matters in Business & How to Master It ft. Ron White EP 36: The Massimo Show What if your brain could remember [---] names [---] numbers or a full deck of cards in minutes In this episode of The Massimo Show Rod Santomassimo sits down with Ron White two-time U.S. Memory Champion Navy veteran entrepreneur and creator of Black Belt Memory. Ron shares how he went from being a broke 19-year-old living in his car to building a successful businessand becoming one of the most recognized memory experts in the world. Ron opens up about his military service how 9/11 changed the course of his"
YouTube Link 2025-04-01T23:45Z [----] followers, [--] engagements

"The Social Media Rabbit Hole Social media is a phenomenal tool. We use it every day here at Massimo. Its crucial for building your brand and boosting sales. Remember presence before prospecting makes the whole process smoother. But. Is the emotional expense and energy you're spending on social media furthering your career Is it furthering your goals Listen I have [--] main goals I am focusing on in 2024: [--] New Book [--] MassimoCon (It's in November) [--] AI Integration Those are my goals and they're important to me. I refuse to get sucked into something that won't help me achieve those goals. Don't"
YouTube Link 2024-04-16T13:18Z [----] followers, [--] engagements

"How Top CRE Brokers Are Closing More Deals Without Cold Calling or Working More Hours You dont hate prospecting. What you hate is chasing leads juggling tools and losing hours to follow-ups that never convert. Its not a prospecting problemits a system problem. Thats exactly why we built CRE Launcher. Imagine: ✅ AI bots answering prospect questions 24/7 ✅ Campaigns launched in minutes ✅ Your best leads rising to the topautomatically 👉 On Thursday Sept [--] Im showing it all live. Stop duct-taping your business together. Start dominating with a system made for you. 📲 Reserve your seat here:"
YouTube Link 2025-09-22T13:02Z [----] followers, [---] engagements

"What It Takes to Dominate Commercial Real Estate ft. Matt McGregor Episode 32: The Massimo Show What does it take to rise to the top in commercial real estate Matt McGregor one of the top industrial brokers in the country joins The Massimo Show to share his incredible journey from struggling in school to dominating the CRE industry. Matt a power broker at Colliers International didnt take the traditional route to success. From starting his career in sales at just [--] years old to becoming a nationally ranked food industry salesperson and later making the leap into commercial real estate his"
YouTube Link 2025-03-18T23:45Z [----] followers, [--] engagements

"How to Handle "I already Have a Broker Like a Pro" (A CRE Broker Script that Works) Every CRE broker hates hearing the phrase: Thanks but I already have a broker. But heres the truththis objection is NOT the end of the conversation. Its actually the beginning of a new opportunity. In this video Rod Santomassimo (founder of The Massimo Group the #1 CRE coaching organization in North America) shares a proven 3-step framework to turn rejection into relationshipsand relationships into clients. Youll learn: ✅ How to reframe I already have a broker so it works in your favor ✅ The exact question to"
YouTube Link 2025-09-23T18:28Z [----] followers, [--] engagements

"How to Own Lease and Grow in Commercial Real Estate ft. Beth Azor Ep 29: The Massimo Show In this episode of The Massimo Show Rod Santomassimo sits down with Beth Azor known as "The Canvassing Queen" to talk about how she built her career as one of the most influential figures in commercial real estate. From her start in retail leasing to owning multiple shopping centers and empowering othersespecially womento build wealth through real estate Beth shares the exact strategies work ethic and mindset that helped her rise to the top. Beth also breaks down the real state of retail today and why"
YouTube Link 2025-03-07T00:45Z [----] followers, [--] engagements

"How To Building A Robust CRE Pipeline in [----] - FREE WEBINAR - January [--] at [--] PM EST Are you struggling to build a sustainable and growing commercial real estate business You're not alone. For most CRE professionals generating reliable commission income is the biggest challenge. But what if we told you there's a way to fill up your pipeline and reach that next income level By identifying opportunities you'll know exactly where to look to start filling up your pipeline. And we have just the thing to help you do that. You can join our FREE WEbinar this Thursday January [--] at [--] PM EST in our"
YouTube Link 2023-01-09T12:00Z [----] followers, [--] engagements

"4 Tips To Get Prospects To Read Your CRE Newsletters Todays Massimo Minute is all about your newsletters Get the full video + FREE Resources here: https://massimo-group.com/4-tips-to-get-prospects-to-read-your-cre-newsletters Whether youre doing e-newsletters or physical mailings you want to send content that positions you as a thought leader in your market. But more importantly you want to make sure your newsletter gets read So here are [--] tips to get more prospects reading your newsletters. Heres what we cover: 1: How to position yourself as a thought leader in your marketplace 2: The #1"
YouTube Link 2019-08-31T10:15Z [--] followers, [---] engagements

"The CRE Listing Launcher - Information Session January [--] at 1PM EST Are you ready for something that's going to revolutionize the way we approach property marketing Say hello to efficiency speed and the incredible power of AI with our newest initiative - The CRE Listing Launcher Why The CRE Listing Launcher Whether you're an investment broker tenant rep or landlord rep the game is about to change. We're talking about a groundbreaking AI-integrated platform that's set to redefine how you market properties. Gone are the days of lengthy marketing processes. Our platform is designed to condense"
YouTube Link 2024-01-23T14:30Z [----] followers, [---] engagements

"Unlocking Business Success: The Art of Finding and Telling Your Company's Story Whats the real driver behind winning new business Its not always the numbers. Its not always the pitch deck. Its the story. On this episode of The Massimo Show Wally Bock shares the story of Lorenzo Ghiberti. Lorenzo had a unique skill: he could uncover the romance behind a business and translate it into a compelling narrative that attracted clients. Here are a few key lessons from our conversation: Every business has a story its your job to uncover it. Stories create connection and attention in ways numbers cant."
YouTube Link 2025-10-03T13:04Z [----] followers, [--] engagements

"One More Day Until Tickets to the #1 CRE Broker Conference in the World Go on Sale The most anticipated event of the year MassimoCon is right around the corner and you wont want to miss it. This isnt just any conferenceits the ultimate gathering of the top-producing brokers from across the globe. 🌎 Why should you be there Exclusive Access: Learn directly from [--] top-producing brokers who are sharing their secrets to success. Limited Tickets: The clock is ticking and seats are filling up FAST. Once theyre gone theyre gone Money-Back Guarantee: Thats right We believe so much in the value youll"
YouTube Link 2024-09-04T12:52Z [----] followers, [---] engagements

"Tips to Master Commercial Real Estate Brokerage with Rod Santomassimo Bob Knakal & Ryan Serhant Are You a 7-Figure Broker. or Just Dreaming About It Look I get it. Youre grinding. Youre closing deals. But are you building a business. or just working in one Most brokers get stuck because theyre too busy being busy. Sound familiar Youre putting in the hours but not seeing the exponential growth you KNOW youre capable of. Top producers dont just work harder they work smarter. They use proven strategies to build systems scale their brand and dominate their market. And thats exactly why Im fired"
YouTube Link 2025-05-08T13:16Z [----] followers, [---] engagements

"You Can't Outsource the Reps: Why Prospecting is an Important Skill to Grow Everyone wants the results. Few want the reps. This morning I dragged myself through leg day. Not because I love it. Heck noI hate it. But I hit it anyway. Why Because no trainer no supplement no piece of gear is going to build my legs for me. Same with commercial real estate. Too many brokers want to delegate prospecting. Want the leads. Want the listings. Want the recognition. But they dont want to pick up the phone. Dont want to carve out time for outreach. Dont want to face rejection. They want the income without"
YouTube Link 2025-04-08T13:00Z [----] followers, [---] engagements

"Overcoming the Odds: From the Streets of Portland to NFL Stardom "What drives someone to defy their circumstances" In one of my favorite episodes of The Massimo Show I sat down with JJ Birden a former NFL wide receiver with an extraordinary journey that started long before the stadium lights. JJ didnt grow up in privilege. He grew up in inner-city Portland surrounded by struggle. But instead of accepting his environment he made a decision early on to break the cycle. He didnt yet know the "how" only the "why." Here are a few lessons we unpacked in our conversation: ➝ Success often starts with"
YouTube Link 2025-08-08T13:01Z [----] followers, [--] engagements

"7-Figure Success Story: How a Washington Kid Dominated the Business World Are you comfortable with where you are or are you ready to reach your full potential This is a clip from a podcast I did with @Mark.k.Hulsey. We had a great conversation and as I was looking through clips from the podcast I came across this one. In it I share the story of one of our young clients in Washington State. He's in a tertiary market and when he signed up with Massimo he was in his 2nd year of business and netted seven figures. Yes netted How did he achieve this incredible success It boils down to his"
YouTube Link 2025-06-23T16:02Z [----] followers, [----] engagements

"Get a Front Row Seat to the CRE Listing Launcher on Jan [--] Don't miss out on this incredible opportunity to be one of the first to see our latest AI-driven initiative It's time to embrace the future of commercial real estate with The CRE Listing Launcher - a revolution in property marketing Imagine handling listings while spending ZERO time on calls or emails. The CRE Listing Launcher does it all: engaging prospects scheduling tours and more while you focus on new opportunities or family time. 🏆 Win Big Fast Rapidly win exclusives close deals quicker and boost your fees. Our AI-driven tool"
YouTube Link 2024-01-26T13:46Z [----] followers, [--] engagements

"Catch the Replay Dealing with Stress in CRE Brokerage Feeling overwhelmed by the constant hustle and bustle of brokerage life Stress is inevitable in our industry but managing it effectively is the key to not just surviving but thriving Our "Dealing with Stress in Brokerage" session replay is available now. When you watch the replay youll gain practical strategies to: ✅ Tackle stress head-on with actionable techniques ✅ Learn from seasoned pros whove been in your shoes ✅ Boost your productivity and maintain a healthy work-life balance Don't let stress hold you back from achieving your full"
YouTube Link 2024-08-27T12:32Z [----] followers, [--] engagements

"When the Market Shifts Overnight: Adapting in Uncertain Times with Chris Hurn The Massimo Show What happens when timing works against you On The Massimo Show Chris Hurn shared the story of how his company Mercantile was on the verge of becoming a national bankuntil the financial crisis changed everything. Some key moments from our conversation: 📌 Perfect timing in the worst way: They received OCC approval three days before Lehman Brothers collapsed. 📌 The cost of a de novo bank: Staff software headquartersall in place before a single dollar came in. 📌 A tough but necessary decision: Six"
YouTube Link 2025-03-14T12:55Z [----] followers, [--] engagements

"Beyond Confidence: What It Really Takes to Win in Business ft. Nick Huber (The Sweaty Strartup) Im so excited for Nick Hubers book launch today. Its not every day someone gets to launch their first book. Having read a preview copy. I can tell you its definitely worth the purchase and the read. Lots of lessons for entrepreneurs in all industries. Congratulations Nick. Nick and I recorded a podcast about his experiences the book and his life lessons. You can find it on my YouTube channel here: https://youtu.be/vBWgJn2HXOw #BookLaunch #MassimoMethods #MassimoGroup"
YouTube Link 2025-04-29T23:45Z [----] followers, [--] engagements

"Want Better Results on Sales Calls Use These [--] Words Want to Connect with Decision Makers Faster Start With This One Change CRE Cold Calling Tips Your introduction either opens the dooror gets it slammed shut. In this short tactical coaching session Rod Santomassimo shows how a few simple words can instantly shift the way decision-makers perceive you on a prospecting call. 💥 Brokers heres the truth: If youre leading with Im with XYZ firmyoure already losing the call. In this video Rod coaches commercial broker Stan Klos on a powerful shift in positioning. Learn how to present yourself not as"
YouTube Link 2025-03-31T10:38Z [----] followers, [---] engagements

"Presidents Day and AI at High Point University Steve Wozniak said something so profound at a talk on AI I knew I had to share it with you. "AI should mean actual intelligence versus artificial intelligence." Actual intelligence will drive us forward; AI is just the tool. #AI #crebrokers #commercialrealestate"
YouTube Link 2024-02-19T18:19Z [----] followers, [---] engagements

"Advanced AI for CRE [--] Week Session Starts Tuesday June [--] Are you ready to unlock your AI potential in CRE If you're ready to transform your business with AI you need to join me Connor Kadel and Christopher Stephenson for the Advanced AI for CRE course starting June [--]. This 5-week series will revolutionize how you use AI in commercial real estate. You'll learn: ✅ Powerful ChatGPT prompts ✅ Creating stunning property visuals with MidJourney ✅ Boosting your SEO with AI ✅ Building an AI-driven social media toolkit ✅ Crafting top-tier marketing materials and videos .and so much more Whether"
YouTube Link 2024-06-06T12:58Z [----] followers, [--] engagements

"Thriving in a Commoditized Industry: Lessons from the Dominators of CRE Brokerage 📣 Join the Dominators of CRE Brokerage Webinar and unlock the secrets to thriving in a competitive market Are you a Commercial Real Estate broker looking to elevate your game and achieve remarkable success Then mark your calendars for June 27th at [--] PM EST because you don't want to miss this FREE webinar "Dominators of CRE Brokerage" hosted by Rod Santomassimo. In this exclusive event Rod will be interviewing some of the TOP CRE Professionals featured in his book "Dominators of CRE Brokerage." They will share"
YouTube Link 2023-06-20T15:47Z [----] followers, [--] engagements

"The Summer [----] CRE Broker featuring Beth Azor The Canvassing Queen Out NOW The summer edition of the CRE Broker Magazine is available now 50% More Content 50% More Videos 50% More Value Download the latest edition of CRE Broker featuring Beth Azor The Canvassing Queen of Azor Advisory Services Inc. Beth shares her journey in commercial real estate from starting out to becoming an investor and developer. Get tips from Beth on how to canvass and prospect like a pro. This edition also features exclusive content from: The Great CRM Debate with Connor Kadel Return on Equity with Doug Molyneaux"
YouTube Link 2024-08-05T12:34Z [----] followers, [--] engagements

"How to use ChatGPT and other AI in your CRE Brokerage for Maximum Efficiency The Massimo Group Attention all Commercial Real Estate Pros🔊 Don't be left behind while your competitors join the AI revolution. Join us for the ChatGPT for CRE Encore Webinar on February 14th at [--] PM EST Last week [---] of your peers signed up but only [---] got into the webinar to see what're talking about. You don't want to miss out on this opportunity to learn how ChatGPT is changing the game in the CRE industry. Get ready for a deep dive into the world of AI and walk away with the tools to take your business to the"
YouTube Link 2023-02-13T20:40Z [----] followers, [--] engagements

"The Final Countdown to the CRE RAMP UP Challenge It's the final countdown to the GREAT CRE R.A.M.P UP Challenge. Can you believe it The challenge starts next Tuesday December [--] at [--] PM EST. We will meet for [--] days an hour a day and we're going to go through YOUR business with a fine toothed-comb. What are we going to analyze Your systems your processes your finances (yes that too) your role your marketing your everything Are you ready This is NOT for every broker. You must have at least [--] years of experience to attend. In just [--] days with an investment of just $100 we're going to help you"
YouTube Link 2023-12-01T14:38Z [----] followers, [--] engagements

"CRE AI Day CRE AI Day is one week away Join us as we teach you how to blend AI with your commercial real estate brokerage practice and learn how to unleash your potential. 📅 Tuesday May [--] [----] 🕚 [--] AM to [--] PM EDT 🖥 Live on Zoom Register here: https://register.massimo-group.com/cre-ai-day Why Should Every Commercial Real Estate Professional Attend - Stay Ahead: The CRE landscape is changing all the timethose leveraging AI are not just participating; they are dominating - Efficiency Boost: Stop wasting precious hours AI can do heavy lifting on tasks that once took ages now just minutes. -"
YouTube Link 2024-05-14T13:43Z [----] followers, [--] engagements

"The CRE Summer Sprint Webinar is Thursday May [--] at [--] PM EST - Your ticket to your best CRE Summer 🌟 Gain an Edge in the Rapidly Evolving Commercial Real Estate Market 🚀 Stay ahead of the curve in today's dynamic commercial real estate landscape. Join our CRE Summer Sprint coaching program to revolutionize your approach to the industry. Discover the latest news insights and strategies while connecting with a community of professionals committed to business growth. Our program's standout feature Integration of cutting-edge artificial intelligence platforms. Leverage these powerful tools to"
YouTube Link 2023-05-16T13:21Z [----] followers, [--] engagements

"What a Homeless Teen Learned That Built a Life of Influence EP 61: The Massimo Show In this powerful episode of The Massimo Show Rod Santomassimo sits down with the legendary Andy Andrewsauthor speaker and consultant to four U.S. Presidents and nine consecutive national championship football teams. But Andys journey wasnt always high-profile. He opens up about losing both parents at [--] experiencing homelessness and the mysterious man named "Jones" who changed his life forever. From living under a pier to inspiring millions Andy unpacks the foundation of his transformation: seven life"
YouTube Link 2025-06-26T23:45Z [----] followers, [--] engagements

"How [--] Touches Led to Our Biggest Month Ever in CRE "No One's Picking Up the Phone" Think Again. 🔥 In this Rod's Reel Massimo Group founder Rod Santomassimo drops a wake-up call for every commercial real estate broker still stuck in summer mode. August was our biggest month ever and its no accident. Want to know why Its all about high-level prospecting done RIGHT. 📈 👊 If you're tired of excuses tired of chasing and tired of being ignored this video will show you the real reason why top brokers DOMINATE even in the summer. ✅ Watch now and learn: Why summer dials = fall deals ☀➡💰 How many"
YouTube Link 2025-09-04T13:03Z [----] followers, [---] engagements

"How Mark Bratton Built a CRE Empire From Paradise ft. Mark Bratton EP 73: The Massimo Show Become the CRE Authority You Are Meant to Be: https://go.massimo-group.com/cre-scale-1 What does it really take to become a CRE Elite In this powerful episode Rod sits down with Mark Bratton Senior VP at Colliers in Honolulu to unpack how he rose to become the [----] CRE Elite of the Year. From sailing through the Hawaiian sunset to structuring multi-million dollar deals Mark shares the systems sacrifices and strategies that built his powerhouse CRE career. 🔑 Key Takeaways -Success starts with [--] years of"
YouTube Link 2025-08-05T23:45Z [----] followers, [--] engagements

"From Silver Spoon to Humble Pie: A 12-Year-Old's Journey to a New Life What would you do if you had to choose between comfort and conviction at just [--] years old In this episode of The Massimo Show Podcast Rod Santomassimo spoke with a guest whose journey to the U.S. began with a bold values-driven decision. She left behind a life of luxury and trauma for the unknown guided by the courage of her mother and a hope for something better. Heres what they explored in their conversation: ✅ The moment a 12-year-old made a life-altering decision to leave everything behind ✅ How values not"
YouTube Link 2025-05-30T13:01Z [----] followers, [--] engagements

"Leading with Impact: How to Create a Legacy That Lasts ft. Chris Widener EP 49: The Massimo Show What does it take to create a lasting impactnot just in your business but in your life In this compelling episode of The Massimo Show Rod Santomassimo sits down with Chris Widener Hall of Fame speaker bestselling author and one of the most influential voices in personal development. Chris shares his journey from a turbulent childhood to building a thriving career alongside legends like Jim Rohn Zig Ziglar and John Maxwell. Chriss story is a testament to the power of resilience preparation and the"
YouTube Link 2025-05-13T23:45Z [----] followers, [--] engagements

"LIVE Encore Presentation - ChatGPT for CRE: How AI Can Benefit The CRE Broker Today The response has been overwhelming You guys definitely want to know more And honestly it's crazy how much has happened since our last presentation and there's even more AI to talk about We had over [---] people sign up for our Chat GPT for CRE presentation last week. Unfortunately we could only fit [---] of you in our Zoom room (totally our fault.we thought we upgraded but it didn't go through 😩) Here's your chance We're doing another LIVE Encore Presentation of ChatGPT for CRE: How AI Can Benefit The CRE Broker"
YouTube Link 2023-02-13T14:22Z [----] followers, [--] engagements

"How to Succeed in CRENo Matter the Market Cycle ft. Robbie Baty EP 82: The Massimo Show Become the CRE Authority You Are Meant to Be: https://go.massimo-group.com/cre-scale-1 How do you go from college athlete to leading one of the top tenant rep teams in Dallas-Fort Worth In this episode of The Massimo Show Rod Santomassimo sits down with Robbie Baty leader of Tenant Representation at Cushman & Wakefield who has spent [--] years mastering office tenant rep in one of the most competitive markets in the country. Robbie shares his journey from playing football and baseball in college to"
YouTube Link 2025-09-04T23:45Z [----] followers, [--] engagements

"90 Days to Get It Right - Your CRE MidYear Planning Session with the Massimo Group Q2 [----] was either a hit.or it hit you back. Thats why were inviting YOUand your entire teamto our exclusive Midyear CRE Broker Planning Session. And guess what Its FREE 🗓 Date: July 2nd 🕛 Time: [--] PM Eastern Time 🌐 Register here: https://bit.ly/25MidYearReview Join me and our Massimo Members as we set a roadmap for success and significant progress in the next [--] days. This is one of the methods that keeps our members closing deals even when the news says CRE is dead. Plus you'll get time to work with your"
YouTube Link 2025-06-26T15:45Z [----] followers, [--] engagements

"The Ultimate CRE Broker Planning Event is Happening November 13&14 in Dallas TX : MassimoCon The Ultimate CRE Broker Planning Event for [----] is less than a week away and I am pumped We have an amazing lineup of speakers who will bring their wealth of knowledge to help CRE Brokers plan for their best year yet. Our speakers include: Hear from [--] Top Producing Brokers including: 👉 Stephen Siegel - The Chairman of the Board 👉 Bob Knakal - The Brokerage Firm of the Future 👉 Beth Azor The Canvassing Queen - This is How You Prospect 👉 Brad Umansky CCIM - What Owners Want When You Pitch 👉 Grant"
YouTube Link 2024-11-08T14:35Z [----] followers, [--] engagements

"What Jeff Bezos Says is Holding You Back (And It's Not What you Think) Whats the real reason most entrepreneurs stay stuck Its not fear. Its not timing. Its not capital. In this Massimo Minute Rod Santomassimo breaks down a powerful insight from Jeff Bezosthe richest man on Earthand how this single mindset shift could unlock your next level in business and in life. Youll hear: ✅ The surprising truth about whats really holding you back ✅ Why your biggest obstacle isnt external ✅ Rods personal story of being told youre crazyand doing it anyway ✅ How to give yourself permission to dream big"
YouTube Link 2025-04-24T15:51Z [----] followers, [--] engagements

"ICYMI - Catch the Replay of The [--] Sure-Fire Ways to Grow Your Business in [----] Webinar Don't leave your success to chance in [----] If you weren't able to make it to our "5 Sure-Fire Ways to Grow Your Business in 2023" you're in luck We heard from so many of you that you wanted to go back and take more notes that we're making the recorded replay available for a limited time. For those of you that didn't get to attend - here's you chance Catch the replay now here: 🌐 https://register.massimo-group.com/5-surefire-ways-replay Those that attended learned: 👉🏻 How to prepare and solidify your"
YouTube Link 2022-12-16T12:30Z [----] followers, [--] engagements

"From Office Uncertainty to Market Domination Lessons from CRE Titans EP 89: The Massimo Show Become the CRE Authority You Are Meant to Be: https://go.massimo-group.com/cre-scale-1 In this powerful episode of The Massimo Show Rod Santomassimo brings together industry giants Ken Ashley Brad Arnes and Bob Knakal to celebrate the launch of the new book Dominators of Commercial Real Estate Brokerage and share insights on thriving in todays ever-changing CRE landscape. From office market uncertainty to automation from investor relationships to building proprietary data these dominators reveal"
YouTube Link 2025-09-30T23:45Z [----] followers, [--] engagements

"Massimo Grows Your CRE Business Dreaming of a Bigger Better Life in Commercial Real Estate At The Massimo Group we're not just about numbers and dealswe're about helping you build the career and life you've always desired ✅ More Attention - Stand out in a crowded market with our proven Massimo Methods. More eyes on you means more opportunities ✅ Higher Fees - Why settle for less We'll show you how to justify and achieve higher fees through undeniable value. ✅ Better Customers - Attract the top-tier clients you deserve. We focus on positioning you as the go-to expert in your market. Don't just"
YouTube Link 2024-08-29T12:32Z [----] followers, [--] engagements

"Clarity: The Key to Effective Leadership in Any Organization Whats the one trait all great leaders have in common On an earlier episode of The Massimo Show I sat down with Joe Calloway author speaker and advisor to high-performing organizations. When I asked him what separates great leaders from the rest his answer wasnt a buzzword or a trend. It was clarity. Heres what Joe sees consistently in effective leaders: ✅ Clarity on who they are and what they stand for ✅ Clarity on company culture how people treat each other and how they show up ✅ Clarity on the vision where the organization is"
YouTube Link 2025-07-18T13:01Z [----] followers, [---] engagements

"Comprehensive Marketing Strategy: Leveraging Social Media Blogs and Your CRM with Joe Rullier How do you stay top of mind with your clients In Episode [--] of The Massimo Show Podcast I spoke with Joe Rullier about the importance of consistent and strategic marketing. Here are a few key highlights from the conversation: 🎙 Dedicated marketing team: Managing websites social media and creating consistent content like blogs and market updates. 🎙 CRM-driven outreach: Ensuring clients hear from them weekly through personalised stories market beats and valuable updates. 🎙 Targeted campaigns: Using"
YouTube Link 2025-03-21T12:45Z [----] followers, [--] engagements

"How to Transform Your Life One Simple Choice at a Time ft. Tom Ziglar EP 48: The Massimo Show Can one small choice really change your entire life According to Tom Ziglarthe son of Zig Ziglar and CEO of Ziglar Inc.it absolutely can. In this powerful episode of The Massimo Show Rod Santomassimo sits down with Tom Ziglar bestselling author of Choose to Win to explore how everyday decisions shape extraordinary outcomes. Tom shares how his father's legacy of service integrity and relentless positivity laid the foundation for a generational movementand how you can apply those same timeless"
YouTube Link 2025-05-08T23:45Z [----] followers, [--] engagements

"Every Space Has a Different ValueStop Charging One Rate ft. Bob Knakal What does it take to sell over [----] buildings Bob Knakal breaks it all down in Chapter [--] of Selling Buildings. In this kickoff session of the Selling Buildings Book Club Bob Knakal joins Rod Santomassimo to unpack his early days in real estatefrom his first listing to closing a deal that nearly collapsed. Learn how niche focus storytelling and relentless prospecting shaped the career of NYCs most prolific building broker. 💡 Key Insights -Narrow territory focus leads to deeper market expertise and stronger positioning."
YouTube Link 2025-07-17T13:45Z [----] followers, [--] engagements

"You Want to Write a Book Rod Santomassimo on Writing & Launching Selling Buildings Ep. [--] Thinking about writing a business book Wondering how to launch it market it and actually sell it In this episode of The Massimo Show Rod Santomassimo 5x bestselling author and founder of The Massimo Group dives deep into the truth about authorship publishing and how to use a book to grow your brand credibility and commercial real estate business. This episode supports the upcoming release of Selling Buildings co-authored with legendary CRE broker Bob Knakal who has sold over [----] buildings in New York"
YouTube Link 2025-05-28T13:14Z [----] followers, [--] engagements

"Can You Still Make Money If You Cant Work Here's What Happened EP 55: The Massimo Show What happens when the hustle stopsbecause your body forces it to In this vulnerable yet empowering episode of The Massimo Show Rod Santomassimo opens up about the unexpected lessons he learned after a freak accident left him with a concussion and a strict no screen time mandate from his doctor. Without Zoom email or even text Rod had to find a new way to lead produce value and generate cash flowwithout the screens he relied on. Youll hear how he adapted stayed productive and discovered surprising"
YouTube Link 2025-06-03T23:45Z [----] followers, [--] engagements

"The Core Skills of Leadership No One Teaches ft. Joe Calloway EP 39: The Massimo Show What makes a leader not just respectedbut unforgettable In this episode of The Massimo Show Rod Santomassimo is joined by Joe Calloway acclaimed leadership expert bestselling author speaker and advisor to brands like Coca-Cola Delta Airlines American Express and dozens of high-performing teams. Joe shares the real core of leadershipand its not about charisma complexity or control. From starting as a real estate sales manager to speaking on the worlds biggest business stages Joe breaks down how simplicity"
YouTube Link 2025-04-10T23:45Z [----] followers, [--] engagements

"Mid Year CRE Broker Planning Session - July [--] at [--] PM EST Given the current chaotic market conditions we're opening doors to the public to join us for the event our coaching clients tell us repeatedly helps them win Yes you and your entire team are invited to our exclusive Midyear CRE Broker Planning Sessionfor FREE 🗓 Date: July 9th 🕛 Time: [--] PM Eastern Time Join me and our Massimo Members as we navigate this market shift and set a roadmap for success in the next [--] days. This session includes: 💡 Exclusive insights from top CRE brokers 💡 Tangible planning time with your team 💡 Methods"
YouTube Link 2024-07-02T12:56Z [----] followers, [--] engagements

"How to Navigate Market Uncertainty Like a CRE Authority The market feels uncertain. Clients are stalling. Deals are dragging. Sound familiar In this episode of #MassimoMinute Rod Santomassimo shares what separates commodity brokers from true authorities when the market feels shaky. Discover how to respond to indecision position yourself as the advisor clients trusteven if they dont transact right nowand take back control of your momentum. 🔑 In this video youll learn: - Why uncertainty paralyzes most brokers - How to lead clients with clarity and confidence - What to say when someone says"
YouTube Link 2025-04-17T16:35Z [----] followers, [--] engagements

"Complete Prospecting Clarity: Knowing Who to Call Every Day of the Year Massimo Minute Ever feel like your prospecting is all over the place No consistency. No structure. Just dialing and hoping for the best That changes today. At The Massimo Group we dont believe in random outreach. We believe in structured strategic prospecting that keeps your pipeline full year-round. And thats exactly what Massimo Coach Paul Reitz breaks down in this powerful framework. 🔹 The 400-Prospect Formula: ✔ Your Top [---] A-List Prospects Call them monthly with a personal and physical touch. Thats [--] calls a day 25"
YouTube Link 2025-02-04T18:33Z [----] followers, [--] engagements

"Want Your Best Year Yet Start With These Steps for [--] Days EP 67: The Massimo Show Are you ready to make this your best year yet In this special solo episode of The Massimo Show Rod Santomassimo kicks off a powerful 2-part mini-series that will give you the exact 7-step roadmap to maximize your production commissions and personal success in the coming year. Drawing from decades of coaching thousands of CRE professionals and entrepreneurs Rod reveals the first four game-changing steps that will help you analyze your past reflect on your wins and setbacks and identify whats holding you back. If"
YouTube Link 2025-07-16T23:45Z [----] followers, [--] engagements

"How to Scale a Business Without Losing Integrity Dr. Betty Uribe EP 33: The Massimo Show What does it truly take to lead with integrity purpose and lasting impact In this episode of The Massimo Show Rod Santomassimo sits down with Dr. Betty Uribe an internationally recognized business leader former Executive VP at California Bank & Trust and one of the [--] Most Powerful Latinas in the U.S. She shares her remarkable journey from wealth to hardship to becoming a global advocate for values-driven leadership. Dr. Betty explains why core values are the foundation of business success trust-building"
YouTube Link 2025-03-20T23:45Z [----] followers, [--] engagements

"What Hard Really Feels Like in Commercial Real Estate EP 88: The Massimo Show Become the CRE Authority You Are Meant to Be: https://go.massimo-group.com/cre-scale-1 What does hard really feel like in todays CRE market In this solo episode of The Massimo Show Rod Santomassimo takes a candid look at the shifting commercial real estate landscapeslower deal velocity rising interest rates and fewer transactions. Drawing inspiration from Alex Hormozis reflections on learning what hard feels like Rod explains why these challenging times arent setbacks but opportunities to grow stronger more"
YouTube Link 2025-09-25T23:45Z [----] followers, [--] engagements

"MassimoCon Testimonial - Lev Mavashev I love this business and I love Massimo. Lev Mavashev of Alpha Realty has worked with his coach since [----] and the results speak for themselves. ➝ Built a 14-person team ➝ Leading the mid-market multifamily space in NYC ➝ Gained the structure and clarity to scale with confidence For Lev coaching isnt optional its essential. #MassimoCon #CREcoaching #BrokerSuccess #MultifamilyBroker #CommercialRealEstate"
YouTube Link 2025-07-22T13:01Z [----] followers, [---] engagements

"CRE Listing Launcher Free Information Session Ready to embrace the future You should be The CRE Listing Launcher is going to change the way you do brokerage. Join us on Wednesday January [--] at [--] PM EST for a FREE information session. Register here: https://massimo.zoom.us/meeting/register/tZEldu6oqD8qE9Iuv2kVM51EnK46zQdjD8so#/registration Imagine launching your latest commercial property listing without the hassle of countless calls emails and texts. What if you could do all that while spending more time pursuing new opportunities or enjoying moments with your family That's where the CRE"
YouTube Link 2024-01-25T13:45Z [----] followers, [---] engagements

"The Key to Building a 7-Figure Business On a recent podcast appearance I was asked what one of the most important things a commercial real estate broker can do to help build their business. My answer: hire an admin. Start focusing on those systems and processes that will propel your business forward to greater success. I've seen firsthand what happens without a strong foundation: new team members struggle leading to a cycle of blame and underperformance. Success starts with preparation. Setting up our teams for success is a responsibility we can't overlook. Lessons for Us All: Your earnings"
YouTube Link 2024-01-11T14:12Z [----] followers, [--] engagements

"The Genesis of Insurance Soup: From Social Media Chats to Industry Phenomenon How do you turn a frustration into an industry phenomenon Thats exactly what Mike McCormick and his partners did when they founded Insurance Soupa community built from a single conversation that grew beyond their expectations. Key highlights: ✅ Initially formed by three friends venting frustrations about their industry Insurance Soup began as a way to connect across carriers. ✅ They realized the siloed nature of their companies kept them from seeing tools and strategies other agents were using. ✅ What started as a"
YouTube Link 2025-01-31T21:32Z [----] followers, [--] engagements

"The Future of CRE: Balancing Automation and Human Connection - Excerpt from TreppWire Podcast Are you a commodity broker or an authority in your market Lonnie Hendry asked both Mike and I on the TreppWire Podcast how AI and tech will help drive relationship building in commercial real estate. You can hear our answers in the clip below but we see AI as an accelerator for our members not a replacement. AI gives brokers speed to information and allows them to get insights to their clients faster than ever. But heres the kicker: no matter how high-tech you go clients want a human. They want"
YouTube Link 2024-11-04T13:55Z [----] followers, [--] engagements

"The Great CRE CRM Debate REPLAY Get the full video + FREE Resources here: https://massimo-group.com/the-great-cre-crm-debate We had a record turnout for The Great CRE CRM Debate on Thursday As always the live attendees asked some awesome questions. BUT one thing was PAINFULLY clear Most commercial real estate professionals are not leveraging technology as well as they could be. Utilizing a CRM is one of the best ways to dip your toes into the technology world. So for todays Massimo Minute Im sharing the replay from Thursdays CRE CRM Debate. Heres what we cover: 1: How to best utilize a CRM to"
YouTube Link 2019-06-01T10:00Z [----] followers, [----] engagements

"What Happens When You Treat CRE Like a Real Business ft. Whitney Tharaldson EP72: The Massimo Show What happens when you finally stop treating your business like a side hustle Everything changes. In this powerful episode Rod Santomassimo interviews Whitney Tharaldson the [----] Massimo CRE Elite of the Year about how she broke through in commercial real estatenot by doing more but by doing things differently. Whitney walks us through her decision to stop dabbling focus on a niche and build a brand that draws clients to her. She didnt cold call her way to the topshe owned her space online and"
YouTube Link 2025-07-31T23:45Z [----] followers, [--] engagements

"The cost of not making the money you want.is in fact.the money you want. Seems like such a . The cost of not making the money you want.is in fact.the money you want. Seems like such a simple concept but when you're stuck and are not able to reach the next level or to put it in more simple terms you've hit the ceiling of where you want to be how do you level up I know the answer. Do you We all are ignorant in some aspect or another. We don't know what we don't know and that's okay. But it's our responsibility to figure out how to do it how to get it and how to close that commission gap. So how"
YouTube Link 2024-04-25T12:45Z [----] followers, [--] engagements

"The Four Ways to Handle Unrealistic Sellers 🔔 Subscribe for more CRE coaching: https://www.youtube.com/@MassimoGroup 📅 Join the Global CRE Broker Summit: https://cresuccess.com 👉 Are you dealing with property owners who are completely out of touch with market reality Youre not alone. In this video Rod Santomassimofounder of the Massimo Group the #1 commercial real estate broker coaching organizationshares [--] tactical steps every CRE broker must use when working with unrealistic owners. ✅ Want more listings Bigger commissions Less frustration These four stepsGet Clarity Get Creative Get Cute"
YouTube Link 2025-09-16T12:06Z [----] followers, [---] engagements

"A Rare Opportunity to Build Your CRE Brokerage Income In this weeks Massimo Minute I will share why you need to enroll in our CRE Summer Sprint program starting this Thursday June 8th. The markets have shifted so dramatically in the past few months that many of your peers are taking a vacation from their vocation. In this Massimo Minute we cover: [--]. What is covered in the CRE Summer Sprint 2: How you can take advantage of this limited opportunity 3: Why this program will be the lever to get you repositioned in this market. And this is YOUR OPPORTUNITY to capture greater market share than ever"
YouTube Link 2023-06-01T23:21Z [--] followers, [---] engagements

"AI & CRE Brokerage: What's New What's Next Over [---] have registered for our AI for CRE event happening tomorrow at [--] PM EST. Can you believe it I am not surprised that more and more commercial real estate professionals are interested in finding out what AI can do for them in their businesses. Are you one of them This is your last call to be part of our transformative event "AI and CRE Brokerage - Navigating the Future." Don't miss this final opportunity to register for a session that promises to redefine how you view and use AI in CRE. Why make time for this event Heres a final sneak peek: 🚀"
YouTube Link 2023-12-14T14:18Z [----] followers, [--] engagements

"Master Your Time; Master Your Leadership ft. Mark Sanborn EP 52: The Massimo Show If time is your most limited resource why do so many people treat it like its free In this thought-provoking episode of The Massimo Show Rod Santomassimo sits down with Mark Sanbornbestselling author of The Fred Factor and one of the worlds top leadership expertsto talk about what it truly means to use your time with intention purpose and legacy in mind. Mark shares his journey from growing up on a farm in Ohio to becoming a world-renowned speaker and thought leader ranked #5 in global leadership by"
YouTube Link 2025-05-22T23:45Z [----] followers, [--] engagements

"part [--] Youll Never Look at Business the Same Way Again Ft. Andy Andrews EP 62: The Massimo Show What if one question could change the trajectory of your entire business In this eye-opening episode of The Massimo Show Rod Santomassimo continues his conversation with Andy Andrewsbestselling author sought-after speaker and consultant to presidents athletes and CEOs. Andy reveals the transformational mindset shift that helped him go from being just another speaker to someone who generates measurable results for billion-dollar companies. Youll hear how Andys obsession with asking better questions"
YouTube Link 2025-07-01T23:45Z [----] followers, [--] engagements

"The CRE Ramp Up Challenge - Are you in Are you ready to elevate your business in [----] Join us for the Massimo Group's RAMP UP Challenge starting December 5th This isn't just another coaching program. It's a game-changing opportunity to: ✅ Receive a comprehensive business assessment. ✅ Engage in [--] days of intensive live coaching. ✅ Implement strategies proven to out-earn your peers by 7X For only $100 you'll gain insights into prospecting marketing operations and more crafted from over [----] hours of coaching elite performers. This is the same level of coaching that launched our top clients on"
YouTube Link 2023-11-24T13:42Z [----] followers, [--] engagements

"Going from 10% Income to Full Momentum in CRE (Commercial Real Estate) ft. Stephanie Maye "Transitioning from residential to commercial real estate nearly crushed me. My income dropped my confidence wavered but I stayed the course. A single webinar opened my eyes to the gaps in my knowledgeand gave me the push I needed. Thats when I made the smartest move of my career: investing in elite coaching. The growth since then Night and day.SUBSCRIBE to this channel for more tips and info on how you can increase your success within your industry" LEARN MORE here: https://massimo-group.com/blog BECOME"
YouTube Link 2025-07-15T00:45Z [----] followers, [--] engagements

"The PIA Mindset Limitation - What it Means to be Professionally Perseistent You're NOT a Pain in the A$$ You're a Professional. Just walked out of a training session when one of the brokers pulled me aside and said Rod I feel like all these calls you're telling us to make were just being a pain in the a$$ to our prospects. Whoa. Lets pause right there. I asked him a simple question: How many times has a prospect actually told you that His answer Never. Exactly. Thats the point. ✅ If you think you're being a pain you're not making enough calls. ✅ If youre worried theyll get annoyed youre"
YouTube Link 2025-03-21T20:07Z [----] followers, [--] engagements

"The Summer [----] CRE Broker featuring Beth Azor The Canvassing Queen Out NOW The summer edition of the CRE Broker Magazine is available now 50% More Content 50% More Videos 50% More Value Download the latest edition of CRE Broker featuring Beth Azor The Canvassing Queen of Azor Advisory Services Inc. Beth shares her journey in commercial real estate from starting out to becoming an investor and developer. Get tips from Beth on how to canvass and prospect like a pro. This edition also features exclusive content from: The Great CRM Debate with Connor Kadel Return on Equity with Doug Molyneaux"
YouTube Link 2024-07-12T21:04Z [----] followers, [--] engagements

"Selling Buildings Launch + CRE Masterclass with Rod Santomassimo Bob Knakal & Ryan Serhant Get ready for the ultimate Commercial Real Estate (CRE) event of [----] Join Rod Santomassimo Bob Knakal and Ryan Serhant for the Selling Buildings Book Launch and Masterclass on May 20th in NYC. In this exclusive masterclass youll learn: ✅ How to prospect and win more meetings in [----] (Bob Knakals proven strategies) ✅ How to build a personal brand and get noticed in the CRE world (Ryan Serhants marketing insights) ✅ How to systematize your brokerage business and scale to [--] figures (Rod Santomassimos"
YouTube Link 2025-05-07T20:03Z [----] followers, [---] engagements

"Your CRE Mid-Year Planning Session is Tomorrow The market's chaotic right We get it. Thats why were inviting YOUand your entire teamto our exclusive Midyear CRE Broker Planning Session. And guess what Its FREE 🗓 Date: July 9th 🕛 Time: [--] PM Eastern Time 🌐 Register here: https://bit.ly/MidyearCREBrokerPlanningSession Join me and our Massimo Members as we set a roadmap for success and significant progress in the next [--] days. This is one of the methods that keeps our members closing deals even when the news says CRE is dead. Plus you'll get time to work with your team to put the information"
YouTube Link 2024-07-08T12:30Z [----] followers, [--] engagements

"How Collaboration Built a Billion $$ CRE Team ft. Matt McGregor EP 80: The Massimo Show Become the CRE Authority You Are Meant to Be: https://go.massimo-group.com/cre-scale-1 What if your biggest disadvantage could become the foundation of your greatest success In this inspiring episode of The Massimo Show Rod Santomassimo sits down with Matt McGregor Executive VP at Colliers who went from high school dropout to supply chain expert and elite industrial broker. Matt shares his remarkable journeyfrom selling stereos at age [--] to losing a promotion for lacking a college degree to later earning a"
YouTube Link 2025-08-28T23:45Z [----] followers, [--] engagements

"Power of Ghostwriting: Turning Stories into Business Assets ft. Wally Bock Ep [--] The Massimo Show Is your story worth telling More importantly is it worth sharing In this insightful episode of The Massimo Show Rod Santomassimo sits down with Wally Bock an accomplished ghostwriter business author and writing coach to explore how to turn your personal and professional experiences into powerful narratives. Wally shares his journey from a corporate fast-tracker to a successful writing entrepreneur highlighting how storytelling can be a strategic tool for business growth. Wally dives into the art"
YouTube Link 2025-05-15T23:45Z [----] followers, [--] engagements

"Rod Santomassimo with Joe Killinger and the AI Disruption The real estate industry is undergoing a significant transformation thanks to the advent of AI and automation tools. Here's why every real estate professional should be excited: ✨ Efficient Lead Qualification: Gone are the days of sifting through a thousand leads AI bots are now capable of handling emailing texting and initial qualifying processes. This means you can focus on the [--] or [--] leads that are genuinely interested in your property or services. It's not just about having leads anymore; it's about having the right leads. 🔍 The"
YouTube Link 2023-12-07T14:11Z [----] followers, [--] engagements

"From $11K a Year to Real Estate Powerhouse -- The Unexpected Career Path From $11K a Year to Real Estate Powerhouse -- The Unexpected Career Path From $11K a year to luxury homes to leasing bagel shops. How does that happen In episode [--] of The Massimo Show I sat down with Beth Azor a powerhouse in commercial real estate who once swore shed never follow in her parents footsteps. But her journey from nonprofit events to shopping center deals proves that sometimes your purpose finds you when you least expect it. We uncovered a few key turning points in her inspiring path: ✅ How a dream job at"
YouTube Link 2025-05-02T13:00Z [----] followers, [--] engagements

"How to Build Wealth in Small Markets ft. Rich Vaaler EP 90: The Massimo Show Become the CRE Authority You Are Meant to Be: https://go.massimo-group.com/cre-scale-1 In this powerful episode of The Massimo Show Rod sits down with Rich Vaaler a seasoned commercial real estate broker with over [--] years of experience to uncover the secrets of thriving in smaller tertiary markets. From cold-calling out of a makeshift desk to building companies through recessions reinvention and even personal setbacks Rich shares how he found success by serving a niche few brokers targethelping older investors"
YouTube Link 2025-10-02T23:45Z [----] followers, [--] engagements

"How to Become the Authority in Your Market Role Play With Rod Want to win more business land more exclusives and finally get off the transaction treadmill It starts with what you do right now. In this live coaching and role play session Rod Santomassimo of The Massimo Group reveals [--] actionable strategies that top brokers use to multiply their income and transition from being commoditized believers to trusted authorities. This interactive workshop covers the key mindset shifts daily disciplines and prospecting techniques that create long-term leverage in commercial real estate. Attendees"
YouTube Link 2025-07-21T23:45Z [----] followers, [--] engagements

"Why Waiting Will Bankrupt Your Dreams ft. Carrie Wilkerson EP 77: The Massimo Show Become the CRE Authority You Are Meant to Be: https://go.massimo-group.com/cre-scale-1 Whats holding you back from building the life and business you truly want In this inspiring episode of The Massimo Show Rod Santomassimo sits down with Carrie Wilkersonspeaker author of The Barefoot Executive and powerhouse coachto talk about why someday is not a strategy. Carrie reveals how complacency comfort zones and waiting for the right time keep us stuck and shares her practical strategies for breaking through excuses"
YouTube Link 2025-08-19T23:45Z [----] followers, [--] engagements

"TMS [--] Matt McGregors career didnt follow the traditional script and thats exactly what makes his journey remarkable. He went from failing out of school to topping national sales charts by [--] only to be rejected for his dream role because he lacked a degree. What came next was anything but defeat. Heres what we uncovered: ✅ How early challenges with dyslexia shaped his path and his grit ✅ Why a humiliating moment became the fuel for a relentless education journey ✅ How he balanced full-time work with night school for nearly five years ✅ The mindset shift that took him from high school dropout"
YouTube Link 2025-05-23T13:03Z [----] followers, [---] engagements

"The CRE Listing Launcher Debuts Tomorrow Folks we're about to flip the script on the CRE game Tomorrow we're not just stepping up; we're revolutionizing how you market your listings. Tenant rep landlord rep investment sales we're covering all the bases Are you ready to condense your journey from exclusive to closing by 10x maybe even 100x That's right The era of slogging through endless emails texts and calls is OVER. With the power of AI you'll be sending communications qualifying prospects and closing deals at warp speed 🗓 Mark your calendar: Wednesday January 31st at [--] PM EST. Register"
YouTube Link 2024-01-30T20:38Z [----] followers, [---] engagements

"part [--] Want Your Best Year Yet Start With These Steps for [--] Days EP 68: The Massimo Show In this high-impact continuation of our "Best Year Yet" series Rod Santomassimo dives into the final three game-changing steps to transform your commercial real estate career. If youre serious about shifting from chasing deals to building a thriving business this episode is for you. Rod breaks down how to reposition your goals with clarity reaffirm your commitment with measurable action plans and refine the steps to create unstoppable momentum. From smarter financial targets to specific daily prospecting"
YouTube Link 2025-07-18T23:45Z [----] followers, [--] engagements

"Your CRE MidYear Planning Session - Get Q3 Going Strong Today is the day Ive been busy with quarterly reports alongside my management team and our coaches have been doing quarterly reviews with their clients. So we thought why not extend this to the public 🌐 Register here: https://bit.ly/MidyearCREBrokerPlanningSession This totally FREE Mid-Year Review will help you set a roadmap for success and significant progress in the next [--] days. This is one of the methods that keeps our members closing deals even when the news says CRE is dead. Plus you'll get time to work with your team to put the"
YouTube Link 2024-07-09T12:39Z [----] followers, [--] engagements

"From Telemarketer to Memory Expert: My Journey to Mastery What happens when your first telemarketing gig leads to a lifelong career In a past episode of The Massimo Show I spoke with a guest whose path to becoming a world-renowned memory expert started in the most unexpected placea chimney cleaning call center. Heres what we explored in our conversation: ✅ How one cold call changed the entire trajectory of his life ✅ The difference between selling a product and becoming an expert in it ✅ Why mastering your craft often comes after years of just doing the work ✅ The mindset shift from running a"
YouTube Link 2025-06-20T13:00Z [----] followers, [---] engagements

"Maximizing Your SIOR Potential - The Replay with Allen Buchanan A few weeks ago I had an incredible conversation with six SIOR designees from across North America each at different stages in their careers. They all found unique game-changing tactics to elevate their brokerage businesses through our coaching. Heres what they achieved: 📈 Higher consistent commissions ➕ More free time for personal lives 👍 Efficient people and process integration into their businesses Curious how they did it Catch the replay to learn the exact strategies they used to boost their success. Watch the Replay Here:"
YouTube Link 2024-08-13T12:31Z [----] followers, [--] engagements

"What Selling Cars Taught Her About Leading Empires ft. Lisa Copeland EP 58: The Massimo Show In this powerhouse episode of The Massimo Show Rod Santomassimo sits down with trailblazing entrepreneur Lisa Copelandauthor speaker and auto industry disruptorwhose dynamic career spans fashion car sales finance real estate and the national keynote stage. Lisa opens up about how a teenage car accident led her to her first sales job how she shattered ceilings in a male-dominated industry and why being underestimated became her greatest weapon. She also shares her transition to national speaker and how"
YouTube Link 2025-06-12T23:45Z [----] followers, [--] engagements

"The Best Year of Your Life Starts with These [--] Days ft. Rod Santomassimo EP 47: The Massimo Show What if you could map out your most focused profitable and purpose-driven year in just one weekwithout the fluff pressure or overwhelm In this powerful solo episode of The Massimo Show Rod Santomassimo shares the exact 7-day process he personally uses (and teaches top performers) to turn the page on the past and take control of the year ahead. Whether last year was your best ever or a total mess this method helps you reset with clarity align with your mission and set a course toward meaningful"
YouTube Link 2025-05-06T23:45Z [----] followers, [--] engagements

"The Power of Positive Self-Talk and Resilient Mindset ft. Steve Rizzo EP 45: The Massimo Show What happens when you leave the height of a comedy career to change lives through mindset and motivation In this inspiring episode of The Massimo Show Rod Santomassimo talks with Steve Rizzo former national headlining comedian turned Hall of Fame speaker and bestselling author. Steve shares how he went from sharing the marquee with Ellen DeGeneres Rodney Dangerfield and Jerry Seinfeld to walking away at the top of his game to pursue a bigger callingteaching people how to create a positive mindset and"
YouTube Link 2025-05-01T23:45Z [----] followers, [--] engagements

"The Secret to Building Lifelong Clients in Real Estate ft. David Dirkschneider Episode [--] Become the CRE Authority You Are Meant to Be: https://go.massimo-group.com/cre-scale-1 What does it take to build clients for life in commercial real estate In this episode of The Massimo Show Rod sits down with David DirkschneiderManaging Director at Capstone and a seven-figure producerwho went from building houses as a teenager to becoming Oklahoma Citys go-to multifamily broker. David shares his journey from Marine Corps discipline to brokerage success and reveals how deep relationships relentless"
YouTube Link 2025-08-21T23:45Z [----] followers, [--] engagements

"#1 Mistake CRE Agents Make When Prospecting Prospecting is a strategy its a cadence it is a plan. Yet most commercial real estate brokers simply find a list and start dialing. In this weeks Massimo Minute one of our more tenured Massimo CRE Coaches David Dirkschneider shares how we coach our clients how to prospect with purpose and intention and secure more meetings. In this Massimo Minute you'll learn about: [--] Setting a Calling Routine [--] Building Relationships [--] Be Present Add Value and Play the Long Game Let's Move Forward Together SUBSCRIBE to this channel for more tips and info on how you"
YouTube Link 2024-02-01T21:49Z [----] followers, [---] engagements

"The Massimo Show - Episode 24: Joe Rullier - Where CRE and Hockey Collide In this episode of The Massimo Show host Rod Santomassimo sits down with former professional hockey player turned top-producing commercial real estate broker Joe Rullier. Joe's story is one of discipline competition and relentless pursuit of excellencewhether on the ice or in the real estate industry. From investing in his first apartment building at just [--] years old to becoming one of the top brokers in the world Joe shares how his hockey mindset helped him dominate the CRE space. Why You Should Listen: - Learn how"
YouTube Link 2025-02-06T12:01Z [----] followers, [--] engagements

"RAMP Up Challenge Starts December [--] at 1pm EST Are you ready to SOAR into [----] The Massimo Group's R.A.M.P. UP Challenge starts on December 5th and you absolutely need to be in attendance if you want to see growth in the new year This is more than just a training; it's a deep dive into your brokerage business to discover those key "Success Levers" that drive revenue. In just [--] days AND for only $100 we'll assess every aspect of your practice: 👉 Role your general position in commercial brokerage. 👉 Area comprehensive review of your targeted market area 👉 Monetary review the financial"
YouTube Link 2023-11-29T21:20Z [----] followers, [--] engagements

"Reasons Why Your Brand Isnt Attracting the Right Clients ft. Bill Ellis EP 54: The Massimo Show In this episode of The Massimo Show Rod Santomassimo sits down with renowned brand architect Bill Ellis for a masterclass on what branding really meansand why it goes far beyond just a logo or slogan. With decades of experience at Anheuser-Busch and now as a personal brand strategist Bill shares how service professionals can define communicate and live their value in a crowded marketplace. Bill dives into his personal journey including what led him to split his life between the U.S. and Dubai and"
YouTube Link 2025-05-29T23:45Z [----] followers, [--] engagements

"Advanced AI for CRE Brokers and Agents 🚨 Only [--] Spots Left for Tomorrow's "Advanced AI for CRE Brokers and Agents" Course Register here: https://register.massimo-group.com/advanced-ai-for-cre It's now or never Our groundbreaking 6-week live coaching program "Advanced AI for CRE Brokers and Agents" begins TOMORROW January [--]. We have just [--] seats remaining This is your last chance to join us for an immersive journey into the world of AI in commercial real estate. Get hands-on experience benefit from expert insights and join a community of forward-thinking peers. For only $1000 you'll gain"
YouTube Link 2024-01-10T19:45Z [----] followers, [--] engagements

"Mastering the Art of Client Outreach - The [----] Prospecting Plan for CRE Clients Ive been on the road a lot latelymeeting with brokerage teams across the country. And no matter the market firm or specialty one thing keeps coming up: Rod I know I need to prospect more. But I dont know where to startor restart. Totally get it. Prospecting can feel overwhelming. Like a chore. Or worselike guesswork. But it doesnt have to be. Thats why on April 24th Im hosting a full-day roll-up-your-sleeves workshop where Ill walk through the exact prospecting playbook we coach our clients onstep by step. Not"
YouTube Link 2025-04-07T19:57Z [----] followers, [---] engagements

"Why Most Businesses Fail in Chaos (and How You Can Win) ft. Meridith Elliott Powell EP [--] In this episode of The Massimo Show Rod Santomassimo sits down with Meridith Elliott Powellrenowned business strategist and bestselling author of Thrive: Strategies to Turn Uncertainty into Competitive Advantage. With over [--] years of experience guiding organizations through chaos Meridith shares how real business growth happens in times of turbulence. From her humble beginnings in a Pennsylvania coal town to becoming a top-ranked leadership expert Meridith reveals the exact mindset daily habits and"
YouTube Link 2025-07-10T23:45Z [----] followers, [--] engagements

"Specificity is Your Superpower as a Commercial Real Estate Broker 🔍 Specificity is Your Superpower in Commercial Real Estate In commercial real estate every percentage point matters. It's not just about saying "office rents are down by about 20%"; it's about pinpointing the exact figure down to the decimal to showcase your expertise and authority in the market. Numbers work when you're specific. This level of precision not only demonstrates your grasp of market dynamics but also positions you as a reliable authority in the eyes of your clients. By leveraging exact data you differentiate"
YouTube Link 2023-09-14T13:06Z [----] followers, [---] engagements

"A Journey from Struggle to Success: Chris Widener's Early Life In Episode [--] of The Massimo Show I sat down with Chris Widener Hall of Fame Speaker New York Times bestselling author and internationally recognized thought leader. His story is one of hardship resilience and ultimately transformation. Chris shared his journey starting with an early life marked by loss and challenges that could have defined him differently. Instead they became the fuel that propelled him forward. We discussed: The impact of growing up in an unstable environment How adversity can spark resourcefulness and grit The"
YouTube Link 2025-09-26T13:00Z [----] followers, [---] engagements

"From Shy Small-Town Teenager to Determined Army Aviator "What if you didn't know it was supposed to be hard" In Episode [--] of The Massimo Show I spoke with a remarkable Army Aviator whose story is the definition of grit clarity and determination. She didnt come from confidence. She wasnt surrounded by cheerleaders. But what she did have was belief in herself when no one else did. Every step of her journey was met with you cant but instead of backing down she asked one powerful question: Show me how I can. Heres what we discussed: ➝ Belief in yourself is the foundation for any pursuit ➝"
YouTube Link 2025-08-15T13:01Z [----] followers, [--] engagements

"How to Standout in a Crowded CRE Broker Market [--] Proven Strategies for CRE Brokers Struggling to stand out in todays crowded commercial real estate (CRE) brokerage market In this video Rod Santomassimo founder of The Massimo Group the #1 coaching organization for CRE brokers shares [--] proven strategies to help you stop being seen as a commodity and start positioning yourself as an authority. 👉 Heres what youll learn in this video: 0:35 Why you must stop selling buildings and start selling certainty 1:45 How to differentiate with specialization (the riches are in the niches) 3:10 Using video"
YouTube Link 2025-08-18T16:37Z [----] followers, [--] engagements

"The Turning Point: Believing in Yourself and Embracing the Journey to Success What does it really take to turn struggle into success In Episode [--] of The Massimo Show I spoke with Tom Ziglar about the remarkable journey of his father Zig Ziglar a journey that shaped one of the most influential voices in personal development and sales. Zigs story wasnt one of instant success. It was filled with setbacks failures and lessons that ultimately fueled his greatness. Key takeaways from our conversation: ➝ Struggle is the foundation of resilience. ➝ The right mentor can change the trajectory of your"
YouTube Link 2025-09-19T13:02Z [----] followers, [--] engagements

"Why Your Mindset Wins More Than Talent Ever Will ft. JJ Birden EP 42: The Massimo Show What if being the underdog was actually your greatest competitive advantage In this episode of The Massimo Show Rod Santomassimo is joined by former NFL wide receiver and current motivational powerhouse JJ Birden who played nine seasons in the league despite being too small undrafted and overlooked. Today JJ is a sought-after speaker and performance coach inspiring audiences around the world to turn setbacks into setupsand to compete hard in business and in life. JJ shares how he went from the inner city"
YouTube Link 2025-04-22T23:45Z [----] followers, [--] engagements

"Want to Win More Fix This One Thing First ft. Jon Gordon EP 65: The Massimo Show What if becoming your best self wasnt about talent but about training your -mindset every single day In this high-energy episode of The Massimo Show Rod Santomassimo sits down with bestselling author and performance coach Jon Gordon to unpack what it truly takes to rise above negativity lead with purpose and fuel long-term success. From working with NFL and NBA teams to coaching corporate giants Jons strategies are simple but powerfuland theyre accessible to anyone willing to do the work. Youll hear Jons personal"
YouTube Link 2025-07-09T11:45Z [----] followers, [--] engagements

"From Acting to Sales Success: Building a $40M Team with My Father's Mentorship What happens when you grow up with sales in your blood On an earlier episode of The Massimo Show I spoke with a guest whose father built world-class sales teams to rescue companies from bankruptcy and brought his child along for the ride. From acting school to running a $100M+ revenue-generating team here's what we discussed: ✅ Being raised in a sales-focused family and how it shapes your instincts ✅ The grit learned through commission-only roles ✅ Building a business within a businessand scaling fast ✅ Leading a"
YouTube Link 2025-06-06T13:00Z [----] followers, [--] engagements

"There's Still time to Join the Advanced AI for CRE We kicked off our Advanced AI for CRE course and it was absolutely incredible We had a fantastic session where we covered all the AI tools available to you. Whether its for websites landing pages speech-to-text AI bots or text bots we covered it all. Here's what one attendee had to say: "Just wanted to say thanks for the awesome AI course today - it was really eye-opening Not only have I not been playing chess I've been playing checkers with M&M's." 😆 Guess what There's still time for you to join us. If you missed the first session don't"
YouTube Link 2024-06-19T21:06Z [----] followers, [--] engagements

"Building Wealth Beyond the Commission - The CRE Investor Coach When the dust of the transaction settles - what do you do next Our upcoming CRE Investor Coach program is built to guide you in transitioning from a property advisor to a property owner. Heres what the CRE Investor Coach program promises: [--] Proficiency in identifying and underwriting deals like a pro-investor. [--] Guidance on forming a stellar investment team and structuring deals for optimum fees and ROI. [--] Access to a network rich with potential investors partners and credible debt and equity sources. [--] Establishing a solid"
YouTube Link 2023-10-27T14:34Z [----] followers, [--] engagements

"Transactional Review: The First Step to Success Want to make next year your best year yet In Episode [--] of The Massimo Show I shared the first of seven steps to ensure greater success ahead: the transactional review. Too often we rush forward without fully understanding what worked and what didnt in the past year. Heres what to consider with each transaction: ➝ What service or product did you provide ➝ Where did the opportunity originate ➝ What was the magnitude and value of the deal ➝ Who was the client and what was their motivation ➝ Did it close and if not why Clarity comes from"
YouTube Link 2025-09-12T16:01Z [----] followers, [---] engagements

"How to Become a Trusted Sales Advisor (Not Just a Rep) ft. Anthony Iannarino EP59:The Massimo Show From Rock Band to Harvard to Sales Legend Anthony Iannarinos Wild Ride to Building a $50M Sales Machine What do a hair metal band brain surgery and elite B2B sales have in common Anthony Iannarino. In this no-fluff episode The Massimo Show host Rod Santomassimo dives deep with the bestselling author of The Only Sales Guide You'll Ever Need to uncover how raw grit discipline and strategic communication can build empires. Anthony shares the origin story youll never forget (hint: it involves"
YouTube Link 2025-06-18T23:45Z [----] followers, [--] engagements

"Referral Secrets and Marketing That Sticks ft. Tony Rubleski EP 51: The Massimo Show In a world where everyone is screaming for attention how do you make people stop and listen In this dynamic episode of The Massimo Show Rod Santomassimo welcomes Tony Rubleski founder of the Mind Capture Group bestselling author speaker and direct marketing expert. Tony shares how he went from selling telecom door-to-door to launching multiple successful books and building a global brandall by understanding the one thing every business needs: attention. Tony unpacks his Mind Capture philosophy and explains"
YouTube Link 2025-05-20T23:45Z [----] followers, [--] engagements

"What Makes a Truly Successful Leader One Word: Clarity Ask any successful leader and theyll tell you: clarity wins. Clarity around culture values expectations and vision creates alignment and eliminates second-guessing. It doesnt matter if youre leading [----] people or leading your own one-person showclarity drives performance. If your team knows who you are what matters and where you're headed theyll move with confidence. And thats how results compound. SUBSCRIBE to this channel for more tips and info on how you can increase your success within your industry LEARN MORE here:"
YouTube Link 2025-08-01T23:45Z [----] followers, [--] engagements

"The Only CRE Broker App You'll Ever Need - Find out More on March [--] at [--] PM EST What if you could take a look at your entire broker business in the palm of your hand Our Massimobile app does just that - and we're inviting you to come check it out on Thursday March [--] at [--] PM EST in our CRE Mastery for Commercial Real Estate Professionals FB group. (https://www.facebook.com/groups/cremastery) What is Massimobile and how can it help you as a CRE Broker Glad you asked Our Massimobile app provides the best-in-class technology tools exclusive content and a community of top-producing CRE brokers"
YouTube Link 2023-03-20T13:44Z [----] followers, [--] engagements

"Building Wealth through Strategic Branding in Commercial Real Estate - The Prime Peope Podcast Most commercial real estate professionals are stuck. They think they have a business but really They just have a high-paying job. Too many CRE professionals are stuck in a transactional treadmillchasing commissions grinding through deals and never building real wealth or a team that works without them. Heres the shift: Before: Closing deals making great money but no exit plan. After: Owning a business scaling a team and building real wealth. I broke this down with Justin Konikow on the Prime People"
YouTube Link 2025-02-13T14:27Z [----] followers, [--] engagements

"Why Your Business Needs a SparkAnd How to Ignite It ft. Tracey C. Jones EP 35: The Massimo Show What happens when you take the life-changing lessons from a mentor and actually apply them In this episode of The Massimo Show Rod Santomassimo sits down with Dr. Tracey C. JonesAir Force veteran leadership expert publisher speaker and daughter of legendary motivational icon Charlie Tremendous Jones. Tracey shares her extraordinary journey of service entrepreneurship and the transformative power of mentorship. From growing up on the road with Zig Ziglar and Ken Blanchard to building her own"
YouTube Link 2025-03-27T23:45Z [----] followers, [--] engagements

"The Biggest Tax Mistake You Can Make as a Commercial Real Estate (CRE) Broker The Biggest Tax Mistake You Can Make as a CRE Broker Are you paying more in taxes than you should be Most CRE brokers are making a costly mistakewithout even realizing it. In this Massimo Minute tax strategist Kevin Bassett and I break down whats draining your commissions and how a simple shift could keep more money in your pocket (without doing more deals). Dont let the IRS take more than their fair share. Watch this short clip now and find out if you're making the same mistake. #TaxTips #MassimoMinute"
YouTube Link 2025-03-26T13:00Z [----] followers, [--] engagements

"8 Steps to Crush Your Month: The Ultimate Brokers Monthly Plan Are you ready to turn your commercial real estate business around In this video Rod Santomassimo founder of the Massimo Group reveals his 8-Step Monthly Planner that top commercial real estate brokers use to maximize their income and productivity every month. Whether you're stuck on the transactional treadmill or looking for that next big deal this planning system will transform your approach to growing your business. What youll learn: - How to target your ideal clients and build the right plan around them - The [--] most common"
YouTube Link 2025-10-07T21:31Z [----] followers, [--] engagements

"How to Get Rich Doing Boring Things ft. Nick Huber ("The Sweaty Startup") EP 97: The Massimo Show How to Get Rich Doing Boring Things ft. Nick Huber ("The Sweaty Startup") EP 97: The Massimo Show 🔥 Want to know the real way to get rich Its not flashy. Its not sexy. It's sweaty and Nick Huber is living proof. In this episode of The Massimo Show (#98) Rod Santomassimo interviews Nick Huber entrepreneur investor and founder of The Sweaty Startup. Nick shares how he built a $100M+ empire by doing what others overlook: solving boring but profitable problems. ✅ From humble beginnings in southern"
YouTube Link 2025-04-29T13:44Z [----] followers, [--] engagements

"Closing the CRE Success Gap: Your Action Plan Feeling outpaced by your competitors in commercial real estate It's time to turn the tables. Want to elevate your game Try this: [--] Focus on You: Ignore the competition. Your progress is what truly matters. [--] Smart Moves Over Hard Grinds: Working hard is essential but working smart is key. Reassess and refine your approach for better efficiency. [--] Knowledge is Power: Fill in the gaps in your expertise. Seek mentors training and resources to sharpen your skills. [--] Master Your Craft: Hone your abilities in CRE. It's the quality of work not the"
YouTube Link 2023-11-09T13:59Z [----] followers, [--] engagements

"How to Lead Yourself When Everyone Says You Cant ft. Elizabeth McCormick EP [--] The Massimo Show What if your greatest challenge was the launchpad for your biggest breakthrough In this episode of The Massimo Show Rod Santomassimo is joined by Elizabeth McCormick U.S. Army Black Hawk helicopter pilot motivational speaker and founder of Soar [--] Success. Elizabeth shares her incredible journey from rural Michigan to military aviation and how rejection adversity and being told "no" led her to develop a framework for resilience leadership and unstoppable self-belief. This is more than a story of"
YouTube Link 2025-04-24T23:45Z [----] followers, [--] engagements

"Happy Monday - Make this the best week yet Just a reminder that we are so blessed for what we get to do in commercial real estate. We have the freedom and the choice to follow our dreams. Here's hoping you have a great week. So make the most of it. #mondaymotivational #commercialrealestate #CRESuccess"
YouTube Link 2023-10-16T12:40Z [----] followers, [--] engagements

"Why Most People Fail at Sales (And How to Fix It) ft. Jessica Magoch EP 34: The Massimo Show What if you could sell like a top-tier performerwithout sounding like one In this episode of The Massimo Show Rod Santomassimo sits down with Jessica Magoch a sales powerhouse award-winning jazz musician founder of JPM Sales Partners and instructor at the Wharton Schools startup accelerator. Jessica shares her incredible journey from Broadway-bound performer to building a $100 million sales team before age 30and how she teaches entrepreneurs to close more deals without burning out. This conversation"
YouTube Link 2025-03-25T23:45Z [----] followers, [--] engagements

"Post-Pandemic Shifts Every Commercial Real Estate Broker Must Know ft. Mike & RodEP60: Massimo Show Commercial real estate will never be the sameand thats a good thing. In this episode of The Massimo Show Rod Santomassimo and special guest host Mike Gallegos break down the six post-pandemic trends that are reshaping how brokers must operate to not just survive but thrive. Rod and Mike dive into real-world tactics and game-changing insights around lead generation income streams independence and how brokers can adapt faster than the market itself. Whether youre a seasoned veteran or just"
YouTube Link 2025-06-24T23:45Z [----] followers, [--] engagements

"Free Webinar: Chat GPT for CRE - How AI Can Benefit the CRE Broker Today Stay ahead of the competition with ChatGPT: A Free Webinar exclusively for CRE Professionals. Are you ready to revolutionize your business with AI Join us for a FREE Webinar on Thursday February 9th at [--] PM EST and learn about the power of ChatGPT. Discover how countless brokerages are already streamlining their business and securing more deals with less effort. 🌐 Register here: https://register.massimo-group.com/febweb-registration During the webinar you'll learn about ChatGPT its authenticity and integration with"
YouTube Link 2023-02-06T13:00Z [----] followers, [--] engagements

"What This Investor Did to Land a 136-Unit Complex in his First [--] Months The journey of this investor is nothing short of remarkable as they managed to secure a 136-unit complex within their first [--] months. But what did Masone Fiscone actually do Find out by watching this video. #CRESuccess #businessgrowthstrategy #commercialrealestatebrokers"
YouTube Link 2025-08-13T20:12Z [----] followers, [--] engagements

"How to Succeed in Life and Business ft. Ron Koenigsberg EP 93: The Massimo Sho Become the CRE Authority You Are Meant to Be: https://go.massimo-group.com/cre-scale-1 In this inspiring episode of The Massimo Show Rod Santomassimo sits down with Ron Koenigsberg a two-time Broker of the Year and the author of Power Broker: How to Be Successful in Business and in Life. From his early days selling sweatshirts in college to competing with the Wolf of Wall Street himself Rons journey is a masterclass in resilience discipline and reinvention. Ron shares how he turned failure into fuel left corporate"
YouTube Link 2025-10-15T23:45Z [----] followers, [--] engagements

"The Massimo Show Ep:5 - Gary Vaynerchuk on Building Brand In Episode [--] of The Massimo Show Podcast I spoke with Gary Vaynerchuk about how vital content creation is for building a personal brand. Consistent thoughtful content shapes how people see you in the market. Just like big brands craft their image we can establish our presence through articles videos and more. It's all about standing out even if your company brand isn't well-known. Differentiation gives you the edge you need in a crowded field. Listen to the entire podcast here: https://rodsantomassimo.com/podcast-1/gary-vaynerchuk/"
YouTube Link 2024-08-16T13:27Z [----] followers, [--] engagements

"60-Day Check Up on your [----] Goals Massimo Minute February is almost over and in this weeks Massimo Minute I am challenging you to take a look at those [--] or [--] key initiatives to move your business forward in [----]. For us we launched MassimoCon (live Nov 24) we launched CRE Listing Launcher (more AI platforms coming in Q2) and that new book is off to a strong start. How about you SUBSCRIBE to this channel for more tips and info on how you can increase your success within your industry LEARN MORE here: https://massimo-group.com/blog BECOME A MASSIMO MEMBER:"
YouTube Link 2024-02-23T18:45Z [----] followers, [---] engagements

"Unlock Success with This Massimo Framework Massimo Minute Become the CRE Authority You Are Meant to Be: https://go.massimo-group.com/cre-scale-1 What if you could control every conversation with your prospects and clientswithout them feeling controlled Imagine being the broker everyone trusts because you truly get them. At the Massimo Group weve cracked the code with the Focus Frameworka proven step-by-step methodology to elevate your conversations and convert opportunities into exclusive listings higher commissions and lasting relationships. Heres the secret: [--] Fact Questions: Build rapport"
YouTube Link 2025-01-23T18:43Z [----] followers, [--] engagements

"How to Set Yourself Apart as a Commercial Real Estate Broker in Today's Market The Massimo Group Now is the time for you to set yourself apart. Many individuals are frightened today. They're worried. They don't know what to do. The time is now for you as a commercial real estate broker to gain as much knowledge as you can about the situation comprehend what it means for you and your clients and use that knowledge to set yourself apart from the competition. NOW is the time for you to become the AUTHORITY. authority by definition from Merriam-Webster is "the power to influence or command"
YouTube Link 2023-03-15T13:25Z [----] followers, [---] engagements

"You Better Know Massimo - James Bean Today I want to share a story that resonates with many of us. It's about a journey from chaos to control from frustration to fulfillment. Meet James Bean the epitome of Southern California spirit with his grizzled chin and that perfect hint of sunburn. James like many of you dove into the whirlwind of entrepreneurship. He faced the chaos the interruptions and the frustration of external forces dictating his day. But he knew there had to be a better way to consistent cash flow clarity and control. That's when James met Massimo and embraced the Massimo"
YouTube Link 2024-01-02T13:30Z [----] followers, [--] engagements

"Massimo Coach FOLLOW US AT: Facebook: https://www.facebook.com/themassimogroup/ Twitter: https://twitter.com/MassimoGroup Instagram: https://www.instagram.com/themassimogroup/ LinkedIn: https://www.linkedin.com/company/the-massimo-group/ sales tips business success sales tips business success"
YouTube Link 2021-05-28T23:35Z [----] followers, [--] engagements

"6 Killer Scripts to Overcome CRE Objections Without Being Pushy Massimo Group In this video Rod Santomassimo shares the powerful "Aikido Approach" to objection handling in commercial real estate brokerage. Instead of fighting objections learn to redirect themacknowledge the concern validate the position and pivot to value and curiosity. Whether they say We already have a broker The markets too uncertain or Were not making any moves Rod shows you how to explorenot argueand create conversation that converts. 🔥 Inspired by Justin Michaels Sales A.I. methodology this tactical breakdown will"
YouTube Link 2025-10-02T18:24Z [----] followers, [---] engagements

"the Deal Flow Formula for $1 Million Your goal is a million dollars Good. Now prove it. Not with effort. Not with mindset. With math. Most brokers I talk to throw out a number but they never back it up with a real plan. That's a problem. Because without understanding the numbers behind your goal it's just a wish. Here's what I walk my clients through. If your average deal is $2.5 million and your fee is [---] percent you'll need [--] deals to hit seven figures. That's the truth. But if you move that average deal size up to $5 million now you only need [--] deals. Same goal. Smarter math. Your three"
YouTube Link 2026-01-23T20:00Z [----] followers, [--] engagements

"The Massimo Show - Episode 13: Wes Schaeffer - Why Life is Too Short for Follow Up Calls - Part [--] Become the CRE Authority You Are Meant to Be: https://go.massimo-group.com/cre-scale-1 In this continuation of The Massimo Show Rod Santomassimo and Max Finn dive deeper into how Facebook remains a crucial platform for scaling businesses. Max co-founder of Unicorn Innovations and a leading Facebook advertising expert shares how to navigate the evolving landscape of digital marketing and overcome common challenges to achieve growth and profitability. What Youll Learn in This Episode: - Maxs"
YouTube Link 2024-12-31T00:00Z [----] followers, [--] engagements

"Is Selling Your Firm A Successful Exit Strategy Is selling your firm is the right exit strategy for you Selling your firm can be a successful exit strategy but its success depends on various factors and individual circumstances. You should always be thinking about what it looks like when it's time to exitwhether it's transitioning into a new role or creating other ways for passive incomeand your exit strategy should be focused on what's the best option for you to allow you to do what you want. You either need to monetize your company or yourself. Which will it be . . . . . . #Knowingisntdoing"
YouTube Link 2024-06-07T12:51Z [----] followers, [--] engagements

"WORLD PREMIERE: COACHING KNAKAL Become the CRE Authority You Are Meant to Be: https://go.massimo-group.com/cre-scale-1 ITS HERE. 🚨 🎬 WORLD PREMIERE: COACHING KNAKAL 🎬 Ever wonder how the best in the business stay at the top Today we drop the curtain on something weve NEVER shown before 💥 An inside look at how I coach Bob Knakal one of the worlds most iconic and consistent top-producing commercial brokers. Raw. Real. Unfiltered. This isnt about theory. This is about performance at the highest level. What happens when the coach meets the legend Youll want to see for yourself. 👉 Watch now"
YouTube Link 2025-04-04T13:00Z [----] followers, [---] engagements

"Adapting Adopting and Change - How MassimoCon will Help You in [----] The Game Has Changed Again. Remember when [----] was smooth sailing Low interest rates stable markets and no AI in sight. That was just two years ago yet here we are with everything flipped upside down. Interest rates fluctuating AI revolutionizing the commercial real estate industry and brokers needing to adapt faster than ever. At MassimoCon this November 13th-14th were bringing together [--] of the top-producing brokers to share exactly what they're doing to dominate in this new landscape. Theyll reveal how theyre staying"
YouTube Link 2024-09-24T12:45Z [----] followers, [--] engagements

"Can You Afford to Stay the Same - What the R.A.M.P UP Challenge will Do for You Can you afford to stay the same Our industry is changing - are you keeping up What happens if you don't take action now Your competitors will outpace you. Your commissions will plateau. Your potential will remain untapped. But the R.A.M.P UP Challenge can change all that in just [--] days. On Day [--] we will dive deep into the core of what it takes to find win and fulfill business. It will be a full assessment of your current strategies and habits. Youll walk away with actionable insights to reframe your"
YouTube Link 2024-12-04T16:30Z [----] followers, [--] engagements

"The Secret to a 97% Meeting-to-Exclusive Ratio in CRE What if you could close 97% of your listing presentations In this video Rod Santomassimo founder of the Massimo Group and creator of the Global CRE Broker Virtual Summit reveals the insane meeting-to-exclusive ratios of two elite brokers: 👉 Bob Knakal NYC powerhouse and CRE legend 👉 Sam McVay Australia's most dominant dealmaker These two Massimo clients consistently win over 97% of the exclusives they pitch. And on November 19th theyll share their exact methods LIVE at the Global CRE Broker Virtual Summit. In this short clip Rod teases"
YouTube Link 2025-11-03T14:02Z [----] followers, [---] engagements

"The Ultimate Guide to Dominating CRE in Q4 [----] #themassimogroup #commercialrealestatecoaching TOMORROW. ITS ON. What if you had a 90-day plan so dialed-in you knew exactly what to do next to close more deals win more exclusives and finally take control of your CRE business Thats what were doing TOMORROW at our Quarterly Planning Session and yes its free. Youll sit in on the same session our $25K coaching clients use to consistently crush records last year alone over $24.6 billion in deals. Wanna see how the best in the business plan to dominate Youre invited. October 2nd 12PM ET 🔗 Grab your"
YouTube Link 2025-10-01T17:48Z [----] followers, [---] engagements

"Top [--] CRE Tips for [----] Get the full video + FREE Resources here: https://massimo-group.com/top-10-cre-tips-for-2022 In this Massimo Min Rod Santomassimo explains the Top [--] things you need to do to get more CRE business in [----]. From Virtual Reality to Intellect Types and everything in between Rod discusses physical digital and mental positions to be aware of and explore in [----]. Heres what we cover: 1: The Top [--] things you need to do to get more CRE business in [----]. 2: How to incorporate these things into your daily CRE business 3: How to shape your perspective to build the business and"
YouTube Link 2022-01-06T18:45Z [----] followers, [---] engagements

"A Key CRE Broker Prospecting Mistake Massimo Minute Prospecting or really the lack of consistent and effective prospecting is one of the greatest hinderances to ones commercial real estate brokerage success.And there is one key mistake many brokers make when prospecting and that mistake is how they respond when other stimulus occurs while they are attempting to fill their pipeline with new prospects. But there is one mindset shift when accepted that will make you more consistent and ultimately more money when you apply this to your practice. And yes even when our longest tenured and perhaps"
YouTube Link 2024-05-09T20:58Z [----] followers, [---] engagements

"The [--] Pipeline Leaks Costing You Deals The Massimo Show You may have a full pipelinebut if you're not careful you're leaking commissions. Letting go of past clients without follow-up Thats leakage. Skipping the testimonial ask after a successful deal More leakage. Forgetting to ask for referrals That's money left on the table. A healthy pipeline isnt just fullits sealed. SUBSCRIBE to this channel for more tips and info on how you can increase your success within your industry LEARN MORE here: https://massimo-group.com/blog BECOME A MASSIMO MEMBER:"
YouTube Link 2025-07-12T00:45Z [----] followers, [---] engagements

"Stop Playing Small - Massimo Group Testimonial with Aviva Sonenreich What happens when you stop playing small Aviva Sonenreich an industrial broker in Denver shares how a year with Massimo transformed her business mindset and gave her the network she didnt know she needed. Her biggest takeaways: ➝ Go bigger. Farm harder. Target higher-value clients. ➝ Work less earn more with a smarter strategy. ➝ Find the office talk and CRE community even when working from home. ➝ Learn grow and lead your brokerage into the future. Real growth doesnt happen in isolation. Thats what Massimo delivers."
YouTube Link 2025-06-24T12:45Z [----] followers, [---] engagements

"The Massimo Show:Episode [--] - Ronsley Vaz - The Most Powerful [--] Minutes in The Massimo Show History This is probably the most powerful [--] minutes we've ever had in The Massimo Show history. "We've got to accept the fact that AI is a tool that we can use to be more efficient to help us with our brain strain." - Ronsley Vaz I had the honor of having Ronsley on Episode [--] of the Massimo Show. We talk about podcasts entrepreneurship business strategy and how AI is a tool that you should be implementing because technology is evolving. I hope you enjoy this powerful excerpt and that it puts things"
YouTube Link 2023-03-24T17:18Z [----] followers, [--] engagements

"Massimo Minute: Goal Achieved How You can Achieve Big Goals Too The Massimo Group In this weeks Massimo Minute I will share how I achieved the biggest goal in my professional career. There is nothing more thrilling and rewarding for me than setting a vision for what is possible creating a plan and then working on the plan and seeing a goal realized. I set a big goal six months ago and this week we hit the first milestone of seeing it through. In this Massimo Minute we cover: [--]. How to set goals so you dont fail; 2: Why you need to set at least one big ass goal; 3: What you need to do to set a"
YouTube Link 2022-10-14T17:00Z [----] followers, [---] engagements

"You Choose Every Single Day - What's Your Choice Become the CRE Authority You Are Meant to Be: https://go.massimo-group.com/cre-scale-1 Red or Blue You Decide. Every morning commercial real estate brokers wake up and face a choice. Red cap: Stick with the status quo. Keep grinding the same way. Same pitch same pipeline same results. Youve plateaued and you know it yet you accept it. Blue cap: New mindset. New strategies. New momentum. A business that grows because you grow. More and more brokers are reaching for the blue cap. And when they do They choose Massimo. Because at the Massimo Group"
YouTube Link 2025-06-18T13:00Z [----] followers, [--] engagements

"Massimo Group Announces CREBrokerStart.com You've asked for it and it's finally here We are thrilled to announce the launch of our CRE Broker Start program designed specifically for commercial real estate brokers who are ready to elevate their careers to new heights At the Massimo Group we understand the unique challenges and opportunities that CRE brokers face. Thats why weve crafted the CRE Broker Start program to provide you with the tools strategies and support you need to succeed. CRE Broker Start is the ultimate launch pad for new and aspiring commercial real estate professionals. 🚀"
YouTube Link 2024-08-07T12:30Z [----] followers, [--] engagements

"The #1 Productivity Tip For CRE Professionals Get the full video + FREE Resources here: https://massimo-group.com/the-1-productivity-tip-for-cre-professionals Is it possible to make more money and do so in less time Of course Our clients do it all the time. It doesnt matter how much youre currently making. Whether your GCI is $10000 or $10 million you know you can do better. You simply need to improve your personal productivity. In todays Massimo Minute Im sharing a productivity strategy to help you create more margin in your life. Heres what we cover: #1: The #1 strategy to improve your"
YouTube Link 2019-05-25T10:00Z [----] followers, [---] engagements

"The CRE Summer Sprint - Uncovering & Understanding Your Clients Needs In the journey to success knowing your clients inside and out is paramount. That's why Step [--] of the CRE Summer Sprint coaching program focuses on truly understanding your clients their needs and their impact. 🔎 Who do your clients turn to for information and guidance 🌍 What issues are currently affecting them and their stakeholders 💥 What is the impact of these issues on their business decisions and goals By uncovering these crucial insights you'll be equipped to tailor your approach provide valuable solutions and"
YouTube Link 2023-05-24T15:30Z [----] followers, [--] engagements

"Massimo Minute: When Your Agents Leave to Compete Against You In this weeks Massimo Minute I share my views and experiences with team members who leave and more so leave and then decide to compete against you. Many people use this as an excuse to never hire/train team members again but that is a mistake. Could you imagine never dating again if the first person you liked in junior high didnt share the same undying love that you had for them In this Massimo Minute we cover: 1: Why getting upset pissed or angry is not the right answer; 2: How personal reflection may shed some light on why this"
YouTube Link 2022-09-09T17:00Z [----] followers, [---] engagements

"Prospecting Strategy That Produces Results for CRE Brokers Become the CRE Authority You Are Meant to Be: https://go.massimo-group.com/cre-scale-1 How many dials does it take to generate a million-dollar year in commercial real estate In this video we break down the exact prospecting math that top-performing brokers use to build consistent pipelines close larger deals and hit their income goals without guessing. Heres what we walk through: Dials vs. Conversations and why both matter Real-world conversion ratios from top producers How to calculate your true weekly activity targets The minimum"
YouTube Link 2026-02-10T14:00Z [----] followers, [--] engagements

"The Harsh Reality of Brokerage The Massimo Group Did you know that the average earnings of most commercial real estate professionals are only about $60k to $70k annually Yes it's a hard truth but it's also a wake-up call. In the pursuit of success we often overlook a crucial investment: Ourselves. I firmly believe in the power of continuous learning. Each year I commit no less than $100000 to personal coaching. Why Because embracing my ignorance is the first step towards intellectual growth. We don't know what we don't know. And that's okay. But settling into intellectual arrogance That's"
YouTube Link 2023-11-17T13:45Z [----] followers, [--] engagements

"The Million Dollar Mistake CRE Brokers Make Massimo Minute Become the CRE Authority You Are Meant to Be: https://go.massimo-group.com/cre-scale-1 Want more meetings More conversions Better responses to your cold outreach In this Massimo Minute Rod Santomassimo breaks down a live CRE coaching session where one small tweak turned a nice pitch into a no-brainer business conversation. ✅ The secret Specificity. Because about $4 million doesnt hit like $4.21 million over five years. 🔍 In this short but powerful episode youll learn: - Why precise numbers instantly boost your credibility - How to"
YouTube Link 2025-07-03T21:17Z [----] followers, [--] engagements

"Massimo Multi-Family Listing Masterclass Get the full video + FREE Resources here: https://massimo-group.com/massimo-multi-family-listing-masterclass In todays market multifamily properties are realizing historically high valuations and are selling at a record pace. So you should try and win as many listings as you can for these properties right Yes but theres a problem Many assets are selling directly owners are refusing to sell and still more and more multifamily brokers are losing out on listing opportunities. Thats why were excited to announce: The Massimo Multi-Family Listing"
YouTube Link 2021-09-25T13:00Z [----] followers, [---] engagements

"Two Things Brokers Can Do To Stand Out in A Crowd How to Break Through the Plateau in Your Commercial Real Estate Career 🚀 In this video Rod Santomassimo founder of The Massimo Group reveals the secrets behind transforming your career as a commercial real estate broker. Are you tired of being stuck at a certain income level despite all the hard work In this video Rod shares how his Massimo Methods have helped brokers like YOU unlock their potential and achieve: 🔑 Exponential income growth 🔑 Authority status in the market 🔑 A balanced lifestyle with more freedom and time for personal"
YouTube Link 2026-02-04T14:28Z [----] followers, [---] engagements

"How to Handle "I Already have a Broker" Objections Massimo Minute Become the CRE Authority You Are Meant to Be: https://go.massimo-group.com/cre-scale-1 The 4-Step Process Every Broker Needs to Know to Handle This Objection Youve heard it a hundred times: I appreciate it but I already have a broker. Most brokers hear that and move on. Big mistake. This isnt a dead-end. Its an opportunityif you handle it the right way. I just broke down a 4-step process that flips this objection on its head and gets you positioned as the broker they should be working with. Here it is: [--] Acknowledge & Validate"
YouTube Link 2025-02-12T13:45Z [----] followers, [---] engagements

"The Massimo Group RAMP UP Challenge The Massimo Group's R.A.M.P. UP CRE Broker Assessment Platform is unparalleled in the market. This isn't just another program; it's a targeted intensive coaching experience priced at an unprecedented $100 a rate not seen since our inception in [----] Note: This is for the Experienced Only You need at least [--] years of CRE experience to join this elite group. What Will You Gain [--] An in-depth assessment covering prospecting marketing operations platforms and time management. [--] Insights into untapped opportunities and strengths. [--] Actionable recommendations for"
YouTube Link 2023-11-20T13:45Z [----] followers, [--] engagements

"Get Better Commissions in [----] with Massimo Group's Q4 Planning Session 🗓 Mark your calendars for October [--] at [--] PM Eastern for our Q4 Planning Workshop. During this power-packed session you'll have the unique opportunity to join me our coaching clients and learn how to reflect review and prepare for the next quarter using our never-before-shared system. Here are [--] things you'll be able to take from this event: [--] Our Proven System: Gain exclusive access to our never-before-shared system that will empower you to reflect review and effectively prepare for the next quarter. Learn how to create"
YouTube Link 2024-09-26T12:30Z [----] followers, [--] engagements

"You're Getting Two Weeks Off - Now What Massimo Minute Whether you like it or not you are getting two weeks off in the next [--] weeks. Dont believe me Watch the short video and I will explain. The key question is what are you going to do in those two weeks Lets keep on moving forward SUBSCRIBE to this channel for more tips and info on how you can increase your success within your industry LEARN MORE here: https://massimo-group.com/blog BECOME A MASSIMO MEMBER: https://massimo-group.com/programs/massimo-membership/ 👉🏻 FOLLOW US on social media Facebook https://www.facebook.com/themassimogroup/"
YouTube Link 2024-11-20T20:45Z [----] followers, [--] engagements

"Dont Enjoy Prospecting Heres the Fix Ever get tired of prospecting Get the full video + FREE Resources here: https://massimo-group.com/dont-enjoy-prospecting-heres-the-fix Most CRE folks get to the point where they give up on prospecting calls because theres too much rejection. All the rejection makes it feel like prospecting is just a huge waste of time. So in todays Massimo Minute I want to show you how to change your Prospecting Persona so you win more opportunities. Heres what we cover: 1: A method we use at The Massimo Group to make prospecting more enjoyable and effective. 2: What CRE"
YouTube Link 2019-07-20T10:15Z [----] followers, [---] engagements

"The #1 Metric Every Commercial Real Estate Broker Must Track Daily In this video Rod Santomassimo shares a powerful message from Grand Central Station about what REALLY moves the needle in commercial real estate. Forget the vanity metricsfollowers likes even your call log. The #1 metric that matters in todays CRE game Daily conversations with decision-makers. If youre a commercial real estate broker stuck on the transactional treadmill this short but potent video will shift your mindset and your results. 🎯 Key Takeaway: Conversations create commissions. Not clicks. Not followers. Not likes."
YouTube Link 2025-09-17T13:03Z [----] followers, [---] engagements

"Building Wealth Beyond the Commission - Free Info Session Ever wondered why you're great at advising clients but often overlook investing in the very market you champion It's like sitting on a goldmine but forgetting to dig Join me Brad Ahrens CCIM of Concord Development Partners LLC and Robert Powell CCIM CEO of RESOLUT RE as we dive deep into this paradox in our not-to-be-missed free information session: "Creating Wealth Beyond Commissions in Commercial Real Estate." We're shedding light on the big question: "Why Don't Brokers Invest in What They Sell" This is your chance to discover why"
YouTube Link 2024-03-01T16:35Z [----] followers, [--] engagements

"The Perfect Time to Secure Greater Market Share Massimo Minute Ever wondered if now is the right time to push harder for more market share The numbers dont lietheres never been a better moment. Doug Molyneaux CCIM one of our leading Massimo Certified CRE Coaches has been diving deep into the data and the math behind market opportunities. Doug knows that understanding these figures can position you for exponential growth even in uncertain times. In todays Massimo Minute Doug reveals insights from a recent coaching call demonstrating why todays market conditions are ripe for securing greater"
YouTube Link 2024-09-27T01:14Z [----] followers, [---] engagements

"Real Estate vs Stocks: Why CRE Wins Every Time ft. James Nelson EP 84: The Massimo Show Become the CRE Authority You Are Meant to Be: https://go.massimo-group.com/cre-scale-1 Should brokers also be investorsor is that a conflict of interest In this episode of The Massimo Show Rod Santomassimo sits down with James Nelson Principal and Head of Tri-State Investment Sales at Avison Young top-producing broker investor and author of The Insiders Edge to Real Estate Investing. James opens up about his 25+ year career in CRE why he believes brokers should invest and the exact framework he uses to do"
YouTube Link 2025-09-11T23:45Z [----] followers, [--] engagements

"Why I Ignore My Pipeline When Setting Goals Want to hit your [----] goal Then stop counting what's already in the bank. Sounds crazy right But I do it every year. When I build my business plan I ignore what's already under contract. I ignore the pipeline. I ignore what's "likely" to close. I plan as if I'm starting from zero. Why Because if I plan like I've already got money coming I get soft. I get lazy. But when I act like I need every dollar I go get it. So for [----] here's how I'm looking at it. Let's say I'm targeting $5 million deals. My fee is [---] percent. I need [--] closings to hit my"
YouTube Link 2026-01-30T20:00Z [----] followers, [--] engagements

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